P-Soft Web Agency

What P-Soft Web Agency does

P-Soft Web Agency (legal entity P-SOFT SRL, P.IVA 04462990989) is an Italian digital agency founded in 1991 and headquartered in Brescia, Italy. The company operates as a private limited company with approximately 6 employees and a sole operational base at Via Ghislandi 35/37 in Brescia, serving primarily the Italian domestic market with a focus on Lombardy and Brescia Province.

The company's core offering is end-to-end digital services delivered through proprietary technology platforms: P-CMS (a custom content management system built on more than a decade of in-house framework development, supporting multi-language, role-based, and SEO-optimized responsive websites), P-Cart (a proprietary e-commerce platform with inventory, order-state, multi-currency, and integration capabilities), pCRM (an internal customer relationship management system accessible at crm.p-soft.biz), and custom RestAPI backends for native iOS/Android mobile applications. The technology stack is PHP/JavaScript/HTML5/CSS3-based with Adaptive Web Design, hosted on proprietary servers within the company's own data centers. Beyond core platforms, P-Soft delivers graphic design/branding, WebApp development, and AR/VR experiences through a sub-brand (Creartivity). Notable technical validations include a sports media platform sustaining 14,000 simultaneous users and an enterprise app managing 30,000 articles and 10,000 clients with AS/400 ERP integration.

P-Soft monetizes entirely through project-based professional services engagements — no recurring SaaS pricing is publicly disclosed. The go-to-market is direct sales via the company website (p-soft.biz), phone, email, and an internal CRM portal, supplemented by a network of related digital brands (iturista.it, myevent.it, appstoreoptimization.it, creartivity.io, e-pr.it) that provide cross-referrals. Customer segments are weighted toward Italian SMBs (primary), with selected mid-market and enterprise engagements (Iluna Group, Ponsi/ERCOS, DataSport, Pegaso Alimentari) and government/education clients (CFP Brescia, Commissario Straordinario SIN Brescia Caffaro). The company holds ISO 9001:2015, ISO/IEC 27001:2022, ISO/IEC 27017:2015, and ISO/IEC 27018:2019 certifications from AENOR (with IQNet recognition), which serve as a key credential for enterprise and public-sector work. P-Soft also maintains an iubenda Certified Bronze Partner channel for GDPR/privacy services.

Name

P-Soft Web Agency

Legal name

P-SOFT SRL

Website

https://p-soft.biz

Company type

Private

Founded year

1991

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Brescia

HQ country

Italy

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Website & CMS Development: Design and development of custom responsive websites using proprietary P-CMS platform. Project-based engagements for corporate websites, portals, and dynamic web properties. Includes SEO optimization, multi-language support, and social media integration.
2. E-commerce Solutions: Development and management of online stores using proprietary P-Cart platform. Includes catalog management, inventory, order processing, payment integration (PayPal), social media marketing, remarketing, and store management services. Project-based implementation with optional ongoing store management.
3. Mobile App Development: Native mobile application development for iOS and Android, including project analysis, UI/UX design, development, testing, ASO, and store publication. Backed by proprietary RestAPI. Apps range from field service management to AR/VR experiences.
4. Graphic Design & Branding: Corporate identity, brand design, catalog, brochure, flyer, and business card design services. Packaging design for consumer products. Includes brand manual development and logo design.
5. WebApp Development: Custom web application development for business process management including cloud calendar, shared address books, company workflows, social networks, and integration with proprietary apps. Hosted on proprietary servers.
6. AR & VR Services:

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

P-Soft is an Italian web agency (P-SOFT SRL) operating since 1991 that designs, develops, and manages custom digital solutions for B2B clients. The agency builds responsive websites using its proprietary P-CMS framework, e-commerce stores on its P-Cart platform, native iOS/Android mobile applications backed by custom RestAPI services, custom web applications, and corporate graphic design/branding. It also provides AR & VR experiences under the Creartivity sub-brand. All solutions are built on proprietary technology, hosted on the company's own servers, and delivered through project-based engagements.

Product overview

P-Soft is an Italian web agency (P-SOFT SRL) operating since 1991, offering a portfolio of proprietary products built on its own frameworks. The core platform consists of P-CMS (website and content management framework), P-Cart (e-commerce platform), and pCRM (customer relationship management). These are complemented by cloud services covered under ISO 27017/27018 certifications. P-Soft's offerings span website development, mobile applications, graphic design, AR/VR (via Creartivity), and web applications, all built using their internal frameworks. The company maintains offices in Brescia and serves B2B clients across Italy.

