Orange Export SAS

What Orange Export SAS does

Orange Export SAS is a privately held Colombian agricultural export company operating as a commercial cooperative that links smallholder farmers in the department of Santander with international organic produce markets. Founded in 2017 and headquartered at Zona Franca Santander in Floridablanca, the company aggregates production from more than 80 farming families across 519 certified hectares, purchasing their fruit at fixed, year-round fair prices, providing permanent on-farm technical assistance, and covering the cost of organic and food-safety certifications. Its core export is organic Lima Ácida Tahití (Persian lime), with secondary volumes of organic Gulupa (passion fruit). It has shipped cumulatively more than 1,000 containers of organic lime to international markets as of May 2025, starting from three farmers shipping half a container every two weeks in 2017.

The company's go-to-market is sales-led and dual-sided: it recruits and certifies small organic growers in Santander on the supply side using strict agronomic and geographic criteria, while it sells traceable, multi-certified organic citrus to importers, distributors, and retail chains in Europe and the United States on the demand side. It is the only named Colombian enterprise customer for consumer-facing packaging is Éxito (part of French retail group Groupe Casino), marking a downstream move into retail-branded packs alongside the bulk export core. Revenue is generated through transactional sales of exported organic produce; pricing is not publicly disclosed.

Orange Export operates a 3,300 m² sustainable processing and packing plant that opened in April 2022, designed around solar power, rainwater capture, and thermal efficiency. Its certification stack includes EU Organic, USDA Organic, GLOBALG.A.P., GRASP, ICA, HACCP, DEMETER, and FAIRTRADE, which collectively serve as the primary barrier to entry for competing organic lime exporters. The leadership team is led by Dutch-born CEO Ray Van Vilsteren, who relocated to Colombia in 2011, and includes agronomists, export coordinators, and certification specialists. No external funding rounds, institutional investors, or acquisitions are disclosed in the available source material.

Name

Orange Export SAS

Legal name

Orange Export S.A.S.

Website

https://orange-export.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

Orange Export SAS is a Colombian commercial cooperative that aggregates organic Persian lime and passion fruit from 80+ smallholder families in Santander and exports multi-certified produce to importers, retailers, and food-service buyers in Europe and the United States.

Ownership category

akta.pro rank

Product category

Organic Fresh Produce Export

NAICS

Fresh Fruit and Vegetable Merchant Wholesalers (424480)

SIC

Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Organic & Natural Foods Import/Export & Global Trading (AFAIAJAK)

akta.pro secondary industries

Organic Produce Wholesale (AFAIACAE), Fresh Fruit Wholesale (AFAIACAA)

Keywords

• Organic lime export
• Organic citrus export
• Fresh produce export
• Cooperative agriculture
• Tropical fruit export

Headquarters

HQ city

Floridablanca, Santander

HQ country

Colombia

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Export and Sale of Organic Lima Ácida Tahití: Orange Export purchases organic Lima Ácida Tahití from small-scale producer families at fixed, fair prices, handles logistics, packaging, and exports the fruit to international markets (primarily Europe and the United States). Revenue is generated through the sale of exported organic citrus produce to international buyers and retailers. The company offers fixed price guarantees to producers year-round, ensuring supply chain stability and farmer livelihoods.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Orange Export purchases certified organic Lima Ácida Tahití (Persian lime) and Gulupa (passion fruit) from 80+ smallholder farmer families in Santander, Colombia at fixed fair prices, covers all organic certification costs, and provides permanent technical assistance. The company consolidates, processes, packs, and exports the fruit to international importers, retail chains, and distributors in Europe and the United States under EU Organic, USDA, GLOBALG.A.P., GRASP, HACCP, and (on select farms) DEMETER and FAIRTRADE certifications.

