What Pluss Advanced Technologies B.V. does

Pluss Advanced Technologies B.V. is the European subsidiary of India-based Pluss Advanced Technologies Ltd., operating from 's-Hertogenbosch, Netherlands, and focused on business development across the EMEA region. The company specialises in Phase Change Materials (PCMs) — substances that absorb and release thermal energy during melting and freezing transitions — sold under its proprietary savE® brand in both hydrated salt and organic formulations across a temperature range of -26°C to +25°C. Founded in India in 1994 as a polymer additives company, it pivoted into PCM technology in 2007 and received R&D funding from Tata Capital Innovations Funds in 2012; the B.V. was subsequently established as the EMEA arm. The firm serves four primary verticals — Sustainable Buildings, Life Sciences & Healthcare, Cold Chain Logistics, and Food & Agri — through a unified portfolio spanning raw PCM materials (savE® range) and finished products including Passive PCM Climate Ceilings, Underfloor PCM Panels, PCM Heat Cells, Stainless Steel PCM Balls for heat pump buffer tanks, HimaCool™ Cold Storage, Aagun® Solar Dryers, Prongo®XL Cassettes, Multi-Layer PCM Pouches, HDPE PCM ThermoTabs, Micro-Encapsulated PCM, and the recently launched savE® FS03 & FS05 form-stable, WHO PQS-compliant PCM for pharma logistics.

Revenue is generated primarily through hardware sales of PCM materials and finished PCM-enabled products, supplemented by custom development collaborations where Pluss co-designs solutions for specific thermal energy storage challenges. Go-to-market combines direct enterprise sales from the Netherlands headquarters with active recruitment of distribution partners, agents, and dealers across EMEA. Marketing leverages a multilingual website (EN/NL/FR/DE/ES), technical blog content, an email newsletter, LinkedIn presence, industry events including LogiPharma 2024, and PR via EU Horizon Europe project dissemination and Regio Breda Business Magazine coverage. The European team currently numbers approximately 11–13 people across general management, technology, commercial, finance, operations, sales, marketing, and product development functions, with manufacturing and core R&D retained at the Indian parent, which in turn is promoted by CUMI (part of the Murugappa Group). Customer evidence centres on PCM Coldroom Backup systems certified at more than 30 pharmaceutical locations across Europe and a documented Groene Hart Ziekenhuis deployment for blood sample transport.

Name

Pluss Advanced Technologies B.V.

Legal name

Pluss Advanced Technologies B.V.

Website

https://plussat.eu

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

11–50 employees

Short description

Pluss Advanced Technologies B.V. is the Netherlands-based EMEA subsidiary of India's Pluss Advanced Technologies Ltd., commercialising Phase Change Material solutions under the savE® brand for pharmaceutical cold chain, sustainable buildings, food and agri, and logistics customers across Europe.

Ownership category

akta.pro rank

Product category

Thermal Energy Storage / Phase Change Materials

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Phase-Change Material (PCM) Thermal Storage (Encapsulated, Building-Integrated) (EUAFANAD)

akta.pro secondary industries

Temperature-Controlled & Insulated Shippers (Coolers, Gel Packs, PCM Systems) (IMALAFAI), Cold Chain & Temperature-Controlled Storage Equipment (IMAHAKAJ)

Keywords

• Phase change materials
• Thermal energy storage
• Cold chain logistics
• Passive temperature control
• PCM building solutions

Headquarters

HQ city

's-Hertogenbosch

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations

Revenue model

1. PCM Material Sales (savE®): Sale of Phase Change Materials (raw PCM formulations including hydrated salts and organic materials) under the proprietary savE® brand. Sold as bulk materials and in encapsulated forms.
2. Finished PCM Product Solutions: Sale of finished products incorporating proprietary PCM technology, including HimaCool™ cold storage units, Aagun® solar dryers, PCM climate ceilings, underfloor PCM panels, stainless steel PCM balls, HDPE PCM ThermoTabs, Prongo®XL cassettes, multi-layer PCM pouches, and PCM cold room backup systems. Products are sold directly and through channel partners.
3. Custom/Partner-Developed Solutions: Design-oriented collaboration with customers to develop custom PCM solutions tailored to specific thermal energy storage challenges in cold chain logistics, buildings, or other applications. Revenue generated through product sales resulting from these collaborations.

Go-to-market motion2 records

Distribution channels2 records

Marketing channels7 records

Core offering

Pluss Advanced Technologies B.V. designs, manufactures, and sells Phase Change Material (PCM) products under its proprietary savE® brand. The portfolio spans raw PCM formulations (hydrated salts and organic materials) plus finished thermal-storage products — climate ceilings, underfloor panels, stainless steel PCM balls, HDPE PCM spheres/thermotabs, multi-layer pouches, Prongo®XL cassettes, HimaCool™ cold storage, Aagun® solar dryers, and cold-room backup systems — sold to enterprise buyers in sustainable buildings, life sciences/healthcare, cold-chain logistics, and food & agriculture across the EMEA region.

