Rettet das Kind Salzburg

Child and Youth Welfare Servicesrettet-das-kind-sbg.at

Rettet das Kind Salzburg is a Salzburg-based non-profit founded in 1957 that provides residential child and youth care, ambulatory family support, and vocational training for people with disabilities, funded primarily by Land Salzburg government contracts and serving approximately 650 children and youth across 17 locations.

Company typePrivate
Founded1957
HeadquartersSalzburg, Austria
Headcount11–50
GTM typeB2C
OfferingServices

What Rettet das Kind Salzburg does

Rettet das Kind Salzburg is a non-profit social services organization founded in 1957, legally structured as a Verein (charitable association) and a gemeinnützige GmbH (non-profit LLC). It operates three core divisions: SOWO (Sozialpädagogische Wohnbetreuung) provides residential care for children and youth aged 6-21 across 10 facilities including children's homes (FlicFlac, AigenArt, Avalon, Kontiki), youth homes (Sonnberg, Kleeblatt, Einstein, U-Turn, Salto), and crisis housing; SELF (Sozialpädagogische Einzelbetreuung und Familienarbeit) delivers ambulatory in-home family support through 6 regional offices covering all Salzburg districts; and WIBA (Wirtschafts-integrative Berufsausbildung) provides 43 vocational training placements for young people with disabilities through 32+ partner companies. The organization serves approximately 650 children and youth, 300 families, and 50 young adults, with supplementary services for displaced persons and refugees.

The organization employs approximately 250-300 staff across 17 locations in Salzburg state, with services commissioned by Land Salzburg through official Kinder- und Jugendhilfe (Child and Youth Welfare) authorities. All services are provided free of charge to families, with revenue derived from government contracts, AMS (Arbeitsmarktservice) funding for WIBA participants, and a layered fundraising apparatus including corporate sponsorships (SPAR, Europark, INTERSPAR, Antenne Salzburg, Philharmonie Salzburg, Sparkasse Salzburg, Staud's), individual donations processed via FundraisingBox, and annual charity campaigns that have raised over €680,000 cumulatively with the Europark partnership over 13 years.

The technology stack is limited to operational tools: an internal portal (kidsmanager.at) for internal management, payment processing integrations (PayPal, Visa, Mastercard), web analytics (Google Analytics), social media presence (Instagram, Facebook, YouTube), and an EU Whistleblower compliance platform. No proprietary technology, AI capabilities, or external software products are offered — the organization's competitive position is built on government accreditation, 60+ years of brand trust, deep corporate partnerships, and physical residential infrastructure across the state.

Rettet das Kind Salzburg firmographics

Firmographics

Name: Rettet das Kind Salzburg
Legal name: RETTET DAS KIND SALZBURG
Website: https://rettet-das-kind-sbg.at
Company type: Private
Founded year: 1957
Operating status: Operating
Headcount range: 11–50 employees
Short description: Rettet das Kind Salzburg is a Salzburg-based non-profit founded in 1957 that provides residential child and youth care, ambulatory family support, and vocational training for people with disabilities, funded primarily by Land Salzburg government contracts and serving approximately 650 children and youth across 17 locations.
Ownership category
akta.pro rank

Rettet das Kind Salzburg industry classification

Industry

Product category: Child and Youth Welfare Services
NAICS: Child and Youth Services (62411), Individual and Family Services (6241), Social Assistance (624), Services for the Elderly and Persons with Disabilities (624120)
SIC: Services-Social Services (8300)
akta.pro primary industry: Child Welfare, Foster Care & Adoption Services (BPAGAEAE)
akta.pro secondary industries: Family & Parenting Support Services (BPAGAEAC), Disability Services & Independent Living Support (BPAGAEAG)

Keywords

Child welfare services
Youth residential care
Ambulatory family support
Vocational training youth
Social pedagogical services

Where Rettet das Kind Salzburg is headquartered

Location

Headquarters

HQ city: Salzburg
HQ country: Austria
HQ region: Europe

Offices17 records

Markets served

Rettet das Kind Salzburg business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Others

Revenue model

Government Funding (Land Salzburg): Core funding from the state of Salzburg (Land Salzburg) for all child welfare, youth care, and disability inclusion services. All services are provided on behalf of government partner.
Donations and Charitable Contributions: Funding from private donors, corporate sponsors, and charitable initiatives to support projects, facilities, and additional services beyond government-funded core operations.
Vocational Training Funding (AMS/Land Salzburg): WIBA vocational training financed by Land Salzburg with additional AMS support for living expenses for AF25 participants.

