Park MGM
Park MGM is a Las Vegas Strip luxury resort and casino operated by MGM Resorts International, offering 2,640 rooms, a casino, dining, and the Dolby Live entertainment venue to leisure travelers, gaming patrons, and corporate event planners.
- Company typePrivate
- Founded2019
- HeadquartersLas Vegas, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Park MGM does
Park MGM is a luxury resort and casino located on the Las Vegas Strip at 3770 S Las Vegas Blvd, wholly owned and operated by MGM Resorts International (NYSE: MGM). The property was rebranded from the former MGM Grand Las Vegas and reopened under the Park MGM name in 2019. It operates 2,640 hotel rooms and suites, including a premium boutique tier called The Reserve at Park MGM, alongside a full-service casino, multiple restaurants (The Library, Bavette's, Best Friend, Eataly), nightlife, spa, pools, retail, and meetings/event space.
The property's flagship differentiated asset is Dolby Live, a 5,200-seat indoor amphitheater featuring the first fully integrated Dolby Atmos audio system with 402 speakers, a custom 4K LED video wall, and a 240-foot projection mapping surface across nine HD and 4K projectors. The venue hosts concerts, award shows, combat sports, conventions, and basketball events, with telescopic retractable seating allowing flexible configurations. Entertainment programming includes resident artists such as New Kids on the Block, Sammy Hagar, and Mary J. Blige, supported by a premium VIP banquet seating product with bottle service.
Park MGM generates revenue through six primary streams: hotel accommodations, casino operations (slots, table games, high-limit tables, BetMGM sportsbook), ticketed entertainment at Dolby Live, food and beverage across multiple outlets, meetings and group events, and the MGM Rewards loyalty program (with partner integrations including Marriott Bonvoy, Royal Caribbean, Celebrity Cruises, and Southwest Airlines). Pricing is transaction-based across rooms, tickets, and gaming, with group discounts available for 9+ ticket buyers and tiered loyalty benefits driving repeat visitation. The property serves leisure resort guests, entertainment seekers, casino gaming customers, and corporate/group event planners.
Park MGM firmographics
Firmographics- Name
- Park MGM
- Legal name
- MGM Resorts International
- Website
- https://parktheaterlv.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Park MGM is a Las Vegas Strip luxury resort and casino operated by MGM Resorts International, offering 2,640 rooms, a casino, dining, and the Dolby Live entertainment venue to leisure travelers, gaming patrons, and corporate event planners.
- Ownership category
- akta.pro rank
Park MGM industry classification
Industry- Product category
- Luxury Resort and Casino Hospitality
- NAICS
- Casino Hotels (721120), Casino Hotels (72112)
- SIC
- Hotels, Rooming Houses, Camps & Other Lodging Places (7000)
- akta.pro primary industry
- Integrated Casino Resorts (THAGAJAA)
- akta.pro secondary industry
- Luxury Casino Resorts (THAGACAJ)
Keywords
Where Park MGM is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Park MGM business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Technology or R&D, Others
Revenue model
- Hotel Accommodations: Rooms and suites including The Reserve at Park MGM luxury tier, offering various room categories and pricing tiers
- Casino Operations: Slot machines, table games, high limit table games, and BetMGM sportsbook
- Entertainment Venue (Dolby Live): Concert and event ticketing with approximately 5,200 seats, premium VIP seating with bottle service, and group ticket sales
- Food & Beverage: Multiple restaurant outlets including The Library, Bavette's, Best Friend, Eataly, plus room service, catering, and private dining
- Meetings & Events: Convention space, weddings, and group event hosting at the venue
- Loyalty Program (MGM Rewards): Tiered rewards program driving repeat visits and customer retention with partner integrations including Marriott Bonvoy
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Park MGM Hotel Rooms & Suites |
| Transaction based/ take rate | Pay-as-you-go | Dolby Live Theater - General Admission |
| Transaction based/ take rate | Pay-as-you-go | Dolby Live Premium VIP Seats |
| Transaction based/ take rate | Pay-as-you-go | Group Tickets (9+) |
| Unit Pricing | Pay-as-you-go | Dining Outlets |
Distribution channels5 records
Marketing channels3 records
Park MGM product offering
Product offeringCore offering
Park MGM is a 2,640-room luxury resort and casino on the Las Vegas Strip offering hotel accommodations, casino gaming, multiple restaurants (price ranges $ to $$$$), a spa and salon, pools and cabanas, retail shopping, nightlife, meetings and events space, and live entertainment anchored by the Dolby Live 5,200-seat amphitheater. Guests can earn and redeem MGM Rewards loyalty points on-property and place sports wagers through the on-site BetMGM sportsbook.
Product overview
Park MGM is a luxury Las Vegas Strip resort operated by MGM Resorts International featuring a portfolio of integrated hospitality products and services. The property's flagship entertainment offering is Dolby Live, a state-of-the-art 5,200-seat amphitheater with Dolby Atmos sound technology. Accommodations include standard hotel rooms, suites, and The Reserve luxury boutique tier. The property also features a full-service casino with BetMGM sportsbook integration, diverse dining options (The Library, Bavette's, Best Friend, Eataly), entertainment shows, pools, spa, meetings/events venues, nightlife, and shopping destinations. The MGM Rewards loyalty program ties together the guest experience across all properties with partner integrations including Marriott Bonvoy, Royal Caribbean, Celebrity Cruises, and Southwest Airlines.
Differentiator
Problem solved
Functional benefit
Brands
- Dolby Live: A 5,200-seat indoor amphitheater venue at Park MGM featuring a custom Dolby Atmos sound system with 402 speakers, 4K LED video wall, and versatile configurations for concerts, awards shows, sports events, and conventions.
