Ohana Restaurante

What Ohana Restaurante does

Ohana Restaurante is a single-location organic buffet restaurant operating inside the organic sector (Setor de Orgânicos) of Mercado Municipal de Curitiba, Brazil. Founded on February 12, 2009, the business serves health-conscious consumers in Curitiba seeking meals prepared with organic ingredients free from pesticides, transgenic components, and other agro-chemicals. The restaurant operates on a limited schedule (Tuesday through Friday, 11:30–14:30; Saturday, 11:30–15:00) and is supported by approximately 15 employees.

The core offering is an all-you-can-eat organic buffet that combines fresh salads and seasonal fruits, hot dishes (rice varieties, beans, pasta with natural sauces, cooked vegetables, potatoes, creamy polenta), a rotation of meats and fish, and natural juices made from seasonal fruit. Ingredients are sourced from local organic producers, and the menu rotates with seasonality, with the restaurant explicitly noting that fish is the one exception to its organic sourcing due to supply complexity. The restaurant also offers delivery orders through a listing on iFood, Brazil's dominant food delivery marketplace, allowing home delivery within Curitiba. There is no proprietary technology, app, or digital ordering system beyond the iFood marketplace integration and a WordPress-based marketing website with contact via WhatsApp and email.

The business model is straightforward retail food service: revenue comes from per-cover buffet dining on-site and per-order delivery fees through iFood. No pricing is publicly disclosed, no menu is listed online (customers must request the daily menu via WhatsApp), and there are no corporate accounts, franchise model, or licensing arrangements. The company is privately held with no disclosed investors, parent entity, subsidiaries, or external funding, and operates only within Curitiba. Marketing is limited to organic social media presence on Instagram (@restauranteohana) and Facebook (ohanaorganico).

Name

Ohana Restaurante

Legal name

Restaurante Ohana

Website

https://restauranteohana.com.br

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Ohana Restaurante is a single-location organic buffet restaurant in Curitiba, Brazil, serving health-conscious consumers pesticide-free, non-GMO meals sourced from local organic producers since 2009, with on-site dining and iFood delivery.

Ownership category

akta.pro rank

Product category

Organic Buffet Restaurant

NAICS

Cafeterias, Grill Buffets, and Buffets (722514), Restaurants and Other Eating Places (72251)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Health-Focused Cafes (Organic/Vegan/Wellness) (THAFADAL)

Keywords

• Organic buffet dining
• Healthy food restaurant
• Farm-to-table meals
• Natural juice bar
• Pesticide-free cuisine

Headquarters

HQ city

Curitiba

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Buffet Restaurant Dining: In-restaurant dining service featuring an organic buffet with varied salads, hot dishes, meats, and natural juices. Customers pay per meal consumed on-site.
2. Delivery Orders: Delivery service through iFood platform. Customers order via the iFood marketplace and receive food delivery.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ohana Restaurante operates an all-you-can-eat organic buffet restaurant at Box 518 in the organic sector of Mercado Municipal de Curitiba. The buffet features fresh salads, hot dishes (rice, beans, pasta, vegetables), meats and fish, and natural juices, all prepared with organic ingredients sourced from local producers and free from pesticides, transgenics, and other agrotoxics.

Product overview

Ohana Restaurante operates as a single-location organic buffet restaurant at the Mercado Municipal in Curitiba, Brazil. The restaurant offers a unified buffet service featuring an integrated menu of organic salads, hot dishes (rice, beans, pasta, vegetables), meats and fish, and natural juices. There are no distinct product lines, modules, or add-ons—the offering is a single, cohesive buffet service.

Differentiator

Problem solved

Functional benefit

Products and services

• Organic Buffet All-you-can-eat organic buffet featuring fresh salads, hot dishes, meats, fish, and natural juices prepared with organic ingredients sourced from local producers. Serves walk-in customers at the Mercado Municipal de Curitiba location and offers delivery through iFood.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• iFoodminorChannel Partner/ Reseller/ DistributoriFood is Brazil's leading food delivery platform. Restaurante Ohana maintains a listing on iFood for delivery orders, allowing customers to order organic buffet meals for home delivery.

Scale indicators1 record

Recent moves3 records

Expansion highlights1 record

Emerging players

• Alecrim Restaurante: Brazilian healthy/conscious-eating restaurant emphasizing fresh, seasonal, and organic-leaning ingredients. Overlaps with Ohana on target customer and ingredient philosophy, though positioned more as full-service restaurant than buffet.

Broad incumbents

• Mundo Verde: Brazil's largest organic and natural products retail chain. While primarily a retailer rather than restaurant, Mundo Verde shares the organic/natural consumer overlap and competes for the same health-conscious Curitiba customer wallet.
• St. Marche: Premium Brazilian supermarket chain with a strong organic, natural, and ready-meals assortment. Indirect competitor for the health-conscious grocery-and-meal-out wallet rather than direct restaurant substitute.
• BioMundo: Brazilian organic and natural products retail chain (franchise model) operating specialty stores. Adjacent competitor for organic consumer spend rather than direct restaurant substitute.

Regional players

• Empório Salve Jorge: Health-focused and natural-foods restaurant operating in select Brazilian markets with a similar emphasis on conscious, organic-friendly sourcing. Comparable in culinary philosophy though with a more varied menu beyond pure buffet.
• Forneria Coppelletti: Established Curitiba-based restaurant with a strong local following in the same Mercado Municipal vicinity. Comparable as a Curitiba culinary destination for the same customer base, though differentiated by cuisine (Italian/pasta vs. organic buffet).

Direct peers

• Natural da Terra: Brazilian organic and natural foods restaurant chain offering buffet and à la carte healthy options. Directly comparable on organic positioning, buffet format, and target customer, though at greater multi-city scale.
• Saladeria: Brazilian salad-bar and healthy-bowl chain operating a buffet-style, customizable-salad model similar to Ohana's all-you-can-eat approach. Closest direct comparable in terms of format and health positioning, though Saladeria is multi-location and more scale-oriented.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/ohanaorganico
• Instagraminstagram.com/restauranteohana
• LinkedInlinkedin.com/company/ohana-restaurante

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ohana Restaurante