O. GIFFEY
O. Giffey GmbH is a Hamburg-based insurance broker founded in 1883, now in its fourth generation of Schaar-family leadership. It provides risk consulting, contract placement, and claims management for commercial, industrial, port-and-logistics, freelance, and private clients as part of the GGW Group.
- Company typePrivate
- Founded1883
- HeadquartersHamburg, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What O. GIFFEY does
O. Giffey GmbH is a traditional Hamburg-based insurance brokerage founded in 1883, currently led by Alexandra Schaar in the fourth generation of the Schaar family. The firm operates from a single headquarters at Ballindamm 8 in Hamburg and specializes in insurance and risk consulting for commercial and industrial clients, freelancers, self-employed professionals, and private individuals, with a stated niche focus on port and logistics companies — a specialization that differentiates it from generalist brokers.
The company's service offering spans the full insurance brokerage lifecycle: individual risk analysis, selection of appropriate insurers, design of tailored insurance contracts, and claims management and settlement. Its product surface consists of insurance brokerage services, risk consulting, and claims management, delivered through direct advisory relationships. Underlying technology is minimal and not disclosed as a differentiating asset; the firm uses AI only at the margins — to summarize and route inbound contact-form messages to the appropriate contact — with no proprietary platform, API, or integrations referenced.
O. Giffey generates revenue as a licensed Versicherungsmakler (§34d GewO) earning commissions from insurers, with pricing determined per engagement through individual risk assessment rather than disclosed list pricing. Since 2025, the firm has operated under the GGW Group umbrella — a consolidation of four traditional SME-focused German brokerages (BDJ, GBH, GGW, vR&S) — and is a member of the Leading Brokers United international broker network, providing cross-border placement capability. Distribution remains relationship-driven and regional, with marketing supported through GGW Group digital channels and events.
O. GIFFEY firmographics
Firmographics- Name
- O. GIFFEY
- Legal name
- O. Giffey GmbH
- Website
- https://o-giffey.de
- Company type
- Private
- Founded year
- 1883
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- O. Giffey GmbH is a Hamburg-based insurance broker founded in 1883, now in its fourth generation of Schaar-family leadership. It provides risk consulting, contract placement, and claims management for commercial, industrial, port-and-logistics, freelance, and private clients as part of the GGW Group.
- Ownership category
- akta.pro rank
O. GIFFEY industry classification
Industry- Product category
- Insurance Brokerage
- NAICS
- Insurance Agencies and Brokerages (52421)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ)
Keywords
Where O. GIFFEY is headquartered
LocationHeadquarters
- HQ city
- Hamburg
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
O. GIFFEY business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Distribution channels2 records
Marketing channels3 records
O. GIFFEY product offering
Product offeringCore offering
O. Giffey GmbH is a Hamburg-based insurance brokerage that places and administers insurance coverage for commercial and industrial businesses, port and logistics companies, self-employed professionals and private customers. Beyond pure policy placement, the firm provides risk consulting to identify and structure coverage needs and ongoing claims management to support clients through loss events. The brokerage specializes in marine, port and logistics-related risks that reflect Hamburg's role as a major Northern European port.
Product overview
O. Giffey GmbH is a traditional insurance broker founded in 1883, operating as part of the GGW Group. The company provides insurance brokerage and risk consulting services for commercial and industrial clients, freelancers, and private customers, with particular expertise in the port and logistics sector. Services include individual risk analysis, insurer selection, tailored contract design, and claims management. The company leverages AI-powered automation for customer inquiry routing and analysis.
Differentiator
Problem solved
Functional benefit
Products and services
- Insurance Brokerage Services
Companies that use O. GIFFEY
Customer profileSegments4 records
Ideal customer profiles4 records
O. GIFFEY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
O. GIFFEY partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- GGW GroupcoreO. Giffey GmbH operates as a subsidiary/specialist broker under the GGW Group umbrella. GGW is a leading insurance broker for German SMEs, formed in 2025 by combining four traditional houses: BDJ, GBH, GGW, and vR&S. The group provides comprehensive risk management and insurance solutions.
- Leading Brokers UnitedcoreInternational network of insurance brokers providing cross-border capabilities and access to global insurance markets for specialized coverage needs.