Product overview

Pluss Advanced Technologies B.V. is a Phase Change Materials (PCM) specialist offering a unified portfolio of thermal energy storage solutions. The core offering is the savE® PCM product range, comprising raw PCM materials (Hydrated Salts and Organic variants) available in various form factors. These materials are integrated into finished products including: building solutions (Passive PCM Climate Ceiling, Underfloor PCM Panels, PCM Coldroom Backup), thermal storage vessels (Stainless Steel Balls, HDPE PCM Spheres, HDPE PCM ThermoTabs in multiple sizes), cold chain logistics products (HimaCool™ Cold Storage, Prongo®XL Cassettes, Multi Layer PCM Pouches), and specialized equipment (Aagun® Solar Dryer, PCM Heat Cell). The savE® FS03 & FS05 Form-Stable PCM represents a recent innovation for pharmaceutical logistics. The company also develops custom-formatted PCM solutions and provides Micro-encapsulated PCM technology (in development) for various applications.

Differentiator

Problem solved

Functional benefit

Brands

• savE®: PCM product range including various Phase Change Materials for thermal energy storage applications
• HimaCool™
• Aagun®
• Prongo®XL
• ThermoTabs
• PCM Climate Ceiling

Products and services

• savE® PCM Product Range A comprehensive range of Phase Change Materials made from Hydrated Salts or Organic materials, branded as savE®, used for thermal energy storage across various temperature ranges (-26°C to +25°C) and applications including buildings, pharma cold chain, food, and agriculture.
• Passive PCM Climate Ceiling A ceiling-based system that uses PCM-filled bags to provide efficient cooling and heating as an alternative to traditional air conditioning in sustainable buildings, enabling passive thermoregulation and reduced HVAC dependency.
• Stainless Steel Balls (PCM-Filled) Stainless steel spheres filled with savE® PCM (organic or hydrated salts) used in buffer tanks of heat pump systems to increase hot water storage capacity by 4-5 times. Maximum operating temperature of 95°C and maximum working pressure of 20 bar absolute.
• PCM Heat Cell / Thermal Battery A thermal battery product utilizing Phase Change Materials for thermal energy storage, suitable for storing thermal energy and providing passive heating/cooling in buildings and industrial applications.
• Underfloor PCM Panels PCM-integrated floor heating panels that store and release thermal energy for efficient building temperature regulation, enabling peak power load shifting and energy savings.
• HDPE PCM Spheres High-density polyethylene spheres containing PCM for thermal energy storage, designed for flexible integration in various thermal management applications; 100% recyclable with long service life.
• HimaCool™ Cold Storage Cold storage solution using Phase Change Materials for temperature-controlled warehousing in cold chain logistics, enabling passive cooling without active refrigeration for perishable goods and pharmaceuticals.
• Aagun® Solar Dryer A portable, grid-independent solar dryer utilizing PCM technology to maintain constant drying temperatures of 45-55°C without electricity. Reduces drying time by 60% compared to conventional solar dryers. Designed for agricultural applications to reduce post-harvest food waste.
• Multi Layer PCM Pouches Flexible pouches made from multilayer films (Nylon/PE or PET/PE/Nylon laminates) for encapsulating PCMs across a broad temperature range. Used for pharmaceutical transport and as temperature backup for refrigerators, freezers, and coolers. 25-year service life.
• Prongo®XL Cassettes Compact cardboard cassettes designed for temperature stabilization of perishable goods during transport. Filled with savE® HS01 PCM, they maintain temperatures between 2-8°C. Single-use product made from food-safe cardboard with recyclable components.
• HDPE PCM ThermoTabs Plastic (HDPE) PCM container tabs for thermal storage up to 40°C. Available in standard sizes (0.40L to 4.50L) and custom designs. 100% recyclable with long service life. Can hold savE® PCM with organic material or hydrated salts.
• PCM Coldroom Backup (ACUSTARE) Thermal backup system for cold storage using savE® PCM batteries. Provides reliable backup at temperatures from -20°C to +8°C for 12, 24, 36, or 48 hours. Can result in up to 25% energy savings. Certified at over 30 pharmaceutical locations across Europe.
• savE® FS03 & FS05 Form-Stable PCM Leak-free, WHO PQS-compliant organic Phase Change Material (2°C to 8°C temperature range) encapsulated in a specialized polymer matrix. Can be cast into various shapes including ultra-thin profiles down to 5mm thickness. Does not sag in liquid phase even in vertical position. Designed for pharmaceutical cold chain logistics.