Companies that use Park MGM
Customer profileSegments4 records
Ideal customer profiles4 records
Park MGM technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature4 records
Park MGM partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Dolby LaboratoriescoreDolby Live venue features first-of-its-kind fully integrated Dolby Atmos audio system with 402 speakers. The technology provides immersive sound experiences for concerts, awards shows, and conventions. Dolby Atmos mixing tools allow artists maximum flexibility in creative vision realization.
- Marriott BonvoycoreMGM Rewards partnership integration allowing points exchange between Marriott Bonvoy and MGM Rewards programs, enabling cross-platform loyalty benefits for travelers.
- Royal Caribbean International & Celebrity CruisesminorMGM Rewards preferred partner for cruise line integration, allowing members to earn and redeem rewards across cruise and resort experiences.
- Southwest AirlinesminorMGM Rewards preferred partner for airline integration, enabling members to earn rewards and access travel benefits.
- BetMGMcoreBetMGM sportsbook located at Park MGM casino with online sportsbook and gaming platform. MGM Resorts partnership for sports betting and online gaming services.
- EatalyminorItalian dining and retail concept operating within Park MGM, offering authentic Italian cuisine and marketplace.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Park MGM competitors and assessment
Company assessmentDirect peers
- Resorts World Las Vegas: Newer Strip integrated resort with hotel, casino, F&B, and a major entertainment venue (including a 5,000-seat theatre). Competitor for entertainment bookings and the same luxury visitor segment.
- New York-New York Hotel & Casino: MGM-owned Strip property combining hotel, casino, F&B, and entertainment (including Mad Apple by Cirque du Soleil). Sister MGM property that competes with Park MGM for the same Strip visitor pool and MGM Rewards members.
- The Cosmopolitan of Las Vegas: Adjacent Strip integrated resort with luxury rooms, casino, multiple F&B outlets, and a major entertainment venue. Recently acquired by MGM Resorts, making it a near-direct operating peer under unified ownership.
- Wynn Las Vegas: Luxury Strip integrated resort with comparable premium rooms, casino, F&B, and entertainment programming. Targets a similar high-end leisure and convention customer, providing direct competitive overlap on the Strip.
- Caesars Palace: Iconic Strip integrated resort with hotel, casino, dining, and entertainment (including The Colosseum). Direct competitor for gaming, entertainment ticketing, and convention business on the Las Vegas Strip.
- ARIA Resort & Casino: Another MGM-owned integrated luxury resort on the Strip. Comparable in scale, amenities mix (hotel, casino, dining, meetings), and customer base, sharing MGM Rewards distribution and BetMGM integration.
- The Venetian Resort Las Vegas: Strip integrated resort offering hotel suites, casino, extensive F&B, and entertainment venues. Comparable scale and amenity mix, competing for the same Las Vegas visitor and convention segments.
- Bellagio (MGM Resorts): Sister MGM Resorts Strip property directly comparable to Park MGM as an integrated luxury casino resort with hotel, gaming, F&B, and entertainment. Both operate under the MGM Rewards ecosystem on the Las Vegas Strip.
- Mandalay Bay Resort and Casino: MGM-owned Strip resort with hotel rooms, casino, F&B, entertainment venues, and convention space. Comparable scale and integrated amenities, sharing parent-company loyalty and operational infrastructure.
- The Mirage: Former MGM Resorts Strip property with integrated hotel, casino, F&B, and entertainment offering. Historically comparable to Park MGM as a Strip resort; illustrates the competitive density of the Strip landscape.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key highlights6 records
Customer concentration
Park MGM social profiles
Digital presencePark MGM financial estimates
Financial estimateRevenue estimate
Valuation estimate
Park MGM leadership team
Management profileNumber of profiles
Park MGM subsidiaries and ownership
Company hierarchySubsidiaries1 record
Park MGM funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Park MGM M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Park MGM
What does Park MGM do?
Park MGM is a 2,640-room luxury resort and casino on the Las Vegas Strip offering hotel accommodations, casino gaming, multiple restaurants (price ranges $ to $$$$), a spa and salon, pools and cabanas, retail shopping, nightlife, meetings and events space, and live entertainment anchored by the Dolby Live 5,200-seat amphitheater. Guests can earn and redeem MGM Rewards loyalty points on-property and place sports wagers through the on-site BetMGM sportsbook.
Is Park MGM a public or private company?
Park MGM is a private company. It is classified as corporate owned and is currently operating.
When was Park MGM founded?
Park MGM was founded in 2019. It employs 101 to 250 people.
Where is Park MGM based?
Park MGM is headquartered in Las Vegas, United States, in the North America region.
How does Park MGM make money?
Six revenue lines are on record. Hotel Accommodations are the primary driver. The others are casino Operations, entertainment Venue (Dolby Live), food & Beverage, meetings & Events and loyalty Program (MGM Rewards).
Who are Park MGM's main competitors?
Direct peers on record are Resorts World Las Vegas, New York-New York Hotel & Casino, The Cosmopolitan of Las Vegas, Wynn Las Vegas, Caesars Palace, ARIA Resort & Casino, The Venetian Resort Las Vegas, Bellagio (MGM Resorts), Mandalay Bay Resort and Casino and The Mirage.
Does Park MGM have an API?
No public API is recorded for Park MGM.
What industry is Park MGM in?
Park MGM's product category is Luxury Resort and Casino Hospitality. Its primary akta.pro industry code is THAGAJAA, Integrated Casino Resorts, with a secondary code of THAGACAJ, Luxury Casino Resorts. Its NAICS code is 721120 and its SIC code is 7000.