Oosting Makelaars

What Oosting Makelaars does

Oosting Makelaars B.V. is a privately held, family-owned Dutch real estate brokerage (B.V.) founded around 1975 and headquartered at Kruisstraat 7 in Beilen, with a second office at Oranjestraat 2C in Assen acquired through a 2007 merger with Kroon Makelaardij. The firm serves residential buyers, sellers, landlords, and property owners in Noord- en Midden-Drenthe through a full-service brokerage offering: sales brokerage (Verkoop), buyer representation (Aankoop), certified valuations (Taxatie), new construction advisory (Nieuwbouw), rental intermediation (Huur/Verhuur), and a free property search alert service (Gratis Zoekopdracht) via move.nl integration. The team of approximately 11 employees is led by director/owner Dineke Oosting and operates under NVM, Vastgoedcert, NRVT, and NWWI professional certifications, with Jan Willem Oosting (1965–2013) historically having been the youngest broker in the Netherlands at age 25.

The business generates revenue primarily through transaction-based brokerage commissions on approximately 200 residential property sales per year, supplemented by professional services fees for certified valuations, rental management fees for both private and commercial clients, and advisory fees for new construction purchases. Commercial rental management clients include Woonzorg, Syntrus Achmea, Velo Beheer, and Visser Bouw & Vastgoed. The technology stack is built on Realworks as the property management backend, with Funda as the primary listing distribution channel, move.nl for client-facing search alerts, and Matterport-style virtual viewing technology as a distinguishing feature. Customer acquisition combines physical office presence, Funda listings, social media (Instagram, Facebook), proprietary events (monthly Thuiskijkdag, annual OostingWoonDag), and a combination discount when the firm handles both sale and purchase sides of a transaction. The firm reports an average seller satisfaction rating of 9.3/10 and operates with no disclosed external investors, holding company structures, or public listing.

Name

Oosting Makelaars

Legal name

Oosting Makelaars B.V.

Website

https://oostingmakelaars.nl

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

Oosting Makelaars B.V. is a family-owned Dutch real estate brokerage founded circa 1975, operating from Beilen and Assen to serve residential buyers, sellers, landlords, and property owners in Noord- en Midden-Drenthe with sales, purchase, valuation, rental, and new construction advisory services.

Ownership category

akta.pro rank

Headquarters

HQ city

Beilen

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Brokerage Commissions: Commissions from residential and commercial property sales and purchases. The company sold approximately 200 homes in the past 12 months in Assen, Beilen and the rest of Noord- and Midden-Drenthe.
2. Property Valuations: Certified valuations for property purchase, renovation/energy efficiency improvements, or changes in personal situation. Appraisers produce validated appraisal reports meeting official requirements.
3. Rental Management: Rental intermediation for both private individuals and commercial clients (Woonzorg, Syntrus Achmea, Velo Beheer, Visser Bouw & Vastgoed). Services include tenant screening, contract preparation, inspection, and key handover.
4. New Construction Advisory: Specialized advisory services for new construction purchases, including information on good living locations, reading floor plans, and guidance on purchase-construction agreements, special conditions and guarantees.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Oosting Makelaars is a residential real estate brokerage serving the Noord- en Midden-Drenthe region of the Netherlands from offices in Beilen and Assen. It sells, buys, appraises, and intermediates rentals of residential property on behalf of private clients, and also provides rental management for a small set of commercial clients. Its service line-up includes Verkoop (sales), Aankoop (buyer representation), Taxatie (certified valuation), Nieuwbouw (new construction advisory), Huur/Verhuur (rental intermediation), and a free property search alert service.

Product overview

Oosting Makelaars is a traditional real estate brokerage operating in Beilen and Assen, Netherlands, with half a century of market presence in North and Central Drenthe. The company offers a comprehensive suite of residential real estate services: sales brokerage (Verkoop), buyer representation (Aankoop), property valuations (Taxatie), new construction advisory (Nieuwbouw), rental management (Huur/Verhuur), and complimentary property search alerts (Gratis Zoekopdracht). The company is led by Dineke Oosting and maintains offices in Assen (Oranjestraat 2C) and Beilen (Kruisstraat 7). Properties are marketed through Funda, Instagram, Facebook, and the company's own website, with Move.nl accounts for client access and Realworks as the property management backend.

