What PUSTERLA US does

Pusterla US (operating as Pusterla North America, formerly Taylor Box) is the US subsidiary of Pusterla 1880 SPA, an Italian family-owned rigid packaging group founded in 1880. The US manufacturing footprint was established in 1886 in Oneonta, New York, and now includes a second production facility in Warren, Rhode Island housing a dedicated artisan hand department. The company designs and manufactures 100% custom rigid paperboard packaging — including base and lid boxes, hinged lid boxes, slipcases, multi-panel folders, ring binders, round and oval boxes, and specialty constructions — for luxury and premium brands across cosmetics, fragrance, jewelry, fashion, sports, entertainment, publishing, food and beverage, pharmaceuticals, and retail.

The core technology stack centers on over 17 automated rigid box production lines in the US (90+ globally), including one of only two US domestic producers capable of automated turned-edge curved and angled casemaking, proprietary Curve Technology® for machine-produced curved edges, and unique in-house round and oval box equipment first patented in the 1930s. Custom robotic elements in the New York facility support long-run efficiency, and in-line automated co-pack services with pallet-to-pallet traceability extend the offering into fulfillment and logistics. An in-house award-winning structural design studio is embedded in every production engagement, covering design development, prototyping, physical testing, and engineering. Decoration capabilities span foil stamping, embossing, debossing, hot stamping, silk screening, lithography, and combination stamping.

The revenue model is project-based custom manufacturing with a $10,000 minimum order value (excluding tooling and setup), a 50% deposit plus 100% of tooling prepayment for new customers, and lead times ranging from 4 weeks for small stock-material projects to 8–10+ weeks for complex custom work. Go-to-market is enterprise field sales and project-manager-driven: dedicated project managers and designers are assigned to each client; US field coverage spans the tri-state area, Philadelphia, Boston, Louisville, Miami, Chicago, and Los Angeles, with global sales coverage coordinated through the Italian parent across Europe, the UK, Hong Kong, China, Taiwan, Thailand, Vietnam, and Mexico. Distribution channels are direct only — no retail or e-commerce — supported by inbound inquiries, industry events (LuxePack NY, Major League Creative Connect), and content marketing (Box of the Month blog series, Box Talk video series). The company holds FSC Chain of Custody Certification since 2009 and EcoVadis accreditation at silver to platinum levels across global facilities, and has accumulated multiple industry awards (Dieline Gold 2022, PPC Best in Show, PINE 2024 and 2021, and five 2019 awards for the FootJoy StaSof Presentation Kit).

Name

PUSTERLA US

Legal name

Pusterla North America

Website

https://pusterlaus.com

Company type

Private

Founded year

1880

Operating status

Operating

Headcount range

11–50 employees

Short description

Pusterla US is a custom rigid paperboard packaging manufacturer serving luxury brands across cosmetics, fragrance, sports, entertainment, publishing, and pharmaceuticals. As the US subsidiary of Italy's Pusterla 1880 SPA (founded 1880), it operates two US plants with proprietary automated curved-edge and round/oval box capabilities, project-based minimum orders of $10,000, and global multi-region delivery.

Ownership category

akta.pro rank

Product category

Luxury Rigid Packaging

NAICS

Other Paperboard Container Manufacturing (322219)

SIC

Paperboard Containers & Boxes (2650)

akta.pro primary industry

Paper-Based Packaging & Single-Use Paper Products (Paper Bags, Wraps, Cartons) (CRADALAL)

Keywords

• Custom rigid boxes
• Luxury packaging manufacturing
• Rigid paperboard packaging
• Structural packaging design
• Co-packing services

Headquarters

HQ city

Warren

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Custom Rigid Box Manufacturing: Pusterla US designs and manufactures fully custom rigid paperboard packaging. Revenue is earned on a per-project basis, with pricing based on design complexity, materials, box style, run length, and decoration methods. Minimum order value is $10,000 (excluding dies, plates, tooling, and setup). Production lead times range from 4 weeks for small stock-material projects to 8–10+ weeks for custom projects requiring special-order components.
2. Structural Design and Prototyping Services: Structural design and prototyping are provided as part of a production engagement at no separate charge. Design development is included when a customer chooses to partner with Pusterla for manufacturing.
3. Co-Pack and Fulfillment Services: Co-pack services in NY and globally for larger clients — receiving, inventory, and placing customer-supplied products into boxes in-line. Offered for projects over 10,000 pieces and on a discretionary basis for others. Maximizes production efficiency and shortens time-to-market.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels10 records

Core offering

Pusterla US is a custom rigid paperboard packaging manufacturer for luxury brands, operating as the North American division of Pusterla 1880 SPA. The company designs and produces 100% custom rigid boxes — including hinged lids, slipcases, folders, ring binders, specialty constructions, round/oval boxes, and handmade wood-framed boxes — from manufacturing facilities in Oneonta, NY and Warren, RI. Structural design, prototyping, decorating (foil stamping, embossing, debossing, silk screening), and in-line co-pack services are bundled into production engagements for each customer.

