QU4TRE - Liège Média

What QU4TRE - Liège Média does

QU4TRE - Liège Média (legal name: A.S.B.L Qu4tre Liège Média, TVA BE 0405.931.241) is a Belgian non-profit regional media organization founded in 1977 and headquartered at Rue du Laveu 58, 4000 Liège, with 68 employees. It operates a multi-platform local media presence serving the Province of Liège, comprising a regional television channel distributed via Proximus (channel 10/166), VOO (channel 11/12/55), and Orange (channel 13/65); the news website qu4tre.be; and native iOS and Android mobile applications. Programming spans daily news (JT Edition du soir), weather (Météo), sports coverage of Standard de Liège, RFC Liège, Seraing, athletics meetings, Liège-Bastogne-Liège and Flèche Wallonne cycling, as well as interview show Actu L, real-estate program Les Qu4tre Murs, culinary show Papote en cuisine, contests (Concours), and podcasts.

The underlying technology is a digital broadcast and streaming platform combining linear TV carriage with website live streaming, on-demand video, and mobile applications; no proprietary AI/ML, API, or SDK layer is disclosed. Content production includes the 'Alertez-nous' citizen journalism pipeline and a 'Votre commune' hub covering the 84 communes of the Province of Liège, complemented by social distribution on Facebook, Instagram, TikTok, YouTube, LinkedIn, and Twitch. Governance is exercised through a Board of Directors chaired by Pierre Gilissen.

QU4TRE is recognized as a public-service média de proximité under a convention with the Fédération Wallonie-Bruxelles and is a member of the Réseau des médias de proximité, which adopted a Charte sur l'égalité et la diversité on 2022-10-20. Revenue is generated through advertising sales on TV, web, and digital platforms ('Publicité sur Qu4tre') and broadcast/content licensing across cable and digital distribution, with the structural floor provided by public subsidies; figures are not publicly disclosed. The organization serves three primary segments — the general public of the Province of Liège, local businesses and advertisers seeking regional reach, and municipal governments and public institutions communicating with residents.

Name

QU4TRE - Liège Média

Legal name

A.S.B.L Qu4tre Liège Média

Website

https://qu4tre.be

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

QU4TRE - Liège Média is a Belgian non-profit regional broadcaster serving the Province of Liège via TV carriage on Proximus, VOO, and Orange, a news website, mobile apps, and social channels, producing local news, sports, culture, and lifestyle programming since 1977.

Ownership category

akta.pro rank

Product category

Regional Broadcasting

SIC

Television Broadcasting Stations (4833)

akta.pro primary industry

International TV Broadcasters (Free-to-Air/Satellite/Cable) (MPABAEAJ)

Keywords

• Local television broadcasting
• Regional news media
• Community broadcasting
• Digital media streaming
• Public service media

Headquarters

HQ city

Liège

HQ country

Belgium

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Advertising and advertising space sales: QU4TRE sells advertising space on its television channel, website, and digital platforms. The website includes a dedicated 'Publicité sur Qu4tre' (Advertising on Qu4tre) section indicating commercial advertising is a revenue stream.
2. Broadcasting and content licensing: As a regional television broadcaster, QU4TRE generates revenue through broadcasting rights and content distribution across multiple platforms including cable, satellite, and digital streaming.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

QU4TRE - Liège Média is a regional media outlet that produces and broadcasts local news, sports, cultural, and lifestyle content for the Province of Liège, Belgium. Operating since 1977, it delivers its programming across a dedicated television channel, a news website, iOS and Android mobile applications, and podcasts. The organization is part of the Réseau des médias de proximité and serves as a hyperlocal information source for residents of the Liège region.

Product overview

QU4TRE - Liège Média operates as a regional local media outlet serving the Province of Liège, Belgium. The company offers a multi-platform media presence comprising a television channel (QU4TRE TV) distributed via major Belgian cable providers, a comprehensive news website (QU4TRE.be), and mobile applications for iOS and Android. Programming includes news broadcasts (JT Edition du soir, Météo), interview programs (Actu L), lifestyle content (Les Qu4tre Murs, Papote en cuisine), and contest features (Concours). The station also produces podcasts for on-demand audio consumption.

