Ohad Technologies
Ohad Technologies is a custom software development firm building web apps, mobile apps, ERP systems, and eCommerce platforms for startups, SMEs, and mid-market clients across Pakistan, Canada, East Africa, and Australia, with proprietary products including All-in-One Retail ERP and sub-brands Alef Eats, Alef Express, SHEELL, and Easylift.
- Company typePrivate
- Founded-
- HeadquartersOttawa, Canada
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Ohad Technologies does
Ohad Technologies is a privately held custom software development firm founded in 2018, operating through a dual-country structure with headquarters in Ottawa, Canada and an engineering hub in Karachi, Pakistan. The company builds custom web applications, mobile apps, ERP systems, eCommerce platforms, and Management Information Systems for startups, SMEs, and mid-market clients across Pakistan, Canada, Kenya, Somalia, and Australia. Verticals served include retail and wholesale, transportation and logistics, food and grocery, education, real estate, fashion, consulting, and manufacturing.
The firm's core technology stack is full-stack JavaScript and PHP, using Laravel, React, React Native, Next.js, and Solid.js for web and mobile builds, deployed on AWS (S3, SES), Firebase, Redis, and MySQL/SQL Server. Its proprietary product line includes the All-in-One Retail ERP, Desktop POS, Sales CRM, Easy Khaata digital accounting, Bulk Email Sender, WhatsApp Sender, and WhatsApp Business API. The company also operates four product sub-brands: Alef Eats (restaurant and grocery POS with eCommerce, active in Kenya and Somalia), Alef Express (multi-country ride-hailing and delivery), SHEELL (peer-to-peer document courier in Canada), and Easylift (carpooling platform in Pakistan).
Ohad Technologies generates revenue through four streams: project-based custom software development (one-time fees), recurring SaaS subscriptions for proprietary products, digital marketing retainers (SEO, social media), and one-time eCommerce website builds. Pricing is quote-based with no published tiers; distribution is consultation-led direct sales supplemented by SEO-driven inbound leads. The firm integrates extensively with payment gateways — Stripe, PayPal, Meezan Bank, Easypaisa, JazzCash, Safaricom, Waafipay, Hormuud, and Zettatel — to localize deployments across its served markets.
Ohad Technologies firmographics
Firmographics- Name
- Ohad Technologies
- Legal name
- Ohad Technologies
- Website
- https://ohadtech.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Ohad Technologies is a custom software development firm building web apps, mobile apps, ERP systems, and eCommerce platforms for startups, SMEs, and mid-market clients across Pakistan, Canada, East Africa, and Australia, with proprietary products including All-in-One Retail ERP and sub-brands Alef Eats, Alef Express, SHEELL, and Easylift.
- Ownership category
- akta.pro rank
Ohad Technologies industry classification
Industry- Product category
- Custom Software Development
- NAICS
- Computer Systems Design Services (541512), Software Publishers (5132)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Enterprise Architecture & IT Operating Model (BPAHAEAB)
- akta.pro secondary industries
- IT Asset Management (ITAM) Platforms (HDAEALAD), Security, Safety & Fire/Life Safety Management (BPABAAAE)
Keywords
Where Ohad Technologies is headquartered
LocationHeadquarters
- HQ city
- Ottawa
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Ohad Technologies business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Custom Software Development Services: Project-based custom software development engagements for web applications, mobile apps, AI integration, custom ERP systems, and Management Information Systems. Revenue is generated through one-time project fees negotiated per engagement, with ongoing support and maintenance as optional add-ons.
- Product Sales (SaaS/POS/ERP Licenses): Recurring revenue from proprietary software products including All-in-One Retail ERP, Desktop POS, Sales CRM, Easy Khaata, and Bulk Email/WhatsApp Sender tools. Alef Eats (restaurant/grocery POS + eCommerce) is offered as a SaaS platform.
- Creative & Digital Marketing Services: UI/UX design, logo design, graphic design, social media marketing, SEO, and WhatsApp/email marketing services billed as ongoing retainers or project fees.
- Custom eCommerce Website Development: One-time custom eCommerce website development engagements with pricing based on feature scope, integrations, and platform complexity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom project-based pricing - quote required |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Ohad Technologies product offering
Product offeringCore offering
Ohad Technologies is a Canada-headquartered custom software development firm that builds bespoke web applications, mobile apps, ERP systems, and eCommerce platforms for startups and SMEs. The company also operates proprietary retail management products (All-in-One Retail ERP, Desktop POS, Sales CRM, Easy Khaata) and sub-brand platforms (Alef Eats, Alef Express, Easylift, SHEELL) for retail, transportation, and logistics sectors. Its service portfolio spans UI/UX design, AI integration, DevOps, MIS, and digital marketing including SEO and social media management.
