ぴあ(株)
PIA Corporation, founded in 1974 and listed on the Tokyo Stock Exchange, operates Japan's largest ticket sales platform (Ticket PIA) for concerts, theater, sports, anime, and cinema, serving individual consumers across Japan via web, mobile app, and convenience-store pickup.
- Company typePublic
- Founded1974
- Headquarters東京
- Headcount11–50
- GTM typeB2C
- OfferingServices
What ぴあ(株) does
PIA Corporation (ぴあ株式会社), founded in 1974 and publicly traded on the Tokyo Stock Exchange (TSE: 4337), is a long-established Japanese entertainment and ticketing enterprise headquartered in Shibuya, Tokyo. The company operates チケットぴあ (Ticket PIA), self-described as Japan's largest ticket sales platform, covering live events, concerts, theater, sports, classical performances, anime, cinema, and fan events. Its technology stack is a mobile-responsive online ticketing storefront complemented by a WEB API for partner integrations, with physical fulfillment through major convenience store pickup networks at 7-Eleven, Family Mart, and Lawson, as well as advance sales at those same retail counters. Mobile applications are published on iOS App Store and Google Play under the PIA brand, supporting member account management, digital ticket storage (My Tickets), lottery history, and event alerts.
The business model is multi-stream and direct-to-consumer. Core ticket sales generate commission/transaction fee revenue across the consumer ticketing vertical. A recurring subscription layer has been layered on via the ぴあプレミアム会員 (PIA Premium Membership), which offers advance reservation, priority access, and member-exclusive promotions on a billed cadence. The company has extended into adjacent revenue lines through the ぴあカード (PIA Card) co-branded credit card with Sumitomo Mitsumi Card, the official リセールサービス (Resale Service) for authenticated secondary-market transfers, the Pickzy online lottery service, the ぴあファンクラブサービス (Fan Club Service) for aggregating artist fan-club memberships, the BOOK ぴあ publishing portal, the lifestyle media brand ウレぴあ総研 (Ure PIA Soken) with specialized sub-channels, and the annual ぴあフィルムフェスティバル (PFF) film festival. Marketing spans the proprietary web/app, organic SNS (X, Facebook, Instagram, YouTube), email newsletters, and convenience-store co-promotion.
Operationally the company serves individual consumers across Japan (no identified parent company, subsidiaries, M&A activity, or leadership changes in the available data) and is geographically limited to the domestic Japanese market. The stated headcount figure of 33 is notably inconsistent with the breadth of brands and product lines described and likely reflects a narrow entity scope or a data quality issue.
ぴあ(株) firmographics
Firmographics- Name
- ぴあ(株)
- Legal name
- ぴあ株式会社 (PIA Corporation)
- Website
- https://pia.co.jp
- Company type
- Public
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PIA Corporation, founded in 1974 and listed on the Tokyo Stock Exchange, operates Japan's largest ticket sales platform (Ticket PIA) for concerts, theater, sports, anime, and cinema, serving individual consumers across Japan via web, mobile app, and convenience-store pickup.
- Ownership category
- akta.pro rank
ぴあ(株) industry classification
Industry- Product category
- Event Ticketing and Entertainment Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events (7113), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Motion Picture Theaters (7830), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Ticketing Platforms & Primary Ticketing (MPAIAFAD)
- akta.pro secondary industries
- VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK), Event Marketing, Ticketing & Registration Management (HSACAAAM), Group Sales & Corporate Ticketing (HSACALAM), Event Promotion & Talent Buying (Promoters) (MPAGAJAC)
Keywords
Where ぴあ(株) is headquartered
LocationHeadquarters
- HQ city
- 東京
Offices1 record
Markets served
ぴあ(株) business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Technology or R&D, Marketing or Sales, Personnel, Infrastructure
Revenue model
- チケット販売手数料: ライブ、コンサート、舞台、スポーツ、クラシック、韓流、アニメ、映画などのチケット販売に対する取引手数料収入。.pc.jpは「日本最大級のチケット販売サイト」として位置づけられている。
- ぴあプレミアム会員: 月額/年額_subscriptionによるプレミアム会員サービス。先行予約などの特典を提供。
- 出版事業: BOOKぴあ、SODA、月刊スカパー!、韓流ぴあなどの雑誌・書籍販売。
- ファンクラブサービス・関連サービス: ぴあファンクラブサービス、ぴあオンラインくじサービスPickzy、ぴあカードなどの関連サービスによる収益。
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ぴあプレミアム会員 |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
ぴあ(株) product offering
Product offeringCore offering
PIA Corporation operates Japan's largest ticket booking platform (チケットぴあ), where individual consumers can search, reserve, purchase, and pick up tickets for live events spanning music, concerts, theater, sports, classical performances, anime, cinema, and Korean wave content. The core offering is extended through a premium membership (ぴあプレミアム会員) with priority pre-sale access, an official ticket resale service (リセールサービス), and convenience-store in-store sales and pickup through Lawson, FamilyMart, and 7-Eleven.
