OPTIVISIÓN
- Company typePrivate
- Founded1989
- HeadquartersMóstoles, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
OPTIVISIÓN firmographics
Firmographics- Name
- OPTIVISIÓN
- Legal name
- Optivision S.l.
- Website
- https://opticaoptivision.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
OPTIVISIÓN industry classification
Industry- Product category
- Optical Retail
- NAICS
- Optical Goods Retailers (45613)
- SIC
- Ophthalmic Goods (3851)
- akta.pro primary industry
- Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL)
- akta.pro secondary industry
- Sunglasses (Non-Prescription) (CRAAAKAB)
Keywords
Where OPTIVISIÓN is headquartered
LocationHeadquarters
- HQ city
- Móstoles
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
OPTIVISIÓN business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Optical Retail Sales: Revenue from selling prescription glasses, sunglasses, contact lenses, lens solutions, and accessories through both physical store and e-commerce platform.
- Professional Optometry Services: Revenue from eye examinations, visual health assessments, and professional optical advice services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | — | Prescription Glasses |
| One time/ perpetual license | — | Sunglasses |
| Unit Pricing | — | Contact Lenses |
| Unit Pricing | — | Lens Solutions |
| Unit Pricing | — | Accessories |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
OPTIVISIÓN product offering
Product offeringCore offering
Óptica Optivisión is a single-location independent optical retail shop in Móstoles, Madrid, selling prescription glasses, Marathon acetate sunglasses, SEED-brand contact lenses, multi-brand contact lens solutions (ZEISS, TODOVISION, DISOP, WOHLK), and eyewear accessories, alongside professional eye examination services and personalized frame-fitting consultations. Products are sold both in-store and through a WooCommerce-powered e-commerce platform with delivery across Spain.
Product overview
Óptica Optivisión is a family-owned optical retail business established in 1989, operating as a single-location brick-and-mortar and e-commerce eyewear store in Móstoles, Madrid. The company offers a curated portfolio of eyewear products and vision care solutions organized across four main categories: prescription glasses and sunglasses (featuring MARATHON acetate frames), contact lenses (SEED daily and monthly brands), contact lens solutions (ZEISS, TODOVISION, DISOP, and WOHLK peroxide systems), and accessories (nylon cords). The business operates as an integrated retail unit rather than a platform architecture, providing complete eyewear services including free vision examinations, personalized lens selection assistance, and free frame adjustments. Products are available for purchase both in-store and through the company's WooCommerce-powered e-commerce platform.
Differentiator
Problem solved
Functional benefit
Products and services
- Sunglasses (Marathon acetate collection) Unisex, men's, and women's acetate sunglasses from the Marathon line with CR39 lenses in multiple colors (havana, brown, transparent, pink, violet), sold to individual consumers seeking UV-protective fashion eyewear; available in-store and online.
- Contact Lenses (SEED daily and monthly) Daily disposable (SEED 1 day Pure) and monthly soft (SEED Monthly) contact lenses sold in 1-month, 3-month, and 6-month supply packs to individual vision-correction customers; available in-store and via the e-commerce site with nationwide Spain delivery.
- Contact Lens Solutions (ZEISS, TODOVISION, DISOP, WOHLK) Multi-purpose and peroxide contact lens cleaning solutions from ZEISS, TODOVISION, DISOP (with Sodium Hyaluronate for sensitive eyes), and WOHLK, sold in 100ml and 360ml sizes to contact lens wearers; available in-store and online.
- Eyewear Accessories (nylon cords) Nylon eyeglass retainer cords in brown and black, sold as low-cost eyewear accessories to glasses-wearing consumers; available in-store and online.
- Prescription Glasses (gafas graduadas) Custom prescription eyeglasses including anti-reflective and hardened lenses at the base price, with personalized frame selection from a wide assortment of first-brand frames, free adjustments, and lifetime maintenance; sold to individual consumers in-store.
- Professional Eye Examination and Visual Health Services Licensed optometrist (optometrista titulado) visual health assessments, complete eye examinations, prescription updates, intraocular pressure and retinal checks, and personalized optical advice, provided free of charge to consumers before eyewear purchase and on a scheduled-appointment basis at the Móstoles store.
