revista piauí

What revista piauí does

revista piauí is a Brazilian monthly long-form journalism magazine founded in 2006, headquartered in Rio de Janeiro. It is owned by UOL (Universo Online), part of the Grupo Folha conglomerate, and operates with editorial independence within that group's distribution and digital infrastructure. The publication covers Brazilian politics, economics, society, and culture through themed sections (forró, histórias do tio sam, questões vultosas, ficção, poesia, esquina, among others) and is delivered in both print and digital formats.

The product portfolio extends well beyond the core magazine into a multi-format publishing platform: Rádio piauí for podcasts and audio documentaries, Piauí Vídeos for audiovisual reporting, a weekly Newsletter, immersive multimedia pages ("páginas imersivas"), an Acervo archive with themed collections, the humor section "The piauí Herald," cultural recommendations ("Dicas Culturais"), an Events platform (Festival piauí), and a children's edition called Pi.ui. International content is available in English and Spanish, and distribution extends to PressReader for global reach. The magazine also wholly owns Agência Lupa, a fact-checking subsidiary.

The business model is anchored in consumer subscriptions (print and digital), supplemented by newsletter signups, branded events, podcast/video distribution (notably via Spotify), and likely advertising. Pricing details are not publicly disclosed. The publication serves a Portuguese-speaking intellectual/cultural audience interested in investigative journalism, cultural criticism, and narrative nonfiction, with secondary positioning for digital multimedia consumers and international Portuguese-language readers. With 83 employees and 20 years of continuous publication (edition #238 as of July 2026), the company demonstrates institutional durability but operates without publicly disclosed revenue figures.

Name

revista piauí

Legal name

revista piauí

Website

https://revistapiaui.com.br

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

revista piauí is a Brazilian monthly long-form journalism magazine published by UOL, covering politics, culture, and society through print, digital, audio, video, and events for Portuguese-speaking intellectual readers.

Ownership category

akta.pro rank

Product category

Long-Form Journalism and Editorial Publishing

NAICS

Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Arts, Culture & Literary Magazines (MPAJAEAN)

akta.pro secondary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

Keywords

• Long-form journalism
• Investigative reporting
• Editorial publishing
• Digital magazine
• Cultural commentary

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Distribution channels4 records

Marketing channels6 records

Core offering

revista piauí is a Brazilian monthly magazine of long-form journalism offering print and digital subscriptions focused on politics, economics, culture, society, fiction, and poetry in Portuguese. Around the core editorial product, it operates supplementary content formats including audio podcasts (Rádio Piauí), audiovisual reportages (Piauí Vídeos), a weekly newsletter, a searchable digital archive (Acervo Piauí), immersive multimedia pages, cultural recommendations (Dicas Culturais), humor (The Piauí Herald), and Piauí-branded events.

Product overview

revista piauí is a unified digital publishing platform offering a monthly print and digital magazine with layered supplementary products. The core magazine provides long-form journalism across themed sections (forró, histórias do tio sam, questões vultosas, esquina, ficção, poesia, among others). Around this core, Piauí offers extensions including Rádio Piauí (audio podcasts and audiodocumentaries), The Piauí Herald (humor), Vídeos (documentary video content), Dicas Culturais (cultural recommendations), an Acervo archive, Páginas Imsersivas (immersive multimedia), and a weekly Newsletter. The platform integrates these products through a unified website at piaui.uol.com.br, with additional distribution via the UOL network.

Differentiator

Problem solved

Functional benefit

Brands

• Rádio Piauí: Audio content and podcasts in conversation format
• The Piauí Herald
• Pi.ui

Products and services

• revista piauí (monthly magazine subscription) Monthly Brazilian print and digital magazine of long-form investigative journalism, political analysis, cultural commentary, fiction, and poetry, sold via subscription to individual readers via piaui.uol.com.br and PressReader.
• Rádio Piauí Audio product line from revista piauí providing podcasts, audio documentaries, and narrated reports in conversational format, including the 'Foro de Teresina' podcast and 'Silenciadas' series, distributed via Spotify and other podcast platforms.
• Piauí Vídeos Video product line from revista piauí publishing audiovisual reportages and documentary-style journalism on its website and YouTube channel.
• Newsletter Piauí Weekly email newsletter from revista piauí curating featured content highlights from the magazine and sent to subscribers.
• Piauí Eventos Events product line from revista piauí including Festival Piauí and other cultural/journalism events organized or covered by the publication to engage its intellectual community.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves6 records

Expansion highlights5 records

Direct peers

• Le Monde diplomatique Brasil: Le Monde diplomatique Brasil is the Brazilian edition of the global long-form magazine focused on geopolitics, politics, and culture. It is directly comparable to piauí in format and intellectual readership.
• IstoÉ: IstoÉ is a long-running Brazilian news and politics magazine covering national affairs, investigative reporting, and cultural commentary. It competes directly with piauí for Brazilian readers interested in investigative long-form journalism.
• Quatro Cinco Um: Quatro Cinco Um is a Brazilian literary and cultural magazine featuring long-form essays, fiction, and cultural criticism. It directly competes with piauí for Portuguese-speaking readers interested in literary and cultural content.
• The New Yorker: The New Yorker is the closest international analog to piauí: a long-form magazine combining investigative journalism, political analysis, fiction, poetry, and cultural criticism for an intellectual audience. Both brands anchor premium periodical publishing in their respective markets.
• Veja: Veja is one of Brazil's flagship weekly news and politics magazines, covering Brazilian affairs with long-form features. It competes for the same Brazilian magazine-buying audience that piauí targets, though with broader news rather than literary focus.
• The Atlantic: The Atlantic is a U.S. magazine combining long-form journalism, politics, culture, and literary content. Its multimedia expansion (podcasts, video, events) closely mirrors piauí's format diversification strategy and target intellectual audience.
• The Intercept Brasil: The Intercept Brasil is a digital-first investigative journalism outlet publishing in Portuguese. It competes for the same Brazilian audience seeking in-depth investigative reporting, with a free/digital-only model that pressures piauí's subscription economics.
• CartaCapital: CartaCapital is a Brazilian magazine emphasizing political analysis, investigative reporting, and social commentary. It is a direct competitor to piauí in the Brazilian long-form political journalism category.

Broad incumbents

• Folha de S.Paulo: Folha de S.Paulo is one of Brazil's largest newspapers and is part of the same Grupo Folha parent as piauí/UOL. It is broadly comparable as a major Brazilian journalistic outlet covering politics and culture, though it is a daily newspaper rather than a long-form magazine.

Emerging players

• Agência Lupa: Agência Lupa is piauí's wholly owned fact-checking subsidiary, but fact-checking agencies like Aos Fatos, AFP/Facts, and Reuters Fact Check compete in the same B2B verification market in Brazil and globally.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/revistapiaui
• YouTubeyoutube.com/@revistapiaui
• Facebookfacebook.com/revistapiaui
• Instagraminstagram.com/revistapiaui
• LinkedInlinkedin.com/company/revista-piau-

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about revista piauí