Differentiator

Problem solved

Functional benefit

Brands

• P-CMS: Proprietary CMS framework developed by P-Soft for website content management.
• P-Cart
• pCRM
• Creartivity

Products and services

• P-CMS Proprietary content management system developed by P-Soft to enable autonomous content management for responsive, animated websites. Supports multi-user roles, workflow management, version control, multi-language content, and social network integration (Facebook, Twitter, YouTube). Sold/licensed as the technology backbone for client website projects.
• P-Cart Proprietary e-commerce platform integrated with logistics, social media marketing, remarketing, and customer care. Features unlimited products and categories, user group-based pricing, inventory management, order state management, multi-currency support, product attributes, product type classification, and tax display options. Powers online stores for P-Soft's B2B clients.
• pCRM Proprietary customer relationship management solution offered by P-Soft for managing customer relationships and project workflows. Accessible via a sign-in portal at crm.p-soft.biz.
• Website & CMS Development Services Project-based service for designing and developing custom responsive websites and portals using P-Soft's proprietary P-CMS platform. Includes SEO optimization, multi-language support, and social media integration. Targeted at Italian SMBs, mid-market companies, and public-sector organizations.
• E-commerce Solutions Project-based service for development and management of online stores using the proprietary P-Cart platform. Includes catalog and inventory management, order processing, payment integration (PayPal), social media marketing, remarketing, and optional ongoing store management. Targeted at Italian retail and distribution businesses.
• Mobile App Development Project-based service for native iOS and Android application development, including project analysis, UI/UX design, development, testing, App Store Optimization (ASO), and store publication. Backed by custom RestAPI services for secure, autonomous content management. Apps range from field service management to AR/VR experiences.
• Graphic Design & Branding Project-based design service covering corporate identity, brand design, catalog, brochure, flyer, and business card design, as well as packaging design for consumer products. Includes brand manual development and logo design.
• WebApp Development Project-based service for custom web application development covering business process management such as cloud calendars, shared address books, company workflows, internal social networks, and integration with proprietary apps. Hosted on P-Soft's own servers.
• AR & VR Services Augmented reality and virtual reality experience development delivered under the Creartivity sub-brand. Supports multimedia project development from concept sketches to concrete, value-driven AR/VR outputs.

Quantifiable outcome

• 14,000 simultaneous users sustained for 2 years every Sunday on DataSport platform
• +1 more outcomes

Named customers27 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• P-Soft Network (iturista.it, myevent.it, appstoreoptimization.it, creartivity.io, e-pr.it)coreGTM or Marketing PartnerP-Soft operates within a network of related digital service brands: iturista.it (tourism), myevent.it (events), appstoreoptimization.it (ASO), creartivity.io (AR/VR and creative design), and e-pr.it (electronic PR for nightlife). These network entities cross-refer clients and collectively market comprehensive digital services, extending market reach across complementary niches in Italy.
• AENORminorOthersAENOR is the international certification body that issues and maintains P-Soft's ISO 9001, ISO/IEC 27001, ISO/IEC 27017, and ISO/IEC 27018 certifications. The certification relationship validates P-Soft's quality management and information security standards.
• iubendaminorGTM or Marketing Partneriubenda is a privacy and GDPR compliance solutions provider. P-Soft holds iubenda Certified Bronze Partner status, indicating a commercial/marketing partnership for offering iubenda's privacy policy and cookie policy solutions to P-Soft's client base.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Others

• Shopify: Global e-commerce SaaS platform competing with P-Cart as an alternative foundation for Italian SMBs building online stores. Comparable as a platform/thematic competitor displacing custom-built e-commerce development work.

Broad incumbents

• Reply: Large Italian technology consulting and digital services group with capabilities in web, mobile, cloud, and digital experience design. Comparable as a much larger incumbent in the same Italian enterprise digital services space.
• Tinexta: Italian digital trust and business innovation group providing digital identity, cybersecurity, and digital solutions to enterprise. Comparable as a broader Italian incumbent operating in adjacent digital transformation and certified services.
• Italiaonline: Italy's largest internet and digital services group offering web platforms, domains, advertising, and digital marketing solutions. Comparable as a broader incumbent in the Italian SMB web/presence market that P-Soft also targets.
• Jakala: Italian martech and data activation company providing digital transformation, technology platforms, and analytics to enterprise brands. Comparable as a broader Italian digital transformation incumbent at the intersection of technology and marketing.
• Consoft Group: Larger Italian IT services and consulting firm offering application development, web platforms, and digital transformation to enterprise clients. Comparable as a broader-scope incumbent operating in the Italian enterprise digital services market.
• Triboo: Italian digital services and e-commerce group serving brands with web development, e-commerce platforms, and digital marketing. Comparable as an Italian e-commerce-focused incumbent with overlapping website and digital offerings.

Direct peers

• Webranking: Italian digital agency focused on SEO, web marketing, and web development for Italian SMB and enterprise. Comparable on integrated web/marketing services and Italy-centric focus area, with similar scale and delivery model.
• Improove: Italian digital marketing and web agency of similar scale, offering integrated web, SEO, and design services to Italian SMBs and mid-market clients. Direct comparable on services portfolio and Italy-centric SMB/mid-market target base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/psoftplab
• Facebookfacebook.com/psoftwebagency
• LinkedInlinkedin.com/company/p-soft

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about P-Soft Web Agency