PRINTING United Expo

Name

PRINTING United Expo

Legal name

PRINTING United, LLC.

Website

https://printingunited.com

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Trade Show and Event Services

NAICS

Convention and Trade Show Organizers (56192)

akta.pro primary industry

Industry Trade Shows & Expos (MPAGAGAA)

akta.pro secondary industry

Technology & Innovation Expos Organizers (THAHABAE)

Keywords

• Trade show events
• Print industry exhibitions
• Exposition services
• Graphic arts events
• Event production

Headquarters

HQ city

Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Exhibitor Booth Sales: Companies rent exhibit booth space at the Las Vegas Convention Center to showcase printing equipment, technology, and services to attendees. Pricing varies by booth type (inline, perimeter, island), size, and early-bird vs. standard rates. Exhibitors receive badges based on booth square footage.
2. Sponsorship Packages: Corporate sponsorships at various tiers (Title, Platinum, Gold) provide exhibitor visibility, marketing placement, and branding opportunities across the expo. Sponsors include Canon, Durst Group, Agfa, Standard, MM HAG, TVF, Screen, Ricoh, STAHLS', and others.
3. Attendee Registration Fees: Registration passes sold to attendees: Expo Only Pass (free for members, $50 for non-members before August 1) and Expo + Paid Education Pass ($325-$525). Excludes non-exhibiting suppliers, consultants, analysts, and dealers.
4. Marketing & Advertising Opportunities: Marketing and sponsorship opportunities through PRINTING United Alliance's editorial network including digital, print, podcast, and newsletter channels generating over 16 million annual industry interactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

PRINTING United Expo is an annual B2B trade show for the commercial printing, packaging, graphic communications, and apparel decoration industries, produced by PRINTING United Alliance. The 2026 edition spans approximately one million square feet at the Las Vegas Convention Center (September 23-25), hosting 800+ exhibitors of printing equipment, inks, substrates, finishing technology, software, and apparel decoration supplies, and drawing roughly 30,000 attendees from 104 countries. The event is co-located with multiple industry conferences and the iLEARNING+ certification program.

Product overview

PRINTING United Expo is an annual trade show event produced by PRINTING United Alliance that serves as the premier unified exhibition for the print and packaging industry. The event brings together commercial, apparel, packaging, wide format, and other print segments under one roof with 800+ exhibitors across 1 million square feet. The core offering includes the main expo exhibition floor combined with specialized zones (Apparel Zone, PRINTING AI Pavilion, ASI Pavilion, PDAA Zone), paid and free education sessions (70+ sessions), networking experiences (Trade Friendly Networking Lounge, Expo Industry Party, Eats & Elixirs), and member-exclusive benefits through the Member Experience program. The expo is supported by Alliance Media Brands including Apparelist, In-plant Impressions, Packaging Impressions, Printing Impressions, Promo Impressions, and Wide-format Impressions. Additional platforms include the Exhibitor Resource Center (ERC) for exhibitor logistics and My Show Planner for attendee planning.

Differentiator

Problem solved

Functional benefit

Brands

• PRINTING United Alliance: The parent member-based association producing PRINTING United Expo, serving the printing and graphic arts industry
• Embellishment Technology Tour
• Media Day
• iLEARNING+
• Pinnacle Awards

Products and services

• PRINTING United Expo Annual Trade Show
• Exhibitor Booth Space and Floor Plan
• Expo Sponsorship Packages
• iLEARNING+ Online Education and Certification
• Alliance Media Brands and Advertising Network
• PRINTING United Alliance Member Experience
• Pinnacle Awards Program

Quantifiable outcome

• Over 70 education sessions with 8,000+ learners and 4,000+ certifications
• +2 more outcomes

Named customers7 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

23 partnerships are on record, tiered title sponsor, platinum sponsor, gold sponsor, core, partner and minor.

