Performe Sports Medicine

What Performe Sports Medicine does

Performe Sports Medicine is a multidisciplinary sports medicine and rehabilitation clinic based at 20 Olympic Blvd within Melbourne's Olympic Parks Precinct, founded in 2023. The clinic operates a direct-to-consumer model with online booking via the Halaxy platform, offering nine integrated service lines: sports physiotherapy, sports and exercise medicine, podiatry, sports nutrition, myotherapy and remedial massage, sports psychology, exercise physiology, concussion services, and recovery services. Its facility houses specialized rehabilitation equipment including an Alter G anti-gravity treadmill, an Aipod hyperbaric oxygen chamber, a CryoArtic whole-body cryotherapy chamber, Normatec compression boots, a dry floatation bed, and Clinical Pilates equipment. The clinic's practitioners hold direct affiliations with elite Australian sporting organizations including the Collingwood, St Kilda, North Melbourne, and Melbourne AFL football clubs, the Melbourne Storm NRL club, Tennis Australia (including Australian Open), Cricket Victoria, and Athletics Victoria, which functions as a credibility anchor for both elite and consumer patient acquisition.

The clinic generates revenue primarily through fee-for-service clinical consultations (initial consultations 30-60 minutes, follow-ups 30-45 minutes) and standalone access to recovery equipment, accepting private health insurance via HICAPS on-the-spot claiming, Medicare (with GP referral under EPC plans), TAC, Workcover, and DVA patients. Event-based revenue is generated through its Nike Melbourne Marathon Valet service, priced at A$100-A$160 per participant with capped race-day capacity. The clinic is integrated with VALD Technology for objective biomechanical assessment and Heidi Health AI for automated consultation notes, and conducts research in collaboration with Monash University on concussion management. With eight employees and a single Melbourne location, Performe operates as an independent private clinic serving both elite athletes and the broader Melbourne active population, with no disclosed external funding or parent ownership.

Name

Performe Sports Medicine

Legal name

Performe Sports Medicine

Website

https://performe.com.au

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Performe Sports Medicine is a Melbourne-based multidisciplinary sports medicine and rehabilitation clinic offering physiotherapy, sports medicine, podiatry, nutrition, psychology, exercise physiology, concussion care, and recovery services to elite athletes and the general public.

Ownership category

akta.pro rank

Product category

Sports Medicine and Rehabilitation Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Fitness and Recreational Sports Centers (71394)

SIC

Services-Health Services (8000), Services-Offices & Clinics Of Doctors Of Medicine (8011), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Orthopedic & Sports Rehabilitation Centers (HLAFAFAI)

akta.pro secondary industries

Sports Medicine (HLAKALAB), Strength & Conditioning / Athletic Performance Training (HSADAEAB)

Keywords

• Sports medicine clinic
• Sports rehabilitation services
• Allied health services
• Athlete recovery services
• Injury rehabilitation

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Clinical Consultation Services: Fee-for-service consultations across physiotherapy, sports medicine, podiatry, psychology, nutrition, exercise physiology, and myotherapy. Initial consultations range from 30-60 minutes with follow-ups of 30-45 minutes. Accepts private health insurance with HICAPS claiming, Medicare (via GP referral/EPC plan), TAC, Workcover, and DVA patients.
2. Recovery and Rehabilitation Services: Standalone access to recovery equipment including hyperbaric chamber, cryotherapy, Alter G treadmill, compression boots. Typically integrated into broader treatment plans prescribed by practitioners.
3. Event and Corporate Services: Premium event-day recovery services such as Nike Melbourne Marathon Valet service including bag drop, pool access, sauna, and guided recovery sessions at $100-$160 per participant.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Performe Sports Medicine is a multidisciplinary sports medicine and rehabilitation clinic that delivers sports physiotherapy, sports and exercise medicine, podiatry, sports nutrition, myotherapy and remedial massage, sports psychology, exercise physiology, and concussion services to both elite athletes and the general public. The clinic combines these allied health services with access to specialized recovery equipment including the Alter G anti-gravity treadmill, whole-body cryotherapy chamber, hyperbaric oxygen chamber, and compression boots, providing personalized treatment plans under one roof.

