PROESTETICA

What PROESTETICA does

PROESTETICA Klinika dr Prager is a privately held, multi-specialty aesthetic medicine clinic headquartered in Poznań, Poland, serving individual consumers across the Wielkopolska region. Operating from a single location on ul. Słupska 31 with 15 employees, the clinic delivers nine service categories: aesthetic medicine (Botox, hyaluronic acid fillers, lipofilling), aesthetic surgery (blepharoplasty, surgical and laser mole removal), aesthetic gynecology (labiaplasty, urinary incontinence treatment, vaginal rejuvenation), dermatology, hair therapy (F.U.E. transplantation, Dr. Cyj Hair Filler), body contouring, cosmetology, and laser therapy. The clinic is led by Managing Director Olga Prager, with Dr. Rafał Prager as the lead aesthetic medicine physician and Dr. Zdzisław Dubnicki covering gynecology.

The clinic executes treatments using a fleet of advanced third-party medical devices, including the CO2 fractional laser NeoSkin, HIFU Ultraformer III, cryolipolysis Clatuu, PicoCare 450 picosecond laser, LightSheer Desire diode laser, ICOONE Roboderm system, Venus Legacy, EVA QuadriPolarna radiofrequency, MAGENTA electromagnetic muscle stimulation, Onda Coolwaves microwave system, Karboksyterapia Julié, Global Eyecon, and Loktal Megapulse HF FRAXX. No proprietary device technology or in-house AI/ML capability was identified in the input data.

PROESTETICA runs a direct-to-consumer commercial model with revenue generated through per-treatment session pricing in Polish złoty, multi-session package bookings, and bundled programs such as bridal preparation packages priced between 769 PLN and 2,979 PLN; higher-ticket procedures include vaginal thread lifts at 4,000–5,500 PLN. Patient financing is facilitated through a partnership with MediRaty for installment plans. Patient acquisition is driven through the clinic website with online appointment booking, an active educational blog dating to 2015, and social media channels (Facebook, Instagram, YouTube). The clinic is independently owned with no disclosed external funding or parent company, and was recognized on the Kliniki Rating Index among the best regional clinics by patient opinion in 2021 and 2022.

Name

PROESTETICA

Legal name

PROESTETICA Klinika dr Prager

Website

https://proestetica.com.pl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

PROESTETICA Klinika dr Prager is a privately held, multi-specialty aesthetic medicine clinic in Poznań, Poland, serving individual consumers with aesthetic medicine, surgery, dermatology, hair therapy, body contouring, cosmetology, laser therapy, and aesthetic gynecology treatments from a single location.

Ownership category

akta.pro rank

Product category

Aesthetic Medicine Services

NAICS

Other Personal Care Services (81219), Hair, Nail, and Skin Care Services (81211)

akta.pro industry

PRIMARYHLAKACAE

Cosmetic Dermatology (Aesthetic Injectables)

Healthcare & Life Sciences/Specialist Medical Practice/Dermatology

SECONDARYHLAKACAA

General & Medical Dermatology

Healthcare & Life Sciences/Specialist Medical Practice/Dermatology

SECONDARYHSALAGAE

Laser Hair Removal Clinics

Home & Personal Services/Personal Care & Beauty Services/Hair Removal Services (Waxing/Sugaring/Laser)

SECONDARYHSALAFAJ

Detox, Lymphatic & Body Contouring Treatments (Non-Medical)

Home & Personal Services/Personal Care & Beauty Services/Spa & Body Treatment Services

Keywords

• Aesthetic medicine services
• Cosmetic surgery
• Dermatology treatments
• Body contouring services
• Aesthetic gynecology

Headquarters

HQ city

Poznań

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Medical Aesthetic Treatments: One-time medical aesthetic procedures including injectables, laser treatments, and surgical procedures. Revenue generated per treatment session with individual pricing.
2. Treatment Packages: Bundled treatment packages for specific goals (bride preparation, body contouring programs) offering discounted rates compared to individual treatments.
3. Series/Package Bookings: Multi-session treatment series (e.g., 6 or 10 treatments) for therapies requiring multiple sessions with pre-payment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

PROESTETICA is a multi-specialty aesthetic medicine clinic in Poznań, Poland that delivers a comprehensive range of medical aesthetic procedures, including aesthetic medicine (Botox, dermal fillers, lipofilling), aesthetic surgery (blepharoplasty, mole removal), aesthetic gynecology (labiaplasty, vaginal rejuvenation, urinary incontinence treatment), dermatology, hair transplantation (F.U.E.), body contouring (cryolipolysis, HIFU, radiofrequency), cosmetology (medical peels, microneedling), and high-tech laser therapies (CO2 fractional laser, picosecond laser, vascular laser, laser hair removal).

