Petplan.es Espana

What Petplan.es Espana does

Petplan.es Espana (legally PETPLAN IBERICA, S.L. Correduria de Seguros) is a Seville-based licensed insurance brokerage founded in 1976 under a brand license from PetPlan Limited (UK). The company distributes pet health insurance for dogs, cats, and rabbits in the Spanish market, operating as a correduria de seguros authorized and regulated by the Direccion General de Seguros y Fondo de Pensiones (registration key J-3.103). Insurance risk is underwritten by Telefonica Seguros for health cover and by Axa for civil liability products; Petplan earns commissions on the policies it mediates.

The product portfolio centers on a reimbursement-based health insurance policy that pays up to €3,100 annually at 100% reimbursement (with a fixed €45 copay per claim), bundled with a 24/7 Televeterinaria teleconsultation service reachable by phone, chat, and video. Complementary offerings include third-party liability insurance (€300,000 and €500,000 annual coverage tiers) and Petplan Pro, a specialized product for professional dog breeders. The technology layer is a digital-first platform enabling online quote, purchase, policy management, and claims submission, with payments processed via Visa, MasterCard, ServiRed, PayPal, and Amazon Pay.

Distribution combines self-serve online channels, a telephone sales and customer service line, an affiliate program, and a corredores (insurance broker) portal, supplemented by marketing partnerships such as the official insurer relationship with the Real Sociedad Canina Espanola. The Spain-specific entity is small — the input reports 12 employees and no disclosed revenue, funding, or M&A activity — making it a lean niche broker operating within a much larger global Petplan franchise that claims over 1.5 million pets currently insured worldwide.

Name

Petplan.es Espana

Legal name

PETPLAN IBERICA, S.L. Correduria de Seguros

Website

https://petplan.es

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

11–50 employees

Short description

Petplan.es Espana (Petplan Iberica S.L. Correduria de Seguros) is a Seville-headquartered, DGSFP-authorized insurance broker that distributes pet health and liability cover for dogs, cats, and rabbits in Spain, underwritten by Telefonica Seguros and Axa, and bundled with a 24/7 Televeterinaria teleconsultation service for Spanish pet owners.

Ownership category

akta.pro rank

Product category

Pet Insurance

NAICS

Insurance Agencies and Brokerages (524210)

SIC

Insurance Agents, Brokers & Service (6411), Accident & Health Insurance (6321), Fire, Marine & Casualty Insurance (6331)

akta.pro primary industry

Pet Insurance (FSAJAKAG)

akta.pro secondary industries

Accident & Supplemental (Non-Life) Insurance (FSAJAKAA), Veterinary Telehealth Marketplaces (HLALALAM)

Keywords

• Pet health insurance
• Insurance brokerage services
• Veterinary reimbursement plans
• Third party liability
• Televeterinary consultations

Headquarters

HQ city

Seville

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Insurance Premium Revenue: Petplan acts as a licensed insurance broker (correduría de seguros) in Spain. It earns commissions (included in the insurance premium) from insurance companies for mediating pet health and liability insurance policies. Premiums are collected annually or in installments from end customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Petplan Iberica operates as a licensed Spanish insurance broker specializing in pet health insurance, distributing reimbursement-based health policies for dogs, cats, and rabbits (100% reimbursement up to €3,100/year with a €45 copay) and third-party liability insurance for pets. Policies are underwritten by Telefónica Seguros and Axa, and the company sells exclusively in Spain via its own digital platform, telephone, and a network of corredores. The Televeterinaria add-on provides 24/7 veterinary telephone, chat, and video consultations bundled with health policies.

Product overview

Petplan is a pet insurance brokerage platform operating in Spain, offering a portfolio of health insurance products for dogs, cats, and rabbits, alongside complementary liability insurance products. The core offering consists of health insurance policies (Seguros de Salud) for the three pet types, which reimburse veterinary expenses at 100% up to €3,100 annually with a fixed €45 copay. Televeterinaria (video consultation service) is bundled as a free add-on feature within the health policies, enabling 24/7 remote veterinary access via phone, chat, and video. Third party liability insurance (RC products) and Petplan Pro for breeders are additional modular offerings. The platform operates as an online-first service, allowing policy purchase, claim submission, and policy management entirely through the digital client area.

