Planet Barbecue - outdoor cooking
Planet Barbecue (PLA.NET Outdoor Cooking) is an Italian manufacturer of premium residential outdoor kitchens and stainless steel gas/electric cooking plates, selling direct-to-consumer across Europe with a 3D configurator.
- Company typePrivate
- Founded1988
- HeadquartersSan Vendemiano, Italy
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
Planet Barbecue - outdoor cooking firmographics
Firmographics- Name
- Planet Barbecue - outdoor cooking
- Legal name
- Levigmatic s.r.l.
- Website
- https://planetbarbecue.it
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Planet Barbecue (PLA.NET Outdoor Cooking) is an Italian manufacturer of premium residential outdoor kitchens and stainless steel gas/electric cooking plates, selling direct-to-consumer across Europe with a 3D configurator.
- Ownership category
- akta.pro rank
Planet Barbecue - outdoor cooking industry classification
Industry- Product category
- Outdoor Cooking Equipment
- NAICS
- Small Electrical Appliance Manufacturing (335210)
- SIC
- Electric Housewares & Fans (3634)
- akta.pro primary industry
- Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories) (CRAIAIAH)
- akta.pro secondary industries
- Outdoor Kitchens & Built-In BBQ Construction (HSAPALAE), Outdoor Living Structures Retail (Sheds, Gazebos, Pergolas, Greenhouses) (CRAIAIAG), Outdoor Cooking, Grills & Fuel Retail (CRAMAMAD)
Keywords
Where Planet Barbecue - outdoor cooking is headquartered
LocationHeadquarters
- HQ city
- San Vendemiano
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Planet Barbecue - outdoor cooking business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Outdoor Cooking Equipment Sales: Sale of outdoor kitchens (KITCHEN series) and cooking plates (COOKING UNIT series) powered by gas or electricity. Products include Oasi Kitchen, Oasi Station, Oasi Built-in, Rock, and Chef models designed for domestic use with professional-grade conception.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom outdoor kitchen configuration |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Planet Barbecue - outdoor cooking product offering
Product offeringCore offering
PLA.NET Outdoor Cooking (Planet Barbecue, legally Levigmatic s.r.l.) designs, manufactures, and sells outdoor cooking equipment for residential use. Its portfolio includes the KITCHEN series of complete outdoor kitchen units (Oasi Kitchen, Oasi Station, Oasi Built-in) and the COOKING UNIT series of standalone stainless steel cooking plates (Rock and Chef), all powered by gas or electricity and engineered for smoke-free outdoor cooking in gardens, terraces, pergolas, and rooftops.
Product overview
PLA.NET Outdoor Cooking is a unified outdoor cooking product portfolio comprising two main product lines: the KITCHEN series (Oasi Kitchen, Oasi Station, Oasi Built-in) providing complete outdoor kitchen units, and the COOKING UNIT series (Rock, Chef) offering standalone cooking plates in stainless steel. All products operate on gas or electric power, feature stainless steel cooking surfaces, and are designed for domestic use with professional-grade conception. Since 1988, Planet has pioneered outdoor cooking in Italy and Europe, evolving from traditional barbecue grills to complete outdoor kitchen solutions suitable for gardens, terraces, pergolas, and rooftops.
Differentiator
Problem solved
Functional benefit
Brands
- KITCHEN: Outdoor kitchen series including Oasi Kitchen, Oasi Station, and Oasi Built-in models.
- COOKING UNIT
- Oasi Kitchen
- Oasi Station
- Oasi Built-in
- Rock
- Chef
Products and services
- Oasi Kitchen Full outdoor kitchen unit in the KITCHEN series designed for residential use with professional-grade features; includes stainless steel cooking surface operating on gas or electric power. Suited for gardens, terraces, pergolas, and rooftops.
- Oasi Station Outdoor kitchen station in the KITCHEN series designed for residential use with professional-grade features; stainless steel cooking surface powered by gas or electricity.
- Oasi Built-in Built-in outdoor kitchen unit in the KITCHEN series for integration into outdoor structures; stainless steel cooking surface operating on gas or electric power.
- Rock Standalone gas or electric cooking unit in the COOKING UNIT series with stainless steel cooking surface; designed for outdoor use with rapid temperature reach and smoke-free operation.
- Chef Standalone gas or electric cooking unit in the COOKING UNIT series with stainless steel cooking surface; designed for outdoor use with rapid temperature reach and smoke-free operation.
