Popadoms Indian Restaurant

What Popadoms Indian Restaurant does

Popadoms Indian Restaurant is a single-site dine-in Indian restaurant and takeaway operated by Annapurna Catering Limited, located at 33 Medway Drive, Farnborough, Hampshire, GU14 9LY. The business serves both walk-in diners and takeaway customers from the local Farnborough catchment as well as travelers along the M3 corridor, operating Tuesday through Sunday from 5:30pm to 10pm. Customer testimonials indicate a repeat-customer base drawn from local residents and transient road users.

The business model is a traditional restaurant-and-takeaway operation monetizing per-cover dine-in revenue plus takeaway order value, with a structured table reservation policy that includes a cancellation fee intended to mitigate no-shows. Pricing is set per menu item with no disclosed subscription, dynamic pricing, or membership components; there are no published enterprise or B2B catering contracts in evidence.

The technology stack is entirely composed of third-party SaaS tools rather than proprietary systems: letsorder.uk powers online ordering for click-and-collect and delivery, Google Analytics provides web traffic and conversion tracking, and Facebook Ads functions as the primary paid customer acquisition channel. The site is GDPR-compliant. There is no disclosed proprietary technology, in-house platform, mobile application, loyalty program, or data infrastructure. No funding rounds, headcount figures, patents, trademarks, awards, or M&A activity are associated with the entity in the input data.

Name

Popadoms Indian Restaurant

Legal name

Annapurna Catering Limited

Website

https://popadoms.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Popadoms Indian Restaurant is a single-location dine-in Indian restaurant and takeaway in Farnborough, Hampshire, operated by Annapurna Catering Limited and serving local residents plus M3-corridor travelers Tue–Sun evenings.

Ownership category

akta.pro rank

Headquarters

HQ city

Farnborough

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Dine-in Restaurant Service: The restaurant generates revenue from customers dining on-premises, offering an authentic Indian menu with vegetarian and non-vegetarian options.
2. Takeaway and Online Orders: Revenue from takeaway orders placed online through third-party ordering platform, with promotional discounts for orders above certain thresholds (£30 for 10% off).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Popadoms Indian Restaurant operates a single-location authentic Indian restaurant and takeaway service in Farnborough, Hampshire. The business provides dine-in service with table reservations, takeaway ordering through an external online platform, and a diverse menu of vegetarian and non-vegetarian Indian dishes prepared by experienced chefs using fresh ingredients. Operating hours are Tuesday to Sunday, 5:30pm to 10pm.

Product overview

Popadoms Indian Restaurant operates as a single-location Indian restaurant and takeaway in Farnborough, Hampshire. The business offers three core services: dine-in restaurant experience with table reservations, takeaway ordering via an external online platform, and a diverse menu of Indian dishes including tandoori items, curries, biryanis, and vegetarian options. The restaurant operates Tuesday to Sunday from 5:30pm to 10pm, with online takeaway orders receiving promotional discounts. Table reservations are managed directly with card confirmation required for parties of 5 or more.

Differentiator

Problem solved

Functional benefit

Products and services

• Dine-In Restaurant Service

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• LetsordercoreTechnology or IntegrationThird-party online ordering platform used by Popadoms to facilitate takeaway orders. Customers are directed to https://8274.letsorder.uk to view menu and place orders.
• FacebookminorGTM or Marketing PartnerFacebook advertising services are used to deliver targeted marketing content to potential customers while they use the Facebook platform.

Scale indicators1 record

Recent moves3 records

Expansion highlights1 record

Direct peers

• Dishoom: UK Indian restaurant chain (multiple London sites plus Edinburgh, Manchester, Birmingham) with dine-in and takeaway focused on authentic Indian cuisine. Closest large-scale analogue to Popadoms' authentic Indian positioning and hybrid dine-in/takeaway model.
• Bundobust: Indian street food and craft beer concept operating in Leeds, Manchester, and Liverpool. Comparable on authentic Indian positioning with dine-in focus, useful as a regional multi-site Indian peer.
• The Cinnamon Club: Established upscale Indian restaurant in Westminster, London. Comparable for benchmarking authentic Indian positioning and menu breadth (tandoori, curries, vegetarian options).
• Mowgli Street Food: UK Indian street food chain grown from a single site to multiple locations. Comparable as an authentic Indian concept scaling from a single-site origin, relevant for benchmarking Popadoms' potential multi-site trajectory.
• Lasan: Birmingham-based Indian restaurant group offering authentic Indian cuisine with dine-in and takeaway. Comparable independent-to-multi-site UK Indian operator for benchmarking local-market Indian dining.

Broad incumbents

• Prezzo: UK casual dining chain operating neighbourhood restaurants with dine-in and takeaway. Comparable for benchmarking family/casual dining unit economics and multi-site footprint.
• Wagamama: Major UK Asian-inspired casual dining chain with dine-in and takeaway. Comparable as a large UK casual-dining operator in an adjacent Asian cuisine category, useful for benchmarking scale and operational model.
• Ask Italian: UK casual dining chain with dine-in and takeaway across multiple sites. Comparable as a broader UK casual-dining incumbent for benchmarking reservation systems and takeaway ordering.
• Côte Brasserie: UK neighbourhood casual dining chain with strong dine-in focus. Comparable for benchmarking a UK neighbourhood dining operating model against Popadoms' dine-in-led operation.
• Pizza Express: UK-wide casual dining chain with dine-in and takeaway. Comparable neighbourhood casual-dining format with a UK high-street footprint, relevant for benchmarking operating model and unit economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/popadoms-indian-restaurant

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Popadoms Indian Restaurant