Product overview

Performe Sports Medicine is a multidisciplinary sports medicine and rehabilitation clinic offering a comprehensive suite of integrated health services. The clinic provides sports physiotherapy, recovery services, sports and exercise medicine, podiatry, sports nutrition, myotherapy and remedial massage, sports psychology, exercise physiology, and concussion services as distinct but interconnected offerings. The service portfolio centers on sports rehabilitation and recovery, with specialized equipment including the Alter G anti-gravity treadmill, whole-body cryotherapy chamber, hyperbaric oxygen chamber (Aipod), Normatec compression boots, dry floatation bed, and Therabody massage guns. The clinic operates as a one-stop shop where practitioners collaborate across disciplines to provide personalized treatment plans, with services accessible to both elite athletes and the general public.

Differentiator

Problem solved

Functional benefit

Products and services

• Sports Physiotherapy Specialized physiotherapy treatment for musculoskeletal conditions and sports-related injuries, delivered by AHPRA-registered physiotherapists with experience in elite sports. Includes injury assessment, manual therapy, rehabilitation programs, and return-to-sport protocols for athletes and active individuals.
• Recovery Services Comprehensive sports rehabilitation and recovery services including access to specialized equipment such as Alter G anti-gravity treadmill, whole-body cryotherapy, hyperbaric oxygen chamber, compression boots, dry float bed, and massage guns. Services are personalized and integrated with other allied health treatments.
• Sports and Exercise Medicine Medical services provided by sports and exercise physicians for diagnosis, treatment, and management of musculoskeletal issues and chronic conditions. Includes onsite interventions such as cortisone injections, PRP, viscosupplementation, shockwave therapy, and ultrasound investigation.
• Podiatry Services Foot and lower limb specialist services including biomechanical assessments, custom orthotics prescription, footwear solutions, and treatment for conditions such as plantar fasciitis and bunions. Services support injury prevention and performance optimization for athletes.
• Sports Nutrition Accredited sports dietitian services providing tailored nutrition strategies for performance optimization, recovery support, injury healing, body composition goals, and team nutrition education. Services include fuel plans, hydration strategies, and event preparation.
• Myotherapy and Remedial Massage Elite-level sports massage and myotherapy services for muscle recovery, soreness relief, and injury prevention. Uses advanced techniques including deep tissue and myofascial release to address muscle tension and improve circulation.
• Sports Psychology AHPRA-registered sports psychologist services addressing performance anxiety, mental skills training, focus and concentration, confidence building, injury rehabilitation psychology, and team dynamics. Evidence-based approaches include CBT, ACT, mindfulness, and imagery techniques.
• Exercise Physiology Accredited exercise physiology services providing personalized rehabilitation programs, chronic condition management, and performance enhancement. Includes strength and conditioning, cardiovascular training, and posture correction using advanced technology such as biofeedback and movement analysis tools.
• Concussion Services Comprehensive concussion assessment, management, and recovery services for athletes of all levels including children and adults. Includes thorough assessments, personalized recovery plans, and safe return-to-play protocols in collaboration with Monash University and VAFA.
• Nike Melbourne Marathon Performe Valet Recovery Service Premium race-day recovery package offered to Nike Melbourne Marathon participants, including secure bag drop, hot and cold pool access, private bathrooms and changerooms, sauna and steam rooms, stretching and mobility areas, recovery boots, massage guns, and staff-guided warm-up. Priced at $160 with parking (early bird before 30 September) or $100 without parking; $120 general admission from 1 October.

Quantifiable outcome

• Mental skills training can improve performance by 10-30%

Named customers10 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability2 records

Feature7 records

Partnerships

Ten partnerships are on record, tiered core and minor.

