Sequóia Logística e Transportes
Sequóia Logística e Transportes (B3: SEQL3) is a Brazilian publicly traded integrated logistics provider operating across 4,047 municipalities with 7,500 employees, delivering B2C/B2B transportation, fulfillment, banking-card logistics, and digital platforms for e-commerce, retail, financial services and enterprise clients.
- Company typePublic
- Founded2010
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Sequóia Logística e Transportes does
Sequóia Logística e Transportes S.A. (B3: SEQL3, Novo Mercado) is a Brazilian publicly traded logistics company founded in April 2010 and headquartered in São Paulo. The company provides an integrated physical-and-digital logistics platform serving enterprise clients across B2C e-commerce, B2B transportation, fulfillment and cross-docking, and banking/payment-card logistics. Operationally it covers 4,047 Brazilian municipalities through 83 proprietary bases, 480+ operational bases, 12,000 registered partner drivers and 480,000 m² of gross leasable warehouse area, supported by approximately 7,500 employees.
The underlying technology stack consists of a proprietary logistics management platform with real-time tracking, freight calculation, order management, process automation and data analytics, complemented by the RT App driver mobile application and a Google Maps geolocation integration. Historically the company operated the Frenet logtech (integrated with 80+ e-commerce platforms and 14,000 active sellers) and a PUDO network called Drops under Gigahub; Frenet was divested in December 2024 and 51% of Drops in June 2025. Other technology moves include the 2021 minority investment in Lincros (B2B SaaS logistics) and integrations across sub-brands such as SFx (Shipping From Anywhere) and brands Flash, Carriers, Moove, Levvo and Rodoe under the Grupo MOVE3 Sequoia umbrella.
Revenue is generated through five streams: B2C transportation (transaction fees for standard, express and same-day delivery plus reverse logistics), B2B transportation (FTL and LTL transaction fees plus merchandise preparation and field services), banking/card logistics (managed services on multi-year enterprise contracts), fulfillment and cross-docking (managed services), and technology/digital solutions (subscription/recurring). Pricing is custom and volume-based, not publicly disclosed. The GTM is enterprise-field-sales-led targeting banking, e-commerce, retail, healthcare and technology clients, with a reported 19% market share in Brazilian e-commerce deliveries, 46 million orders delivered over 2Q21 LTM, R$11.1 billion GMV in 2Q21 and a 96% average service-level performance metric. Controlling shareholder Jive Investments Gestão de Recursos e Consultoria S.A. holds 90.113% as of May 2026, Banco Bradesco holds 8.754% and free float is 1.133%.
Sequóia Logística e Transportes firmographics
Firmographics- Name
- Sequóia Logística e Transportes
- Legal name
- Sequoia Logística e Transportes S.A.
- Website
- https://ri.sequoialog.com.br
- Company type
- Public
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sequóia Logística e Transportes (B3: SEQL3) is a Brazilian publicly traded integrated logistics provider operating across 4,047 municipalities with 7,500 employees, delivering B2C/B2B transportation, fulfillment, banking-card logistics, and digital platforms for e-commerce, retail, financial services and enterprise clients.
- Ownership category
- akta.pro rank
Sequóia Logística e Transportes industry classification
Industry- Product category
- Third-Party Logistics and Transportation Services
- NAICS
- Freight Transportation Arrangement (48851), Support Activities for Transportation (488)
- SIC
- Trucking & Courier Services (No Air) (4210), Arrangement Of Transportation Of Freight & Cargo (4731)
- akta.pro primary industry
- Multi-Stop Route Sequencing & Territory Planning (TLAEAGAF)
Keywords
Where Sequóia Logística e Transportes is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Sequóia Logística e Transportes business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- B2C Transportation Services: Standard and express deliveries to e-commerce platforms and companies selling directly to end consumers, including light and heavy products. Includes rapid delivery solutions in metropolitan regions, reverse logistics, and multi-origin collection from stores and distribution centers.
- B2B Transportation Services: Road transportation in full-truckload (FTL) and less-than-truckload (LTL) modalities, merchandise preparation (packaging, labeling, consolidation), distribution to distribution centers, stores, franchises and commercial establishments, reverse logistics, and field services.
- Banking and Card Logistics Solutions: Logistics, management and distribution of financial objects including cards and documents, with high security and real-time traceability. Services include active telemarketing and delivery process management for banking and payment sector clients.
- Fulfillment and Logistics Services: Fulfillment and cross-docking operations, warehousing and inventory management, and value-added services such as light assembly, order preparation, customization and operational support.
