TenderCuts
TenderCuts is an Indian omnichannel fresh meat and seafood retailer headquartered in Chennai, serving urban households through 18 physical stores, a mobile app, and a website offering 90-minute home delivery and on-demand processing.
- Company typePrivate
- Founded2016
- HeadquartersChennai, India
- Headcount501–1,000
- GTM typeB2C
- OfferingHardware or Manufacturing
What TenderCuts does
TenderCuts is an Indian omnichannel fresh meat and seafood retailer headquartered in Thoraipakkam, Chennai, serving urban households in South India. The company sells fresh chicken, mutton, and seafood alongside ready-to-cook products, biryani kits, cold cuts, snacks, eggs, pickles, spices, and dry fish through a mobile app, e-commerce website, and 18 physical retail stores across Chennai (as of mid-2026). Its core operational technology is on-demand processing: orders are cleaned, cut, and vacuum-sealed only after placement rather than pre-packaged, and a proprietary Freshness Tracker built into the mobile app enables customers to monitor each order in real time from processing through 90-minute delivery. A 2,100 sq ft flagship store launched in June 2026 introduces customized cutting and processing on the retail floor.
TenderCuts operates a hybrid B2C revenue model combining per-unit product pricing (e.g., per kilogram or per piece) with a paid Elite (TC Elite) subscription membership offering always-discounted pricing and unlimited free deliveries. The company is deliberately rebalancing its revenue mix from 60% online / 40% physical toward a 50/50 split as it expands physical retail, and recorded FY26 revenue of ₹70 crore with company guidance for 100% growth in FY27 to ₹140 crore. It became the first player in India's meat and seafood omnichannel category to achieve positive EBITDA at both store (10%) and consolidated levels, and raised $2M debt from Lakme Finance in April 2026 to fund expansion and working capital.
The company's growth strategy is geographic and channel-led: densifying the Chennai store base from 18 to approximately 50 outlets over 12-18 months before entering Bengaluru and Hyderabad. Founder and CEO Nishanth RaviChandran leads a team including co-founders Sasikumar Kallanai (CBO), Varun Prasad Chandran (CTO), and Venkkatesan R. (COO), with Angad Singh serving as CEO. Distribution is direct-to-consumer only, with no disclosed B2B or enterprise customer channel.
TenderCuts firmographics
Firmographics- Name
- TenderCuts
- Legal name
- TenderCuts
- Website
- https://tendercuts.in
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- TenderCuts is an Indian omnichannel fresh meat and seafood retailer headquartered in Chennai, serving urban households through 18 physical stores, a mobile app, and a website offering 90-minute home delivery and on-demand processing.
- Ownership category
- akta.pro rank
TenderCuts industry classification
Industry- Product category
- Fresh Meat & Seafood Retail
- NAICS
- Seafood Product Preparation and Packaging (3117), Animal Slaughtering and Processing (3116), Perishable Prepared Food Manufacturing (311991)
- SIC
- Prepared Fresh Or Frozen Fish & Seafoods (2092), Sausages & Other Prepared Meat Products (2013), Food And Kindred Products (2000)
- akta.pro primary industry
- Poultry Cut-Up, Deboning & Portioning (AFANACAB)
- akta.pro secondary industries
- Shelf-Stable/Retort Prepared Meat & Seafood Meals (AFANAFAE), Jerky & Meat Snacks Manufacturing (AFAKAIAH), Jerky & Meat Snacks (CRADABAK)
Keywords
Where TenderCuts is headquartered
LocationHeadquarters
- HQ city
- Chennai
- HQ country
- India
- HQ region
- Asia
Offices2 records
Markets served
TenderCuts business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Direct Meat & Seafood Sales: TenderCuts generates revenue through direct-to-consumer sales of fresh chicken, mutton, seafood, ready-to-cook products, cold cuts, snacks, eggs, pickles, spices, and dry fish via its e-commerce platform (website and mobile app) and physical retail stores. Products are priced per unit (per kg or per piece), and customers can also subscribe to Elite membership for discounted prices and free deliveries.
- Elite Membership Subscription: TenderCuts offers a paid 'Elite' membership programme that provides subscribers with discounted prices on products and unlimited free deliveries on every order, creating a recurring revenue component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Per-unit product pricing |
| Subscription | Monthly | Elite Membership — discounted prices and free deliveries |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
TenderCuts product offering
Product offeringCore offering
TenderCuts is an Indian omnichannel fresh meat and seafood brand that sells fresh chicken, mutton, seafood, ready-to-cook products, cold cuts, snacks, eggs, pickles, spices, and dry fish directly to consumers through its website, mobile app, and physical retail stores in Chennai. Orders are processed on-demand (cleaning, cutting, and vacuum-seal packing only after an order is placed) and delivered within 90 minutes, with customers able to track their order in real time through the in-app Freshness Tracker.
Product overview
TenderCuts is an Indian omnichannel fresh meat and seafood brand operating as a unified retail platform combining online ordering with physical store presence. The core offering includes a comprehensive portfolio of fresh products spanning chicken, mutton, and seafood categories, complemented by value-added categories such as ready-to-cook marinated meats, biryani kits, cold cuts, snacks, combos, eggs, pickles, spices, and dry fish. The platform operates through two primary channels: a mobile and web-based ordering system (the TenderCuts App) offering 90-minute home delivery, and a growing network of physical retail stores. Additional offerings include the TC Elite premium membership program providing discounted prices and free deliveries, and a Pre Book service for scheduled orders. The Freshness Tracker feature enables real-time order monitoring. The company processes orders on-demand—cleaning, cutting, and vacuum-sealing only after order placement—to ensure product freshness.
