Picotin Pte. Ltd.

What Picotin Pte. Ltd. does

Picotin Pte. Ltd. is a privately held, Singapore-based multi-concept restaurant group founded in 2007. It operates six locations across Singapore under the Picotin master brand, with differentiated sub-concepts including premium-casual European dining (Katong colonial bungalow on the Joo Chiat heritage trail, Waterboat House, Fairways), the Brewhaus gastro-pub format with live craft beer on temperature-controlled tank taps (Asia Square, Rochester), Picotin Express fast-casual with delivery, and Dayli by Picotin, a retail supermarket/fresh food market format launched in 2022.

The company serves individual diners and families, craft beer enthusiasts, event planners (weddings and corporate gatherings via the Picotainment booking platform and historic venues), and value-conscious retail customers via Dayli. Technology infrastructure is minimal and not proprietary — the company uses a third-party website platform (CIRIOM), online reservation and event-booking systems, and is developing a mobile application (The Pico App). No AI/ML, proprietary platform technology, or data assets are disclosed.

Revenue is generated through in-restaurant F&B sales (one-time purchases across menu price points), event space rentals (weddings and corporate events), and Dayli retail sales. The GTM motion is direct-to-consumer through owned physical locations, supplemented by social media (Instagram, Facebook), email newsletter, and events marketing. Geographic scope is entirely domestic (Singapore); no international footprint, public listing, external institutional funding, or parent-company ownership is disclosed.

Name

Picotin Pte. Ltd.

Legal name

Picotin Pte. Ltd.

Website

https://picotin.sg

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Picotin Pte. Ltd. is a privately held Singapore restaurant group founded in 2007, operating six locations across multiple dining and retail concepts — European cuisine, craft beer gastro-pubs, fast-casual delivery, weddings/events, and a fresh food retail market — serving Singapore consumers and event planners.

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Food and Beverage Sales: Revenue generated from dining at six restaurant locations offering European cuisine, craft beer (Brewhaus concept), and various dining formats from casual to premium.
2. Event Space Rental: Revenue from hosting weddings, celebrations, and corporate events at customizable event spaces across locations.
3. Retail - Dayli: Dayli brand operates as a combination of supermarket and fresh food market, offering grab-and-go meals and everyday staples at pocket-friendly prices.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Picotin Pte. Ltd. operates a multi-concept restaurant group in Singapore featuring European cuisine dining across six locations, including fast casual (Picotin Express), premium casual (Picotin at Waterboat House and Katong), and gastro pub (Picotin Brewhaus) formats. The company also runs Dayli, a retail brand combining supermarket and fresh food market experiences, and rents out historic event spaces for weddings and corporate celebrations.

Product overview

Picotin Pte. Ltd. operates a portfolio of award-winning European cuisine dining concepts across six Singapore locations. The core Picotin brand serves as the umbrella offering distinctive dining experiences, while sub-brands include Picotin Brewhaus (gastro pub with live craft beer on temperature-controlled tank taps), Picotin Express (fast casual with delivery), and Dayli by Picotin (retail supermarket/fresh food market). The company also offers event space rentals through its historic and picturesque venues, catering to weddings and celebrations.

Differentiator

Problem solved

Functional benefit

Brands

• Brewhaus: Savor freshly-brewed live craft beer from temperature-controlled tank taps paired with delectable food for a one-of-a-kind experience.
• Picotin Express
• Dayli

Products and services

• Picotin (Core Brand Dining) Award-winning European cuisine dining experience offered across multiple Singapore locations, serving individuals, families, and groups seeking distinctive atmospheres and quality food.
• Picotin Brewhaus Gastro pub concept featuring freshly-brewed live craft beer served from temperature-controlled tank taps, paired with food for a distinctive dining and social experience.
• Picotin Express Fast casual dining concept offering fresh food, gourmet coffee, and handcrafted live craft beer with delivery options for individual consumers.
• Dayli by Picotin Retail brand combining supermarket and fresh food market experience, offering fresh food, everyday essentials, and grab-and-go meals at pocket-friendly prices for value-conscious consumers.
• Weddings & Events Venue Rental Customizable event space rental at Picotin's historic and picturesque locations, including Waterboat House, catering to weddings, corporate events, and milestone celebrations.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Atlas Coffeehouse: Singapore specialty cafe and casual dining group with multiple outlets, similar customer demographic to Picotin's casual and cafe-driven locations.
• Common Man Coffee Roasters: Singapore specialty cafe operator with multiple locations offering coffee, casual food, and delivery. Comparable to Picotin's Picotin Express fast casual/cafe offering.
• P.S. Cafe: Singapore-based casual dining group operating multiple full-service and cafe locations with strong brand and event-friendly venues. Directly comparable to Picotin's premium-casual and event-hosting business across heritage and lifestyle locations.
• Brewerkz: Singapore craft brewery and gastro pub operator with multiple locations serving house-brewed beer paired with food. Directly comparable to Picotin Brewhaus concept.
• Jigger & Pony Group: Singapore multi-concept F&B group operating restaurants and bars under related brands. Comparable corporate structure to Picotin's family of Picotin, Brewhaus, Express, and Dayli concepts.
• The Disgruntled Chef: Singapore modern casual dining brand operating multiple locations with strong culinary identity. Comparable premium-casual peer for Picotin's Katong and Waterboat House concepts.
• Red Dot Brewhouse: Singapore craft brewery and restaurant serving house-brewed beer with food. Closely comparable to Picotin Brewhaus gastro pub concept.
• Open Farm Community: Singapore farm-to-table casual dining concept with distinctive green-landscaped venue similar to Picotin Rochester. Comparable for experiential casual dining in Singapore.
• Little Farms: Singapore specialty grocer offering fresh, organic, and gourmet everyday essentials. Directly comparable to Picotin's Dayli fresh food retail format.
• Spa Esprit Group: Multi-concept Singapore F&B group operating restaurants, cafes, and lifestyle brands under one corporate umbrella. Comparable to Picotin's multi-format diversification across dining, cafe, and retail-adjacent concepts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/picotinkatong
• Instagraminstagram.com/picotinkatong
• LinkedInlinkedin.com/company/picotin

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Picotin Pte. Ltd.