Prime Gourmet
Prime Gourmet is a Dubai-based premium halal butchery and gourmet food retailer operating 14 physical stores across Dubai plus a Shopify e-commerce site, selling A5 Wagyu, grass-fed beef, lamb, poultry, seafood, French cheeses, and prepared meals to individual home-cook and BBQ customers in the UAE.
- Company typePrivate
- Founded2010
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Prime Gourmet does
Prime Gourmet LLC is a Dubai-based premium butchery and gourmet food retailer founded in 2010, operating exclusively in the UAE through 14 physical retail stores across Dubai and a Shopify-based e-commerce platform (primegourmet.ae). The company positions itself as a western-style, 100% halal-certified butchery offering restaurant-quality meats for home cooking, and sources directly from internationally recognized suppliers: Stockyard (Australian Black Angus and Wagyu since 1958), Silver Fern Farms (New Zealand grass-fed beef and lamb), Top Farm Group (A5 Japanese Saroma Wagyu from Hokkaido), ESA (Dutch milk-fed veal), Bostock Brothers (organic New Zealand chicken), OBE Organic (Australian organic beef), and Rodolphe Le Meunier (French artisan cheeses and churned butters that won the LA Times 'Best Butter in the World' award in 2015).
The product portfolio spans premium beef (Australian Wagyu MB 6-7 and MB 9+, dry-aged beef, A5 Japanese Saroma Wagyu), lamb, veal, poultry (organic, free-range, duck, turkey, quail), seafood and shellfish, French and European cheeses, churned butters, gourmet pantry items (Italian pasta, sauces, condiments, BBQ sauces from Lillie's Q), and a recently added 'Cooked Food' line of ready-to-eat and ready-to-cook frozen meals. Pricing is unit-based in AED, ranging from AED 9.25 (grass-fed beef burgers) to over AED 4,000 (premium Wagyu cuts), with promotional bundles (Buy 2 Get 1 Free) and gift cards in denominations from AED 200 to AED 5,000.
The business operates a pure direct-to-consumer retail model: one-time, pay-as-you-go transactions either in-store or online with Dubai delivery, and no subscription or recurring component. Target customers are individual food enthusiasts and home cooks in Dubai, with BBQ and grilling consumers as a secondary persona; there are no disclosed B2B or HoReCa accounts. The company is privately held, founder/management-owned (Prime Gourmet LLC, ARE jurisdiction), with no external investment, funding rounds, or parent company disclosed. The only named management figure is Master Butcher Flavio Del Moro, an Italian-trained butcher with 20+ years of experience who is publicly positioned as the face of product quality.
Prime Gourmet firmographics
Firmographics- Name
- Prime Gourmet
- Legal name
- Prime Gourmet LLC
- Website
- https://primegourmet.ae
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Prime Gourmet is a Dubai-based premium halal butchery and gourmet food retailer operating 14 physical stores across Dubai plus a Shopify e-commerce site, selling A5 Wagyu, grass-fed beef, lamb, poultry, seafood, French cheeses, and prepared meals to individual home-cook and BBQ customers in the UAE.
