Peoria Brick Company
Peoria Brick Company is a privately-held Central Illinois building materials distributor, founded in 1899 and operating two showrooms that supply brick, stone, pavers, bulk materials, and outdoor living products to contractors and homeowners.
- Company typePrivate
- Founded1899
- HeadquartersEast Peoria, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Peoria Brick Company does
Peoria Brick Company is a privately-held building materials distributor founded in 1899 and headquartered at 501 Cole Street, East Peoria, Illinois. The company supplies masonry, landscaping, and outdoor living products to contractors, builders, and homeowners throughout Central Illinois from two showroom locations in East Peoria and Bloomington. Its product catalog spans brick and stone (including custom limestone), pavers, retaining walls, natural flagstone, decorative rock and boulders, gravel, sand, mulch, soil, compost, and rock salt, alongside an expanded outdoor living line covering outdoor grills, fireplaces, fire pits, lighting, vinyl pergolas, and poly-lumber patio furniture.
The company operates with a request-a-quote pricing model rather than publicly listed prices, with products available in both bagged and bulk (loose) quantities and bulk delivery available to project sites. Sales are transacted through in-person showroom visits, phone orders, and a website-based quote request function. Marketing is conducted primarily through the company's own website (peoriabrick.com), a Houzz Pro profile targeting contractors and homeowners, and a Facebook page for local community engagement. With a reported headcount of 7 employees, Peoria Brick Company runs as a small, lean regional distributor with deep local roots but no disclosed institutional ownership, funding, subsidiaries, or external investors.
Peoria Brick Company firmographics
Firmographics- Name
- Peoria Brick Company
- Legal name
- Peoria Brick Company
- Website
- https://peoriabrick.com
- Company type
- Private
- Founded year
- 1899
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Peoria Brick Company is a privately-held Central Illinois building materials distributor, founded in 1899 and operating two showrooms that supply brick, stone, pavers, bulk materials, and outdoor living products to contractors and homeowners.
- Ownership category
- akta.pro rank
Peoria Brick Company industry classification
Industry- Product category
- Masonry and landscaping supply
- NAICS
- Brick, Stone, and Related Construction Material Merchant Wholesalers (423320)
- SIC
- Retail-Building Materials, Hardware, Garden Supply (5200)
- akta.pro primary industry
- Clay Bricks (Facing & Common) (IMADABAA)
- akta.pro secondary industry
- Tile & Stone Specialty Retail (CRAIAGAA)
Keywords
Where Peoria Brick Company is headquartered
LocationHeadquarters
- HQ city
- East Peoria
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Peoria Brick Company business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Others
Revenue model
- Masonry Products Sales: Revenue is generated through the sale of physical building and landscaping materials including brick, address plaques, stone, custom limestone, pavers, retaining walls, flagstone, drywall, decorative rock, boulders, gravel, sand, mulch, soil, compost, salt, outdoor grills, outdoor kitchen components, fire pits, fireplaces, lighting, pergolas, patio furniture, and tools. Sales are conducted via showroom visits, telephone inquiries, and website quote requests. Products are sold in both bagged and bulk (loose) quantities.
- Bulk Rock Salt Sales: Winter maintenance products including bulk and bagged rock salt and ice melt are sold to residential and commercial customers. Bulk salt is available for 24-hour load times.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Request a Quote - Customer-initiated pricing |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels3 records
Peoria Brick Company product offering
Product offeringCore offering
Peoria Brick Company is a masonry and landscaping materials distributor serving Central Illinois since 1899. It curates, warehouses, and sells brick, stone, pavers, retaining walls, natural flagstone, drywall, mulch, soil, compost, decorative rock, boulders, gravel, sand, salt, outdoor grills, fireplaces, fire pits, lighting, pergolas, patio furniture, and related tools to homeowners and contractors through two showroom locations, phone sales, a website quote request form, and bulk material delivery.
Product overview
Peoria Brick Company is a masonry and landscape materials supplier serving Central Illinois since 1899, offering a comprehensive product portfolio organized into several categories: Core products include Brick and Stone (including custom limestone); Landscaping products including Pavers, Retaining Walls & Steps, Natural Flagstone & Drywall, Tools, and various mulches; Outdoor Living products including Fire Pit Burners (with All Weather System, Match Throw, and TPSI varieties), Fireplaces & Firepits, Outdoor Grills (Summerset brand including Sizzler, TRL, and Quest series), Side Burners, Lighting systems, Pergolas (Heartland brand), and Patio Furniture (Wildridge poly lumber); and Bulk Materials including decorative stones, boulders, gravels, sands, soil, compost, and salt. The company operates two showroom locations in East Peoria and Bloomington, Illinois.
Differentiator
Problem solved
Functional benefit
Products and services
- Brick Traditional brick products for masonry construction, including address plaques. Sold to homeowners and contractors through the showroom and bulk delivery.
- Stone and Custom Limestone Natural and custom stone products including custom limestone for masonry, veneer, and architectural applications.
- Pavers Paving stones for driveways, walkways, and patios, sold to homeowners and contractors.
- Retaining Walls and Steps Retaining wall systems and step products for landscaping and grading projects.
- Natural Flagstone and Drywall Natural stone flagstone and drywall products for rustic landscaping applications.
- Decorative Rock and Boulders Decorative stone, washed rock, crushed rock, granite, river rock, trap rock, slate chips, and granite boulders in multiple sizes for landscape projects.
- Gravel and Sand CA-6 base material, pea gravel, mason sand, torpedo sand, trap rock fines, and other aggregates sold in bulk for construction and landscaping.
