OsingadeJong BV

What OsingadeJong BV does

OsingadeJong B.V. is a privately held Dutch educational service provider headquartered at Oliemolen 2 in Makkum, Friesland, Netherlands. The company enables secondary schools (voortgezet onderwijs) across the Netherlands to operate their own leermiddelfondsen—educational materials funds—by handling logistics, administration, procurement advisory, and facility services related to distributing, collecting, repairing, and replacing school textbooks and learning materials. Its service portfolio is anchored on three digitally integrated layers: a student-facing portal (MijnLeermiddelen) for ordering materials, reporting damage, and managing leermiddelpakketten; a school-facing portal (Mijn OsingadeJong) for fund administration and license oversight; and a back-end software suite (LearNav) developed in partnership with software vendor XMPL in Joure. Adjacent services include Facilitaire dienstverlening (packaging, transport, warehouse, repair), Leverancier leermiddelen (new and used materials supply), and Advies en begeleiding (procurement and fund-transition advisory). The company employs 26–30+ permanent staff, scaling to over 100 seasonal vacation workers during the summer intake-and-distribution peak.

Revenue is generated through multi-year service contracts with schools (recurring subscription), transactional sales of educational materials and webshop orders, and logistics/warehousing fees. The go-to-market is sales-led via direct relationships with secondary schools, supported by self-service digital channels (MijnLeermiddelen) for students and parents, and reinforced by referral-driven reputation within the Dutch education sector plus an annual customer day (klantendag). OsingadeJong is founder-managed under Director Hajo Osinga, with no disclosed institutional investor backing; in 2011 it acquired the Bookmaster management software as its initial technical foundation, and in 2015 (partnership dated 2019-03-15 in structured records) it aligned with XMPL to build the LearNav platform that now underpins its school and student portals. The company is GDPR-compliant, climate-conscious (solar, LED, biomass heating at its Makkum facility), and operates exclusively within the Dutch market.

Name

OsingadeJong BV

Legal name

OsingadeJong B.V.

Website

https://osingadejong.nl

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

OsingadeJong BV is a Dutch educational service provider that helps secondary schools manage leermiddelfondsen (learning materials funds) through logistics, administration, advisory, and digital portals (MijnLeermiddelen and LearNav), serving schools and students across the Netherlands.

Ownership category

akta.pro rank

Headquarters

HQ city

Makkum

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Educational Services to Schools: OsingadeJong provides comprehensive services to secondary schools for managing leermiddelfonds (educational materials funds), including logistics, administration, advisory services, and facility management. Revenue generated through service contracts with schools.
2. Educational Materials Sales: Sale of new and used educational materials (school books, learning materials) to students. Both new titles and used exemplars (if in stock) are supplied.
3. Logistics and Warehousing: Logistics support including packaging, transportation, and distribution of educational materials to schools. Also includes supply of practical items like boxes, bags, ISBN scanners, and repair materials.
4. Webshop Services: Custom school webshop where students order materials based on their level and year, receiving only relevant articles. OsingadeJong handles fulfillment and delivery.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

OsingadeJong BV is a Dutch educational service provider that manages leermiddelfondsen (educational materials funds) for secondary schools (voortgezet onderwijs) in the Netherlands. The company delivers end-to-end services including procurement advisory, logistics, warehousing, distribution, repair, digital license provisioning, and software-enabled fund administration, complemented by the MijnLeermiddelen student portal and school portal for ordering and materials management.

Product overview

OsingadeJong BV operates as an educational service provider offering a unified platform and modular service portfolio for secondary schools in the Netherlands. The core offering centers on MijnLeermiddelen, a student portal for package viewing and ordering, complemented by the Mijn OsingadeJong school portal and the LearNav platform (developed with partner XMPL) for learning materials administration. Additional services include logistics and administrative support (Facilitaire dienstverlening), procurement advisory (Advies en begeleiding), and direct materials supply (Leverancier leermiddelen). Together these components enable schools to manage their learning materials funds with a combination of student-facing, school-facing, and backend operational tools.