Quantifiable outcome
- Free visual examination before purchasing glasses
- +2 more outcomes
Companies that use OPTIVISIÓN
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
OPTIVISIÓN technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
OPTIVISIÓN partnerships and signals
Strategic signalScale indicators2 records
Recent moves4 records
Expansion highlights4 records
OPTIVISIÓN competitors and assessment
Company assessmentDirect peers
- General Óptica: Largest Spanish optical retail chain with hundreds of stores nationwide. Directly competes with Optivisión in the prescription eyewear, sunglasses, and eye-exam category across Spanish municipalities, though at vastly greater scale and with a multi-brand assortment.
- Cottet: Spanish optical retailer with heritage dating back over a century, combining neighborhood service with broader assortment. Comparable on the trusted-local-optician axis while competing on a wider premium-brand selection.
- MultiOpticas: Spanish optical chain offering prescription glasses, contact lenses, and eye exams with a similar neighborhood-store model. Closely comparable in value proposition, financing offers, and service-led positioning against an independent optical like Optivisión.
- Federópticos: Spanish cooperative of independent opticians pooling buying power and marketing. Represents the most structurally similar model to Optivisión as a federation of independent neighborhood opticals — a potential partnership or scale-up pathway.
- Óptica 2000: Spanish optical retail chain (De Rigo group) with nationwide storefronts. Competes head-to-head on prescription eyewear, contact lenses, and promotional optical services in Madrid-region municipalities adjacent to Optivisión's catchment.
- Alain Afflelou: International optical franchise with strong Spanish presence. Competes in the same prescription eyewear and eye-exam category with comparable promotional pricing and franchisee-operated storefronts that mirror the family-run neighborhood optics model.
- Visionlab: Spanish franchise optical chain positioned on affordable eyewear. Closely overlaps with Optivisión's price-competitive positioning and family-store feel, particularly for value-conscious prescription and sunglass buyers in suburban Madrid.
Emerging players
- Warby Parker: Direct-to-consumer eyewear brand that pioneered affordable online prescription glasses with home try-on. While US-based, it represents the disruptive model (vertical brand + low prices + digital UX) that pressures traditional neighborhood opticals like Optivisión globally.
Broad incumbents
- Sunglass Hut: Global specialty sunglass retailer owned by EssilorLuxottica. Competes with Optivisión's sunglass category via a far larger assortment of premium designer brands and high-footfall mall locations — a structural threat to the in-house Marathon acetate line.
- EssilorLuxottica: Global eyewear conglomerate that owns Ray-Ban, Oakley, and LensCrafters and supplies frames/lenses to most optical retailers including Optivisión. Represents the upstream incumbent whose brand power and vertical integration shape the competitive context for small opticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
OPTIVISIÓN social profiles
Digital presenceOPTIVISIÓN financial estimates
Financial estimateRevenue estimate
Valuation estimate
OPTIVISIÓN leadership team
Management profileNumber of profiles
OPTIVISIÓN funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OPTIVISIÓN M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OPTIVISIÓN
What does OPTIVISIÓN do?
Óptica Optivisión is a single-location independent optical retail shop in Móstoles, Madrid, selling prescription glasses, Marathon acetate sunglasses, SEED-brand contact lenses, multi-brand contact lens solutions (ZEISS, TODOVISION, DISOP, WOHLK), and eyewear accessories, alongside professional eye examination services and personalized frame-fitting consultations. Products are sold both in-store and through a WooCommerce-powered e-commerce platform with delivery across Spain.
Is OPTIVISIÓN a public or private company?
OPTIVISIÓN is a private company. It is classified as family owned and is currently operating.
When was OPTIVISIÓN founded?
OPTIVISIÓN was founded in 1989. It employs 11 to 50 people.
Where is OPTIVISIÓN based?
OPTIVISIÓN is headquartered in Móstoles, Spain, in the Europe region.
How does OPTIVISIÓN make money?
Two revenue lines are on record. Optical Retail Sales are the primary driver. The others are professional Optometry Services.
Who are OPTIVISIÓN's main competitors?
Direct peers on record are General Óptica, Cottet, MultiOpticas, Federópticos, Óptica 2000, Alain Afflelou and Visionlab. Warby Parker is listed as an emerging player. Broad incumbents are Sunglass Hut and EssilorLuxottica.
Does OPTIVISIÓN have an API?
No public API is recorded for OPTIVISIÓN.
What industry is OPTIVISIÓN in?
OPTIVISIÓN's product category is Optical Retail. Its primary akta.pro industry code is HLAKAKAL, Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses), with a secondary code of CRAAAKAB, Sunglasses (Non-Prescription). Its NAICS code is 45613 and its SIC code is 3851.