Ondernemend Hoogeveen

What Ondernemend Hoogeveen does

Ondernemend Hoogeveen is a private, non-profit business association (vereniging) serving entrepreneurs in the Hoogeveen municipality in the province of Drenthe, Netherlands. The organization represents a broad cross-section of the local business community — from sole proprietors and freelancers (zzp'ers) to companies with up to 1,500 FTEs across industries including manufacturing, logistics, engineering, hospitality, professional services, and government. Its membership spans all legal structures (BV, NV, maatschap, VOF) and includes both commercial businesses and institutions in healthcare, education, and the arts. The association operates with a small team of 7 employees and is governed by a 5-member board supported by 25+ committee members organized into functional groups (Bestuur, Communicatie & Marketing, Evenementen, Financieel, Leden & Werving, Governance).

The association's core offering is a tiered annual membership subscription priced at €385/year for businesses with 1-24 employees and €495/year for those with 25 or more employees. Benefits include networking events, advocacy representation to local government, collective purchasing, information services, and access to the proprietary Bundeling mobile application. The Bundeling app, available on iOS and Android, provides members with a directory, event registration, news updates, and personal membership management. The association operates a community-led, event-driven go-to-market model anchored on annual signature events (Ondernemersuitje, Derde Kamer Bijeenkomst, Nieuwjaarsreceptie), word-of-mouth referrals, and active social media presence on LinkedIn, Facebook, and Instagram. Distribution is direct — members join via the website, the app, or in-person at events.

Revenue is generated primarily through annual membership fees, with the association maintaining approximately 200+ members across diverse sectors. The organization holds strategic partnerships with the Gemeente Hoogeveen (municipality), IT Hub Hoogeveen, De Drentse Werf, and Binnenstad Hoogeveen, positioning it as the unified civic-voice intermediary between local businesses and the municipality. There is no external ownership, no funding rounds, and no disclosed financial statements. The association's competitive position rests on its cross-sector coverage of the entire Hoogeveen municipality and its embedded institutional relationships, making it the sole unified representative body for local entrepreneurs.

Name

Ondernemend Hoogeveen

Legal name

Ondernemend Hoogeveen

Website

https://ondernemendhoogeveen.nl

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Ondernemend Hoogeveen is a non-profit business association serving approximately 200+ entrepreneurs and institutions across the Hoogeveen municipality in Drenthe, Netherlands, offering tiered annual memberships (€385-€495), networking events, advocacy, and a proprietary mobile app.

Ownership category

akta.pro rank

Headquarters

HQ city

Hoogeveen

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Annual Membership Fees: Ondernemend Hoogeveen generates revenue through annual membership fees charged to businesses and institutions in the Hoogeveen region. Membership tiers are differentiated by company size, with pricing for companies with 1-24 employees at €385 per year and companies with 25 or more employees at €495 per year.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Ondernemend Hoogeveen is a membership-based business association (ondernemersvereniging) serving entrepreneurs in the Hoogeveen municipality in the Netherlands. It offers annual membership subscriptions that provide networking events, business advocacy with local government, collective purchasing benefits, and access to a proprietary mobile app. The association represents businesses of all sizes from 1 to 1,500 employees across all legal structures and sectors.

Product overview

Ondernemend Hoogeveen is a business entrepreneurs' association in Hoogeveen, Netherlands. The organization offers a unified membership platform with two tiers (1-24 employees at €385/year and 25+ employees at €495/year), supplemented by a proprietary member mobile app. The core offering consists of networking events, business advocacy, collective purchasing, and member communication services delivered through the app and in-person gatherings.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Association Membership (1-24 employees) Annual membership package for businesses with 1 to 24 employees at €385 per year, including networking events, advocacy representation, collective purchasing benefits, member app access, and information services.
• Business Association Membership (25+ employees) Annual membership package for businesses with 25 or more employees at €495 per year, including networking events, advocacy representation, collective purchasing benefits, member app access, and information services.
• Bundeling Member Mobile App A proprietary mobile application developed for Ondernemend Hoogeveen members, available on iOS (AppStore) and Android (Google Play). Provides members with latest news, event registration, member directory, and personal membership information management. The app is provided free of charge to members.

