Rawlins Daily Times

What Rawlins Daily Times does

Rawlins Daily Times (also operating as Rawlins Times) is a community newspaper serving Rawlins and Carbon County, Wyoming, delivering local news, government coverage, high school and recreational sports, obituaries, weather, classifieds, and community event information. It operates as a subsidiary within Adams Publishing Group's Wyoming newspaper portfolio, alongside Wyoming Tribune Eagle, Laramie Boomerang, and Rocket Miner. The publication serves both local residents seeking community information and local businesses seeking print and digital advertising channels, with a de facto geographic monopoly for hyper-local news in its market.

The company runs a hybrid print-and-digital operation. The printed newspaper is the core product, complemented by a digital E-Edition replica viewer with text-to-speech listening, sharing, and print-from-screen capabilities, email newsletters, online classifieds, special themed sections (such as America's 250th, travel guides, and wellness publications), a weather service covering 12 surrounding Carbon County towns, and a local events calendar. Technology infrastructure is provided primarily by Newzware, which handles subscription management, user authentication, and content delivery across the Adams Publishing Group family.

The business model combines subscription revenue (home delivery and digital access), single-copy sales (day pass priced at $1.99), advertising streams (classifieds, display ads, special sections, and legal notices), and content licensing through the Wyoming News Exchange, which provides Wyoming News Briefs to other regional newspapers. Distribution spans home delivery, single-copy retail, digital e-Edition access, and the broader Adams Publishing Group network.

Name

Rawlins Daily Times

Legal name

Rawlins Times

Website

https://rawlinstimes.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Rawlins Daily Times is a community newspaper serving Rawlins and Carbon County, Wyoming, operated within Adams Publishing Group, delivering local news, sports, weather, obituaries, and classifieds through print and digital channels.

Ownership category

akta.pro rank

Product category

Local Newspaper Publishing

NAICS

Newspaper Publishers (513110)

akta.pro primary industry

News Agencies & Wire Services (General & Specialized) (MPAJADAE)

Keywords

• Local newspaper publishing
• Community news coverage
• Print newspaper subscription
• Digital news edition
• Classified advertising services

Headquarters

HQ city

Rawlins

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue: Paid subscriptions for home delivery and digital access including e-Edition.
2. Single Copy Sales: Day passes available for $1.99 for single-day digital access.
3. Classified Advertising: Revenue from classified ads including jobs legal notices and general classifieds.
4. Display Advertising: Revenue from display advertisements placed by local businesses.
5. Special Sections: Revenue from special themed sections such as wellness guides and travel guides.
6. Wyoming News Exchange Content Syndication: Provides news briefs content to other Wyoming newspapers through the Wyoming News Exchange network.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

Rawlins Daily Times is a community newspaper publishing local news, sports, government coverage, weather forecasts, obituaries, births, engagements, weddings, classifieds, and community event information for Rawlins and Carbon County, Wyoming. The newspaper is delivered through home delivery subscriptions, single-copy retail sales, a digital e-Edition replica, and email newsletters. Supporting revenue comes from classified and display advertising, special themed sections, legal notices, and content syndication through the Wyoming News Exchange.

Product overview

Rawlins Daily Times is a traditional local newspaper offering a single unified product (the newspaper) with multiple distribution channels and content modules. The core product is the printed and digital newspaper delivering local news, sports, opinion, record (obituaries, births, weddings), classifieds, weather, and community information. Digital offerings include the E-Edition (digital replica), email newsletters, special themed sections, classifieds, weather services, and a local events calendar. The publication is part of the Adams Publishing Group network.

Differentiator

Problem solved

Functional benefit

Products and services

• Rawlins Times Newspaper

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• Wyoming News ExchangecoreChannel Partner/ Reseller/ DistributorRawlins Daily Times participates in the Wyoming News Exchange network, contributing and receiving news content. The newspaper provides Wyoming News Briefs content to other member newspapers and receives syndicated content for local publication.
• Adams Publishing GroupcoreChannel Partner/ Reseller/ DistributorRawlins Daily Times is operated as part of the Adams Publishing Group newspaper network, which includes Wyoming Tribune Eagle, Laramie Boomerang, Rocket Miner, and other Wyoming publications. The group provides shared digital platform infrastructure, subscription services, and advertising systems.

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Casper Star-Tribune: Wyoming's largest daily newspaper owned by Lee Enterprises. Operates a substantially broader Wyoming/regional footprint with similar print + digital subscription, classified, and display advertising products, but at much larger scale and as part of a national chain.

Direct peers

• Rocket Miner: Rock Springs-based newspaper within the Adams Publishing Group Wyoming network. Closest operational peer with identical tech stack, subscription structure, and Wyoming local-news business model serving an energy-dependent community.
• Sheridan Press: Wyoming community newspaper serving Sheridan with comparable subscription, classified, and e-Edition offerings. Similar rural Wyoming community newspaper economics.
• Buffalo Bulletin: Wyoming community newspaper serving Johnson County with similar small-market print + digital subscription model, classifieds, and local government coverage.
• Gillette News-Record: Wyoming community newspaper serving Gillette and Campbell County with print and digital editions, classifieds, and local government/sports coverage. Comparable rural Wyoming energy-economy market profile to Rawlins.
• Cody Enterprise: Wyoming community newspaper serving Cody and Park County with traditional print + digital editions, classified advertising, and obituaries/records products. Comparable scale and rural Wyoming market.
• Laramie Boomerang: Laramie-based community newspaper within the Adams Publishing Group Wyoming portfolio. Operates on the same shared digital platform and offers directly comparable subscription, e-Edition, classified, and display advertising products to a Wyoming community.
• Powell Tribune: Wyoming community newspaper serving Powell and Park County with comparable local coverage, classified advertising, e-Edition access, and subscription model. Similar rural Wyoming market profile.
• Wyoming Tribune Eagle: Cheyenne-based daily newspaper operating within the same Adams Publishing Group network as Rawlins Daily Times, sharing the Newzware digital platform, advertising systems, and content syndication infrastructure. Same operational model and parent.
• Torrington Telegram: Wyoming community newspaper serving Torrington and Goshen County with comparable rural subscription, classified, and e-Edition products targeting a small agricultural Wyoming community.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/wtenews
• YouTubeyoutube.com/@wyomingtribuneeaglenewsroo5980
• Facebookfacebook.com/RawlinsDailyTimes
• LinkedInlinkedin.com/company/rawlins-daily-times

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rawlins Daily Times