Differentiator

Problem solved

Functional benefit

Products and services

• Petplan Seguro de Salud para Perros (Dog Health Insurance) Reimbursement-based health insurance policy for dogs covering up to 100% of veterinary expenses (capped at €3,100/year) for illness or accident, including surgeries, hospitalization, medications, physiotherapy, and behavioral therapy. Includes free choice of veterinarian and 24/7 veterinary telephone support with video consultation capability via Televeterinaria.
• Petplan Seguro de Salud para Gatos (Cat Health Insurance) Reimbursement-based health insurance policy for cats covering veterinary expenses for illness or accident, including medications and video veterinary consultations. Same coverage framework as dog insurance with free veterinarian choice.
• Petplan Seguro de Salud para Conejos (Rabbit Health Insurance) Specialized rabbit health insurance covering veterinary expenses for illness or accident, including medications and unlimited video veterinary consultations. Positioned as a European leader in rabbit insurance.
• Petplan Responsabilidad Civil (Third Party Liability Insurance)

Quantifiable outcome

• Up to €3,100 per year reimbursed for veterinary expenses
• +3 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability2 records

Feature1 record

Partnerships

Six partnerships are on record, tiered core, secondary and minor.

• Telefónica SeguroscoreStrategic or Co-development PartnerTelefónica Seguros is the primary insurance underwriter and issuer of Petplan's pet health insurance policies in Spain. Petplan acts as the insurance broker (correduría de seguros) distributing these policies. This is a core, long-standing partnership central to Petplan's business model.
• AxasecondaryStrategic or Co-development PartnerAxa provides civil liability (responsabilidad civil) insurance coverage offered through Petplan's platform. Petplan acts as insurance broker for Axa's liability products as well.
• PetPlan Limited (UK)coreOthersPetPlan Limited is the UK-based parent company and brand owner of PetPlan® (registered trademark No. 1282939). Petplan Ibérica S.L. operates under a brand license in Spain.
• Real Sociedad Canina EspañolasecondaryGTM or Marketing PartnerPetplan is the official insurance partner of the Real Sociedad Canina Española, Spain's principal canine organization. This partnership provides marketing credibility and access to the dog-owner community.
• APROMES (Asociación Profesional de Mediadores de Seguros)minorOthersAPROMES provides external customer service for Petplan, handling customer complaints and claims in accordance with Spanish insurance regulations. This is a compliance and customer service support relationship.
• ENISAminorOthersENISA (Empresa Nacional de Innovación) is referenced on the Petplan website as a partner, potentially in the context of EU funding or support programs for small and medium enterprises in Spain.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Barkibu: Spanish digital pet insurance provider directly named by Petplan as a primary competitor; offers pet health coverage and is one of the few direct substitutes for Petplan's Spanish offering.
• Santévet: France-headquartered pet insurance company operating across several European markets including Spain; provides comparable pet health reimbursement insurance products.

Emerging players

• Wizzvet: European veterinary telehealth and digital practice platform; adjacent player relevant to Petplan's bundled televeterinary service and future product extension strategy.

Broad incumbents

• Direct Line Group (Pet Insurance): UK-headquartered general insurer with a significant pet insurance portfolio; relevant peer for product design, claims handling benchmarks, and British/European insurance distribution practices.
• Trupanion: Publicly traded North American pet medical insurance company with a similar direct-to-veterinary-billing model; a broader incumbent in the pet insurance space relevant for product and unit economics benchmarking.
• Healthy Paws Pet Insurance: US pet insurance provider focused on accident/illness with unlimited lifetime benefits; a comparable reimbursement-based pet health insurer used for product and claims-model benchmarking.
• Embrace Pet Insurance: US pet health and wellness insurance provider offering accident/illness coverage with wellness add-ons; relevant peer for product structure and reimbursement-based model.
• Caser Seguros (Mascotas): Spanish multi-line insurer offering pet insurance; a broader incumbent that competes on bundled household + pet coverage.
• Mapfre (Mascotas): Large Spanish general insurer with a pet insurance product line; competes in the same Spanish market and benefits from cross-sell to a broad household insurance base.

Others

• PetPlan (UK): Original UK parent brand licensor; not a direct competitor in Spain but the brand owner and a closely related entity whose strategy and product roadmap directly shape Petplan Iberica's positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/PetplanEspana
• Facebookfacebook.com/PetplanEspana
• LinkedInlinkedin.com/company/petplan-espana

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petplan.es Espana