- Technology and Digital Solutions: Digital platforms for logistics management, freight calculation tools, order management and operational visibility solutions for clients and partners.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | B2C Express Delivery - Express delivery services within 48 hours in metropolitan regions |
| Transaction based/ take rate | Pay-as-you-go | B2C Same-day Delivery - Same-day delivery within 4 hours in selected cities |
| Transaction based/ take rate | Pay-as-you-go | B2B Transportation - Full-truckload (FTL) and Less-than-truckload (LTL) services |
| Subscription | Monthly | Fulfillment Services - Storage, pick and pack, and value-added services |
| Professional services/ project-based | Multi-year contract | Banking/Card Logistics - Secure logistics and distribution of financial objects |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Sequóia Logística e Transportes product offering
Product offeringCore offering
Sequoia Logística e Transportes is an integrated logistics and transportation platform providing end-to-end physical and digital solutions across Brazil. Core offerings include B2C express and same-day delivery, B2B full-truckload (FTL) and less-than-truckload (LTL) road transportation, fulfillment and cross-docking, warehousing, reverse logistics, and secure banking/card logistics, all underpinned by a proprietary technology platform for real-time tracking, freight calculation, order management, and operational visibility.
Product overview
Sequóia Logística e Transportes operates as an integrated logistics and transportation platform serving Brazil's e-commerce, retail, banking, and technology sectors. The company offers a comprehensive suite of solutions organized into physical services (Express Delivery, B2C Transportation, B2B Transportation, Fulfillment, Banking/Card Solutions) and digital solutions (Sequoia PUDOs with Gigahub, Frenet smart freight platform, SFx Shipping From Anywhere). The platform is supported by proprietary technology for operational visibility, performance monitoring, and client/partner integration. The product portfolio includes both organically developed services and acquired brands including Frenet (e-commerce logistics platform), Lincros (B2B SaaS), Drops (PUDO network), Prime (bulky goods), Plimor (Southern Brazil LTL), Transportadora Americana and Direcional Transporte (LTL), Texlog and Nowlog (regional expansion), and Yeplog (digital payment logistics).
Differentiator
Problem solved
Functional benefit
Brands
- Sequoia PUDOs: Pick up and Drop off company with Gigahub
- Frenet
- SFx
- Flash
- Carriers
- Moove
- Levvo
- Rodoe
Products and services
- Express Delivery (B2C) Express delivery service to e-commerce platforms and direct-sales companies, with delivery within 48 hours in metropolitan regions and same-day delivery within 4 hours in selected cities. Designed for online retail and consumer-facing businesses selling light or heavy products.
- B2C Transportation Services Standard and express deliveries for e-commerce platforms and direct-sales companies, including rapid delivery in metropolitan regions, reverse logistics, and multi-origin collection from stores and distribution centers. Targets consumer-facing businesses selling light or heavy products online.
- B2B Transportation Services (FTL / LTL) Full-truckload (FTL) and less-than-truckload (LTL) road transportation, merchandise preparation (packaging, labeling, consolidation), distribution to distribution centers, stores, franchises, and commercial establishments, plus reverse logistics and field services (installation and replacement). Serves companies moving goods between businesses.
- Banking and Card Logistics Solutions Logistics, management, and distribution of financial objects including credit/debit cards and sensitive documents with high security and real-time traceability, plus active telemarketing and delivery process management. Targets financial institutions requiring compliance-grade handling and traceability.
- Fulfillment and Cross-Docking Fulfillment and cross-docking operations, warehousing and inventory management, and value-added services such as light assembly, order preparation, customization, and operational support. Serves e-commerce, retail, and B2B clients requiring integrated warehousing and distribution.
- Technology and Digital Solutions Digital platforms for logistics management and integration with clients and partners, including freight calculation tools, order management, real-time tracking, delivery control, process automation, and data analytics solutions enabling operational visibility and performance monitoring.
- Sequoia PUDOs (Pick-up and Drop-off Points with Gigahub) Pick-up and drop-off point network operated in partnership with Gigahub, enabling convenient parcel collection and returns for e-commerce customers across Brazil.
- SFx (Shipping From Anywhere) Shipping-from-anywhere capability that enables shipments to originate from stores and distribution centers, supporting multi-origin fulfillment for retail and e-commerce clients.
Quantifiable outcome
- 96% average service level (SLA)
- +4 more outcomes
Companies that use Sequóia Logística e Transportes
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles3 records
Sequóia Logística e Transportes technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Sequóia Logística e Transportes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FrenetmajorFrenet is a logtech integrated with 80+ e-commerce platforms and 14,000 active sellers. Acquired by Sequoia in 2021 and sold in December 2024 for R$34,822 (net amount), recognizing a gain of R$20,613 on the transaction.
Scale indicators12 records
Recent moves7 records
Expansion highlights5 records
Sequóia Logística e Transportes competitors and assessment
Company assessmentDirect peers
- Rumo S.A. Brazilian rail-based logistics operator (formerly ALL) providing freight rail transportation and integrated logistics. Comparable to Sequoia as a publicly listed Brazilian logistics platform serving large shippers across multiple industries.