Quantifiable outcome

• Up to 25% energy savings in cold storage applications with PCM cold room backup systems
• +5 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature12 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• SPARK CampuscoreStrategic or Co-development Partner · 12 March 2026Partnership to accelerate the application of PCM in sustainable buildings. SPARK Campus provides innovation labs, test facilities, multidisciplinary innovation projects, talent development, and networks within Smart Industry and building innovation. The collaboration aims to integrate PCM into scalable building solutions, enabling lower energy consumption, improved thermal comfort, peak shaving, and net relief in buildings.
• ECHO (Horizon Europe Project)minorStrategic or Co-development Partner · 20 July 2023Horizon Europe project focused on creating modular, compact, high-quality, plug-and-play thermal energy storage (TES) solutions for heating, cooling, and domestic hot water production. Part of a consortium exploring TES technologies including PCM. Pluss participates in joint workshops and knowledge exchange.
• BEST-Storage (Horizon Europe Project)minorStrategic or Co-development Partner · 20 July 2023Horizon Europe project developing battery and TES technologies for seamless renewable energy integration, grid stability, and variable energy source integration. Project will develop slurry concepts with PCM for short- and long-term energy storage applications in buildings.
• HYSTORE PROJECT EU (Horizon Europe Project)minorStrategic or Co-development Partner · 20 July 2023Horizon Europe project creating and validating innovative thermal energy storage concepts including an ALL-IN-ONE PCM solution, a LOW-TEMP PCM heating & cooling solution, and a Thermochemical Material (TCM) heating & cooling solution. Pluss contributes PCM expertise to these TES concepts.
• Groene Hart Ziekenhuis (GHZ)coreStrategic or Co-development Partner · 12 June 2023Groene Hart Ziekenhuis (GHZ) in South Holland, Netherlands, implemented PCM-based temperature-controlled transport for blood samples. Pluss PCM solutions were integrated into specially insulated transport boxes for blood tubes, replacing ice-based methods. Results: stable blood tube temperatures during transport, reduced cell damage risk, and more reliable diagnostic results.
• ThumbsUp (Horizon Europe Project)coreStrategic or Co-development Partner · 6 June 2023Pluss Advanced Technologies is a PCM project partner in ThumbsUp, a Horizon Europe project involving 20 partners from 9 European countries. The project focuses on thermal energy storage (TES) solutions using PCM and thermochemical materials for buildings, aiming to optimize thermal comfort and energy efficiency, integrate renewable energy, and enable power-to-heat sector coupling. Pluss contributes PCM expertise for day- and week-level TES solutions.
• CUMI (Ceramic and Metal Products, part of Murugappa Group)coreOthersCUMI is a promoter of Pluss Advanced Technologies. Founded in 1954, CUMI is a leading materials science solutions provider with consolidated revenue of Rs 2,631 Crores and PAT of Rs 284 Crores for FY2021. CUMI operates as a Mines to Market Company with integrated mining, energy, fusion, manufacturing, marketing, and distribution operations across 5 continents, exporting to 43+ countries.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Phase Change Energy Solutions: A US-based specialist in microencapsulated phase change material technology, serving building, HVAC, packaging, and cold chain applications. Direct competitor to Pluss's savE® PCM range across multiple of the same vertical end markets.
• Entropy Solutions (PureTemp): US-based PCM specialist producing bio-based PureTemp phase change materials for cold chain, building, and apparel applications. Compares to Pluss as a similarly positioned specialist PCM supplier with proprietary material IP.
• Rubitherm Technologies: Germany-based PCM manufacturer offering a broad portfolio of organic and inorganic phase change materials for buildings, cold chain, and industrial thermal management. Direct competitor to Pluss's savE® PCM formulations in the EMEA market.

Broad incumbents

• Pelican BioThermal: Major provider of temperature-controlled shipping containers for pharma and biotech. Overlaps with Pluss's cold chain logistics business, particularly the Prongo®XL cassettes and multi-layer PCM pouches in pharmaceutical transport.
• Sonoco ThermoSafe: Global leader in temperature-controlled packaging for pharmaceuticals and life sciences, offering passive and active shipping systems. Comparable to Pluss in pharmaceutical cold chain where PCM-based solutions overlap with its passive parcel shippers.
• Croda International: Global specialty chemical company with thermal management and PCM-adjacent material offerings for personal care, building, and industrial markets. Comparable to Pluss as a much larger specialty materials incumbent with broader portfolios.
• va-Q-tec: German high-performance insulation and PCM-based thermal packaging company serving pharma, biotech, and logistics. Comparable to Pluss's building and cold chain PCM offerings with a stronger brand in vacuum insulation panels.
• Cold Chain Technologies: US-based provider of temperature-controlled packaging and cold chain solutions for pharma, life sciences, and perishable goods. Overlaps with Pluss's Prongo®XL, multi-layer PCM pouches, and HimaCool™ cold storage products.
• BASF (Micronal PCM): Global chemical giant offering Micronal microencapsulated PCM for building materials and construction. Comparable to Pluss's micro-encapsulated PCM offerings, with substantially broader R&D and commercial scale.

Emerging players

• SGL Carbon: Specialty carbon and graphite materials company with activities in thermal management and energy storage. Partial overlap with Pluss's thermal energy storage and PCM heat cell positioning in industrial applications.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/pluss-advanced-technologies-bv

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pluss Advanced Technologies B.V.