Product overview
Ohad Technologies offers a portfolio of software products and digital services. The core product line includes All-in-One Retail ERP (integrating POS, inventory management, and eCommerce), Desktop POS, Custom Ecommerce Websites, Sales CRM, Easy Khaata accounting tool, Bulk Email Sender, WhatsApp Sender, and WhatsApp Business API. The company also operates sub-brands including Alef Eats (restaurant/grocery POS and eCommerce platform), Alef Express (ride-hailing and delivery app), SHEELL (document courier via travelers), and Easylift (carpooling platform). Services include web/mobile application development, AI integration, custom ERP development, Management Information Systems, DevOps, UI/UX and graphic design, logo design, social media marketing, SEO, and WhatsApp/email marketing powered by AWS.
Differentiator
Problem solved
Functional benefit
Brands
- ALEF Express: Ride-hailing and delivery platform with fare negotiation, real-time tracking, multilingual support, and multi-country operations across Africa
- Alef Eats
- Australia Secrets Real Estate
- ACE Consultants
Products and services
- All-in-One Retail ERP Unified retail management platform combining ERP functionality with eCommerce capabilities for inventory management (LIFO/FIFO/Average), sales operations, CRM, financial reporting, procurement, analytics dashboards, and multi-channel retail management.
- Desktop POS Point-of-sale system for retail operations enabling transaction processing, inventory tracking, and sales analytics at physical store locations.
- Custom Ecommerce Website Tailored eCommerce platform development service creating bespoke online storefronts with custom design, payment integration, and business-specific features for D2C brands and online retailers.
- Sales CRM Customer relationship management software for tracking leads, managing client interactions, and optimizing sales pipelines for retail and SMB clients.
- Easy Khaata Simplified digital accounting and ledger management solution for small businesses and retailers, providing bookkeeping and financial record-keeping capabilities.
- Bulk Email Sender Mass email marketing tool for sending newsletters, promotional campaigns, and automated email sequences to large subscriber bases, powered by AWS SES.
- WhatsApp Sender Bulk messaging tool for sending promotional and transactional messages via WhatsApp to customer contacts.
- WhatsApp Business API Official WhatsApp Business API integration service enabling automated customer messaging, notifications, marketing, and support workflows through the WhatsApp platform.
- Alef Eats Integrated POS and eCommerce SaaS platform for restaurants and grocery stores featuring synchronized inventory management, multi-branch support, sales analytics, CRM, and food delivery integration via Alef Express.
- Alef Express Multi-country ride-hailing and delivery application with private/shared ride options, negotiable fares, real-time tracking, bilingual support, secure payments, and open APIs for logistics integration.
- SHEELL Peer-to-peer document courier platform connecting senders with verified travelers for secure cross-country document delivery, using Stripe payment integration.
- Easylift Carpooling mobile platform enabling shared commutes with route-matching algorithms, real-time navigation, wallet management, and fuel cost splitting for eco-friendly travel.
- Custom Software Development Services Project-based custom software development services for web applications, mobile apps, AI integration, custom ERP systems, and Management Information Systems, sold through consultation-led engagements.
- Social Media Marketing Social media management and advertising service for Facebook, Instagram, TikTok, LinkedIn, and YouTube platforms, billed as ongoing retainers or project fees.
- Search Engine Optimization (SEO) Revenue-focused SEO service combining keyword strategy mapped to buyer intent, technical SEO/Core Web Vitals optimization, content authority clusters, and conversion rate optimization.
- WhatsApp and Email Marketing (AWS) Direct messaging and email marketing service using AWS SES for scalable email campaigns with automation, drip sequences, and analytics dashboards, plus WhatsApp direct messaging.
Quantifiable outcome
- Organic traffic growth and reduced paid ad dependency for eCommerce clients
- +3 more outcomes
Companies that use Ohad Technologies
Customer profileNamed customers13 records
Segments7 records
Ideal customer profiles6 records
Ohad Technologies technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration16 records
AI capability1 record
Feature8 records
Ohad Technologies partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Stripe (Express Checkout / Payment Gateway)coreOhad Technologies integrates Stripe's Express Checkout and payment gateway solutions across multiple client projects including SHEELL (Canada) and Adeel Fragrance (Australia). Stripe enables secure online payments and transaction processing for eCommerce and logistics platforms built by Ohad Technologies.
- Google Maps (Maps & Location Services)coreGoogle Maps API is integrated into multiple Ohad Technologies client projects including Adeel Fragrance (Australian perfume eCommerce), Alhamd Stationers (retail), and Alef Eats (restaurant platform) for location-based services, store finder functionality, and delivery routing.
- Meezan Bank (Payment Gateway - Pakistan)coreMeezan Bank's payment gateway is integrated into Easylift (carpooling platform) and Alhamd Stationers (retail ERP) for Shariah-compliant payment processing in Pakistan. This enables Islamic banking-compatible transactions for Ohad Technologies' Pakistani client base.
- Easypaisa & JazzCash (Pakistan Mobile Payments)coreEasypaisa and JazzCash mobile payment gateways are integrated into Alhamd Stationers' retail ERP solution, enabling popular Pakistani mobile payment options for in-store and online transactions.