Companies that use Planet Barbecue - outdoor cooking
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles1 record
Planet Barbecue - outdoor cooking technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Planet Barbecue - outdoor cooking partnerships and signals
Strategic signalScale indicators2 records
Recent moves5 records
Expansion highlights5 records
Planet Barbecue - outdoor cooking competitors and assessment
Company assessmentDirect peers
- Sunday: Italian outdoor kitchen and outdoor living brand offering modular outdoor kitchens, grill islands, and outdoor cooking equipment. Most direct geographic peer to Planet—both Italian premium outdoor kitchen brands serving the residential market.
- Palazzetti: Italian outdoor living products manufacturer that produces outdoor kitchens, BBQs, and fireplace products. Most direct geographic and product-line competitor to Planet, both being Italian-based manufacturers serving the residential outdoor cooking market.
- Röshults: Swedish premium outdoor kitchen and outdoor cooking brand offering modular kitchen systems and cooking units for residential outdoor spaces. Highly comparable positioning to Planet's KITCHEN and COOKING UNIT series, serving affluent residential customers in Europe.
- Ofyr: Dutch premium outdoor cooking brand known for its iconic corten steel cooking units and modular outdoor kitchen islands. Direct competitor in the premium outdoor cooking and outdoor kitchen category focused on residential and hospitality customers across Europe.
- Viteo: Austrian premium outdoor furniture and outdoor kitchen manufacturer serving high-end residential and hospitality customers across Europe. Comparable positioning to Planet in the luxury outdoor kitchen segment with stainless steel and weather-resistant materials.
Broad incumbents
- Weber: Global leader in outdoor grilling and outdoor kitchen equipment with broad product portfolio, dealer networks, and strong brand recognition. Direct competitor in the residential outdoor cooking category, though Weber's portfolio is dominated by charcoal and gas grills rather than smoke-free cooking plates.
- Broil King: Canadian premium grill manufacturer with established European distribution. Competes with Planet in the premium gas grill and outdoor kitchen category, though with a stronger focus on traditional barbecue grilling rather than cooking plate technology.
- Beefeater: Australian outdoor BBQ brand with strong European distribution through specialist retailers. Competes in the residential outdoor grill and outdoor kitchen category with gas and electric cooking equipment.
- Napoleon: Major North American outdoor grill and fireplace manufacturer with growing European presence. Competes with Planet in the premium outdoor kitchen segment through grills, side burners, and modular outdoor kitchen components.
- Char-Broil: American outdoor cooking brand with broad grill portfolio across gas, charcoal, electric, and infrared technologies. Competes with Planet in the residential outdoor cooking space, particularly through gas and electric grill offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Planet Barbecue - outdoor cooking social profiles
Digital presencePlanet Barbecue - outdoor cooking financial estimates
Financial estimateRevenue estimate
Valuation estimate
Planet Barbecue - outdoor cooking leadership team
Management profileNumber of profiles
Planet Barbecue - outdoor cooking funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Planet Barbecue - outdoor cooking M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Planet Barbecue - outdoor cooking
What does Planet Barbecue - outdoor cooking do?
PLA.NET Outdoor Cooking (Planet Barbecue, legally Levigmatic s.r.l.) designs, manufactures, and sells outdoor cooking equipment for residential use. Its portfolio includes the KITCHEN series of complete outdoor kitchen units (Oasi Kitchen, Oasi Station, Oasi Built-in) and the COOKING UNIT series of standalone stainless steel cooking plates (Rock and Chef), all powered by gas or electricity and engineered for smoke-free outdoor cooking in gardens, terraces, pergolas, and rooftops.
Is Planet Barbecue - outdoor cooking a public or private company?
Planet Barbecue - outdoor cooking is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Planet Barbecue - outdoor cooking founded?
Planet Barbecue - outdoor cooking was founded in 1988. It employs 1 to 10 people.
Where is Planet Barbecue - outdoor cooking based?
Planet Barbecue - outdoor cooking is headquartered in San Vendemiano, Italy, in the Europe region.
How does Planet Barbecue - outdoor cooking make money?
One revenue line is on record: outdoor Cooking Equipment Sales.
Who are Planet Barbecue - outdoor cooking's main competitors?
Direct peers on record are Sunday, Palazzetti, Röshults, Ofyr and Viteo. Broad incumbents are Weber, Broil King, Beefeater, Napoleon and Char-Broil.
Does Planet Barbecue - outdoor cooking have an API?
No public API is recorded for Planet Barbecue - outdoor cooking.
What industry is Planet Barbecue - outdoor cooking in?
Planet Barbecue - outdoor cooking's product category is Outdoor Cooking Equipment. Its primary akta.pro industry code is CRAIAIAH, Grills, Smokers & Outdoor Cooking Retail (Fuel, Accessories), with a secondary code of HSAPALAE, Outdoor Kitchens & Built-In BBQ Construction. Its NAICS code is 335210 and its SIC code is 3634.