Qtf

What Qtf does

Quality Turf Farms is a family-owned Texas grass farm and full-service sod installation company headquartered in Damon, Texas, south of Houston. Founded in 1975, the company operates two farm locations growing three core warm-season turf varieties tailored to Texas conditions: Tifway 419 Bermuda, TifGrand Certified Bermuda (a shade-tolerant hybrid), and Raleigh St. Augustine. Products are sold farm-direct by the pallet (450 sq ft) for residential pickup, by the truckload (18 pallets) for commercial delivery, or in 42-inch big rolls for large-scale projects such as airports, highways, and sports fields.

The company operates across two primary customer segments. Residential homeowners purchase pallet quantities for DIY or full-service installation of new lawns or yard renovations. Commercial and municipal clients — including office parks, HOA communities, highway departments, municipalities, developers, general contractors, sports complexes, and golf courses — engage the company for end-to-end projects spanning soil preparation, laser leveling, hydroseeding, hydromulching, dirt work, erosion control, and finished turf installation. The company emphasizes a farm-direct model that eliminates middlemen, with all sales handled via phone and email quotes rather than e-commerce.

Revenue is generated through three streams: one-time sod product sales (pallets, truckloads, big rolls), professional installation services (residential and commercial), and specialty erosion control and hydroseeding services. Pricing is quote-based and not publicly disclosed. The company maintains industry memberships in TNLA, Turf Producers International, and Turf Grass Producers of Texas, and holds Crop Improvement Association certification for its TifGrand Bermuda variety. Distribution is entirely domestic, confined to Texas, with statewide delivery coordinated from the two Houston-area farms.

Name

Qtf

Legal name

Quality Turf Farms

Website

https://qualityturf.com

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

1–10 employees

Short description

Quality Turf Farms is a family-owned Texas grass farm founded in 1975, operating two farm locations south of Houston to grow and install Bermuda and St. Augustine sod. It serves residential homeowners, developers, municipalities, and sports facilities across Texas via farm-direct delivery and full-service installation.

Ownership category

akta.pro rank

Product category

Sod and Turf Grass Production

NAICS

Other Crop Farming (1119), Soil Preparation, Planting, and Cultivating (115112)

SIC

Agricultural Production-Crops (100), Agricultural Services (700)

akta.pro primary industry

Sod, Turfgrass & Groundcover Production (AFAGAHAL)

akta.pro secondary industry

Sod Installation & Lawn Seeding (Turf Establishment) (HSAIAFAO)

Keywords

• Bermuda sod production
• St Augustine grass
• Commercial sod installation
• Residential lawn installation
• Hydroseeding services

Headquarters

HQ city

Damon

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Sod and Turf Product Sales: Farm-direct sales of fresh sod and turf grass varieties including Tifway 419 Bermuda, TifGrand Bermuda, and Raleigh St. Augustine. Products sold by the pallet (450 sq ft) for residential pickup or by the truckload (18 pallets) for commercial delivery. No middleman - grass goes directly from farm to customer.
2. Professional Installation Services: Full-service sod installation including soil prep, laser leveling, and professional crew deployment. Services available for both residential and commercial projects of any scale from single pallet to major airport installations.
3. Erosion Control and Specialty Services: Highway erosion control projects, sports field construction (soil prep, sprigging, finished turf), hydroseeding, hydromulching, and dirt work services.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Quality Turf Farms grows, harvests, and installs premium warm-season turf grass (Bermuda and St. Augustine varieties) at two farm locations south of Houston, Texas. The company sells fresh sod directly from its farms via customer pickup or truckload delivery, and offers professional installation, hydroseeding, laser leveling, dirt work, and erosion control services for residential and commercial projects across Texas.

Product overview

Quality Turf Farms operates as a full-service Texas grass farm and sod company offering a portfolio of turf grass products and installation services. The core product line consists of three premium grass varieties: 419 Tifway Bermuda (durable, sun-loving turf for sports and high-traffic applications), TifGrand Certified Bermuda (shade-tolerant hybrid for residential yards with mature trees), and Raleigh St. Augustine (cold-tolerant, SAD-resistant lawn grass). These grass products are available in standard 450 sq ft pallets or 42-inch big rolls for large-scale projects. Services include residential and commercial sod installation, hydroseeding and hydromulching, dirt work and laser leveling, sport fields construction, and erosion control projects. The company sells direct from farm to customers across Texas, offering both pickup and delivery by the truckload with professional installation options.

Differentiator

Problem solved

Functional benefit

Products and services

• 419 Tifway Bermuda Grass

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Three partnerships are on record, tiered minor.

• Texas Nursery and Landscape Association (TNLA)minorOthersIndustry membership organization for nursery and landscape professionals in Texas. Membership provides credibility, networking, and industry standards alignment.
• Turf Producers International (TPI)minorOthersInternational membership organization representing turf grass producers worldwide. Provides industry resources, standards, and networking opportunities.
• Turf Grass Producers of Texas (TGPOT)minorOthersTexas state membership organization for turf grass producers. Represents and supports Texas sod farmers with advocacy and industry resources.

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Regional players

• Southland Sod Farms: A Southern U.S. (Texas/Florida/Carolinas) sod producer serving both residential and commercial markets with Bermuda and St. Augustine grasses. Comparable product mix and customer base to Quality Turf Farms, though operating in additional states.

Broad incumbents

• SiteOne Landscape Supply: Large U.S. distributor and supplier of landscaping and turf products serving landscape professionals. Overlaps with Quality Turf Farms in the commercial market but operates as a much broader building and landscape supplies distributor rather than a specialist sod farm.
• Ewing Outdoor Supply: U.S. wholesale distributor of irrigation, landscaping, and turf products to contractors and sod farms. Comparable in the sense of supplying the same commercial landscape channel used by Quality Turf Farms, but it is a much broader supply company rather than a sod producer.

Direct peers

• King Ranch Turfgrass: A Texas-based turf grass producer growing Bermuda and other warm-season varieties for residential and commercial markets. Headquartered in the same southern region as Quality Turf Farms with farm-direct sod and large-scale installation services.
• Woerner Turf Farms: Texas-based sod farm that grows, harvests, and installs turf grass varieties across the southern U.S. They are the most direct regional competitor to Quality Turf Farms, offering similar Bermuda and St. Augustine grasses plus professional installation services.
• Legacy Turf Farms: A Texas-family-owned turf grass farm producing Bermuda, Zoysia, and St. Augustine varieties with farm-direct delivery. Directly comparable to Quality Turf Farms in Texas geography, grass selection, and farm-direct distribution model.

Others

• Turfgrass Producers International (TPI) Member Farms: International trade association of turf grass producers, of which Quality Turf Farms is a member. The TPI membership roster includes many direct competitors operating nationally and globally.
• Turf Grass Producers of Texas (TGPOT) Member Farms: An industry association whose member farms include multiple Texas sod producers with similar Bermuda and St. Augustine product lines. The association membership both legitimizes Quality Turf Farms and represents the broader competitive set of Texas turf producers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCYGPs6S-KZ9mpLoS8D2HU8Q/featured
• Facebookfacebook.com/QualityTurf1
• LinkedInlinkedin.com/company/qtf

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Qtf