Differentiator

Problem solved

Functional benefit

Products and services

• Verkoop (Sales) Full-service residential property sales brokerage for homeowners in Noord- en Midden-Drenthe. Includes pricing strategy, marketing via Funda, brochures, Instagram, Facebook, the company website and virtual viewings, plus management of the entire sales process. The company sold approximately 200 homes in the past 12 months in Assen, Beilen and the surrounding region.
• Aankoop (Purchasing) Buyer-representation service for individuals purchasing a residential property. The makelaar consults on realistic property values, negotiates on the buyer's behalf, and supports the buyer from initial search profile through viewings, valuation advice, contract review, final inspection and notary transfer.
• Taxatie (Appraisal / Valuation) Certified property valuation services performed by NRVT-registered and NWWI-affiliated appraisers. Produces validated appraisal reports used for property purchase, renovation or energy-efficiency improvements, or changes in personal circumstances, meeting the official requirements of financial institutions.
• Nieuwbouw (New Construction Advisory) Specialized advisory service for the purchase of newly built homes, including information on good residential locations, reading floor plans, and guidance on purchase-construction agreements, special conditions, guarantees and interest costs.
• Huur/Verhuur (Rental) Rental intermediation for both private landlords and commercial clients, including finding reliable tenants, screening candidates, drafting contracts, conducting inspections and handling key handover. Commercial clients include Woonzorg, Syntrus Achmea, Velo Beheer and Visser Bouw & Vastgoed.
• Gratis Zoekopdracht (Free Property Search) Complimentary property search alert service where customers set a search profile and receive real-time email alerts about new property listings via their personal move.nl account.

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core.

• FundacoreChannel Partner/ Reseller/ DistributorPrimary property listing platform where Oosting Makelaars lists properties for sale and rent. Essential channel for property marketing and discovery.
• NWWIcoreTechnology or IntegrationIndependent appraisal institute that validates appraisal reports. Provides quality certification for the company's valuation services.
• NRVTcoreTechnology or IntegrationQuality register for appraisers. The company's appraisers are registered and meet permanent education requirements.
• NVM (Nederlandse Vereniging van Makelaars en Vastgoeddeskundigen)coreTechnology or IntegrationProfessional association for real estate brokers and property experts. Oosting Makelaars brokers and appraisers are certified members.
• VastgoedcertcoreTechnology or IntegrationQuality register for real estate brokers. Demonstrates professional certification standards.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• RE/MAX Nederland: Global real estate franchise active in the Netherlands, providing residential sales, rental and valuation services. Comparable as a franchise-based competitor offering the same core brokerage products with national brand reach.
• Rotsvast Groep: Dutch real estate services group active in rental management, sales and valuations. Comparable due to overlapping rental intermediation and valuation services, including work for institutional landlords similar to Oosting's Woonzorg/Syntrus Achmea clients.
• Makelaarsland: Large Dutch low-cost/online-focused brokerage offering fixed-fee residential sales services. Comparable because it directly competes for the same Dutch home-seller segment with an alternative cost structure.
• ERA Makelaars Nederland: Dutch franchise brokerage network offering residential sales, rental and appraisal services across regional markets. Directly comparable as a competing NVM-affiliated brokerage operating with similar service lines in similar regional Dutch markets.

Others

• NVM (Nederlandse Vereniging van Makelaars en Vastgoeddeskundigen): Industry association of which Oosting Makelaars is a member. Comparable as the governing body setting professional standards and certification that shape Oosting's competitive positioning, not as a direct competitor.

Regional players

• Van der Sande Makelaars: Regional Dutch brokerage with offices in Drenthe/Overijssel offering residential sales, rental and valuation. Comparable as a regional NVM-affiliated competitor with overlapping service mix but a different primary operating area.

Broad incumbents

• Dynamis: Dutch network/affiliation of regional NVM brokerages, including some operating in Noord-Nederland. Comparable as a broader incumbent offering similar residential services through a multi-office network that can compete regionally with Oosting.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xinstagram.com/oosting.makelaars
• Facebookfacebook.com/Oostingmakelaars
• Instagraminstagram.com/oosting.makelaars
• LinkedInlinkedin.com/company/oostingmakelaars

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Oosting Makelaars