- Total Express: Brazilian logistics company focused on e-commerce last-mile delivery, fulfillment, and reverse logistics. Directly competes with Sequoia in the same B2C delivery and fulfillment segments for large Brazilian online retailers.
- JSL S.A. Brazilian logistics conglomerate offering road transportation, dedicated trucking, and logistics services across multiple segments. Comparable to Sequoia as a B2B/B2C ground transportation operator with national coverage and enterprise customers.
- Tegma Gestão Logística: Brazilian logistics company specializing in vehicle transportation, warehousing, and integrated logistics. Comparable to Sequoia as a publicly listed Brazilian provider of road transportation, warehousing, and value-added logistics services.
- Mercado Livre (Mercado Envios): Latin American e-commerce giant operating Mercado Envios, an in-house logistics network across Brazil. Comparable to Sequoia as a high-volume Brazilian e-commerce delivery operator with proprietary technology and aggressive expansion into fulfillment.
- Log-In Logística: Brazilian intermodal logistics operator providing road and waterway transportation, port terminals, and integrated logistics. Comparable to Sequoia as a publicly traded Brazilian multi-modal logistics provider serving enterprise customers.
Emerging players
- Magazine Luiza (Magalu): Major Brazilian omnichannel retailer that has been expanding proprietary logistics capabilities. Comparable to Sequoia as a large Brazilian player increasingly active in e-commerce fulfillment and last-mile delivery, though primarily driven by captive retail demand.
Broad incumbents
- Correios: Brazilian state-owned postal service with universal nationwide coverage including remote municipalities. Comparable to Sequoia as a logistics operator with unmatched national capillarity, serving e-commerce, banking, and B2B customers across all 4,000+ Brazilian municipalities.
- FedEx Brazil: Brazilian operations of FedEx providing international and domestic parcel and freight services. Comparable to Sequoia as a multi-modal logistics operator in Brazil with national coverage and enterprise clients in e-commerce and B2B.
- DHL Supply Chain Brazil: Brazilian operations of Deutsche Post DHL Group, providing global contract logistics, warehousing, and transportation. Comparable to Sequoia as a large-scale enterprise logistics provider in Brazil serving banking, retail, and technology customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Sequóia Logística e Transportes social profiles
Digital presenceSequóia Logística e Transportes compliance and trust
Trust signalCompliance2 records
Sequóia Logística e Transportes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sequóia Logística e Transportes leadership team
Management profileNumber of profiles
Profiles7 records
Sequóia Logística e Transportes subsidiaries and ownership
Company hierarchySubsidiaries15 records
Sequóia Logística e Transportes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sequóia Logística e Transportes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sequóia Logística e Transportes
What does Sequóia Logística e Transportes do?
Sequoia Logística e Transportes is an integrated logistics and transportation platform providing end-to-end physical and digital solutions across Brazil. Core offerings include B2C express and same-day delivery, B2B full-truckload (FTL) and less-than-truckload (LTL) road transportation, fulfillment and cross-docking, warehousing, reverse logistics, and secure banking/card logistics, all underpinned by a proprietary technology platform for real-time tracking, freight calculation, order management, and operational visibility.
Is Sequóia Logística e Transportes a public or private company?
Sequóia Logística e Transportes is a public company. It is classified as public and is currently operating.
When was Sequóia Logística e Transportes founded?
Sequóia Logística e Transportes was founded in 2010. It employs 11 to 50 people.
Where is Sequóia Logística e Transportes based?
Sequóia Logística e Transportes is headquartered in São Paulo, Brazil, in the Latin America region.
How does Sequóia Logística e Transportes make money?
Five revenue lines are on record. B2C Transportation Services are the primary driver. The others are B2B Transportation Services, banking and Card Logistics Solutions, fulfillment and Logistics Services and technology and Digital Solutions.
Who are Sequóia Logística e Transportes's main competitors?
Direct peers on record are Rumo S.A., Total Express, JSL S.A., Tegma Gestão Logística, Mercado Livre (Mercado Envios) and Log-In Logística. Magazine Luiza (Magalu) is listed as an emerging player. Broad incumbents are Correios, FedEx Brazil and DHL Supply Chain Brazil.
Does Sequóia Logística e Transportes have an API?
No public API is recorded for Sequóia Logística e Transportes.
What industry is Sequóia Logística e Transportes in?
Sequóia Logística e Transportes's product category is Third-Party Logistics and Transportation Services. Its primary akta.pro industry code is TLAEAGAF, Multi-Stop Route Sequencing & Territory Planning. Its NAICS code is 48851 and its SIC code is 4210.