Pure Nightclub

What Pure Nightclub does

Pure Nightclub operates a single 21+ nightclub venue at 8,000 square feet in Sunnyvale, California, within the Silicon Valley Bay Area. The venue is split across a main floor accommodating up to 600 guests and a second-floor Red Room accommodating up to 80 guests, and features what the company describes as a first-to-market 3D visual, lighting, and sound system with built-in LED cocktail tables and 3D LED panels. The business is positioned as a premium nightlife and event venue, with celebrity associations (Stephen Curry, 50 Cent, T.I., G Eazy, Saweetie, and others) and a Hall of Fame artist roster spanning EDM, Hip Hop, K-POP, Latin, and R&B genres.

The venue generates revenue through four primary streams: general admission tickets sold via the TIXR third-party platform; VIP bottle service anchored by the signature 'All Eyes On ME' presentation (Grey Goose at $200, Patron Silver at $250, plus table minimums and mixers); private and corporate event bookings for groups of 80 to 600 guests; and on-site beverage sales across multiple bars. Distribution is hybrid: TIXR for ticketed nights, direct phone/text and website forms for VIP and private reservations, and an email newsletter plus Instagram and Facebook for marketing.

Pure Nightclub is privately held with 25 employees, no disclosed parent company, no subsidiaries, no funding rounds, and no M&A activity in the source data. Operations are active, with a publicly listed event calendar extending into late 2026, and the business is concentrated entirely in the Silicon Valley/South Bay geographic market.

Name

Pure Nightclub

Legal name

Pure Nightclub

Website

https://purenightclub408.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Pure Nightclub operates a single 21+ nightlife and event venue in Sunnyvale, California, serving Silicon Valley consumers with ticketed DJ nights, VIP bottle service, and private/corporate event rentals.

Ownership category

akta.pro rank

Product category

Nightlife Entertainment Services

NAICS

Drinking Places (Alcoholic Beverages) (722410), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Amusement & Recreation Services (7900), Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Nightclubs (Dance Clubs) (MPAGAIAA)

akta.pro secondary industries

VIP, Hospitality & Premium Experiences (Packages, Clubs, Suites) (MPAIAFAK), Nightclub & Small Live Venue Operations (Clubs, Bars with Stages) (MPAGALAF), DJ & Electronic Music Venues (MPAGAIAE)

Keywords

• Nightclub entertainment
• VIP bottle service
• Live DJ events
• Private event venue
• Silicon Valley nightlife

Headquarters

HQ city

Sunnyvale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. General Admission Tickets: Customers purchase tickets to nightly events featuring DJs and artists. Tickets are sold through the TIXR third-party platform.
2. VIP Bottle Service: Premium table reservations with bottle service including Grey Goose Vodka ($200), Patron Silver Tequila ($250), complimentary entries (5 per bottle), dedicated cocktail waitress and busser, express VIP line access, and exclusive 'All Eyes on ME' presentation.
3. Private Events: Corporate and private event bookings including holiday parties, product launches, weddings, graduations, and social mixers. Venue accommodates groups from 80 to 600 guests.
4. Beverage Sales: Multiple bars serving liquor, cocktails, wine and beer as part of the overall nightclub experience.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Pure Nightclub operates a 21+ nightclub venue in Sunnyvale, California, selling general admission tickets to DJ and music events (EDM, K-POP, Hip Hop, Latin), premium VIP bottle service reservations, and private/corporate event bookings. The 8,000 sq ft venue features a first-to-market 3D visual, lighting, and sound system, with a 600-guest main floor and an 80-guest Red Room on the second floor. Ticketing is distributed through the TIXR platform, while VIP and private bookings are managed via direct phone, text, and website reservations.

