Real Finance Ltd

What Real Finance Ltd does

Real Finance Ltd is a United Kingdom-based financial advisory and brokerage firm headquartered in Chesterfield, Derbyshire. Founded in 2017, the company operates with a micro team of approximately 9 employees and positions itself as an expert finance broker serving UK clients seeking financing solutions. Its stated functional role is to connect clients with appropriate financing products through advisory and brokerage services, though no named product lines, vertical specialization, lender panel, or specific finance categories (e.g., commercial, residential, asset, or unsecured lending) are disclosed in the available source material.

The firm's business model is not explicitly described in terms of pricing, commission structure, fee model, or revenue mechanics. No customer segments, named clients, partner lenders, or distribution channels are documented. The operating footprint is described as UK-only, with no global expansion claims. Technology, integrations, and digital platform capabilities are not disclosed; the source material does not reference any proprietary systems, automated matching tools, or digital onboarding infrastructure.

Overall, Real Finance Ltd appears to be a small, locally-operating finance intermediary with limited public information footprint. The absence of disclosed revenue, headcount growth signals, leadership details, partnerships, regulatory registrations, or product differentiation makes it a data-thin subject, and any assessment of scale, competitive position, or trajectory must be treated as preliminary.

Name

Real Finance Ltd

Legal name

Real Finance Ltd

Website

https://realfinance.co.uk

Company type

Private

Headcount range

1–10 employees

Short description

Real Finance Ltd is a UK-based finance brokerage and advisory firm headquartered in Chesterfield, Derbyshire. Founded in 2017 with approximately 9 employees, the company connects UK clients with financing solutions through expert brokerage and advisory services.

Ownership category

akta.pro rank

Product category

Commercial Finance Brokerage

NAICS

Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Loan Brokers (6163)

akta.pro primary industry

Debt & Structured Finance / Mortgage Brokerage (BPAJABAK)

akta.pro secondary industries

Real Estate Capital Markets Brokerage (Debt & Equity Placement) (FSAEAJAK), Real Estate Capital Markets Advisory (Debt/Equity Placement, Refinancing) (BPAJANAE)

Keywords

• Commercial finance brokerage
• Business loan advisory
• UK finance brokers
• Asset finance solutions
• Commercial lending advisory

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Core offering

Real Finance Ltd is a UK-based finance brokerage and advisory firm that acts as an intermediary between UK clients and lenders, sourcing and arranging commercial and business finance solutions. Operating from Chesterfield, Derbyshire, the firm combines expert advisory with broker access to multiple lenders to deliver tailored funding options for clients.

Product overview

Real Finance Ltd is a UK-based finance brokerage and advisory firm. No specific named products, modules, or service offerings are described in the available source data.

Differentiator

Problem solved

Functional benefit

Products and services

• UK Finance Brokerage and Advisory Service Brokerage and advisory service that connects UK clients with suitable commercial and business finance products from a panel of lenders, providing expert guidance through the application and arrangement process.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• Better.co.uk: UK digital mortgage broker arranging home finance across multiple lenders. Comparable as a UK finance broker competing in the same intermediary channel for borrower placements.
• London & Country Mortgages: Large UK mortgage broker arranging residential finance across a broad lender panel. Comparable as a UK-focused finance brokerage whose revenue model relies on placement fees and adviser-led client work.
• Habito: UK-licensed mortgage broker and adviser operating a technology-led platform that connects borrowers with whole-of-market lender panels. Directly comparable as a UK finance brokerage focused on residential lending advice.
• SPF Private Clients: UK mortgage and wealth advisory firm arranging high-net-worth residential and buy-to-let finance. Comparable as a specialist UK finance broker focused on adviser-led placement of complex lending.
• John Charcol: Long-established UK mortgage broker offering advice across residential, buy-to-let, and specialist lending. Comparable as a relationship-driven UK finance brokerage serving similar borrower segments.
• Trussle: UK online mortgage broker (now operating under NatWest ownership) matching borrowers with lenders. Comparable as a UK finance broker competing for the same residential placement volumes.
• Anderson Harris: UK mortgage broker offering residential, buy-to-let, and remortgage advice. Comparable as a regionally rooted UK finance broker with a similar adviser-led, panel-based brokerage model.

Broad incumbents

• Openwork: Large UK financial advice network with mortgage and protection broker arms. Comparable as a UK distribution platform for mortgage and finance brokerage, though operating at substantially greater scale and breadth.
• Quilter Private Client Advisers: UK wealth manager with mortgage, protection, and finance advisory capability across its adviser network. Comparable as a UK-regulated finance advisory and brokerage provider operating in the same intermediary channel.

Emerging players

• Haysto: UK specialist mortgage broker focused on self-employed and complex-income borrowers. Comparable as a niche UK finance broker using specialist positioning to differentiate in the advisory channel.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/realfinanceltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Real Finance Ltd