- Ownership category
- akta.pro rank
Prime Gourmet industry classification
Industry- Product category
- Premium Meat & Gourmet Food Retail
- NAICS
- Meat Retailers (445240), Specialty Food Retailers (4452), Other Specialty Food Retailers (44529)
- akta.pro primary industry
- Gourmet & Fine Food Stores (CRAHAGAG)
- akta.pro secondary industries
- Specialty & Exotic Meats Retail (Game, Halal, Kosher) (CRAHAHAF), Specialty Food & Beverage Delivery (organic, gourmet, dietary) (CRAFAFAG), Premium Gourmet & Chef-Curated Meal Kits/Prepared Meals (CRAHAJAK)
Keywords
Where Prime Gourmet is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices14 records
Markets served
Prime Gourmet business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Retail Product Sales: Prime Gourmet generates revenue through direct retail sales of premium meats, poultry, seafood, dairy, and gourmet pantry products. Customers purchase products either in-store at one of 14 Dubai locations or through the e-commerce website with delivery. All sales are one-time transactions with no recurring subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product purchases with unit-based pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Prime Gourmet product offering
Product offeringCore offering
Prime Gourmet is a Dubai-based premium western-style butchery and gourmet food retailer that sells 100% halal-certified premium meats (Australian Wagyu MB 6-7 and MB 9+, Australian Black Angus, Japanese A5 Saroma Wagyu, New Zealand grass-fed beef), lamb, veal, organic and free-range poultry, seafood, French artisan cheeses and Rodolphe Le Meunier churned butters, ready-to-cook and cooked meals, and specialty pantry items. The company sells these products both through 14 physical retail stores across Dubai and through an e-commerce website with delivery within Dubai, targeting individual consumers seeking restaurant-quality ingredients for home cooking.
Product overview
Prime Gourmet is a Dubai-based premium butchery and gourmet food retailer founded in 2010, operating both an e-commerce platform and 14 physical retail locations across Dubai. The company offers a comprehensive portfolio of products organized into distinct categories: premium beef (including Australian Wagyu MB 6-7 and MB 9+, Australian Black Angus, Japanese A5 Saroma Wagyu, and New Zealand grass-fed beef), lamb, veal, poultry (organic and free-range from New Zealand), seafood and shellfish, premium French cheeses and Rodolphe Le Meunier churned butters, cooked ready-to-eat foods, and gourmet pantry items including Italian pasta and specialty sauces. All products are halal certified. The company positions itself as a western-style butchery offering restaurant-quality meats for home cooking, with offerings ranging from everyday staples to luxury items like A5 Japanese Wagyu.
Differentiator
Problem solved
Functional benefit
Products and services
- Beef Products Premium halal-certified beef product line including Australian Wagyu MB 6-7 and MB 9+, Australian Black Angus from Stockyard, Japanese A5 Saroma Wagyu, and New Zealand grass-fed beef from Silver Fern Farms. Products include steaks (ribeye, striploin, T-bone, tomahawk, fillet mignon), ground beef, burgers, meatballs, sausages, roasts, and specialty cuts. Targeted at Dubai consumers seeking restaurant-quality beef for home cooking.
- Lamb Products Halal-certified New Zealand grass-fed lamb sourced from Silver Fern Farms, featuring Frenched lamb cutlets, chops, and various lamb cuts for Dubai consumers seeking premium lamb for home cooking and grilling.
- Veal Products Milk-Fed Dutch veal sourced from ESA (European Suppliers Association) in The Netherlands, offering a specialty protein option for Dubai consumers seeking premium veal for diverse cooking applications.
- Poultry Products Halal-certified organic and free-range poultry line including Bostock Brothers organic chicken (antibiotic, hormone, and GMO-free), free-range chicken, Tegel chicken products (Louisiana-style fried chicken, schnitzel, tenders, nuggets, burgers), duck, quail, rabbit, and turkey for Dubai consumers.
- Seafood & Shellfish Premium seafood and shellfish offering including Clearwater North Atlantic frozen sea scallops, frozen baby squid, frozen carabineros, frozen lobster tails, smoked salmon, cooked octopus tentacles, king crab, shrimp, and other specialty shellfish for Dubai consumers.
- Churned Butters Premium French churned and cultured butters from Rodolphe Le Meunier, including salted (Beurre de Baratte Demi-Sel) and unsalted (Beurre de Baratte Doux) varieties. Made using traditional wooden churns and hand-molded techniques; the brand's butter was voted best in the world by the LA Times in 2015. Targeted at Dubai consumers seeking premium butter for cooking and finishing.