Pricing tiers

Model	Billing	Price
Other	Multi-year contract	Social-pedagogical services free for families

Go-to-market motion1 record

Distribution channels4 records

Marketing channels12 records

Rettet das Kind Salzburg product offering

Product offering

Core offering

Non-profit social services organization providing residential care for children and youth (SOWO), ambulatory family support (SELF), and vocational training (WIBA) across the Salzburg region. Services are delivered free of charge to recipients, funded primarily by the Land Salzburg government, donations, and sponsorships.

Product overview

Rettet das Kind Salzburg operates as a non-profit social services organization offering three interconnected core service divisions: SOWO (Sozialpädagogische Wohnbetreuung) provides residential care through 10 different living facilities including children's homes (FlicFlac, AigenArt, Avalon, Kontiki), youth homes (Sonnberg, Kleeblatt, Einstein, U-Turn, Salto), and crisis housing placements; SELF (Sozialpädagogische Einzelbetreuung und Familienarbeit) delivers ambulatory in-home family support through 6 regional offices across Salzburg; and WIBA (Wirtschafts-integrative Berufsausbildung) offers vocational training for 43 young people with disabilities through partner companies. The organization serves approximately 90 children and youth in residential care, 600 children and youth through ambulatory support, and 50 young adults in vocational training programs.

Differentiator

Problem solved

Functional benefit

Brands

WIBA: Wirtschafts-integrative Berufsausbildung (Work-integrative Vocational Training) - provides vocational training places for young people with disabilities in partner companies of the free economy, including AF25 program for people with disabilities.
Sowo
SELF

Products and services

SOWO - Residential Care for Children and Youth Full-time residential social-pedagogical care for children and youth placed through the Salzburg child and youth welfare authority.
SELF - Ambulante Familienbetreuung Ambulatory family support services delivered in the family's home environment, providing social-pedagogical guidance and crisis intervention.
WIBA - Vocational Training for Young People Vocational training and apprenticeship programs for young people, providing preparation for independent living and entry into the labor market.

Companies that use Rettet das Kind Salzburg

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Rettet das Kind Salzburg technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Integration8 records

Rettet das Kind Salzburg partnerships and signals

Strategic signal

Partnerships

14 partnerships are on record, tiered core and minor.

Land SalzburgcoreStrategic or Co-development PartnerPrimary government commissioning partner. All child welfare, youth care, and disability inclusion services are provided under contract with Land Salzburg. Provides core funding and regulatory oversight for operations.
WIBA Partner Companies (32+ businesses)coreStrategic or Co-development PartnerCompanies in the free market economy providing vocational training positions for WIBA program. Includes: Arabella Jagdhof, Adler, Jet, Möbelix, Eurospar, Billa, Perro, Landmarkt, Niedermayer, Mensa, Spar, denn's biomarkt, Obi, Ikea, Stadt Salzburg, St. Virgil, Schloss Leopoldskron, Forsthuber, JUFA, Auersperg, Bauhaus, Miele, Neue Raumpflege, and others.
SPAR ÖsterreichcoreGTM or Marketing PartnerMajor corporate sponsor through multiple initiatives: Tulpenaktion (€20,779 in 2026), Stickermania (€50,000 in 2026), deposit return donations (€47,905 for Kleeblatt), and annual SPAR-Markt operated by the organization.
Europark SalzburgcoreGTM or Marketing PartnerAnnual charity campaign partner for 13+ years. Hosts advent concert, maintains donation collection point, provides promotional support. Raised over €680,000 cumulatively.
Antenne SalzburgcoreGTM or Marketing PartnerAnnual Christmas radio campaign partner. Broadcasts fundraising day where listeners donate for music wishes. Key media partner for annual charity initiatives.
Philharmonie SalzburgcoreGTM or Marketing PartnerPerforms annual Advent concert at Europark to raise awareness and donations for the organization.
AMS (Arbeitsmarktservice Österreich)coreStrategic or Co-development PartnerProvides 'Deckung des Lebensunterhalts' (living expense support) for AF25 participants during vocational training period.
Wirtschaftskammer SalzburgminorStrategic or Co-development PartnerRegisters Teilqualifizierungsverträge (partial qualification contracts) and administers final examinations for WIBA vocational training.
FH SalzburgminorOthersAnnual Practice Day participation allowing students to learn about career opportunities in child welfare. Provides internship and recruitment channel.
INTERSPARcoreGTM or Marketing PartnerINTERSPAR sells Bärt:a charity Christmas packages (Zotter chocolate + Teekanne tea) with €1 per box donated. Also runs tulpenaktion and deposit return donation programs.
Staud'sminorGTM or Marketing PartnerProduces Advent calendar sold at INTERSPAR with €5 per unit donated to support Salzburg children.
Sparkasse SalzburgminorGTM or Marketing PartnerAnnual media bowling tournament raising funds. 4,939 fallen pins = €4,939 donated in 2026 for crisis housing and children's facilities.
Wiener Städtische VersicherungminorGTM or Marketing PartnerCorporate sponsor listed on supporter page.
BMDminorGTM or Marketing PartnerCorporate sponsor listed on supporter page - software company.