Quantifiable outcome

• Multiple organized sessions and events per year connecting member businesses across sectors

Named customers27 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• IT Hub HoogeveencoreStrategic or Co-development PartnerCollaborative partner in organizing the Startersdag Drenthe (Drenthe Starter Day) and other technology and entrepreneurship initiatives. IT Hub Hoogeveen co-hosts events and provides venue and expertise for technology-focused gatherings such as the AI in de praktijk (AI in practice) session.
• Gemeente Hoogeveen (Municipality of Hoogeveen)coreStrategic or Co-development PartnerThe municipality of Hoogeveen is a key strategic partner, participating as a member and collaborating on initiatives such as the Startersdag Drenthe, the annual Nieuwjaarsreceptie (New Year's Reception), and advocacy for business interests. The municipality's Economic Affairs / Business department is an active member.
• De Drentse WerfcoreStrategic or Co-development PartnerDe Drentse Werf in Hoogeveen serves as the venue partner and co-organizer of the Startersdag Drenthe, providing physical space for entrepreneurship events and programs aimed at starting entrepreneurs.
• Binnenstad HoogeveenminorStrategic or Co-development PartnerBinnenstad Hoogeveen (city center association) partners with Ondernemend Hoogeveen for joint events such as the annual Nieuwjaarsbijeenkomst (New Year's Reception) to promote the business community in the Hoogeveen city center.
• COA (Centraal Orgaan opvang asielzoekers)minorStrategic or Co-development PartnerThe COA (Central Agency for the Reception of Asylum Seekers) collaborates with Ondernemend Hoogeveen on information sessions about labor participation of newcomers, exploring potential collaboration opportunities between asylum seekers and local businesses.
• FC EmmenminorGTM or Marketing PartnerOndernemend Hoogeveen organizes an entrepreneurs evening at FC Emmen football stadium, providing networking opportunities for members alongside a professional football match experience. The event includes a presentation, behind-the-scenes tour, and hospitality.
• Paviljoen NijstadminorOthersPaviljoen Nijstad serves as the venue for the annual General Members' Meeting (Algemene Ledenvergadering), hosting the association's formal governance event.
• Drenthe ToursminorOthersDrenthe Tours provides transportation (players' bus) for members attending the FC Emmen entrepreneurs evening, arranging shared transport from Hoogeveen to the stadium and back.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Bundeling: Dutch SaaS platform (com.bundeling on Android, id6739527238 on iOS) that provides clubs and associations with a branded member app for news, events, directory, and membership management. Ondernemend Hoogeveen is a Bundeling customer; the platform is a direct comparable as the underlying tech layer powering member engagement.
• BNI Netherlands: Global chapter-based business networking organization operating in the Netherlands on a paid membership model. BNI competes for the same SMB 'business referral and networking' wallet share that Ondernemend Hoogeveen targets in Hoogeveen.
• MKB-Nederland: The principal Dutch trade association for small and medium-sized businesses, performing collective advocacy, networking, and member services for SMBs. It is the national-scale functional analogue of Ondernemend Hoogeveen, which operates the same membership-association model at the municipal level.

Broad incumbents

• VNO-NCW: The Confederation of Netherlands Industry and Employers (VNO-NCW) represents Dutch employers — including large firms and SMBs — in policy advocacy and member services. It overlaps with Ondernemend Hoogeveen's advocacy and collective-bargaining-like representation function but at national scope and across all company sizes.
• AWVN: The General Dutch Employers' Association (AWVN) provides HR, labor-law, and collective representation services to Dutch employers. It overlaps with Ondernemend Hoogeveen's advocacy and member-services function for SMB and mid-market employers, but at national scope and with a labor-relations focus.
• Kamer van Koophandel (KvK): The Dutch Chamber of Commerce is the government-backed registry and advisory body for Dutch businesses, offering information, advocacy-adjacent services, and networking support. It is the broader public-sector incumbent whose scope overlaps with Ondernemend Hoogeveen's information, advocacy, and member service functions.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/ondernemendhoogeveen
• LinkedInlinkedin.com/company/ondernemend-hoogeveen
• Instagraminstagram.com/ondernemendhoogeveen.nl

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ondernemend Hoogeveen