- Cheese Collection Authentic French cheeses sourced from Rodolphe Le Meunier (400+ varieties) including Raclette, goats' cheese, blue cheese, Abondance AOP, Beaufort d'Été AOP, Comté Réserve AOP, Mimolette, Gruyère Suisse AOP, plus Italian cheeses (Parmigiano Reggiano, Provolone Dolce, Buffalo Mozzarella, Burrata), British cheddars (Snowdonia range), and gift cheese boxes for Dubai consumers.
- Pantry & Grocery Essential pantry items including Italian pasta (Morelli black squid ink linguine, Faella Spaghetti di Gragnano, rigatoni, penne rigate, fusilloni, paccheri), sauces (Sicilian tomato sauce, Trapanese pesto, eggplant caponata), BBQ sauces from Lillie's Q, condiments, Kewpie Japanese mayonnaise, and specialty items for Dubai consumers.
- Cooked Food (Ready-to-Eat Meals) Ready-to-eat prepared foods and home-cooked meal delivery, including frozen Italian beef lasagna, cannelloni with sausage and mushroom, Moroccan lamb tajine, veal cheek with mashed potatoes, and Black Angus beef casserole. Targeted at Dubai consumers seeking restaurant-quality meals at home without preparation.
- Dry Aged Beef Premium dry-aged beef products including dry-aged Australian Wagyu MB 9+ beef, bone-in striploin, T-bone steaks, and boneless striploin options for Dubai consumers seeking specialty dry-aged beef cuts.
- Prime Gourmet Gift Card Prepaid gift cards available in denominations of AED 200, 500, 750, 1,000, 1,500, 2,000, 3,000, 4,000, and 5,000, redeemable for merchandise at Prime Gourmet physical stores in Dubai. Designed for personal gifting and corporate rewards to food enthusiasts.
Quantifiable outcome
- 4.4/5 Google Reviews rating from 524 reviews at Umm Suqeim location
Companies that use Prime Gourmet
Customer profileSegments2 records
Ideal customer profiles2 records
Prime Gourmet technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Prime Gourmet partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Rodolphe Le MeuniercoreFrench artisan cheese making company producing over 400 different types of exceptional cheese. Prime Gourmet sources premium French cheeses and churned butters from Rodolphe Le Meunier, including their award-winning butter voted best in the world by LA Times in 2015. Products include raclette cheese, goats' cheese, blue cheese, and traditional French butters made using wooden churns and hand-molding techniques.
- Stockyard BeefcoreAustralia's most awarded beef brand, experts in Angus and Wagyu beef since 1958. Based in south-east Queensland. Prime Gourmet sources Australian Black Angus and Wagyu beef including premium MB 9+ marbling grade products.
- Silver Fern FarmscoreNew Zealand-based premium beef and lamb producer. Prime Gourmet sources grass-fed beef and lamb including Reserve grass-fed beef, ribeye steaks, striploin steaks, and Frenched lamb cutlets. Products are 100% halal certified and USDA-approved.
- Top Farm Group (Japan)coreJapanese producer of A5 Saroma Wagyu beef from Hokkaido island. Prime Gourmet sources the highest grade Wagyu in the world (A5 Japanese Wagyu) from Top Farm Group.
- ESA (European Suppliers Association - Netherlands)minorNetherlands-based supplier of premium veal. Prime Gourmet sources Milk-Fed Dutch veal from ESA, adding richness and variety to their product offerings.
- Bostock Brothers (New Zealand)minorNew Zealand organic chicken producer. Prime Gourmet sources organic, free-range, antibiotic, hormone and GMO-free chicken from Bostock Brothers.
- OBE Organic (Australia)minorAustralian organic beef producer. Prime Gourmet sources OBE Organic beef from the pristine pastures of Australia.
- Lillie's QminorArtisan BBQ sauce brand. Prime Gourmet stocks Lillie's Q sauces including Hot Smoky Barbeque Sauce, Buffalo Wing Sauce, Carolina Barbeque Sauce, Gold Barbeque Sauce, Honey Gold Tender Sauce, Ivory Barbeque Sauce, and Zero Sugar Carolina Barbeque Sauce.