Product overview
PIA Corporation operates Japan's largest ticket booking platform (チケットぴあ) alongside a diversified portfolio of entertainment and media services. The core offering consists of the main ticket booking platform for concerts, theater, sports, anime, movies and events, supported by premium membership programs (ぴあプレミアム会員), co-branded payment cards (ぴあカード), and official resale services (リセールサービス). The company extends its reach through lifestyle media properties including ウレぴあ総研 with specialized content channels, publishing services (BOOKぴあ), online lottery services (Pickzy), fan club management tools, and regional web portals for Kansai and Chubu regions. This multi-channel approach combines ticket sales with broader entertainment content, lifestyle media, and membership benefits to create an integrated entertainment ecosystem.
Differentiator
Problem solved
Functional benefit
Brands
- ぴあプレミアム会員 (PIA Premium Membership): Premium membership service offering priority ticket access and exclusive benefits.
- ぴあカード (PIA Card)
- ぴあオンラインくじサービス Pickzy
- ぴあファンクラブサービス (PIA Fan Club Service)
- ぴあフィルムフェスティバル(PFF)
Products and services
- チケットぴあ (Ticket PIA) Japan's largest ticket booking website and platform, enabling general consumers to search, reserve, purchase, and pick up tickets online for live events including concerts, theater, sports, classical performances, anime, movies, and events.
- ぴあプレミアム会員 (PIA Premium Membership) Annual subscription membership service providing priority access to tickets, exclusive pre-sales, and special member-only promotions for popular events.
- ぴあカード (PIA Card) Co-branded credit card service (issued through partnership with Sumitomo Mitsui Card) offering benefits for ticket purchases, member points, and exclusive cardholder-only promotions.
- リセールサービス (Official Resale Service) Official ticket resale service that allows users to safely resell tickets they can no longer use, ensuring authenticity and protecting buyers from counterfeit tickets.
- ぴあモバイルアプリ&Web (PIA Mobile App & Web) Mobile application and web platform providing convenient access to ticket booking, event discovery, and membership services on smartphones and tablets (iOS and Android).
- ウレぴあ総研 (Ure PIA Soken) Lifestyle media platform covering entertainment news, dining, fashion, travel, relationships, and special features including Disney and Sanrio content, plus specialized sub-brands (Disney Special, うまいめし, mimot., ウエルなワタシ).
- BOOKぴあ (BOOK PIA) Publishing portal offering magazines, books, comics, and DVD books including titles like SODA, 月刊スカパー!, 韓流ぴあ, and various MOOK titles.
- ぴあオンラインくじサービス Pickzy (PIA Online Lottery) Online lottery and prize service allowing users to participate in digital raffles and win exclusive prizes and merchandise.
- ぴあファンクラブサービス (PIA Fan Club Service) Fan club aggregation service allowing users to manage multiple artist fan club memberships and receive exclusive content and pre-sale opportunities.
- ぴあフィルムフェスティバル (PFF / PIA Film Festival) Annual film festival organized by PIA showcasing independent and alternative cinema, providing a platform for emerging filmmakers.
- ぴあ中部版WEB (PIA Chubu Regional Web) Regional web service for the Chubu/Central Japan region providing local event information, ticket sales, and regional-specific content.
- ぴあ関西版WEB (PIA Kansai Regional Web) Regional web service for the Kansai/West Japan region providing local event information, ticket sales, and regional-specific content.
Companies that use ぴあ(株)
Customer profileSegments1 record
Ideal customer profiles2 records
ぴあ(株) technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
ぴあ(株) partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered major and core.
- セブン-イレブンmajorチケットぴあのチケット購入·受取服务提携。セブン−イレブンでのチケット先行販売·受取可能。
- ファミリーマートmajorチケットぴあのチケット購入·受取服务提携。ファミリーマートでのチケット先行販売·受取可能。
- ローソンmajorチケットぴあのチケット購入·受取服务提携。ローソンでのチケット先行販売·受取·实物販売。
- ぴあカードは《三井住友カード》coreぴあカードは三井住友カード株式会社との提携によるクレジットカード。宝塚歌劇などでカード決済·ポイントが適用される。
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
ぴあ(株) competitors and assessment
Company assessmentEmerging players
- Eventbrite: Eventbrite is a self-service ticketing and event-management platform with growing presence in Japan; it overlaps with PIA on event registration and ticketing infrastructure, though focused more on organizer self-service.