- PayPal (Payment Gateway)corePayPal is integrated as a payment gateway for Alef Eats (restaurant platform) and other international client projects, enabling global payment processing for food delivery and retail eCommerce platforms.
- AWS (Amazon Web Services - SES, S3)coreOhad Technologies leverages AWS SES (Simple Email Service) for scalable email marketing campaigns and bulk email sending across client projects. AWS S3 Buckets are used for media storage. AWS infrastructure also powers the WhatsApp and Email Marketing service offering.
- Firebase (Real-time Backend Services)coreFirebase is used in Easylift's carpooling platform for push notifications and real-time data synchronization, enabling instant ride updates and driver-passenger communication within the app.
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
Ohad Technologies competitors and assessment
Company assessmentBroad incumbents
- Systems Limited: Larger Pakistani IT services and software company with operations in Pakistan, North America, and the Middle East. Significantly bigger and broader in scope, but offers overlapping custom software development and digital transformation services to similar client segments.
- NetSol Technologies: Pakistan-founded global IT solutions company specializing in enterprise software, ERP, and digital transformation for the leasing and financial services industry. Larger and more established, but overlaps in custom ERP and software development services.
- Upwork: Largest global freelance marketplace for software development, design, and digital marketing. Competes for the same SME/startup custom development and digital marketing services demand, offering a platform-based alternative to Ohad Technologies' direct sales model.
- Toptal: Global freelance talent marketplace for top software developers, designers, and finance experts. Competes for the same custom development services demand, particularly from startups and SMEs, though via a marketplace rather than direct-engagement model.
- Andela: Global marketplace/platform connecting clients with vetted software engineers from emerging markets including Pakistan. Competes in the broader custom software development space, though at meaningfully larger scale and with a marketplace model.
Direct peers
- Arbisoft: Pakistan-based custom software development firm with similar service offerings (web, mobile, enterprise software) and a US-headquartered client acquisition model. Comparable in size, service mix, and target customer base to Ohad Technologies.
- Square63: Boutique software development firm founded in Pakistan offering custom web, mobile, and SaaS development. Comparable in scale, service offering, and emerging-market positioning to Ohad Technologies.
- Techlogix: Pakistan-origin IT services company offering custom software development, enterprise solutions, and digital transformation. Operates with a similar dual-country model (Pakistan and North America) and serves comparable enterprise/SME clients.
- VentureDive: Pakistan-based technology company building digital products and providing software development services. Compares to Ohad Technologies in target market (Pakistan + international), service mix (custom dev, product building), and growth-stage positioning.
Regional players
- 10Pearls: Pakistan-origin digital development company with offices in the US, Pakistan, LATAM, and the Middle East. Overlaps in custom software development, mobile app development, and emerging-market positioning, though scaled significantly larger than Ohad Technologies.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Ohad Technologies social profiles
Digital presenceOhad Technologies financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ohad Technologies leadership team
Management profileNumber of profiles
Profiles1 record
Ohad Technologies subsidiaries and ownership
Company hierarchySubsidiaries4 records
Ohad Technologies funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ohad Technologies M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ohad Technologies
What does Ohad Technologies do?
Ohad Technologies is a Canada-headquartered custom software development firm that builds bespoke web applications, mobile apps, ERP systems, and eCommerce platforms for startups and SMEs. The company also operates proprietary retail management products (All-in-One Retail ERP, Desktop POS, Sales CRM, Easy Khaata) and sub-brand platforms (Alef Eats, Alef Express, Easylift, SHEELL) for retail, transportation, and logistics sectors. Its service portfolio spans UI/UX design, AI integration, DevOps, MIS, and digital marketing including SEO and social media management.
Is Ohad Technologies a public or private company?
Ohad Technologies is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ohad Technologies founded?
Ohad Technologies was founded in -1. It employs 1 to 10 people.
Where is Ohad Technologies based?
Ohad Technologies is headquartered in Ottawa, Canada, in the North America region.
How does Ohad Technologies make money?
Four revenue lines are on record. Custom Software Development Services are the primary driver. The others are product Sales (SaaS/POS/ERP Licenses), creative & Digital Marketing Services and custom eCommerce Website Development.
Who are Ohad Technologies's main competitors?
Broad incumbents on record are Systems Limited, NetSol Technologies, Upwork, Toptal and Andela. Direct peers are Arbisoft, Square63, Techlogix and VentureDive. 10Pearls is listed as a regional player.
Does Ohad Technologies have an API?
No public API is recorded for Ohad Technologies.
What industry is Ohad Technologies in?
Ohad Technologies's product category is Custom Software Development. Its primary akta.pro industry code is BPAHAEAB, Enterprise Architecture & IT Operating Model, with a secondary code of HDAEALAD, IT Asset Management (ITAM) Platforms. Its NAICS code is 541512 and its SIC code is 7371.