- SMR - Strategische Management- und Risikoberatung GmbHcore100% subsidiary of GGW GmbH, specializing in strategic risk management consulting, governance, and corporate management. Operating since 1998, SMR provides structured risk analysis, economic evaluation, and concrete actionable measures for companies.
Recent moves4 records
Expansion highlights3 records
O. GIFFEY competitors and assessment
Company assessmentBroad incumbents
- GGW Group: GGW Group is the parent organization of O. Giffey GmbH and a leading German insurance broker for SMEs, formed in 2025 by consolidating four traditional houses. Relevant comparison as both parent platform and a broader incumbent broker with overlapping services.
- MMC Marsh (Marsh Germany): Marsh is one of the world's largest insurance brokers and risk advisors, with a substantial German presence serving corporate and industrial clients. Comparable to O. Giffey in serving commercial/industrial accounts, but at global scale with broader capabilities.
- Gallagher Germany (Arthur J. Gallagher): Arthur J. Gallagher is a global insurance brokerage and risk management firm with German operations serving commercial and industrial clients. Comparable to O. Giffey in commercial broking focus, with substantial scale advantages.
- Funk Gruppe: Funk Gruppe is one of Germany's largest independent insurance brokers and risk consultants, serving industrial and commercial clients with a broad portfolio. Directly comparable to O. Giffey as a German risk advisory firm, but at considerably larger scale and with a more diversified industry footprint.
- Aon Germany: Aon is a global professional services firm with a major insurance brokerage practice in Germany, including marine and logistics coverage. Comparable to O. Giffey in target market and product breadth, but operates at multinational scale.
- Howden Germany: Howden is a global insurance broker with growing German operations serving commercial and specialty clients. Relevant comparison as a fellow broker pursuing specialty marine and commercial accounts in the German market.
- Willis Towers Watson Germany: WTW is a global advisory, broking, and solutions company with a German presence serving commercial clients across multiple lines. Comparable to O. Giffey in commercial/industrial broking, but with multinational breadth.
Direct peers
- Helmsauer & Partner: Helmsauer & Partner is a German insurance broker with traditional roots serving commercial and industrial clients, including specialty and niche segments. Comparable to O. Giffey as a similarly-sized German broker with heritage positioning.
- Ecclesia Group: Ecclesia Group is a major German insurance broker specializing in complex corporate risks, including logistics, transport, and port-related exposures. Direct competitor to O. Giffey in the German marine/logistics and commercial brokerage market with similar niche focus.
- MRH Trowe: MRH Trowe is an independent German insurance broker focused on commercial and industrial clients, including specialty lines. Comparable to O. Giffey as a mid-sized specialist broker competing for similar SME and industrial accounts in Germany.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
O. GIFFEY social profiles
Digital presenceO. GIFFEY financial estimates
Financial estimateRevenue estimate
Valuation estimate
O. GIFFEY leadership team
Management profileNumber of profiles
Profiles1 record
O. GIFFEY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
O. GIFFEY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about O. GIFFEY
What does O. GIFFEY do?
O. Giffey GmbH is a Hamburg-based insurance brokerage that places and administers insurance coverage for commercial and industrial businesses, port and logistics companies, self-employed professionals and private customers. Beyond pure policy placement, the firm provides risk consulting to identify and structure coverage needs and ongoing claims management to support clients through loss events. The brokerage specializes in marine, port and logistics-related risks that reflect Hamburg's role as a major Northern European port.
Is O. GIFFEY a public or private company?
O. GIFFEY is a private company. It is classified as family owned and is currently operating.
When was O. GIFFEY founded?
O. GIFFEY was founded in 1883. It employs 1 to 10 people.
Where is O. GIFFEY based?
O. GIFFEY is headquartered in Hamburg, Germany, in the Europe region.
Who are O. GIFFEY's main competitors?
Broad incumbents on record are GGW Group, MMC Marsh (Marsh Germany), Gallagher Germany (Arthur J. Gallagher), Funk Gruppe, Aon Germany, Howden Germany and Willis Towers Watson Germany. Direct peers are Helmsauer & Partner, Ecclesia Group and MRH Trowe.
Does O. GIFFEY have an API?
No public API is recorded for O. GIFFEY.
What industry is O. GIFFEY in?
O. GIFFEY's product category is Insurance Brokerage. Its primary akta.pro industry code is FSAEADAJ, Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines). Its NAICS code is 52421 and its SIC code is 6411.