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Ora Foods - Food Distributor in Western Australia

Full company profile

uuid0051u47

Namestring
Ora Foods - Food Distributor in Western Australia
Legal namestring
Ora Holdings Pty Ltd
Websiteurl
orafoods.com.au
Company typeenum
Private
Founded yearint
2011
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersBayswater, Australia
HQ citystring
Bayswater
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
foodservice wholesale distribution, bakery products distribution, hospitality food supply, premium artisan bread, artisan bakery wholesale
Product category
Foodservice Distribution
Social media profiles3 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Foodservice Product Sales
TypeOne Time License
Description

Ora Foods generates revenue through wholesale distribution of premium food products to the hospitality industry. They sell products such as breads, pastries, cocktail foods, petit fours, tarts, cakes, slices, and baked goods through their online shop. Customers must apply for trading accounts to purchase, with payment terms being either C.O.D or 14-day terms.

orafoods.com.au
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Pricing details1 tier
1B2B Trade Account Pricing
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

Prices only visible after login. Trading terms available: Strictly C.O.D or Strictly 14 day payment options. Minimum order $200 for free delivery.

orafoods.com.au
GTM typeB2B
B2B
Offering typeServices
Services
Brand1 record
1Vili's Retail Shop
Description

A retail shop operated by Ora Foods offering Vili's Family Bakery products directly to consumers.

orafoods.com.au
Core offering1 text field

Ora Foods is a B2B foodservice wholesaler based in Bayswater, Western Australia, distributing premium and artisan bakery products (breads, pastries, cocktail foods, petit fours, macarons, desserts, tart shells) to the hospitality industry. The company sources from multiple featured brands (Laurent Bakery, Vili's Family Bakery, La Rose Noire, Strange Grains, The Holy Bagel Co, Belmar Fine Foods, Akee Delights, Unibake, Coastal Crunch, Pudding Lady, iL Granino) and delivers orders using its own dedicated team and vehicles, supported by an online account ordering portal.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Ora Foods operates as a foodservice wholesaler serving the Western Australian hospitality industry with a unified product distribution platform. The offering centers on premium handmade and artisan bakery products sourced from multiple featured brands, distributed through an online ordering portal with account management. The product portfolio spans bread and bakery items (from Laurent Bakery, Strange Grains, iL Granino, The Holy Bagel Co), cocktail foods (pies, quiches, sausage rolls from Vili's Family Bakery, Elbio), petit fours and macarons (La Rose Noire), and specialty items from brands like Belmar Fine Foods, Akee Delights, Unibake, Coastal Crunch, and Pudding Lady. Dietary options include Halal, Gluten-Free, Vegan, Vegetarian, and Kosher products. Customers access the range through an online account portal and can request annual catalogues from the sales team.

Product and service1 record
1Bread and Bakery Products
Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership11 partners
Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Vili's Family Bakery is a featured brand and key supplier to Ora Foods. They provide cocktail pies, sausage rolls, quiches, donuts, and other baked goods. The relationship is long-standing as one of the founding supported brands.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

La Rose Noire supplies premium petit fours, macarons, and French pastries. They are a featured brand with extensive product listings on Ora Foods' platform including macarons in various flavors, eclairs, and cheesecake items.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Laurent Bakery is a featured brand supplying bread products including baguettes, sourdough loaves, dinner rolls, focaccia, and specialty breads. Products include stone-baked artisan breads.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Strange Grains supplies gluten-free bakery products including bread loaves, burger buns, dinner rolls, and specialty items. They are a featured brand specifically supporting dietary-specific product needs.

5Akee Delights
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Akee Delights supplies baklava and middle eastern sweet products including cashew baklava, coconut baklava (nut-free), and lady fingers for the hospitality industry.

orafoods.com.au
6The Holy Bagel Co
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

The Holy Bagel Co supplies bagel products including plain bagels, mini bagels, and specialty flavored bagels like parmesan and thyme, and everything bagels.

orafoods.com.au
7Belmar Fine Foods
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Belmar Fine Foods supplies arancini products including cheese and spinach bites, pumpkin and feta, mushroom medley, and vegan jackfruit coconut curry options.

orafoods.com.au
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Unibake (Lantmannen Unibake) is a featured brand supplying baked goods through Ora Foods' distribution network.

9Coastal Crunch
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Coastal Crunch is a featured brand available through Ora Foods' product catalog.

orafoods.com.au
Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Pudding Lady is a featured brand supplier available through Ora Foods' distribution.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

iL Granino supplies bread products including Turkish long rolls, English muffins, potato burger buns, and sourdough ciabatta loaves through Ora Foods.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers5 records
TypeBroad incumbent
Description

Major Australian foodservice distributor serving restaurants, hotels, and hospitality operators with deep national coverage. Same B2B foodservice wholesale model and customer segment as Ora Foods, but at significantly greater scale and SKU breadth.