• Collingwood Football ClubcoreStrategic or Co-development PartnerOfficial clinical partner to Collingwood Football Club. Multiple practitioners serve at the club including Lachlan Fooks (former Head Physiotherapist with 17 years experience), Dr. Zach Baker (current affiliation), and Jacqui Louder (works with elite athletes at the club). Performe draws on this partnership for credibility and clinical expertise.
• Monash UniversitycoreStrategic or Co-development PartnerResearch partnership for sports medicine projects and concussion management research. Lachlan Fooks is actively involved in research projects through this partnership. Clinic collaborates with university on advancing sports medicine knowledge.
• Melbourne Storm Rugby League ClubcoreStrategic or Co-development PartnerAlex Rooke serves as Rehabilitation Performance Coach for Melbourne Storm in NRL. Dr. Zach Baker is currently affiliated with the club. Partnership provides clinical experience and professional credibility.
• Victorian Amateur Football Association (VAFA)minorStrategic or Co-development PartnerCollaboration on concussion management research and advancement. Tom O'Connor has consulted for VAFA. Partnership supports research-driven care approach.
• Nike (Melbourne Marathon)minorGTM or Marketing PartnerOfficial Nike partner for Melbourne Marathon elite recovery hub. Nike members get exclusive access to Performe Valet service on race day including bag drop, hot/cold pools, sauna, and recovery services.
• Tennis AustraliacoreStrategic or Co-development PartnerVictoria Shelley serves as one of the Academy Physiotherapists, Head Women's Physiotherapist at Australian Open, and Australian Team Physiotherapist for Billie Jean King Cup. Jacqui Louder consults for Coach Education courses. Clinic has extensive tennis sport involvement.
• St Kilda Football ClubcoreStrategic or Co-development PartnerBen Shipperd serves as Head Physiotherapist in AFL men's program. Laura Fazzari has worked extensively with St Kilda. Partnership provides elite sports medicine expertise.
• North Melbourne Football ClubcoreStrategic or Co-development PartnerJosh Boehm serves as AFL Physiotherapist. Partnership provides professional sports medicine experience.
• Melbourne Football ClubminorStrategic or Co-development PartnerStephanie Papalaskaris serves as dietitian for AFL men's program and Casey Demons VFL program.
• Athletics VictoriaminorStrategic or Co-development PartnerTom O'Connor holds a travelling role with Athletics Victoria. Partnership supports elite running and athletics community.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Bounce Health Group: Multidisciplinary sports medicine, physiotherapy and recovery provider in Melbourne offering physiotherapy, myotherapy, podiatry and rehabilitation — overlaps substantially with Performe's service stack.
• Melbourne Sports Medicine Centre: Long-established multidisciplinary sports medicine clinic in Melbourne offering physiotherapy, sports medicine, podiatry and recovery services — the most direct incumbent to Performe in both service mix and geography.
• Kieser Australia: Network of strength-and-conditioning focused clinics combining physiotherapy, exercise physiology and equipment-based rehabilitation — directly comparable to Performe's equipment-led, performance-oriented model.
• Axis Sports Medicine: Multidisciplinary sports medicine and physiotherapy provider in Melbourne with strong elite-sport affiliations (including Olympic and professional team work), closely matching Performe's positioning.

Regional players

• Sydney Sports Medicine Centre: Sydney-based multidisciplinary sports medicine clinic offering physiotherapy, sports medicine and orthopaedic services — a regional peer illustrating the model Performe could replicate in other Australian capitals.
• Clifton Hill Physiotherapy: Melbourne-based multidisciplinary allied health clinic with sports injury, pilates and recovery services — comparable in offering to Performe though more inner-suburban in catchment.

Broad incumbents

• Lifecare Physiotherapy: National network of physiotherapy and allied-health clinics offering sports injury management, exercise physiology and rehabilitation across Australia — a scaled incumbent against which Performe's single site competes.
• Back In Motion Physiotherapy: Australia's largest physiotherapy franchise network with multidisciplinary services including sports physio and recovery — a broad incumbent that competes for the same consumer patient pool as Performe.

Others

• VALD Technology: Technology vendor whose biomechanical assessment tools Performe integrates — comparable as an ecosystem participant shaping objective rehabilitation standards used by elite sports medicine clinics.
• Heidi Health: AI scribe vendor whose consultation-notes product Performe has adopted — an enabling technology peer that lowers clinician documentation burden across modern allied health practices.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@PerformeSportsMedicine
• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/performe-sports-med
• Instagraminstagram.com/performesportsmedicine

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Performe Sports Medicine