PATARA FINE THAI CUISINE LIMITED

What PATARA FINE THAI CUISINE LIMITED does

Patara Fine Thai Cuisine Limited is a UK private limited company operating a portfolio of fine-dining Thai restaurants in London. The company runs four branded locations — South Kensington (181 Fulham Road), Knightsbridge (9 Beauchamp Place), Oxford Circus/Mayfair (7 Maddox Street), and Wimbledon (18 High Street) — plus a sister concept, Platapian, in Soho under the SNP Food Group umbrella. Patara serves a consumer end-customer base through three distribution surfaces: in-restaurant dining (with a Sunday-Wednesday buffet format), third-party delivery via Deliveroo across all branches, and gift-vouchers sold through the GiftPro platform (pataralondon.giftpro.co.uk). Table reservations are standardised across all sites on the SevenRooms SaaS platform, and branch-specific menus are surfaced via Linktree links.

The technology stack is entirely composed of best-of-breed third-party SaaS integrations — SevenRooms (CRM/reservations), Deliveroo (delivery marketplace), GiftPro (voucher commerce), Linktree (menu links) — with no proprietary technology, API surface, AI/ML components, or patents disclosed. The company has no documented app, no subsidiaries, no funding history, and no disclosed parent; contact domains (snpfood.com) indicate operational affiliation with the SNP Food Group. Management team, founding date, revenue, and ownership details are not disclosed in the available data.

The business model is direct-to-consumer restaurant revenue generated from four prime-London dine-in sites plus the Platapian sister venue, supplemented by delivery commissions/fees from Deliveroo and online gift-voucher sales. Pricing is unit-based (pay-as-you-go) per cover and per delivery order, with menu pricing not publicly disclosed on the corporate site. The customer segmentation is horizontal — individual diners, occasion-driven guests (celebrations, banquets), and home-delivery users — with no enterprise or contracted accounts. Geographic reach is single-country (United Kingdom, Greater London only).

Name

PATARA FINE THAI CUISINE LIMITED

Legal name

Patara Fine Thai Cuisine Limited

Website

https://pataralondon.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Patara Fine Thai Cuisine Limited operates four fine Thai restaurants across London's prime districts (South Kensington, Knightsbridge, Oxford Circus/Mayfair, Wimbledon), serving individual diners via dine-in, Deliveroo delivery, and GiftPro gift vouchers. It also runs the Platapian sister venue in Soho.

Ownership category

akta.pro rank

Product category

Fine Dining Restaurants

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating Places (5812), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Fine Dining Restaurants (THAFACAA)

akta.pro secondary industry

Ethnic & Regional Cuisine Restaurants (THAFACAD)

Keywords

• Fine Thai dining
• Thai restaurants London
• Restaurant reservations
• Food delivery services
• Gift voucher sales

Headquarters

HQ city

London - South Kensington

HQ country

United Kingdom

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Dine-in Restaurant Services: Revenue from customers dining at four London restaurant locations offering Thai cuisine with Sunday buffet service.
2. Delivery Services: Food delivery revenue through Deliveroo platform from all four locations.
3. Voucher Sales: Gift voucher sales through their online giftpro platform.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Patara Fine Thai Cuisine Limited operates four fine Thai cuisine restaurants across central London (South Kensington, Knightsbridge, Oxford Circus, and Wimbledon), offering dine-in service, Sunday–Wednesday buffet options, online reservations via the SevenRooms platform, food delivery through Deliveroo from all locations, and gift vouchers via GiftPro. A sister restaurant, Platapian, operates in Soho as a related concept under the same ownership group (SNP Food Group).

Product overview

Patara Fine Thai Cuisine Limited operates a portfolio of fine Thai cuisine restaurants across London. The company operates four Patara restaurant locations (South Kensington, Knightsbridge, Oxford Circus, and Wimbledon) and has a sister brand called Platapian in Soho. Core offerings include dine-in restaurant services, food delivery via Deliveroo, gift vouchers through GiftPro, and table reservations via SevenRooms. The restaurants serve Thai cuisine with Sunday-Wednesday buffet options available. All locations are interconnected through a unified brand while maintaining individual booking and menu systems.

Differentiator

Problem solved

Functional benefit

Brands

• Platapian Soho: Sister restaurant of Patara, located in Soho, London

Products and services

• Patara Restaurant (South Kensington)

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• SevenRoomscoreChannel Partner/ Reseller/ DistributorSevenRooms provides the online reservation platform for all Patara restaurant locations. Customers can make reservations directly through SevenRooms links for each of the four branches.
• DeliveroocoreChannel Partner/ Reseller/ DistributorDeliveroo serves as the delivery partner for all four Patara locations, enabling food delivery to customers in London through the Deliveroo platform.
• Platapian (Sister Restaurant)minorStrategic or Co-development PartnerPlatapian is described as 'THE SISTER RESTAURANT' of Patara, located in Soho, London. It operates as a related fine dining concept under the same ownership group (SNP Group).

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• The Ivy: Established UK fine-dining restaurant group with multiple central-London sites and banquet/event capability. Comparable on the premium-London full-service dining model and banquet revenue angle.
• Wagamama: Large UK pan-Asian restaurant chain with London dominance, Deliveroo presence, and loyalty/voucher programmes. Comparable on Asian cuisine, multi-site London operations, and aggregator integration at scale.
• Nobu: Globally recognised upscale Asian restaurant group with a London flagship. Comparable on premium Asian fine dining and London luxury positioning; relevant as a benchmark for attainable price-tier and banquet revenue.
• Gymkhana: Michelin-recognised Indian fine-dining restaurant in Mayfair. Comparable as a central-London ethnic-cuisine fine-dining venue competing for the same premium occasion-led customer.

Direct peers

• Busaba Eathai: Multi-site Thai restaurant chain across London with a similar dine-in + Deliveroo delivery model. Comparable on cuisine, scale, and aggregator dependency, though positioned more casual than Patara.
• Farang: High-end Thai restaurant in Bermondsey/Shoreditch known for modern Thai fine dining. Comparable on cuisine specialism and premium London positioning; competes for the same upscale Thai diner.
• Mango Tree: Premium Thai fine-dining restaurant group with a flagship London location (Belgravia). Directly comparable to Patara on cuisine, price-tier, and central-London positioning.
• Rosa's Thai Cafe: Fast-growing UK Thai casual-dining chain with multiple London branches and Deliveroo delivery. Comparable on cuisine, multi-location London model, and aggregator reliance, though at a lower price tier than Patara.
• Kiln: Award-winning Thai-influenced restaurant in Soho. Comparable as a London-based Thai-adjacent fine-dining venue competing for the same discretionary dining occasion.
• Smoking Goat: Thai-inspired, charcoal-driven London restaurant with strong bar/banquet trade. Comparable as a Thai-fine-dining peer competing for special-occasion and group diners in central London.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/patara-fine-thai-cuisine-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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