TypeDirect peer
Description

Premium specialty food supplier to chefs and hospitality operators in Australia, known for curated artisan and gourmet imports. Highly comparable on premium positioning, curated assortment, and HoReCa customer base, with the addition of retail outlets on top of the wholesale arm.

TypeBroad incumbent
Description

Largest dedicated foodservice distributor in Australia (subsidiary of Bidcorp), serving hotels, restaurants, cafés, and caterers nationwide. Comparable in customer base (HoReCa) and B2B wholesale model, but vastly larger scale, broader catalog, and national footprint.

TypeDirect peer
Description

French premium bakery brand (part of Le Duff) producing and distributing artisan viennoiserie, breads, and pastries to foodservice operators globally. Comparable in premium bakery/pastry category and HoReCa customer focus, though Bridor is a manufacturer-distributor hybrid rather than a pure third-party distributor.

TypeRegional player
Description

UK-based foodservice wholesaler supplying independent hospitality operators with branded own-label products. Comparable B2B foodservice distribution model and customer segment to Ora Foods, but operates primarily in the United Kingdom rather than Australia.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Ora Foods - Food Distributor in Western Australia

Foodservice Distributionorafoods.com.au

Ora Foods - Food Distributor in Western Australia firmographics

Firmographics
Name
Ora Foods - Food Distributor in Western Australia
Legal name
Ora Holdings Pty Ltd
Website
https://orafoods.com.au
Company type
Private
Founded year
2011
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

Where Ora Foods - Food Distributor in Western Australia is headquartered

Location

Headquarters

HQ city
Bayswater
HQ country
Australia
HQ region
Oceania

Offices1 record

Markets served

Ora Foods - Food Distributor in Western Australia business model

Business model
GTM type
B2B
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

  1. Foodservice Product Sales: Ora Foods generates revenue through wholesale distribution of premium food products to the hospitality industry. They sell products such as breads, pastries, cocktail foods, petit fours, tarts, cakes, slices, and baked goods through their online shop. Customers must apply for trading accounts to purchase, with payment terms being either C.O.D or 14-day terms.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goB2B Trade Account Pricing

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Ora Foods - Food Distributor in Western Australia product offering

Product offering

Core offering

Ora Foods is a B2B foodservice wholesaler based in Bayswater, Western Australia, distributing premium and artisan bakery products (breads, pastries, cocktail foods, petit fours, macarons, desserts, tart shells) to the hospitality industry. The company sources from multiple featured brands (Laurent Bakery, Vili's Family Bakery, La Rose Noire, Strange Grains, The Holy Bagel Co, Belmar Fine Foods, Akee Delights, Unibake, Coastal Crunch, Pudding Lady, iL Granino) and delivers orders using its own dedicated team and vehicles, supported by an online account ordering portal.

Product overview

Ora Foods operates as a foodservice wholesaler serving the Western Australian hospitality industry with a unified product distribution platform. The offering centers on premium handmade and artisan bakery products sourced from multiple featured brands, distributed through an online ordering portal with account management. The product portfolio spans bread and bakery items (from Laurent Bakery, Strange Grains, iL Granino, The Holy Bagel Co), cocktail foods (pies, quiches, sausage rolls from Vili's Family Bakery, Elbio), petit fours and macarons (La Rose Noire), and specialty items from brands like Belmar Fine Foods, Akee Delights, Unibake, Coastal Crunch, and Pudding Lady. Dietary options include Halal, Gluten-Free, Vegan, Vegetarian, and Kosher products. Customers access the range through an online account portal and can request annual catalogues from the sales team.

Differentiator

Problem solved

Functional benefit

Brands

  • Vili's Retail Shop: A retail shop operated by Ora Foods offering Vili's Family Bakery products directly to consumers.

Products and services

  • Bread and Bakery Products

Companies that use Ora Foods - Food Distributor in Western Australia

Customer profile

Segments2 records

Ideal customer profiles1 record

Ora Foods - Food Distributor in Western Australia technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Ora Foods - Food Distributor in Western Australia partnerships and signals

Strategic signal

Partnerships

Eleven partnerships are on record, tiered core and minor.