- Peatix: Peatix is an event discovery and ticketing platform with strong penetration among community and small-to-mid-size events in Japan and APAC, partially overlapping with PIA's ticketing and event-registration use cases.
Broad incumbents
- Ticketmaster: Ticketmaster is the global leader in primary and resale ticketing for live entertainment; while not competing in Japan at the same scale, it represents the global benchmark and platform model for PIA's core business.
- CTS Eventim: CTS Eventim is one of Europe's largest live-entertainment ticketing and promotion groups, comparable to PIA in offering integrated primary ticketing, venue operations, and promotion services.
- Live Nation Entertainment: Live Nation is the world's largest live-entertainment company and parent of Ticketmaster; it represents the global vertically integrated promoter-plus-ticketing model that contextualizes PIA's positioning.
Direct peers
- Lawson Ticket (ローソンチケット / L-Tike): Lawson Ticket is a Japanese ticketing service operated by Lawson, leveraging the same convenience-store distribution model (physical pickup/pre-sale at Lawson stores) that PIA competes with directly.
- e+ (イープラス): e+ is one of Japan's other major primary ticketing platforms for concerts, theater, sports, and live events, directly competing with チケットぴあ across overlapping event categories and consumer segments.
- Tixplus (チケット流通センター): Tixplus is a Japanese ticketing and secondary-market platform with overlap to PIA's primary and resale offerings, particularly around live music, idol, and anime events.
- LINE Ticket (LINEチケット): LINE Ticket is a digital-first ticketing service operated within the LINE super-app ecosystem in Japan, offering the same core live-event ticketing as PIA with tighter messaging/social integration.
- Rakuten Ticket (楽天チケット): Rakuten Ticket is Rakuten Group's ticketing platform, providing primary ticket sales across concerts, sports, and theater in Japan, leveraging Rakuten's e-commerce and payments user base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
ぴあ(株) social profiles
Digital presenceぴあ(株) financial estimates
Financial estimateRevenue estimate
Valuation estimate
ぴあ(株) leadership team
Management profileNumber of profiles
ぴあ(株) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ぴあ(株) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ぴあ(株)
What does ぴあ(株) do?
PIA Corporation operates Japan's largest ticket booking platform (チケットぴあ), where individual consumers can search, reserve, purchase, and pick up tickets for live events spanning music, concerts, theater, sports, classical performances, anime, cinema, and Korean wave content. The core offering is extended through a premium membership (ぴあプレミアム会員) with priority pre-sale access, an official ticket resale service (リセールサービス), and convenience-store in-store sales and pickup through Lawson, FamilyMart, and 7-Eleven.
Is ぴあ(株) a public or private company?
ぴあ(株) is a public company. It is classified as public and is currently operating.
When was ぴあ(株) founded?
ぴあ(株) was founded in 1974. It employs 11 to 50 people.
Where is ぴあ(株) based?
ぴあ(株) is headquartered in 東京.
How does ぴあ(株) make money?
Four revenue lines are on record. チケット販売手数料 is the primary driver. The others are ぴあプレミアム会員, 出版事業 and ファンクラブサービス・関連サービス.
Who are ぴあ(株)'s main competitors?
Emerging players on record are Eventbrite and Peatix. Broad incumbents are Ticketmaster, CTS Eventim and Live Nation Entertainment. Direct peers are Lawson Ticket (ローソンチケット / L-Tike), e+ (イープラス), Tixplus (チケット流通センター), LINE Ticket (LINEチケット) and Rakuten Ticket (楽天チケット).
Does ぴあ(株) have an API?
Yes. Ticket PIA offers a WEB API for partners and developers to access ticket information and booking services. The API allows integration with third-party applications for ticket sales and event information. Developer documentation is at t.pia.jp/info/webapi.jsp.
What industry is ぴあ(株) in?
ぴあ(株)'s product category is Event Ticketing and Entertainment Services. Its primary akta.pro industry code is MPAIAFAD, Ticketing Platforms & Primary Ticketing, with a secondary code of MPAIAFAK, VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites). Its NAICS code is 7113 and its SIC code is 7900.