Scale indicators4 records
Recent moves7 records
Expansion highlights5 records
Prime Gourmet competitors and assessment
Company assessmentDirect peers
- The Meat Co. UAE-based premium meat and steakhouse brand offering high-end beef and gourmet products to both retail and foodservice customers. Directly comparable as a Dubai-headquartered premium butcher with similar sourcing claims and multi-channel retail.
- Tender Cuts: UAE-based specialty meat retailer focused on premium cuts and gourmet products for the Gulf consumer. Comparable as a competing premium-butcher format serving similar Dubai-resident and expatriate halal-seeking customers.
- The Butchery: Dubai-based premium butchery concept sourcing high-quality halal meats and gourmet items. Directly comparable in product mix (Wagyu, Angus, lamb, poultry) and Dubai retail-footprint model.
- Allen Brothers: Chicago-based premium meat company supplying high-end steaks, burgers, and gourmet items to households and restaurants. Comparable in premium meat curation, brand-led positioning, and direct-to-consumer distribution.
- Lobel's of New York: US-based premium butcher and meat purveyor specializing in dry-aged and prime beef for home delivery. Comparable in premium-only positioning, master-butcher heritage, and DTC/retail model.
Broad incumbents
- Waitrose UAE: UK premium supermarket brand operating in the UAE with strong meat and gourmet offerings. Comparable in targeting quality-focused, affluent Dubai shoppers with overlapping premium-meat and gourmet SKUs.
- Spinneys UAE: Major premium supermarket operator in the UAE with strong meat, cheese, and gourmet categories. Broader grocery assortment but overlaps directly in halal premium beef, lamb, cheese, and pantry items at scale.
- Carrefour UAE: Largest hypermarket chain in the UAE with expanding premium meat counters including Wagyu and Angus. Competes on convenience, scale, and increasingly on premium-tier assortment.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Prime Gourmet social profiles
Digital presencePrime Gourmet financial estimates
Financial estimateRevenue estimate
Valuation estimate
Prime Gourmet leadership team
Management profileNumber of profiles
Profiles1 record
Prime Gourmet funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Prime Gourmet M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Prime Gourmet
What does Prime Gourmet do?
Prime Gourmet is a Dubai-based premium western-style butchery and gourmet food retailer that sells 100% halal-certified premium meats (Australian Wagyu MB 6-7 and MB 9+, Australian Black Angus, Japanese A5 Saroma Wagyu, New Zealand grass-fed beef), lamb, veal, organic and free-range poultry, seafood, French artisan cheeses and Rodolphe Le Meunier churned butters, ready-to-cook and cooked meals, and specialty pantry items. The company sells these products both through 14 physical retail stores across Dubai and through an e-commerce website with delivery within Dubai, targeting individual consumers seeking restaurant-quality ingredients for home cooking.
Is Prime Gourmet a public or private company?
Prime Gourmet is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Prime Gourmet founded?
Prime Gourmet was founded in 2010. It employs 11 to 50 people.
Where is Prime Gourmet based?
Prime Gourmet is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does Prime Gourmet make money?
One revenue line is on record: retail Product Sales.
Who are Prime Gourmet's main competitors?
Direct peers on record are The Meat Co., Tender Cuts, The Butchery, Allen Brothers and Lobel's of New York. Broad incumbents are Waitrose UAE, Spinneys UAE and Carrefour UAE.
Does Prime Gourmet have an API?
No public API is recorded for Prime Gourmet.
What industry is Prime Gourmet in?
Prime Gourmet's product category is Premium Meat & Gourmet Food Retail. Its primary akta.pro industry code is CRAHAGAG, Gourmet & Fine Food Stores, with a secondary code of CRAHAHAF, Specialty & Exotic Meats Retail (Game, Halal, Kosher). Its NAICS code is 445240.