Poke Poku
Poke Poku (HOKI69) operates an Indonesian-focused online platform combining game-credit top-ups for titles like Mobile Legends and Free Fire with online slot gaming, distributed via affiliate mirror links and APK mobile access.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Poke Poku does
Poke Poku operates under the HOKI69 brand as an online platform that combines game-credit top-up services with online slot gaming, primarily targeting Indonesian consumers. The platform supports top-ups for Mobile Legends, Free Fire, and PUBG, and offers a portfolio of slot games including Mahjong Ways and other 'gacor' variants integrated from providers such as PG Soft. It positions itself as a mobile-first service, distributed via a downloadable APK and a web platform accessed through a network of mirror links designed to circumvent Indonesian ISP blocking.
Revenue is generated through transaction fees on top-ups and slot play, supplemented by member bonuses and cashback programs that drive repeat transactions. The platform advertises 15–25% margins to members per transaction as the core value proposition, alongside 24-hour deposit and withdrawal support via Indonesian e-wallets and banking partners. Customer acquisition relies on a 100+ partner affiliate link network (including OLXTOTO, SLOT123, and MAHJONG333), user testimonials, and a multi-language website covering 20+ languages. The company claims a registered user base exceeding 500,000.
The business operates in a category — online gambling and adjacent services — that is heavily restricted or unlawful in Indonesia, where the platform's primary market sits. Use of mirror links, APK side-loading distribution, and the absence of any disclosed legal entity, founders, management, regulatory licenses, financial statements, or funding history create material counterparty and enforcement risk that materially affects any investment thesis.
Poke Poku firmographics
Firmographics- Name
- Poke Poku
- Legal name
- HOKI69
- Website
- https://pokepoku.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Poke Poku (HOKI69) operates an Indonesian-focused online platform combining game-credit top-ups for titles like Mobile Legends and Free Fire with online slot gaming, distributed via affiliate mirror links and APK mobile access.
- Ownership category
- akta.pro rank
Poke Poku industry classification
Industry- Product category
- Mobile Game Top-Up and Online Slot Gaming
- NAICS
- Gambling Industries (7132), Other Gambling Industries (71329)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro industry
- iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms)Media, Entertainment & Sports/Gambling, Betting & Casinos/Gaming Technology, Platforms & Data (iGaming Platforms, Odds, Risk, KYC)
Keywords
Poke Poku business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Game Top-Up Transactions: Revenue generated from price differentials on game top-ups for Mobile Legends, Free Fire, PUBG and other popular games. Platform offers lower prices than market rates and charges transaction fees.
- Slot Gaming Platform: Revenue from online slot gaming including Mahjong Ways and other gacor slot variants. Supports classic slots, video slots, progressive jackpots, and free spin features.
- Member Bonuses and Cashback: Revenue model driven by member bonuses, cashback programs, and promotional offers that generate repeat transactions and customer retention.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Poke Poku product offering
Product offeringCore offering
Poke Poku operates a mobile-first platform under the HOKI69 brand that delivers game top-up services for 50+ titles including Mobile Legends, Free Fire, and PUBG to Indonesian gamers. The platform also offers online slot gaming with Mahjong Ways and gacor slot variants featuring real-time RTP monitoring, supported by 24-hour deposit and withdrawal through Indonesian e-wallets and banking channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Game Top-Up Platform (HOKI69)
Quantifiable outcome
- Members report 15-25% profit on every transaction
- +2 more outcomes
Companies that use Poke Poku
Customer profileNamed customers4 records
Segments1 record
Ideal customer profiles1 record
Poke Poku technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Poke Poku partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Game Providers (PG Soft, Slot Gacor)coreIntegration with major slot game providers including PG Soft for Mahjong Ways and other gacor slot variants. Platform offers real-time RTP monitoring and access to provider game portfolios.
- Indonesian E-wallets & Banking PartnerscorePartnership with Indonesian e-wallet services and banking institutions enabling 24-hour deposit and withdrawal processing. Supports all major Indonesian digital payment methods.
- Affiliate Partner NetworkminorOver 100 affiliate partner links including OLXTOTO, SLOT123, MAHJONG333, and others that redirect users to the main platform.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Poke Poku competitors and assessment
Company assessmentDirect peers
- UniPin: Indonesia-headquartered digital game voucher and top-up platform serving the same SEA mobile gamer base with similar payment-rail partnerships; competes head-on for top-up GMV across Mobile Legends and PUBG Mobile.
- Codashop: Southeast Asia's largest game top-up platform supporting Mobile Legends, Free Fire, PUBG and dozens of other regional titles with local e-wallet and banking rails — directly comparable in product offering, target market and transaction-based revenue model.
Broad incumbents
- PG Soft: Mobile-first slot studio whose content (including Mahjong Ways) is explicitly integrated into the platform; relevant peer as the upstream game supplier shaping the slot offering presented to end users.
- Garena (Shopee) / Sea Limited: Garena is the publisher of Free Fire and operator of the dominant SEA gaming + e-commerce ecosystem; an incumbent across both top-up distribution and gameplay that competes for the same Indonesian gamer wallet share.
- Razer Gold: Global virtual credits service from Razer serving game top-ups for Mobile Legends and PUBG across SEA via partner channels; broader product scope but same underlying top-up / virtual wallet mechanics.
- Pragmatic Play: Major iGaming content provider whose slot portfolio (including Mahjong Ways-style games) is integrated into the platform; comparable as a slot-game content supplier competing for the same downstream operators.
Emerging players
- Klook / Tix.id voucher platforms: SEA digital voucher retailers that occasionally carry gaming credits and payments-adjacent services; comparable as ecosystem participants in Indonesia's e-wallet and prepaid voucher distribution space.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights5 records
Customer concentration
Poke Poku social profiles
Digital presencePoke Poku financial estimates
Financial estimateRevenue estimate
Valuation estimate
Poke Poku leadership team
Management profileNumber of profiles
Poke Poku funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Poke Poku M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Poke Poku
What does Poke Poku do?
Poke Poku operates a mobile-first platform under the HOKI69 brand that delivers game top-up services for 50+ titles including Mobile Legends, Free Fire, and PUBG to Indonesian gamers. The platform also offers online slot gaming with Mahjong Ways and gacor slot variants featuring real-time RTP monitoring, supported by 24-hour deposit and withdrawal through Indonesian e-wallets and banking channels.
Is Poke Poku a public or private company?
Poke Poku is a private company. It is classified as unknown and is currently operating.
When was Poke Poku founded?
Poke Poku was founded in -1. It employs 1 to 10 people.
How does Poke Poku make money?
Three revenue lines are on record. Game Top-Up Transactions are the primary driver. The others are slot Gaming Platform and member Bonuses and Cashback.
Who are Poke Poku's main competitors?
Direct peers on record are UniPin and Codashop. Broad incumbents are PG Soft, Garena (Shopee) / Sea Limited, Razer Gold and Pragmatic Play. Klook / Tix.id voucher platforms is listed as an emerging player.
Does Poke Poku have an API?
No public API is recorded for Poke Poku.
What industry is Poke Poku in?
Poke Poku's product category is Mobile Game Top-Up and Online Slot Gaming. Its primary akta.pro industry code is MPAEAKAA, iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms). Its NAICS code is 7132 and its SIC code is 7990.