Putnik Travel

What Putnik Travel does

Putnik Travel is a Swiss-domiciled online travel agency operating under the legal entity Traday Invest AG, focused exclusively on flight ticket booking for individual leisure travelers. The company runs a direct-to-consumer web platform at putnik.travel that aggregates real-time availability and pricing from a database of over 500 airlines, allowing customers to search, compare, and purchase flight tickets across routes originating primarily from Zurich, Munich, and Basel/Mulhouse — with notable emphasis on routes to Belgrade, Tirana, Thessaloniki, Palma de Mallorca, Sarajevo, and Baghdad. The platform supports German, Serbian, and English, indicating a focus on the Swiss market and the Swiss-Serbian diaspora.

The technical foundation is a web-based flight search and booking interface backed by a third-party IBE (Internet Booking Engine) infrastructure (putnik-backend.ibe-servers.com) that handles real-time availability checks and pricing across the airline inventory. The product is augmented by a year-round, seven-day-a-week call center that provides assisted booking and post-booking customer service — a hybrid digital-plus-assisted model the company positions as a differentiator against fully automated OTAs.

The business model is transaction-based: Putnik Travel earns commissions or transaction fees per flight ticket booking rather than subscription or recurring revenue. Marketing is conducted organically through the SEO-optimized website and active social profiles on Instagram, Facebook, LinkedIn, and X. With only 7 employees and no disclosed funding, the company operates as a lean, niche OTA targeting Swiss and diaspora consumer flight demand rather than competing in the broader European OTA market.

Name

Putnik Travel

Legal name

Traday Invest AG

Website

https://putnik.ch

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Putnik Travel is a Swiss-domiciled online travel agency that sells flight tickets to individual consumers via a real-time search platform aggregating 500+ airlines, supplemented by a year-round call center, with emphasis on routes from Zurich, Munich, and Basel/Mulhouse.

Ownership category

akta.pro rank

Product category

Online Travel Agency

NAICS

Travel Agencies (561510)

akta.pro industry

PRIMARYTHAKAAAL

Travel Subscription, Membership & Deal Clubs

Travel & Hospitality/Travel Agencies, Tour Operators & OTAs/Online Travel Agencies (OTAs) & Metasearch

Keywords

• Online travel agency
• Flight ticket booking
• Airfare search platform
• Airline ticket reservations
• Travel booking services

GTM type

B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Flight Ticket Transaction Revenue: The company earns revenue by facilitating flight ticket bookings. Customers search and purchase flight tickets through the platform, with the company earning commissions or transaction fees from airline bookings. The model is transaction-based, driven by per-booking revenue rather than subscription or recurring fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Putnik Travel is an online travel agency that sells flight tickets to individual travelers through a web-based search and booking platform aggregating more than 500 airlines. The platform displays real-time prices and seat availability, supports round-trip and one-way bookings in economy and business class, and is complemented by a call center that sells tickets year-round, seven days a week.

Product overview

Putnik Travel operates as a single unified online travel agency platform focused on flight ticket booking. The platform provides a web-based search and booking interface that queries a database of over 500 airlines to display real-time prices and availability. The core offering combines the digital booking platform with a year-round call center service for customers who prefer personal assistance.

Differentiator

Problem solved

Functional benefit

Products and services

• Putnik Travel Flight Booking Platform Web-based flight search and booking platform that enables individual travelers to search across more than 500 airlines, compare real-time prices and seat availability, and purchase economy or business class tickets for round-trip or one-way travel, with options for adults, children, and infants. Bookings can be completed online via the website or by phone through a year-round, seven-days-a-week call center.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Booking.com: Global OTA giant covering flights, hotels, and packages. Overlaps Putnik's flight offering as part of a much broader travel portfolio with dominant brand and marketing scale.
• Expedia: Global OTA offering flights, lodging, car hire, and packages. Direct overlap with Putnik's flight booking as one vertical within a much larger marketplace.
• Trip.com: Global OTA (parent of Skyscanner) offering flights, hotels, and packages. Provides flight-only OTA competition with deep resources and global inventory breadth.
• Google Flights: Flight search and price comparison integrated into Google's ecosystem. Competes with Putnik on the flight discovery step and benefits from default search distribution.

Direct peers

• Skyscanner: Flight-focused metasearch and OTA owned by Trip.com Group. Direct comparator for Putnik's flight search and booking model, with a much larger global footprint.
• Kayak: Flight and travel metasearch engine (Booking Holdings). Comparable flight search and price comparison use case to Putnik's 500-airline search engine.
• Momondo: Flight metasearch platform owned by Kayak. Comparable flight price comparison and discovery experience, particularly relevant to European-language markets.
• Kiwi.com: Online travel agency specializing in flight booking with virtual interlining of carriers. Closely comparable flight-only OTA with similar aggregator-style value proposition.
• Lastminute.com: European-focused online travel agency offering flights and packages. Closely comparable model in Putnik's European market, especially for leisure and weekend travelers.

Emerging players

• Hopper: Mobile-first flight and hotel booking app with price-prediction features. Emerging player targeting the same flight-discovery step Putnik serves, but with stronger AI-driven personalization.

Market position

Strengths5 records

Weaknesses3 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PutnikTravelCH
• Facebookfacebook.com/Putnik.ch
• LinkedInlinkedin.com/company/putnik-travel
• Instagraminstagram.com/putniktravelch

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Putnik Travel