Differentiator

Problem solved

Functional benefit

Brands

• ActuL: News interview program featuring local and regional personalities
• Les Qu4tre Murs
• 18H
• Papote en cuisine

Products and services

• QU4TRE TV Channel A regional television channel broadcasting local news, sports, cultural, and lifestyle programming dedicated to the Province of Liège, distributed via Proximus, VOO, and Orange TV platforms. Targeted at residents of the Liège region in Belgium.
• QU4TRE.be Website The official website providing written news articles, video content, live streaming, weather, sports results, lottery results, and classified ads for the Province of Liège. Targeted at local readers seeking daily regional news online.
• QU4TRE Mobile Application Mobile applications available on iOS App Store and Google Play Store providing on-the-go access to QU4TRE news, video content, and live streaming for residents and visitors of the Province of Liège.
• QU4TRE Podcasts Audio podcast programming extending QU4TRE's editorial content into on-demand audio format, distributed via the QU4TRE platform and accessible to listeners interested in regional news and culture from Liège.
• Advertising on QU4TRE Commercial advertising inventory sold across QU4TRE's television channel, website, mobile applications, and social media channels to local and regional businesses seeking visibility in the Province of Liège market.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core.

• Réseau des médias de proximitécoreStrategic or Co-development PartnerQU4TRE is part of the 'Réseau des médias de proximité' (Local Media Network), a network of local media outlets in the Fédération Wallonie-Bruxelles. This network is governed by conventions with the government and includes shared commitments such as the 'Charte sur l'égalité et la diversité' (Equality and Diversity Charter) adopted in October 2022. The network's mission includes producing diverse programming that serves the local community and promotes social cohesion.
• ProximuscoreChannel Partner/ Reseller/ DistributorProximus distributes QU4TRE content on their TV platform (cable/satellite) at channel 10/166, making the local station available to Proximus subscribers throughout Belgium.
• VOOcoreChannel Partner/ Reseller/ DistributorVOO distributes QU4TRE content on their cable TV network at channels 11/12/55, providing another major distribution channel for the local station.
• Orange BelgiumcoreChannel Partner/ Reseller/ DistributorOrange distributes QU4TRE content on their network at channels 13 or 65, expanding the station's reach to Orange TV subscribers.
• CSA (Conseil Supérieur de l'Audiovisuel)coreOthersThe Belgian media regulator CSA (Conseil Supérieur de l'Audiovisuel) oversees broadcast media in Belgium. QU4TRE operates under regulatory oversight and compliance with media regulations.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• BX1: BX1 is a Brussels-based local TV and digital media outlet, also part of the Réseau des médias de proximité. It directly mirrors QU4TRE's hyper-local broadcast model and operates within the same Fédération Wallonie-Bruxelles network.
• Canal Zoom: Canal Zoom is a local TV broadcaster in the Charleroi region, also part of the Réseau des médias de proximité. It shares QU4TRE's community media model, distribution via cable operators, and ASBL non-profit structure.
• LN24: LN24 is a Belgian French-language news channel that began as a digital startup and expanded to cable TV. It directly competes with QU4TRE in the Wallonia-Brussels market for news audiences and advertising, with a similar digital-first approach.
• Vedia: Vedia is a local broadcaster in the Centre region (La Louvière area) serving the local community via cable distribution. It is a direct peer operating the same Réseau des médias de proximité model for the Hainaut region.
• MATélé: MATélé is a local broadcaster for the Huy-Waremme region in the Province of Liège, also part of the Réseau des médias de proximité. It directly mirrors QU4TRE's local media model and serves a sub-region within the same Province of Liège.
• TV Com: TV Com is a local broadcaster in the Walloon Brabant region, also part of the Réseau des médias de proximité. It shares QU4TRE's hyper-local broadcasting model and ASBL structure under the same FWB public service framework.
• Boukè: Boukè is a local broadcaster in the Namur region, also part of the Réseau des médias de proximité. It shares QU4TRE's ASBL non-profit model, cable distribution, and public service media mission within the Fédération Wallonie-Bruxelles.
• Télé MB: Télé MB is a Mons-Borinage local broadcaster also part of the Réseau des médias de proximité. It operates the same community media model with cable distribution and ASBL governance, serving a different Walloon region.

Broad incumbents

• RTL Belgium: RTL Belgium is the largest French-language commercial broadcaster in Belgium, operating national TV channels and digital platforms. It is a broader incumbent in the same Belgian French-language broadcast market but addresses national audiences rather than hyper-local.
• RTBF: RTBF is the Belgian French-speaking public broadcaster, providing national TV, radio, and digital services. As a public broadcaster serving the same Fédération Wallonie-Bruxelles ecosystem, it is a broader incumbent with overlapping public service mission.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtiktok.com/@qu4treliegemedia
• YouTubeyoutube.com/@qu4treliegemedia
• Facebookfacebook.com/qu4treliegemedia
• LinkedInlinkedin.com/company/qu4treliegemedia
• Instagraminstagram.com/qu4treliegemedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about QU4TRE - Liège Média