Optometric Management Group
- Company typePrivate
- Founded2020
- HeadquartersPowell, Ohio, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
Optometric Management Group firmographics
Firmographics- Name
- Optometric Management Group
- Legal name
- Optometric Management Group
- Website
- https://omgvision.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Optometric Management Group industry classification
Industry- Product category
- Optometry Practice Management Services
- NAICS
- Offices of Optometrists (62132)
- SIC
- Services-Management Consulting Services (8742)
- akta.pro primary industry
- Optometry Clinics (Primary Eye Care) (HLAKAKAB)
Keywords
Where Optometric Management Group is headquartered
LocationHeadquarters
- HQ city
- Powell, Ohio
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Optometric Management Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Practice Management Services: OMG Vision provides administrative, operational, and business support services to partnered optometry practices. The company takes on practice headaches including business operations, staffing, technology, and regulatory compliance, allowing optometrists to focus on patient care. Revenue is generated through partnership agreements with member practices.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Optometric Management Group product offering
Product offeringCore offering
Optometric Management Group (OMG Vision) is a doctor-owned and operated practice management organization that partners with independent optometry practices across Ohio. The company provides administrative, operational, and business support services — including practice management, technology upgrades, staff training, and industry advocacy — allowing optometrists to focus on patient care while the company handles the practice's business and regulatory burden.
Product overview
Optometric Management Group (OMG) operates as a doctor-owned and operated practice management organization supporting independent optometry practices in Ohio. The company offers a unified platform of administrative and business support services including practice management, technology upgrades, staff training, and industry advocacy. The core offering is the Practice Network Partnership Program, which guides practices through a four-stage integration process (Initial Consultation, Evaluation, Due Diligence, Integration) while preserving their unique characteristics and autonomy.
Differentiator
Problem solved
Functional benefit
Products and services
- Practice Network Partnership Program
Companies that use Optometric Management Group
Customer profileNamed customers15 records
Segments1 record
Ideal customer profiles1 record
Optometric Management Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Optometric Management Group partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights4 records
Optometric Management Group competitors and assessment
Company assessmentDirect peers
- MyEyeDr. MyEyeDr. is a large optometry practice network that combines retail optical with full-scope eye care. Although more retail-oriented than OMG, it competes for the same patients and is a major consolidator of independent optometry practices.
- EyeSouth Partners: EyeSouth Partners is a management services organization for ophthalmology and optometry practices, providing administrative support and growth capital. While more focused on ophthalmology, it competes with OMG for optometry-focused affiliations and shares the same MSO model.
- AEG Vision: AEG Vision is a management services organization for independent optometry practices, providing business support, technology, and back-office services. It is the most direct competitor to OMG's model, though it operates at a larger scale and is PE-backed.
- Acuitē Eyecare: Acuitē Eyecare is a practice management and acquisition platform for optometry practices. Similar to OMG, it partners with independent optometrists seeking administrative support while preserving clinical autonomy.
- Keplr Vision: Keplr Vision is a PE-backed optometry practice management company that acquires and partners with independent optometry practices across multiple US states. It directly competes with OMG for the same seller pool of independent doctor owners.
Broad incumbents
- Shopko Optical: Shopko Optical is a regional optical retailer with in-store optometrists serving Midwestern markets including Ohio. It is a broad incumbent that competes with OMG-affiliated practices for patients in shared geographies.
- LensCrafters: LensCrafters, owned by EssilorLuxottica, is a major optical retail chain with in-store optometrists. It is a broad incumbent competitor to OMG-affiliated practices for routine eye exams and eyewear sales.
- National Vision Holdings: National Vision (NASDAQ: EYE) operates large low-cost optical retail chains such as America's Best and Eyeglass World. It is a broad incumbent in the vision care market and competes with OMG-affiliated practices for patients.
- Warby Parker: Warby Parker (NYSE: WRBY) is a direct-to-consumer eyewear retailer that has expanded into in-person eye exams. It is a broad incumbent in vision care and competes with OMG network practices for vision correction and exam demand.
- Pearle Vision: Pearle Vision, owned by EssilorLuxottica, is a franchised optical retail network. It is a broad incumbent that competes for optometry patients in many of the same Ohio markets served by OMG's network.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Optometric Management Group social profiles
Digital presenceOptometric Management Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Optometric Management Group leadership team
Management profileNumber of profiles
Profiles7 records
Optometric Management Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Optometric Management Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Optometric Management Group
What does Optometric Management Group do?
Optometric Management Group (OMG Vision) is a doctor-owned and operated practice management organization that partners with independent optometry practices across Ohio. The company provides administrative, operational, and business support services — including practice management, technology upgrades, staff training, and industry advocacy — allowing optometrists to focus on patient care while the company handles the practice's business and regulatory burden.
Is Optometric Management Group a public or private company?
Optometric Management Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Optometric Management Group founded?
Optometric Management Group was founded in 2020. It employs 1 to 10 people.
Where is Optometric Management Group based?
Optometric Management Group is headquartered in Powell, Ohio, United States, in the North America region.
How does Optometric Management Group make money?
One revenue line is on record: practice Management Services.
Who are Optometric Management Group's main competitors?
Direct peers on record are MyEyeDr., EyeSouth Partners, AEG Vision, Acuitē Eyecare and Keplr Vision. Broad incumbents are Shopko Optical, LensCrafters, National Vision Holdings, Warby Parker and Pearle Vision.
Does Optometric Management Group have an API?
No public API is recorded for Optometric Management Group.
What industry is Optometric Management Group in?
Optometric Management Group's product category is Optometry Practice Management Services. Its primary akta.pro industry code is HLAKAKAB, Optometry Clinics (Primary Eye Care). Its NAICS code is 62132 and its SIC code is 8742.