PnP Media

What PnP Media does

PnP Media is a solo-operated digital services practice founded by Pablo Illarramendi, offering web design, content management system (CMS) development, branding, graphic design, and eCommerce framework services to small and mid-sized businesses and startups. The firm operates out of Fort Lauderdale, Florida, with active engagement across the Washington D.C. metro area, South Florida, and Latin America (Argentina and Venezuela). Illarramendi is bilingual in English/Spanish, formally trained at the Corcoran School of Art and the University of Navarra, and has accumulated over a decade of experience in visual arts and communications across multiple international markets.

The company's core offerings are built on a conventional web technology stack: Joomla! CMS, PHP, and MySQL for web development, paired with Adobe Creative Suite for graphic design and visual branding. The most differentiated technical asset is a proprietary "proxy eCommerce framework" co-developed by Pablo, for which he is identified as a patent holder (filing status pending; specific jurisdictions and patent numbers not disclosed). The firm also operates a tutoring sub-brand called "Digital Magic" on the Wyzant educational marketplace, providing one-on-one digital skills instruction. Since 2009, the practice has coordinated deployment of over a dozen company websites and directed branding for over 50 mixed-media commercial and private projects.

PnP Media's go-to-market is sales-led and referral-driven, with no formal pricing model publicly disclosed — services appear to be project-based and quote-driven. Named clients include MacSpecialists (Washington D.C.), Wax&Co, and individual tutoring clients, with no recurring revenue or enterprise anchor customers evidenced. The business is fully self-funded and bootstrapped, with no institutional investors, no funding rounds, no partnerships, and no M&A activity recorded. The company's market presence is supported by a basic website, a LinkedIn profile, and the Wyzant marketplace listing — minimal infrastructure for scale.

Name

PnP Media

Legal name

PnP Media

Website

https://pnpmedia.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

PnP Media is a solo digital services practice operated by Pablo Illarramendi, providing web design, CMS development, branding, and a proprietary eCommerce framework to small and mid-sized businesses across Washington D.C., South Florida, and Latin America, plus a Digital Magic tutoring sub-brand on Wyzant.

Ownership category

akta.pro rank

Headquarters

HQ city

Washington D.C.

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Web Development & Design Services: Provides web design, branding, and digital communication services to clients. Includes CMS website deployment, graphic design, and visual branding projects.
2. Tutoring/Education Services: Teaches digital skills through Wyzant platform under 'Digital Magic' brand. Provides instruction in technology and digital arts.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

PnP Media provides custom web design, CMS website deployment, branding, and graphic design services for small-to-mid-sized businesses and startups, delivered as project-based engagements. The principal also offers one-on-one digital skills tutoring under the Digital Magic brand on the Wyzant platform. The founder is co-developer and patent holder of a disruptive proxy eCommerce framework used as a proprietary technical asset for client eCommerce projects.

Product overview

PnP Media is a solo-operated digital services business led by Pablo Illarramendi, offering a portfolio of services centered on web design, development, branding, and digital communications. The primary offerings include custom web design and CMS website deployment, proprietary eCommerce framework development (for which Pablo holds a patent), and Digital Magic Tutoring offered through the Wyzant platform. The company serves clients in the Washington D.C. area, South Florida, and Latin America, focusing on helping organizations visually communicate their message to their revenue source.

Differentiator

Problem solved

Functional benefit

Brands

• Digital Magic: Pablo Illarramendi's tutoring service on the Wyzant platform, offering digital marketing and technology instruction.

Products and services

• Web Design & Development Services Custom website design and development services including CMS implementation (Joomla!), Internet/Intranet service enablement, and branding for commercial and private projects. Intended for small-to-mid-sized businesses and startups needing an online presence and digital brand development.
• eCommerce Framework Development Development of proprietary eCommerce technology frameworks, including a patent-pending disruptive proxy eCommerce framework. Targeted at clients needing eCommerce, affiliate marketing, and proxy-based commerce solutions.
• Digital Magic Tutoring One-on-one tutoring service offered through the Wyzant platform under the Digital Magic brand, teaching digital skills and technology topics to individual learners.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Fiverr: Marketplace for freelance services including web design, graphic design, and digital marketing. Directly comparable service categories and target SMB buyers to PnP Media.
• Upwork: Large freelance marketplace for web development, design, and creative services. Comparable to PnP Media's freelance web/design service delivery model, though at vastly greater scale.
• Wyzant: Online tutoring marketplace where PnP Media (Digital Magic) already lists its tutoring services. Directly comparable platform for the tutoring revenue stream and target learner.
• Toptal: Freelance talent marketplace connecting top freelance developers, designers, and other specialists with clients. Comparable to PnP Media in providing individualized freelance creative/technical services on a per-project basis.
• 99designs: Design-focused freelance marketplace for logos, branding, web design, and graphic design. Directly comparable to PnP Media's branding and graphic design offerings and target buyer (SMBs seeking creative work).

Broad incumbents

• GoDaddy: Major provider of domain registration, website building, and hosting services for SMBs. Competes with PnP Media for entry-level customers who prefer bundled website solutions.
• Squarespace: Website builder and hosting platform popular with SMBs, creatives, and personal brands. Competes with PnP Media for clients who might otherwise hire a freelancer for a custom website.
• Wix: Major website builder platform enabling SMBs to create their own websites. Represents the scaled, incumbent DIY alternative that competes with PnP Media's custom web design services.
• HubSpot: CRM and CMS platform with content management, marketing, and website-building tools used by SMBs. Adjacent incumbent competitor in the SMB digital presence stack where PnP Media operates.

Emerging players

• Webflow: Visual web development platform enabling designers to build professional sites without code. A modern, more specialized alternative to the CMS-based work PnP Media delivers with Joomla!/PHP.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/pnp-media

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PnP Media