Differentiator
Problem solved
Functional benefit
Brands
- TC Elite: Premium membership program offering special discounted prices and unlimited free deliveries.
Products and services
- Fresh Chicken
Quantifiable outcome
- 10% store-level EBITDA achieved, first in category in India
- +3 more outcomes
Companies that use TenderCuts
Customer profileSegments1 record
Ideal customer profiles1 record
TenderCuts technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
TenderCuts partnerships and signals
Strategic signalScale indicators7 records
Recent moves9 records
Expansion highlights5 records
TenderCuts competitors and assessment
Company assessmentDirect peers
- Licious: Licious is India's largest direct-to-consumer fresh meat and seafood brand, offering chicken, mutton, seafood, and ready-to-cook products through an omnichannel model. It is the most directly comparable player to TenderCuts in product range, target customer, and omnichannel GTM.
- FreshToHome: FreshToHome is an Indian online meat and seafood brand delivering fresh and frozen products directly to consumers. It competes with TenderCuts on the same omnichannel proposition of hygienic, traceable fresh protein in urban Indian markets.
- ZappFresh: ZappFresh is an Indian online meat delivery startup selling fresh chicken, mutton, and seafood with cold-chain logistics. It targets the same urban Indian household segment with a similar direct-to-consumer fresh protein proposition.
- Meatigo: Meatigo is an Indian online meat and seafood retailer offering fresh, frozen, and ready-to-eat meat products with home delivery. It overlaps with TenderCuts on core SKUs (chicken, mutton, seafood) and the omnichannel fresh-protein delivery model.
Broad incumbents
- Swiggy Instamart: Swiggy Instamart is a leading Indian quick-commerce platform that has expanded into fresh and frozen meat categories. It is a broad incumbent competing with TenderCuts on the 10-15 minute meat delivery proposition, though its meat assortment is narrower and less specialized.
- Blinkit: Blinkit is a major Indian quick-commerce grocery platform now offering fresh meat and seafood alongside broader grocery. As a broad incumbent, it competes with TenderCuts on speed of delivery rather than depth of meat specialization.
- Bigbasket: Bigbasket is India's largest online grocery retailer offering fresh meat and seafood as part of a broader grocery assortment. It is comparable to TenderCuts as a broad incumbent in fresh-meat online retail, though its core identity is general grocery rather than meat specialization.
Emerging players
- Country Delight: Country Delight is an Indian D2C dairy and fresh foods brand expanding from dairy into adjacent fresh categories. It is an emerging player with overlapping customer-acquisition DNA and omnichannel aspirations relevant to TenderCuts' model.
Regional players
- Nandu's: Nandu's is a South Indian meat and seafood retail chain with physical store presence in Bengaluru. It is a regional peer to TenderCuts operating in adjacent South Indian urban markets with a comparable fresh meat specialty-store model.
Others
- Box8: Box8 is an Indian ready-to-eat and ready-to-cook meal brand operating cloud kitchens with a delivery-focused model. It is thematically adjacent to TenderCuts' ready-to-cook and biryani kit categories and competes for the same urban Indian dinner-occasion consumer.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
TenderCuts social profiles
Digital presenceTenderCuts financial estimates
Financial estimateRevenue estimate
Valuation estimate
TenderCuts leadership team
Management profileNumber of profiles
Profiles5 records
TenderCuts funding detail
Funding detailFunding overview
Funding rounds4 records
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TenderCuts M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TenderCuts
What does TenderCuts do?
TenderCuts is an Indian omnichannel fresh meat and seafood brand that sells fresh chicken, mutton, seafood, ready-to-cook products, cold cuts, snacks, eggs, pickles, spices, and dry fish directly to consumers through its website, mobile app, and physical retail stores in Chennai. Orders are processed on-demand (cleaning, cutting, and vacuum-seal packing only after an order is placed) and delivered within 90 minutes, with customers able to track their order in real time through the in-app Freshness Tracker.
Is TenderCuts a public or private company?
TenderCuts is a private company. It is classified as venture growth investor backed and is currently operating.
When was TenderCuts founded?
TenderCuts was founded in 2016. It employs 501 to 1,000 people.
Where is TenderCuts based?
TenderCuts is headquartered in Chennai, India, in the Asia region.
How does TenderCuts make money?
Two revenue lines are on record. Direct Meat & Seafood Sales are the primary driver. The others are elite Membership Subscription.
Who are TenderCuts's main competitors?
Direct peers on record are Licious, FreshToHome, ZappFresh and Meatigo. Broad incumbents are Swiggy Instamart, Blinkit and Bigbasket. Country Delight is listed as an emerging player. Nandu's is listed as a regional player. Box8 is listed as an others.
Does TenderCuts have an API?
No public API is recorded for TenderCuts.
What industry is TenderCuts in?
TenderCuts's product category is Fresh Meat & Seafood Retail. Its primary akta.pro industry code is AFANACAB, Poultry Cut-Up, Deboning & Portioning, with a secondary code of AFANAFAE, Shelf-Stable/Retort Prepared Meat & Seafood Meals. Its NAICS code is 3117 and its SIC code is 2092.