Product overview

PROESTETICA Klinika dr Prager is a multi-specialist aesthetic medicine clinic in Poznań, Poland offering a comprehensive portfolio of treatments across eight main service categories: aesthetic medicine (Botox, fillers, lipofilling), aesthetic surgery (blefaroplastyka, mole removal), aesthetic gynecology (labioplastyka, vaginal rejuvenation, urinary incontinence treatment), dermatology, hair therapy (F.U.E. transplantation, mesotherapy), body contouring (Onda, Venus Legacy, Icoone, cryolipolysis), cosmetology (medical peels, microneedle mesotherapy), and laser therapy (CO2 fractional laser, picosecond laser, laser hair removal). The clinic utilizes advanced medical devices including HIFU Ultraformer III, PicoCare 450 picosecond laser, V-laser, and radiofrequency technologies (EVA, Loctal Megapulse). They offer combination treatment packages for bridal preparation and provide products like ZO SkinHealth skincare line. The portfolio spans from non-invasive procedures to surgical interventions, serving both female and male patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Aesthetic Medicine (Medycyna estetyczna) Non-invasive and minimally invasive cosmetic procedures including Botox wrinkle reduction, hyaluronic acid dermal fillers, lipofilling, and Profhilo bioremodeling, intended for individuals seeking facial rejuvenation and anti-aging treatments.
• Aesthetic Surgery (Chirurgia estetyczna) Surgical aesthetic procedures including blepharoplasty (eyelid surgery), laser mole removal, and surgical mole removal, intended for patients requiring surgical correction of the eye area or removal of skin lesions.
• Aesthetic Gynecology (Ginekologia estetyczna) Intimate area treatments including labiaplasty, vaginal rejuvenation (EVA QuadriPolarna radiofrequency, Loktal Megapulse HF FRAXX), and urinary incontinence treatment (CO2 fractional laser, MAGENTA electromagnetic stimulation), intended for women with intimate health concerns.
• Dermatology (Dermatologia) Skin condition treatments including acne therapy, V-laser vascular closure (spider veins, rosacea), and dermatoscopic / videodermatoscopic examinations for mole and skin lesion assessment.
• Hair Therapy (Terapia włosów) Hair restoration services including F.U.E. hair transplantation, Dr Cyj Hair Filler, Arthrex ACP system, and trichoscopy diagnostics, intended for men and women experiencing hair loss, thinning, or alopecia.
• Body Contouring (Modelowanie sylwetki) Body shaping and fat reduction treatments using Onda Deka (Coolwaves), Venus Legacy, ICOONE, Clatuu cryolipolysis, Green Vac lymphatic drainage, and injection lipolysis, intended for patients seeking non-invasive body contouring, cellulite reduction, and fat removal.
• Cosmetology (Kosmetologia) Professional skincare treatments including medical peels (Cosmelan, TCA, mandelic, salicylic), microneedle mesotherapy, Global Eyecon eye treatment, Geneo facial, retinol therapies, and ultrasonic cavitation peels, intended for patients seeking advanced facial skincare and rejuvenation.
• Laser Therapy (Laseroterapia) High-tech laser treatments including LightSheer Desire laser hair removal, CO2 fractional laser NeoSkin skin resurfacing, PicoCare 450 picosecond laser for tattoo and pigmentation removal, Madonna Lift laser eyelid rejuvenation, and V-laser vascular closure, intended for patients seeking laser-based aesthetic and dermatological solutions.
• Picosecond Laser PicoCare 450 (Laser pikosekundowy PicoCare 450) Picosecond laser treatment for tattoo removal, pigmentation treatment, and skin rejuvenation, intended for patients seeking advanced laser pigment and skin correction.
• ZO Skin Health by Zein Obagi product line Medical-grade skincare products and treatments based on retinol and advanced active ingredients by Dr Zein Obagi, sold and applied at the clinic as part of professional skincare programs.
• Gift Vouchers (Bony Prezentowe) Gift vouchers purchasable on the website and in-clinic, redeemable against any clinic treatment, intended for gift-givers seeking aesthetic service gift options.

Quantifiable outcome

• Cryolipolysis achieves 20-30% fat reduction in treated area after single treatment, translating to approximately 1.5 cm loss in circumference
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• LaserAway: US aesthetic chain specializing in laser hair removal, skin rejuvenation, and body contouring with a comparable DTC, technology-driven clinic model and strong social media presence.
• Este Medical Group: UK-based aesthetic clinic group offering hair transplants, skin treatments, laser hair removal, and cosmetic procedures. Comparable device-led, multi-modality clinic model with strong content marketing presence.
• Ideal Image: Largest US medspa chain providing Botox, fillers, laser hair removal, and body contouring. Comparable aesthetic procedure mix and DTC clinic model at much larger scale.
• sk:n Clinics: UK's largest chain of aesthetic clinics offering injectables, laser hair removal, dermatology, and body treatments. Comparable in service breadth and customer model, with broader geographic footprint than PROESTETICA.
• Therapie Clinic: Ireland/UK-based aesthetic clinic chain offering laser hair removal, skin treatments, body contouring, and injectables across multiple locations. Comparable technology platform (medical-grade lasers, body-contouring devices) and direct-to-consumer aesthetic positioning.

Others

• Galderma: Global dermatology and aesthetic pharmaceutical company (parent of Restylane, Sculptra) supplying injectables and skincare used by PROESTETICA. Relevant ecosystem participant given the clinic's heavy use of hyaluronic acid fillers and biostimulators.
• Allergan Aesthetics (AbbVie): Manufacturer of Botox, Juvéderm, CoolSculpting, and Latisse — key products used by PROESTETICA. Strategic upstream supplier shaping the clinic's treatment menu and pricing.

Direct peers

• Klinika Ambroziak: Premier Polish aesthetic medicine clinic offering comparable services (aesthetic medicine, surgery, dermatology, hair transplantation) with a multi-specialty physician team. Direct competitor for premium aesthetic patients in Poland.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/ProEsteticaPL
• Facebookfacebook.com/medycynaestetyczna.poznan
• Instagraminstagram.com/klinika_proestetica
• LinkedInlinkedin.com/company/proestetica

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PROESTETICA