• Canontitle sponsorGTM or Marketing PartnerCanon is the Title Sponsor of PRINTING United Expo 2026, providing premium visibility and branding at the event.
• Durst Groupplatinum sponsorGTM or Marketing PartnerPlatinum sponsor showcasing production digital printing solutions at PRINTING United Expo 2026.
• Agfaplatinum sponsorGTM or Marketing PartnerPlatinum sponsor featuring digital imaging and prepress solutions at PRINTING United Expo 2026.
• Standardgold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• MM HAGgold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• TVFgold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• Screengold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• Ricohgold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• STAHLS'gold sponsorGTM or Marketing PartnerGold sponsor specializing in heat printing and apparel decoration solutions.
• Super Gamutgold sponsorGTM or Marketing PartnerGold sponsor at PRINTING United Expo 2026.
• Advertising Specialty Institute (ASI)coreStrategic or Co-development PartnerASI collaborates with PRINTING United Alliance to create the ASI Show Pavilion at the expo, bringing promotional products suppliers together with print service providers. This partnership acknowledges the growing convergence between print and promotional products.
• TaktifulcoreStrategic or Co-development PartnerTaktiful produces the Embellishment Technology Tour in strategic collaboration with PRINTING United Alliance, providing curated expert-guided tours through embellishment technology exhibitor booths.
• TLMI (Tag and Label Manufacturers Institute)partnerGTM or Marketing PartnerIndustry association partnership supporting label and narrow web printing professionals.
• FSEA (Franchise Services of America / Screen Printing Association)partnerGTM or Marketing PartnerAssociation partnership supporting screen printing and embellishment professionals.
• IPMA (International Printing Museum)partnerGTM or Marketing PartnerMuseum association partnership supporting printing industry education and history.
• GPI (Graphics Professionals Institute)partnerGTM or Marketing PartnerIndustry training and education partnership.
• FPA (Flexible Packaging Association)partnerGTM or Marketing PartnerAssociation partnership supporting flexible packaging industry.
• Women in Print AlliancepartnerGTM or Marketing PartnerAlliance supporting women in the printing industry through networking luncheons and programming at the expo.
• PGSF (Print and Graphic Software Fellowship)partnerGTM or Marketing PartnerStudent-focused partnership supporting education and career pathways in printing.
• United AirlinesminorGTM or Marketing PartnerOfficial airline partner offering flight discounts (2-7% depending on fare class) for attendees traveling to Las Vegas September 16-30, 2026.
• Delta AirlinesminorGTM or Marketing PartnerOfficial airline partner offering flight discounts (3-8% depending on fare class) for attendees traveling to Las Vegas September 16-30, 2026.
• OnPeakminorGTM or Marketing PartnerOfficial hotel housing provider offering discounted rates with no cancellation or modification fees.
• JampackminorGTM or Marketing PartnerPrivate event planning partner for exhibitors and attendees planning client dinners, team events, and receptions during the expo.

Scale indicators12 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• CES (Consumer Electronics Show): CTA's flagship consumer electronics trade show — broad incumbent demonstrating the scale and economics that a top-tier industry trade show can achieve, relevant for benchmarking sponsorship and attendee economics.
• Heimtextil: Messe Frankfurt's annual home and contract textiles trade show — broader incumbent in large-scale industry trade show organization with comparable revenue model and audience development approach.
• IMTS (International Manufacturing Technology Show): AMT's biennial industrial manufacturing technology exhibition — broad incumbent in the industrial trade show space with overlapping equipment buyer base but focused on metalworking rather than printing.

Direct peers

• FESPA Global Print Expo: FESPA's annual print expo focused on wide-format, screen, and digital printing — a direct competitor serving overlapping exhibitor and attendee segments in the specialty print market.
• drupa: Messe Düsseldorf's flagship quadrennial print trade show — the most prominent global print exhibition and direct international peer for PRINTING United Expo in serving printing equipment vendors and buyers worldwide.
• ISA International Sign Expo: International Sign Association's annual sign, graphics, and visual communications trade show — direct peer in the sign-making and wide-format print segment that overlaps with PRINTING United's PDAA Zone and signage exhibitors.
• PACK EXPO International: PMMI's flagship packaging trade show — directly comparable large-scale packaging and converting exhibition serving overlapping exhibitors and attendees in the packaging print segment.
• Labelexpo Americas: Tarsus Group's biennial label and package printing trade show — direct peer in the print equipment exhibition space, serving label printers and converters as a subset of PRINTING United's audience.

Others

• SGIA (now part of PRINTING United Alliance): Specialty Graphic Imaging Association, merged into PRINTING United Alliance — historical peer organization whose specialty imaging expo legacy is now integrated into PRINTING United Expo itself.

Emerging players

• Inkjet Summit: Annual production inkjet industry event — emerging specialized peer serving a subset of PRINTING United's audience focused specifically on production inkjet technology adoption.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/printing-united

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PRINTING United Expo