Product overview

Pusterla US is a 100% custom rigid box manufacturer specializing in luxury packaging solutions. The company operates as a division of the Pusterla 1880 Group with over 140 years of heritage. Their core offering consists of custom rigid paperboard boxes manufactured in New York and Rhode Island facilities, complemented by global production capabilities in Europe, Africa, and Asia. The product portfolio includes various box styles (Base and Lid, Hinged Lid, Slipcases, Folders, Ring Binders, Specialty Custom Boxes, Round/Oval Boxes, Handmade/Wood-Framed Boxes) along with folding cartons from Italian facilities. Services encompass structural design, prototyping, decorating (foil-stamping, embossing, debossing), co-packing, and global logistics coordination. The company serves luxury brands across cosmetics, fragrance, jewelry, publishing, food & beverage, pharmaceuticals, and retail sectors.

Differentiator

Problem solved

Functional benefit

Brands

• Portfoliobox: A Pusterla brand that produced commemorative rigid boxes, such as the Kyrie Irving Duke collector boxes

Products and services

• Custom Rigid Boxes Premium custom rigid paperboard packaging boxes manufactured in the US, featuring turned-edge construction, various decorative finishes, and tailored to luxury brand specifications. Sold to enterprise and mid-market brand owners with a $10,000 minimum order value.
• Base and Lid Boxes Classic two-piece rigid box construction with a separate lid that fits over the base, commonly used for luxury gifts, cosmetics, and retail packaging.
• Hinged Lid Boxes Rigid boxes with lids attached via hinges, including 3-sided and 4-sided hinged lid variations, ideal for direct mail and luxury presentations.
• Slipcases Sleeve-style packaging where contents slide in and out, commonly used for books, publishing, and premium presentations.
• Folders and Panels Multi-panel folder constructions including 3-panel, 4-panel, and 5-panel folders for presentations, brochures, and invitation-style packaging.
• Ring Binders Custom presentation binders including curved panel, euroscore, and standard ring binder styles for marketing materials, swatches, and educational content.
• Specialty Custom Boxes Fully customized unique packaging designs outside standard box styles, tailored to specific brand requirements and creative visions.
• Round and Oval Boxes Specialty cylindrical and oval rigid box constructions using unique automated equipment developed and patented in-house in the 1930s.
• Handmade and Wood-Framed Boxes Artisan-crafted luxury packaging featuring wood-framed construction for special projects under 10,000 pieces at the Warren, RI facility.
• Folding Cartons Flexible folding carton packaging produced at Italian sites, featuring embossing, stamping, and high-end finishes that can be matched to rigid box lines.
• Co-Pack Services In-line and automated product co-packing services including receiving, inventory management, product insertion, pallet-to-pallet traceability, labeling, coding, and secure storage. Offered for projects over 10,000 pieces and on a discretionary basis for others.
• Structural Design and Prototyping Services Full-service packaging development from concept through production, featuring dedicated project managers, designers, prototyping, and engineering tools. Provided as part of production engagements at no separate charge.
• Decorating Services In-house decoration capabilities including foil-stamping, debossing, embossing, and hot stamping, with extended options via global partners for screen printing, lithography, and custom hardware.

Quantifiable outcome

• PINE 2024 Cartons and Containers Division 3 Award (The Daily Pressfield gift box)
• +5 more outcomes

