What Perth Care & Companion Company does

Perth Care & Companion Company (PCCC) operates as the in-home care arm of RAAFA Home Care, the unified home care service of Air Force Association WA Limited (RAAFA), a not-for-profit charitable organisation founded in 1929 and headquartered in South Perth, Western Australia. PCCC was merged with the former RAAFA Connect community care business under the RAAFA Home Care banner in 2024, supporting 3,400+ clients across the Perth metropolitan area with clinical services, personal care, household assistance, transport, companionship, respite, and dementia care. Service delivery operates through government-funded brokerage partners and the Department of Veteran Affairs' Veteran Home Care and Community Nursing Programs, alongside private fee-for-service options.

RAAFA's broader portfolio, into which PCCC is integrated, spans nine retirement living estates (over 1,300 units including Air Force Memorial Estate, Cambrai Village, Merriwa Estate, Meadow Springs Estate, Erskine Grove, Amity Village Albany, Challenger Court, Alexandra Village, and Stirling Apartments), five residential care centres totalling approximately 438 beds, four licensed clubs, the Aviation Heritage Museum, and a growing veteran services program (Sir Valston Hancock House and the Andrew Russell Veteran Living program). The unified organisation employs approximately 1,171 people and generates revenue through a mix of refundable accommodation deposits, daily resident fees, government-funded home care packages, club hospitality income, membership subscriptions, donations, bequests, and government grants.

Strategically, RAAFA is positioning itself as a vertically integrated aged care and veteran services platform in Western Australia, pursuing growth through retirement village acquisitions (Challenger Court 2022, Alexandra Village 2025), new build expansion (Stirling Apartments, ARVL facility), and capitalised veteran accommodation programs backed by federal, state, and private sector partners (Hancock Prospecting). Pricing across residential care is structured around refundable deposits ranging from A$280,000 to A$550,000 and daily fees from A$64.59 to A$126.88, while home care operates on government package and private fee schedules. The integrated model is designed to retain residents across the full care continuum (retirement living, home care, residential care) under one provider, reducing churn and capturing lifetime value within the WA market.

Name

Perth Care & Companion Company

Legal name

Air Force Association WA Limited

Website

https://perthccc.com.au

Company type

Private

Founded year

1929

Operating status

Operating

Headcount range

1–10 employees

Short description

Perth Care & Companion Company operates as RAAFA Home Care, delivering in-home clinical, personal, and companion care to 3,400+ older Australians and veterans across the Perth metropolitan area, as part of Air Force Association WA Limited's integrated aged care, retirement living, and veteran services platform.

Ownership category

akta.pro rank

Product category

Home Care Services

NAICS

Services for the Elderly and Persons with Disabilities (62412), Services for the Elderly and Persons with Disabilities (624120), Home Health Care Services (6216), Assisted Living Facilities for the Elderly (623312)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Companionship & Social Engagement Visits (HSABAAAA)

akta.pro secondary industries

Companion Care & Social Support (non-clinical) (HLADAGAB), Private Duty Personal Care Agencies (Non-Medical Home Care Providers) (HLADAGAL), Overnight Respite Care (HSABAGAB), Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB)

Keywords

• Home care services
• Aged care support
• In-home nursing
• Veteran care programs
• Respite care services

Headquarters

HQ city

Perth, WA

HQ country

Australia

HQ region

Oceania

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Residential Care Fees: Fees for residential aged care services across five care centres including Alice Ross-King Care Centre, Gordon Lodge, Karri & Tuart Lodge, Vivian Bullwinkel Lodge, and McNamara Lodge. Room prices vary by category with refundable deposits and daily payments.
2. Retirement Living Leases: Lease for Life model for retirement living units across nine estates. Entry amounts vary by unit type, size, location and condition. No ongoing rental fees; costs covered by entry payment.
3. Home Care Services: RAAFA Home Care delivers government-funded services through brokerage partners and private fee-for-service options. Services include clinical care, personal care, companionship, respite, nursing, and dementia care. Supports 3,400+ clients.
4. Donations and Charitable Contributions: General donations, veteran services donations, and aviation heritage donations. Also accepts eligible container donations through Containers for Change (C11621244).
5. Membership Fees: Annual membership tiers: Ordinary Membership $77, Social Membership $55, Junior Membership $20, Corporate Membership $1,100. Service and Associate memberships are fee exempt.
6. Licensed Clubs Revenue: Hospitality revenue from four RAAFA Clubs located at Bull Creek, Meadow Springs, Merriwa, and Cambrai Village. Clubs offer dining, functions, events, and bar services for members and residents.
7. Bequests and Legacy Gifts: Bequest program inviting supporters to leave gifts in wills to support veteran services, scholarships, and aviation heritage preservation.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

Perth Care & Companion Company provides personalised in-home care services including clinical nursing, household assistance, transport, companionship, and respite care for older Australians and veterans across the Perth metropolitan area. In 2024, PCCC merged with RAAFA Connect under the unified RAAFA Home Care brand, delivering government-funded brokerage services through My Aged Care and the DVA Veteran Home Care and Community Nursing Programs, plus private fee-for-service options supporting 3,400+ clients.