- Mulch Black dyed mulch, brown dyed mulch, and premium hardwood mulch sold in bulk for landscaping.
- Soil and Compost Black dirt, shredded top soil, and compost sold in bulk for landscaping and gardening.
- Bulk and Bagged Rock Salt Bulk and bagged rock salt plus ice melt sold to residential and commercial customers for winter needs, with bulk rock salt available for 24-hour load times.
- Outdoor Grills Outdoor grilling equipment from Summerset brand, including the Sizzler, TRL, and Quest series built-in gas grills, sold to homeowners and contractors building outdoor kitchens.
- Fire Pit Burners Fire pit burner systems including All Weather System, Match Throw, and TPSI varieties, plus accessories, fireglass, and log sets.
- Fireplaces and Fire Pits Custom and pre-built outdoor fireplaces and fire pits including Unilock Tuscany Fireplace, Sunset Fire Pit, Lume Smokeless Fire Pit, High Format fire pits, and the Kalea Bay Outdoor Linear Fireplace.
- Outdoor Lighting Outdoor lighting solutions including hardscape lights, pathway lights, up/down lights such as the BL-26, and transformers.
- Pergolas Vinyl pergolas from Heartland Pergolas with engineered aluminum frames and lifetime warranty.
- Patio Furniture Poly lumber patio furniture from Wildridge, made from 95% recycled plastics, including the Heritage Collection Adirondack Chair.
- Masonry and Landscaping Tools Masonry and landscaping tools including the Marshalltown Polar Pusher snow shovel with UHMW blade in multiple sizes.
Companies that use Peoria Brick Company
Customer profileSegments2 records
Ideal customer profiles2 records
Peoria Brick Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Peoria Brick Company partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights4 records
Peoria Brick Company competitors and assessment
Company assessmentBroad incumbents
- Menards: Midwest-based big-box home improvement chain headquartered in Wisconsin. Menards sells brick, stone, pavers, retaining walls, and landscaping products across the same regional geography where Peoria Brick operates, representing the most direct competitive overlap in Central Illinois.
- Lowe's: National home improvement retailer with similar product categories to Peoria Brick, including masonry, pavers, outdoor living, and landscaping supplies. Operates multiple stores in Central Illinois increasing competitive pressure on the same target customers.
- Home Depot: Largest U.S. home improvement retailer with extensive brick, stone, patio, and landscaping assortments. Operates stores throughout Central Illinois providing direct competition for both DIY homeowners and contractor customers served by Peoria Brick.
- Acme Brick: Largest U.S. brick manufacturer with company-operated brick and hardscape retail locations. Overlaps with Peoria Brick on brick sales and masonry supplies for both residential and commercial customers in overlapping markets.
Others
- Belgard: Manufacturer of concrete pavers, retaining walls, and outdoor living products. Brands carried by Peoria Brick position Belgard as a supplier partner rather than retailer competitor in the masonry channel.
- Unilock: Major North American manufacturer of pavers, retaining walls, and outdoor fire features. Peoria Brick is an authorized Unilock dealer, making it a key supplier rather than direct retail competitor.
- Quikrete: Largest manufacturer of pre-blended concrete, mortar, and repair products. Supplies bagged concrete products sold in retail building materials channels interfacing with Peoria Brick's bulk and bagged materials business.
- Belden Brick: Family-owned U.S. brick manufacturer producing face brick, paving brick, and specialty masonry. Supplier to Peoria Brick and other regional brick retailers across the Midwest.
- Mutual Materials: Manufacturer of clay brick, concrete masonry, and hardscape products. Operates a vertically integrated dealer model similar in structure to Peoria Brick, making it a structural comparable even though geographies differ.
- Techo-Bloc: Manufacturer of concrete pavers, slabs, and outdoor living products. Competes at the product level with hardscape items Peoria Brick retails, serving as an indirect channel competitor through the dealer network.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Peoria Brick Company social profiles
Digital presencePeoria Brick Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peoria Brick Company leadership team
Management profileNumber of profiles
Peoria Brick Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peoria Brick Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peoria Brick Company
What does Peoria Brick Company do?
Peoria Brick Company is a masonry and landscaping materials distributor serving Central Illinois since 1899. It curates, warehouses, and sells brick, stone, pavers, retaining walls, natural flagstone, drywall, mulch, soil, compost, decorative rock, boulders, gravel, sand, salt, outdoor grills, fireplaces, fire pits, lighting, pergolas, patio furniture, and related tools to homeowners and contractors through two showroom locations, phone sales, a website quote request form, and bulk material delivery.
Is Peoria Brick Company a public or private company?
Peoria Brick Company is a private company. It is classified as family owned and is currently operating.
When was Peoria Brick Company founded?
Peoria Brick Company was founded in 1899. It employs 1 to 10 people.
Where is Peoria Brick Company based?
Peoria Brick Company is headquartered in East Peoria, United States, in the North America region.
How does Peoria Brick Company make money?
Two revenue lines are on record. Masonry Products Sales are the primary driver. The others are bulk Rock Salt Sales.
Who are Peoria Brick Company's main competitors?
Broad incumbents on record are Menards, Lowe's, Home Depot and Acme Brick. Others are Belgard, Unilock, Quikrete, Belden Brick, Mutual Materials and Techo-Bloc.
Does Peoria Brick Company have an API?
No public API is recorded for Peoria Brick Company.
What industry is Peoria Brick Company in?
Peoria Brick Company's product category is Masonry and landscaping supply. Its primary akta.pro industry code is IMADABAA, Clay Bricks (Facing & Common), with a secondary code of CRAIAGAA, Tile & Stone Specialty Retail. Its NAICS code is 423320 and its SIC code is 5200.