Scale indicators20 records

Recent moves12 records

Expansion highlights5 records

Rettet das Kind Salzburg competitors and assessment

Company assessment

Direct peers

pro mente Austria: Austrian federation of psychosocial disability service providers offering supported housing, vocational rehabilitation, and community-based care. Most directly comparable to WIBA vocational training and Wegweiser supported housing.
Lebenshilfe Salzburg: Regional disability advocacy and support organization operating in Salzburg. Directly comparable for WIBA-style vocational training and supported independent living programs serving people with disabilities.
SOS-Kinderdorf Österreich: Austrian affiliate of SOS Children's Villages operating residential children and youth welfare facilities nationwide. Most directly comparable to Rettet das Kind Salzburg's SOWO residential care model and Kinder- und Jugendhilfe contracting.

Regional players

Caritas Salzburg: Catholic-affiliated social services organization operating in the same Salzburg region with overlapping family support, crisis housing, and disability services. Regional peer competing for Land Salzburg commissioning contracts.

Others

Stiftung Kindertagesstätten Salzburg: Regional childcare foundation operating across Salzburg with overlap in children's services. Less directly comparable (early childhood focus) but adjacent in the Salzburg child and family services ecosystem.

Broad incumbents

Hilfswerk Österreich: Large Austrian nonprofit delivering home care, family support, and youth services under provincial government contracts. Comparable ambulance-style delivery model to SELF and similar diversified funding.
Volkshilfe Österreich: National social assistance nonprofit operating family support, social counseling, and emergency relief services funded by provincial governments. Comparable funding model (government contract + donations) but broader anti-poverty mandate.
Diakonie Österreich: Protestant-affiliated social services umbrella with Salzburg presence (Diakonie Salzburg). Delivers family support, disability inclusion, and youth welfare services at scale across Austria using a comparable funding model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Rettet das Kind Salzburg financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Rettet das Kind Salzburg leadership team

Management profile

Number of profiles

Profiles2 records

Rettet das Kind Salzburg funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Rettet das Kind Salzburg M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rettet das Kind Salzburg

What does Rettet das Kind Salzburg do?

Is Rettet das Kind Salzburg a public or private company?

Rettet das Kind Salzburg is a private company. It is classified as nonprofit foundation owned and is currently operating.

When was Rettet das Kind Salzburg founded?

Rettet das Kind Salzburg was founded in 1957. It employs 11 to 50 people.

Where is Rettet das Kind Salzburg based?

Rettet das Kind Salzburg is headquartered in Salzburg, Austria, in the Europe region.

How does Rettet das Kind Salzburg make money?

Three revenue lines are on record. Government Funding (Land Salzburg) is the primary driver. The others are donations and Charitable Contributions and vocational Training Funding (AMS/Land Salzburg).

Who are Rettet das Kind Salzburg's main competitors?

Direct peers on record are pro mente Austria, Lebenshilfe Salzburg and SOS-Kinderdorf Österreich. Caritas Salzburg is listed as a regional player. Stiftung Kindertagesstätten Salzburg is listed as an others. Broad incumbents are Hilfswerk Österreich, Volkshilfe Österreich and Diakonie Österreich.

Does Rettet das Kind Salzburg have an API?

No public API is recorded for Rettet das Kind Salzburg.

What industry is Rettet das Kind Salzburg in?

Rettet das Kind Salzburg's product category is Child and Youth Welfare Services. Its primary akta.pro industry code is BPAGAEAE, Child Welfare, Foster Care & Adoption Services, with a secondary code of BPAGAEAC, Family & Parenting Support Services. Its NAICS code is 62411 and its SIC code is 8300.