Product overview

Perth Care & Companion Company operates as part of RAAFA Home Care, a unified in-home care service offering clinical care, household assistance, transport, companionship, and respite services across the Perth metropolitan area. The broader RAAFA (Royal Australian Air Force Association) portfolio includes seven retirement living estates (Amity Village Albany, Air Force Memorial Estate with Stirling Apartments, Cambrai Village, Merriwa Estate, Meadow Springs Estate, Erskine Grove, Challenger Court, Alexandra Village), five residential care centres (Vivian Bullwinkel Lodge, Karri & Tuart Lodge, Alice Ross-King Care Centre, Gordon Lodge, McNamara Lodge), four licensed clubs, veteran support services including Sir Valston Hancock House and the ARVL program, charitable scholarships (Swetman Aviation Fellowship, McIntosh Memorial Scholarship), and membership programs.

Differentiator

Problem solved

Functional benefit

Brands

• RAAFA Connect: In-home care and support services
• RAAFA Home Care
• Andrew Russell Veteran Living (ARVL)
• Sir Valston Hancock House

Products and services

• RAAFA Home Care (Perth Care & Companion Company) Unified in-home care service combining former Perth Care & Companion Company and RAAFA Connect operations, providing personalised in-home support, household help, transport, companionship, and clinical care to older Australians and veterans across the Perth metropolitan area.
• Clinical Services (In-Home Nursing and Allied Health) Professional nursing and allied health support delivered in-home by RAAFA Home Care teams, helping clients remain safe, well, and independent with care tailored to individual health needs.
• Helping You at Home (Household Assistance) Assistance with daily household tasks for those finding regular tasks around the home increasingly difficult, provided by RAAFA Home Care's care teams.
• Getting Out and About (Transport and Companionship) Community outings, companionship at home or in residential settings, and practical assistance with appointments, shopping, and transport.
• In-Home Respite Care Provides primary carers a break by caring for their loved one for a few hours or overnight, benefiting both the carer and care recipient.
• Veteran Home Care (VHC) and DVA Community Nursing Program Services Government-funded home care services delivered to veterans and their families under the Department of Veteran Affairs Veteran Home Care (VHC) Program and Community Nursing Program across the Perth metropolitan area.

Quantifiable outcome

• 3,400+ clients supported through unified RAAFA Home Care
• +6 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered minor.

• YouGovminorStrategic or Co-development Partner · 1 January 2025Independent research partner providing data foundation for RAAFA's 'Misunderstood' veteran perception whitepaper and national campaign.
• SafewillminorStrategic or Co-development PartnerRAAFA partnered with Safewill to offer discounted online Will-writing service for supporters wishing to leave bequests to RAAFA. Safewill Legal provides specialist Wills and Estates practice support Australia-wide.
• RAAF (Pearce Airbase)minorStrategic or Co-development PartnerRAAFA works closely with the RAAF team at Pearce Airbase to provide programs and services including advocacy, Transition Mates, RAAFA Care Fund, and ARVL program.

Scale indicators16 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Bolton Clarke: Australia's largest NFP aged care provider operating retirement living, residential care, and home care nationally. Comparable in service breadth but operates at much larger national scale than RAAFA's WA-focused footprint.
• KinCare: National provider of in-home care, disability support, and aged care services. Comparable in home care delivery and government-funded program participation, with broader geographic reach than RAAFA.
• HammondCare: National NFP specialising in dementia care, palliative care, and independent living. Comparable in residential care and home care delivery, plus specialist veteran services via the Australian Veterans' Home Care program.

Direct peers

• Amana Living: Western Australian NFP providing retirement living, residential aged care, home care, and respite services. Comparable in scale, geographic focus, and service mix to RAAFA, with overlapping client base in Perth metro.
• Home Instead Australia: National provider of personalised in-home care services including companionship, personal care, and dementia support. Direct comparable on the PCCC/RAAFA Home Care core product of companionship and non-medical in-home support.
• Baptistcare WA: Major Western Australian NFP aged care provider offering retirement living, residential care, home care, and community services. Most directly comparable peer given shared WA geography, NFP structure, and full continuum-of-care model.
• Juniper (Uniting AgeWell): WA-based NFP aged care provider with retirement villages, residential care facilities, and home care across regional and metropolitan WA. Direct peer in care delivery model and Perth geographic market.

Emerging players

• Five Good Friends: Australian home care provider combining professional care workers with a tech-enabled matching platform. Comparable in home care and companion services, but operates with a digital marketplace model rather than RAAFA's traditional community-based approach.
• Feros Care: National NFP focused on home care, virtual care, and ageing-in-place technology-enabled services. Comparable in home care focus and tech-enabled service delivery, but smaller-scale and emerging relative to RAAFA.

Regional players

• Royal Freemasons (Victoria): Large Victorian NFP operating retirement living and residential aged care with heritage/community mission similar to RAAFA. Comparable in NFP structure and aged care services, but serves a different geography.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/perth-care-companion-company

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Perth Care & Companion Company