Differentiator

Problem solved

Functional benefit

Brands

• MijnLeermiddelen: Student portal for viewing educational material packages, reporting damage, and ordering supplementary materials via webshop.

Products and services

• MijnLeermiddelen student portal Student-facing portal allowing students to view their learning materials package (leermiddelpakket), report damage, and order supplementary educational materials through an integrated webshop.
• LearNav software suite (via XMPL partnership) School management software suite for learning materials administration, providing inventory management, license distribution to learning management systems, and coordination of school operations. Developed and operated by partner XMPL.
• Mijn OsingadeJong Scholen Portaal School portal enabling educational institutions to manage learning materials funds, monitor processes, and coordinate with OsingadeJong service delivery.
• Facilitaire dienstverlening (logistics and administrative support) Logistics and administrative support service including assembly of learning material packages, digital license provisioning, repair of used materials, packaging, transportation, and supply of practical items such as boxes, bags, ISBN scanners, and repair materials.
• Pakket bestellen (learning materials ordering service) Service allowing students at partner schools to purchase their required learning materials through the MijnLeermiddelen portal, with delivery handled by OsingadeJong.
• Advies en begeleiding (advisory services) Advisory service for schools covering procurement of educational materials, fund management decisions, and transition support between external (facilitated) and internal learning materials funds.
• Leverancier leermiddelen (educational materials supply) Direct supply of new and used educational materials (school books and learning materials) to schools based on ISBN numbers, titles, and quantities, supplying both new titles and used exemplars where in stock.

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• XMPLcoreTechnology or Integration · 15 March 2019Strategic partnership between OsingadeJong (Makkum) and XMPL (Joure), two leading Friesland companies. XMPL provides the LearNav suite - specialized educational materials management software with over 20 years of domain experience. OsingadeJong leverages this software to serve schools while operating independently under their own brand. This collaboration enables schools to be better facilitated and supported in managing educational materials.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Iddink Group (Sanoma Learning Solutions): The largest Dutch educational materials intermediary, providing leermiddelfonds management, distribution, and digital services to schools — the closest large-scale analogue of OsingadeJong's business model across primary, secondary, and MBO segments.
• Heutink: Long-established Dutch educational materials supplier serving schools with books, learning materials, and fund management services; now part of Iddink/Sanoma Learning but historically comparable in scope to OsingadeJong.
• Van Dijk Educatie: Dutch educational materials supplier and fund administrator serving secondary schools with logistics, materials supply, and online ordering — overlapping directly with OsingadeJong's materials supply and student portal offerings.

Broad incumbents

• Noordhoff Uitgevers: Major Dutch educational publisher with broad secondary school coverage in physical and digital methods; an upstream content competitor that increasingly integrates distribution and fund-management functionality.
• Boom Uitgevers: Dutch educational and professional publisher active in secondary education methods; broader incumbent whose content bundles compete with OsingadeJong's advisory and sourcing services to schools.
• Zwijsen (Sanoma Learning): Dutch educational publisher with primary and secondary methods; relevant as a publisher-side incumbent whose digital licensing models compete with OsingadeJong's portal-driven materials access.
• Malmberg (Sanoma Learning): Major Dutch educational publisher offering both physical and digital learning materials for secondary schools; competes with OsingadeJong in materials supply while owning the upstream content layer.
• ThiemeMeulenhoff (Sanoma Learning): Major Dutch educational publisher with a strong secondary school presence across physical and digital methods; a publisher-level incumbent that competes with OsingadeJong for materials sourcing and digital license relationships.

Others

• SOMtoday (Topicus): Dutch school administration platform for secondary education; an ecosystem adjacent to OsingadeJong's portal offering, providing SIS functionality that increasingly integrates with materials and licensing workflows.
• Magister (Topicus): Leading Dutch student information system used by secondary schools; adjacent rather than direct, but its learning materials and licensing integrations overlap with the school-facing functionality OsingadeJong delivers via the LearNav stack.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights3 records

Customer concentration

• LinkedInlinkedin.com/company/osingadejong-bv

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OsingadeJong BV