Product overview

Orange Export SAS is an agricultural export company operating as a commercial cooperative model. It connects small-scale organic farmers with international markets, primarily exporting Lima Ácida Tahití (Persian lime) and Gulupa (passion fruit). The company provides technical assistance, certification support, logistics, and fair pricing to over 80 producer families in Santander, Colombia. Their facilities in Zona Franca Santander handle processing, packaging, and cold-chain logistics for export to Europe and the United States.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Lima Ácida Tahití (Organic Persian Lime) Certified organic Persian lime (Citrus latifolia) exported to international buyers in Europe and the United States, sourced from 80+ smallholder families in Santander, Colombia. Certified under EU Organic (Regulation 889/2008), USDA NOP, GLOBALG.A.P., GRASP, HACCP, and (on select farms) DEMETER and FAIRTRADE.
• Organic Gulupa (Passion Fruit) Certified organic Gulupa (passion fruit) exported to international markets, produced by cooperative farmers in the Santander region of Colombia.
• Consumer Packaging Service for Retail Consumer-facing packaging of organic lime for retail sale, first deployed for the Colombian retail chain Éxito (part of French retail group Groupe Casino), with plans to extend this service to European buyers.

Quantifiable outcome

• 438.3% annual export growth between 2017 and 2023
• +3 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Éxito (Grupo Casino)notableChannel Partner/ Reseller/ DistributorOrange Export performs consumer packaging of organic lime for the Colombian retail chain Éxito, which is part of the French retail group Groupe Casino. This marks Orange Export's first consumer packaging operation for a major retail brand, representing a deepening of its domestic market presence alongside its core export business.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• SunOpta: North American company focused on organic fruit, plant-based foods, and frozen fruit supply to retailers and foodservice. Comparable to Orange Export through its emphasis on certified-organic fruit sourcing, sustainability credentials, and supplying major retail/foodservice buyers in the US and Europe.
• Hortifrut: Chilean-headquartered global fresh berry and exotic fruit exporter with vertically integrated grower networks across multiple Latin American countries. Comparable to Orange Export in business model — sourcing from contracted smallholders and delivering certified, traceable fresh fruit to international retail customers.
• Camposol: Peruvian agro-industrial exporter with integrated smallholder and own-farm supply chains, exporting fresh produce (avocados, blueberries, grapes, mangoes) to Europe, the US, and Asia. Comparable to Orange Export as a Latin American fresh-produce exporter combining smallholder partnerships, multi-jurisdictional certifications, and direct retailer relationships.
• Westfalia Fruit: South Africa-headquartered global avocado and citrus producer-exporter with multi-country sourcing and strong European retail relationships. Comparable to Orange Export as a Southern Hemisphere supplier of certified organic citrus and subtropical fruit to European and US buyers through a coordinated outgrower network.

Broad incumbents

• Compagnie Fruitière: France-based vertically integrated tropical fruit producer and distributor with significant African and European operations in bananas, pineapples, and other tropical produce. Comparable to Orange Export as an established tropical-fruit exporter serving European retail with integrated grower supply.
• Fyffes: Ireland-based tropical produce grower, importer, and distributor with operations in Latin America (bananas, pineapples, melons). Comparable to Orange Export as a tropical fresh-fruit supplier with Latin American grower linkages selling into European retail, though with a much broader category mix.
• Dole plc: Global fresh produce incumbent producing and distributing a wide range of fruits and vegetables worldwide. Comparable to Orange Export as a large-scale exporter of tropical and citrus fruits into the same European and US retail channels, but with vastly greater scale and category breadth.
• Del Monte Fresh Produce: Global vertically integrated producer, distributor, and marketer of fresh fruits and vegetables. Comparable to Orange Export through its international supply of tropical and citrus fruits into the same retail and foodservice channels, though at substantially larger scale.
• Greenyard: Belgian-headquartered global fresh, frozen, and prepared produce company serving European retailers and foodservice. Comparable to Orange Export as a buyer/seller of certified fresh produce into European retail, but operating across many categories and geographies rather than specializing in organic citrus.

Emerging players

• Agrofair: Dutch fair-trade/sustainable tropical fruit importer specializing in organic and Fairtrade bananas and other tropical fruit from smallholder cooperatives in Latin America. Comparable to Orange Export through its smallholder cooperative sourcing model and fair-trade/organic positioning into European retail.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/OrangeExportSAS
• Facebookfacebook.com/OrangeExport
• LinkedInlinkedin.com/company/orange-export-sas
• Instagraminstagram.com/orange_export

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Orange Export SAS