Named customers23 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Paper and Packaging Board CouncilcoreGTM or Marketing PartnerPusterla was featured in an episode of the Paper and Packaging Board Council's 'How Life Unfolds' video series, showcasing the FootJoy StaSof Presentation Kit development. Senior Design Engineer Ken Byrne and Senior Business Analyst Marken Shedd discussed conceptualization, revision, and production. This partnership elevates brand visibility across the packaging industry's consumer-facing marketing platform.
• Parallel DesigncoreStrategic or Co-development PartnerParallel Design collaborated with Pusterla on the award-winning RUN DMC 'Rock Box' influencer kit for Adidas. Designer Matt Fried from Parallel worked directly with Pusterla's Senior Design Engineer John Romano. Joint design collaboration produced the Dieline Award Gold-winning package.
• Bill Lane / Lane DesignminorStrategic or Co-development PartnerBill Lane of Lane Design collaborated with Pusterla and FootJoy to develop the award-winning StaSof Presentation Kit, contributing to its five 2019 industry awards.
• Newman PaperboardminorOthersChipboard supplier for the HBO Game of Thrones magnetic packaging project. Supplier relationship providing raw materials for premium rigid box manufacturing.
• FibermarkminorOthersSupplier of metallic leather simulated wrap material for the HBO Game of Thrones packaging project. Supplier relationship providing specialty covering materials.
• imarc AgencyminorGTM or Marketing Partnerimarc agency partnered with Pusterla on the Red Bull Zero sustainable influencer kit campaign. Imarc brought the campaign strategy and creative direction; Pusterla delivered the sustainable packaging execution including seed paper planter boxes.
• Fina (Cosmetics Brand)minorGTM or Marketing PartnerFina cosmetics brand collaborated with Pusterla on curved edge packaging using Curve Technology, showcasing the unique curved panel box construction with magnetic closure.
• Ecological FibersminorOthersMaterial supplier providing FSC certified embossed papers and specialty Rainbow line materials used in sustainable packaging projects including The Vine succulents box, Pusterla holiday boxes, O&G/Rejuvenation door knocker boxes, and Bulgari anniversary press kit.
• Ecological FibersminorOthersSupplier of Radiance Line gold material for drawer lining in the Adidas RUN DMC Rock Box influencer kit. Also supplier for ecological fiber papers across multiple luxury projects.
• Neenah PapersminorOthersPaper supplier providing materials including Black Diamond Weave metallic paper for FootJoy StaSof boxes and event-wrap paper for MLC Connect swag boxes. Long-standing materials partnership.
• Universal WildeminorOthersPrint partner providing Gloss Layflat Film Lamination for FootJoy StaSof Presentation Kit interior printing. Collaborative relationship for high-end printing and finishing.
• IndeedminorOthersPusterla posts open positions via Indeed company page, redirecting candidates to the platform for current career openings.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Mondi: European-headquartered global packaging and paper group producing corrugated, folding cartons, and specialty kraft papers. Overlaps with Pusterla in paperboard container supply chain; less specialized in luxury rigid setup boxes but a broader industry incumbent.
• Sonoco: Global diversified packaging manufacturer serving consumer, industrial, and healthcare markets with rigid paper containers, composite cans, and folding cartons. Larger incumbent with some product overlap in rigid paper containers but broader, less luxury-specialized.
• Smurfit Kappa: Global paper-based packaging giant with extensive rigid box, folding carton, and luxury packaging capabilities across Europe and the Americas. Larger, broader portfolio incumbent that competes with Pusterla in luxury folding cartons and premium packaging.
• AGI Packaging: Global packaging platform serving consumer goods, food & beverage, and beauty markets with flexible and rigid packaging solutions. Broad incumbent with adjacent capabilities to Pusterla in cosmetics and beauty packaging but operating at a much larger scale across multiple packaging formats.

Direct peers

• The Premier Group: Specialty packaging manufacturer producing rigid paperboard boxes, folding cartons, and luxury packaging for beauty, spirits, and consumer goods. Closely comparable business model and customer base to Pusterla US.
• Pollard Group: UK-headquartered rigid box and luxury packaging manufacturer serving cosmetics, fragrance, wine & spirits, and confectionery. Operates a comparable multi-region production model targeting global luxury brands, similar to Pusterla 1880.
• The BoxMaker: US-based custom rigid box and folding carton manufacturer serving cosmetics, food & beverage, cannabis, and retail brands. Comparable in custom rigid box production and mid-market customer targeting, partially overlapping Pusterla's premium segment.
• Diamond Packaging: US-based (Rochester, NY) manufacturer of premium folding cartons, rigid setup boxes, and specialty packaging for cosmetics, confectionery, and consumer goods. Direct competitor to Pusterla US in luxury rigid box manufacturing with overlapping customer base in beauty, fragrance, and spirits.
• McLean Packaging: US-based manufacturer of rigid setup boxes, folding cartons, and luxury packaging for cosmetics, fragrance, and premium consumer goods. Direct competitor to Pusterla US in domestic rigid box production.
• Rohner Group: Swiss-based manufacturer of luxury rigid boxes and high-end packaging for cosmetics, fragrance, confectionery, and spirits. Comparable to Pusterla US in design-led rigid box production for European luxury brands, with similar materials and finishing capabilities.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PusterlaUS
• LinkedInlinkedin.com/company/pusterla-us
• Instagraminstagram.com/pusterla_us
• Pinterestct.pinterest.com/?tid=SW1mFY7At4P&value=0.00&quantity=1

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PUSTERLA US