Product overview

Pure Nightclub operates as a single unified venue offering nightclub entertainment services. The core offering is the nightclub itself, featuring VIP Bottle Service (All Eyes On ME) for premium table reservations and Private/Corporate Events for group bookings. The 8,000 sq ft venue spans two floors: the main 1st floor (capacity 600) for large-scale events and the Red Room on the 2nd floor (capacity 80) for intimate gatherings. The venue is equipped with first-to-market 3D visual, lighting, and sound systems, and uses TIXR as its ticketing platform for general admission.

Differentiator

Problem solved

Functional benefit

Products and services

• VIP Bottle Service (All Eyes On ME) Premium VIP table reservation service featuring customizable "All Eyes On ME" bottle service presentations, dedicated cocktail waitress and busser, 5 complimentary entry tickets per bottle, 2 mixers of choice, express VIP line access, and reserved table for the entire night. Targeted at adults 21+ seeking celebrity-style VIP treatment for celebrations and special occasions.
• Private Events / Corporate Events Event hosting service for corporate gatherings, holiday parties, product launches, social mixers, fundraisers, graduations, birthdays, anniversaries, and weddings. Accommodates groups of 80 to 600 guests across the Main Floor (1st floor) and Red Room (2nd floor), with state-of-the-art audiovisual equipment, catering options, photo booth, and entertainment options.
• General Admission Tickets Standard entry tickets to nightclub events featuring DJs and artists across EDM, K-POP, Hip Hop, Reggaeton/Latin, Top 40, and Open Format genres. Tickets are sold through the TIXR third-party ticketing platform and are targeted at adults 21+ in the Silicon Valley Bay Area.

Quantifiable outcome

• First-to-market 3D audiovisual system in Silicon Valley
• +2 more outcomes

Named customers23 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

One partnership is on record.

• TIXRcoreTechnology or IntegrationTIXR serves as the third-party ticketing platform for Pure Nightclub, processing ticket purchases, payments, and distribution. All ticket purchases made through the website redirect to TIXR for transaction completion. TIXR handles payment data storage and processing.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Others

• Tao Group Hospitality: Multi-venue hospitality operator running upscale restaurants, nightclubs, and daylife concepts. Comparable operating model and VIP/bottle service economics though at significantly broader portfolio scale; relevant as an industry benchmark for premium nightlife unit economics.

Direct peers

• Halcyon: San Francisco nightclub running EDM-focused event programming with VIP/bottle service. Directly comparable event-driven model and customer demographic in the same metro.
• The Midway SF: San Francisco event venue and nightlife space with DJ-led programming and private event hosting. Comparable Bay Area multi-format event/nightlife operating model with bottle service components.
• The Grand Nightclub: San Francisco nightlife venue offering DJ-led event programming, bottle service, and VIP tables. Comparable upscale nightlife positioning in the same Bay Area market as Pure.
• Academy SF: San Francisco venue combining nightclub and event programming with VIP table offerings. Comparable Bay Area event-driven nightlife operating model and target customer.
• Temple Nightclub: San Francisco nightclub operating in a similar upscale, event-driven, EDM/DJ-led format with VIP table service and bottle minimums. Closest direct comparable in the Bay Area premium nightclub segment.
• 1015 Folsom: San Francisco nightclub and event venue with a long-standing DJ/event programming model and VIP table offerings. Comparable Bay Area nightclub operating model with similar target demographic.

Broad incumbents

• LIV Nightclub: High-profile upscale nightclub with celebrity/artist programming and premium VIP experiences. Comparable aspirational nightlife brand and bottle service economics at a national-brand scale.
• Omnia Nightclub: Large-scale nightclub operation featuring named-DJ residencies and VIP table service. Comparable in premium event programming though with a Las Vegas-anchored, multi-city brand footprint.
• Marquee Nightclub: Multi-city upscale nightclub brand with DJ-led programming and VIP bottle service. Comparable premium positioning though at much larger scale and broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/photos_albums
• Instagraminstagram.com/purenightclub408
• LinkedInlinkedin.com/company/pure-nightclub

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pure Nightclub