  • Vili's Family BakerycoreChannel Partner/ Reseller/ DistributorVili's Family Bakery is a featured brand and key supplier to Ora Foods. They provide cocktail pies, sausage rolls, quiches, donuts, and other baked goods. The relationship is long-standing as one of the founding supported brands.
  • La Rose NoirecoreChannel Partner/ Reseller/ DistributorLa Rose Noire supplies premium petit fours, macarons, and French pastries. They are a featured brand with extensive product listings on Ora Foods' platform including macarons in various flavors, eclairs, and cheesecake items.
  • Laurent BakerycoreChannel Partner/ Reseller/ DistributorLaurent Bakery is a featured brand supplying bread products including baguettes, sourdough loaves, dinner rolls, focaccia, and specialty breads. Products include stone-baked artisan breads.
  • Strange Grains BakerycoreChannel Partner/ Reseller/ DistributorStrange Grains supplies gluten-free bakery products including bread loaves, burger buns, dinner rolls, and specialty items. They are a featured brand specifically supporting dietary-specific product needs.
  • Akee DelightsminorChannel Partner/ Reseller/ DistributorAkee Delights supplies baklava and middle eastern sweet products including cashew baklava, coconut baklava (nut-free), and lady fingers for the hospitality industry.
  • The Holy Bagel CominorChannel Partner/ Reseller/ DistributorThe Holy Bagel Co supplies bagel products including plain bagels, mini bagels, and specialty flavored bagels like parmesan and thyme, and everything bagels.
  • Belmar Fine FoodsminorChannel Partner/ Reseller/ DistributorBelmar Fine Foods supplies arancini products including cheese and spinach bites, pumpkin and feta, mushroom medley, and vegan jackfruit coconut curry options.
  • UnibakeminorChannel Partner/ Reseller/ DistributorUnibake (Lantmannen Unibake) is a featured brand supplying baked goods through Ora Foods' distribution network.
  • Coastal CrunchminorChannel Partner/ Reseller/ DistributorCoastal Crunch is a featured brand available through Ora Foods' product catalog.
  • Pudding LadyminorChannel Partner/ Reseller/ DistributorPudding Lady is a featured brand supplier available through Ora Foods' distribution.
  • iL GraninominorChannel Partner/ Reseller/ DistributoriL Granino supplies bread products including Turkish long rolls, English muffins, potato burger buns, and sourdough ciabatta loaves through Ora Foods.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Ora Foods - Food Distributor in Western Australia competitors and assessment

Company assessment

Broad incumbents

  • PFD Food Services: Major Australian foodservice distributor serving restaurants, hotels, and hospitality operators with deep national coverage. Same B2B foodservice wholesale model and customer segment as Ora Foods, but at significantly greater scale and SKU breadth.
  • Bidfood Australia: Largest dedicated foodservice distributor in Australia (subsidiary of Bidcorp), serving hotels, restaurants, cafés, and caterers nationwide. Comparable in customer base (HoReCa) and B2B wholesale model, but vastly larger scale, broader catalog, and national footprint.

Direct peers

  • Simon Johnson: Premium specialty food supplier to chefs and hospitality operators in Australia, known for curated artisan and gourmet imports. Highly comparable on premium positioning, curated assortment, and HoReCa customer base, with the addition of retail outlets on top of the wholesale arm.
  • Bridor: French premium bakery brand (part of Le Duff) producing and distributing artisan viennoiserie, breads, and pastries to foodservice operators globally. Comparable in premium bakery/pastry category and HoReCa customer focus, though Bridor is a manufacturer-distributor hybrid rather than a pure third-party distributor.

Regional players

  • Country Range Group: UK-based foodservice wholesaler supplying independent hospitality operators with branded own-label products. Comparable B2B foodservice distribution model and customer segment to Ora Foods, but operates primarily in the United Kingdom rather than Australia.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

Ora Foods - Food Distributor in Western Australia social profiles

Digital presence

Ora Foods - Food Distributor in Western Australia compliance and trust

Trust signal

Compliance1 record

Ora Foods - Food Distributor in Western Australia financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Ora Foods - Food Distributor in Western Australia leadership team

Management profile

Number of profiles

Ora Foods - Food Distributor in Western Australia funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Ora Foods - Food Distributor in Western Australia M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ora Foods - Food Distributor in Western Australia

What does Ora Foods - Food Distributor in Western Australia do?

Ora Foods is a B2B foodservice wholesaler based in Bayswater, Western Australia, distributing premium and artisan bakery products (breads, pastries, cocktail foods, petit fours, macarons, desserts, tart shells) to the hospitality industry. The company sources from multiple featured brands (Laurent Bakery, Vili's Family Bakery, La Rose Noire, Strange Grains, The Holy Bagel Co, Belmar Fine Foods, Akee Delights, Unibake, Coastal Crunch, Pudding Lady, iL Granino) and delivers orders using its own dedicated team and vehicles, supported by an online account ordering portal.

Is Ora Foods - Food Distributor in Western Australia a public or private company?

Ora Foods - Food Distributor in Western Australia is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Ora Foods - Food Distributor in Western Australia founded?

Ora Foods - Food Distributor in Western Australia was founded in 2011. It employs 1 to 10 people.

Where is Ora Foods - Food Distributor in Western Australia based?

Ora Foods - Food Distributor in Western Australia is headquartered in Bayswater, Australia, in the Oceania region.

How does Ora Foods - Food Distributor in Western Australia make money?

One revenue line is on record: foodservice Product Sales.

Who are Ora Foods - Food Distributor in Western Australia's main competitors?

Broad incumbents on record are PFD Food Services and Bidfood Australia. Direct peers are Simon Johnson and Bridor. Country Range Group is listed as a regional player.

Does Ora Foods - Food Distributor in Western Australia have an API?

No public API is recorded for Ora Foods - Food Distributor in Western Australia.

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