Revolution Training

What Revolution Training does

Revolution Training is a UK-based sole-practitioner personal training business founded and operated by Ben Greenblatt, a BNBF bodybuilding champion and British finalist with over a decade of industry experience. The company delivers mobile personal training services, transporting professional equipment—including industry-standard Bowflex dumbbells, barbells, and weight plates—directly to clients' homes across the UK. Its service portfolio spans in-person one-on-one training sessions, remote online training and nutrition plans, nutrition coaching, and specialized competition preparation for bodybuilding athletes competing in UKDFBA and BNBF federations. Functional areas covered include fat loss, resistance training, muscle building, body sculpting, general health improvement, and speed/strength/power development.

The business operates a direct-to-consumer go-to-market model with no intermediaries, resellers, or channel partners. Customer acquisition runs through the WordPress-based website (revolutiontraining.co.uk), phone (07595 751 446), and email ([email protected]). Pricing is quote-based and personalized to individual client needs and goals, with no publicly disclosed pricing tiers and pay-as-you-go billing. Revenue streams comprise one-on-one training sessions, recurring online coaching subscriptions, and nutrition coaching services. The customer base consists entirely of individual fitness consumers, including a small cohort of competitive bodybuilders affiliated with UK federations.

The technology stack is minimal: a WordPress website serves as the primary digital storefront and lead-generation channel. There is no mobile app, no proprietary software platform, no API or SDK, no AI/ML capability, and no data flywheel. The operational "technology" consists of the physical mobile equipment transported to client homes and the founder's personal training expertise. Headcount is stated as one (the founder), making this a micro-business with no disclosed funding, no subsidiaries, no parent entity, and revenue that is entirely dependent on the founder's billable hours.

Name

Revolution Training

Legal name

Revolution Training

Website

https://revolutiontraining.co.uk

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Revolution Training is a UK-based sole-practitioner personal training business run by Ben Greenblatt, offering mobile in-home training, online coaching, nutrition advice, and competition prep for individual clients and competitive bodybuilders.

Ownership category

akta.pro rank

Product category

Personal Training Services

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYHSADAAAB

Strength & Conditioning Personal Training

Home & Personal Services/Fitness, Wellness & Personal Training/Personal Training (In-Person & Virtual)

SECONDARYHSADAAAA

General Personal Training (In-Person & Virtual)

Home & Personal Services/Fitness, Wellness & Personal Training/Personal Training (In-Person & Virtual)

SECONDARYHSADAAAC

Weight Loss & Body Transformation Training

Home & Personal Services/Fitness, Wellness & Personal Training/Personal Training (In-Person & Virtual)

Keywords

• Mobile personal training
• In-home fitness coaching
• Nutrition coaching services
• Bodybuilding competition prep
• Online training plans

Headquarters

HQ city

Not specified (Mobile Service)

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Personal Training Sessions: One-on-one personal training sessions delivered at client homes with professional equipment. Pricing is personalized and quote-based based on client needs and goals.
2. Online Training Plans: Remote training and nutrition plans provided digitally to clients, offering ongoing coaching and program delivery without in-person sessions.
3. Nutrition Coaching: Nutritional advice and coaching services, either bundled with training or as standalone offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Revolution Training is a personal training business that delivers one-on-one fitness coaching through a mobile in-home service, transporting professional equipment (Bowflex dumbbells, barbells, weight plates) directly to clients' homes. The business also sells remote online training programs and nutrition coaching, and provides specialized preparation coaching for bodybuilding and physique athletes competing in UKDFBA and BNBF events.

Product overview

Revolution Training is a personal training business operated by Ben Greenblatt, offering a portfolio of in-person and remote fitness coaching services. The core offerings include mobile personal training (bringing equipment to clients' homes), online training and nutrition plans, nutrition coaching, and specialized competition prep coaching for bodybuilding athletes. The business serves individuals with diverse fitness goals including fat loss, muscle building, body sculpting, wedding fitness, and competitive bodybuilding preparation.

Differentiator

Problem solved

Functional benefit

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Future: Future is an online personal training platform that pairs clients with vetted coaches for fully remote, individualized training and nutrition programming. It is the most prominent scaled equivalent of Revolution Training's online training and nutrition plans stream.
• GYMGUYZ: GYMGUYZ is the most directly comparable peer — a mobile/in-home personal training franchise that sends trainers and equipment to clients' homes. The value proposition (convenience, equipment delivered, one-on-one coaching) is essentially the same as Revolution Training's model, just at franchise scale.
• Fitness Together: Fitness Together is a one-on-one personal training franchise delivering semi-private and private training sessions with personalized programming — the closest studio-based analogue to Revolution Training's individualized, results-oriented approach.
• The Body Coach (Joe Wicks): Joe Wicks is a UK-based personal trainer whose brand was built on individual fitness coaching and online training plans, later expanding into books and app-based content. He represents the content-and-online-training trajectory that Revolution Training could pursue with its online plans.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/revolution-training

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Revolution Training