Project GRAD Atlanta
Project GRAD Atlanta operates projectgradatlanta.org, an SEO-driven affiliate content portal targeting Indian consumers with sports betting, casino, and fantasy sports guides that funnel users to third-party betting platforms via referral links.
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Project GRAD Atlanta does
Project GRAD Atlanta, per the firmographic data, is recorded as a non-profit founded in 2000 with 5 employees. However, the public-facing content at projectgradatlanta.org presents a materially different picture: it operates as an online affiliate content portal under the "SolarFlare" brand, focused on sports betting, casino gaming, and fantasy sports with an emphasis on the Indian market. The site publishes SEO-optimized articles in English and Hindi covering cricket betting, IPL predictions, Dream11 fantasy strategies, Parimatch withdrawals, slot RTP analysis, live casino trends, and roulette deposit methods, and routes users to third-party betting operators (e.g., 1xBet, Parimatch) via referral links.
The underlying platform is a self-serve content website with no mobile app, no public API, no disclosed integrations, and no proprietary technology stack. Distribution is entirely top-of-funnel via organic search and a content/blog channel, with bottom-of-funnel conversion through affiliate/referral links. The site is actively published with content dated July 2026 and includes 18+ responsible-gambling disclaimers. No management team, investors, partnerships, regulatory filings, or funding rounds are disclosed.
The business model is affiliate revenue: earning commissions for user sign-ups and activity referred to third-party betting and fantasy sports platforms. The customer base is geographically concentrated in India (South Asia), composed of individual consumers — not enterprise customers — and segmented by interest in cricket betting, casino gaming, and fantasy sports. A material data-integrity caveat applies: the firmographic record (U.S. non-profit, 2000) is inconsistent with the live website content (Indian-market gambling affiliate), and the source data itself flags this mismatch.
Project GRAD Atlanta firmographics
Firmographics- Name
- Project GRAD Atlanta
- Legal name
- projectgradatlanta.org
- Website
- https://projectgradatlanta.org
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Project GRAD Atlanta operates projectgradatlanta.org, an SEO-driven affiliate content portal targeting Indian consumers with sports betting, casino, and fantasy sports guides that funnel users to third-party betting platforms via referral links.
- Ownership category
- akta.pro rank
Project GRAD Atlanta industry classification
Industry- Product category
- Online Sports Betting & Casino Information
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Sportsbook Affiliate & Comparison Sites (MPAEAMAA)
- akta.pro secondary industries
- Betting Exchange Affiliate & Acquisition Networks (MPAEAIAJ), Mobile/App Install & CPA Networks for Betting (MPAEAMAJ)
Keywords
Project GRAD Atlanta business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Distribution channels1 record
Marketing channels3 records
Project GRAD Atlanta product offering
Product offeringCore offering
Project GRAD Atlanta operates the website projectgradatlanta.org, an online content portal that publishes articles, guides, and tips covering sports betting, online casino gaming, and fantasy sports (with particular emphasis on cricket, IPL, Dream11, and Indian-facing betting platforms). The site monetizes traffic through affiliate referral links to third-party betting operators and displays live odds and welcome bonus offers. Content is published daily in English and Hindi, targeting users in India.
Differentiator
Problem solved
Functional benefit
Companies that use Project GRAD Atlanta
Customer profileSegments1 record
Ideal customer profiles1 record
Project GRAD Atlanta technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Project GRAD Atlanta partnerships and signals
Strategic signalRecent moves4 records
Expansion highlights4 records
Project GRAD Atlanta competitors and assessment
Company assessmentDirect peers
- Gambling.com Group: Publicly listed sports betting and casino affiliate operator running a portfolio of comparison and review sites across multiple geographies. Directly comparable as a betting-focused affiliate publisher monetizing user acquisition for sportsbooks and casinos.
- Catena Media: Online gambling and sports betting affiliate operator with a network of localized review and comparison sites. Comparable as a sportsbook/casino affiliate publisher reliant on SEO and operator commissions.
- Better Collective: Global sports betting media and affiliate group operating comparison, news, and tipster sites. Comparable as a multi-market betting affiliate publisher using SEO-led content to drive sportsbook sign-ups.
- Covers.com: Sports betting media and odds/content site with affiliate integrations to US-facing sportsbooks. Comparable as a sports betting content and affiliate publisher, though US-focused rather than India-focused.
- OddsChecker: Odds comparison and sports betting affiliate site covering multiple sportsbooks. Comparable as a sportsbook comparison/affiliate property with content-led SEO and operator referrals.
- BonusFinder: Online casino and sportsbook bonus comparison affiliate site operating across multiple regulated markets. Comparable as an affiliate-driven betting/casino publisher using SEO and bonus content.
Broad incumbents
- Dream11: India's largest fantasy sports platform and a recurring topic of the subject site's content (Dream11 strategy, bonuses, predictions). Comparable as a downstream monetization partner and primary fantasy-vertical brand.
- 1xBet: Large offshore sportsbook and casino operator heavily promoted on the site (e.g., '1xBet India Mobile'). Comparable as the underlying operator whose affiliate program is the likely primary monetization source for the subject site.
- Parimatch: Offshore sportsbook and casino brand with India-facing marketing and an active affiliate program. Comparable as another downstream operator partner that the subject site funnels traffic and sign-ups to.
Emerging players
- Sportscafe (Sportscafe.in): India-focused fantasy sports and sports content site offering predictions, news, and Dream11-related content. Comparable as a regional Indian sports content/affiliate property overlapping the same audience and verticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Project GRAD Atlanta social profiles
Digital presenceProject GRAD Atlanta financial estimates
Financial estimateRevenue estimate
Valuation estimate
Project GRAD Atlanta leadership team
Management profileNumber of profiles
Project GRAD Atlanta funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Project GRAD Atlanta M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Project GRAD Atlanta
What does Project GRAD Atlanta do?
Project GRAD Atlanta operates the website projectgradatlanta.org, an online content portal that publishes articles, guides, and tips covering sports betting, online casino gaming, and fantasy sports (with particular emphasis on cricket, IPL, Dream11, and Indian-facing betting platforms). The site monetizes traffic through affiliate referral links to third-party betting operators and displays live odds and welcome bonus offers. Content is published daily in English and Hindi, targeting users in India.
Is Project GRAD Atlanta a public or private company?
Project GRAD Atlanta is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Project GRAD Atlanta founded?
Project GRAD Atlanta was founded in -1. It employs 1 to 10 people.
Who are Project GRAD Atlanta's main competitors?
Direct peers on record are Gambling.com Group, Catena Media, Better Collective, Covers.com, OddsChecker and BonusFinder. Broad incumbents are Dream11, 1xBet and Parimatch. Sportscafe (Sportscafe.in) is listed as an emerging player.
Does Project GRAD Atlanta have an API?
No public API is recorded for Project GRAD Atlanta.
What industry is Project GRAD Atlanta in?
Project GRAD Atlanta's product category is Online Sports Betting & Casino Information. Its primary akta.pro industry code is MPAEAMAA, Sportsbook Affiliate & Comparison Sites, with a secondary code of MPAEAIAJ, Betting Exchange Affiliate & Acquisition Networks. Its NAICS code is 516210 and its SIC code is 7311.