RISE At The Warehouse

What RISE At The Warehouse does

RISE At The Warehouse is a multi-discipline arts and athletics training center based in Houston, Texas, operating from a two-building warehouse campus at 2323 W Sam Houston Parkway N. The facility offers instruction in six disciplines — gymnastics, dance, music, ninja, parkour, and musical theatre — for children ages 3 through 17, with select adult programming. The business is built on a "one-roof" family-centric model intended to eliminate the need for parents to shuttle between separate studios.

The physical asset base is differentiated: Olympic-level gymnastics apparatus, professional sprung dance floors comparable to those used by San Francisco Ballet and Joffrey, Steinway pianos throughout the music rooms, and an American Ninja Warrior-style obstacle course including an 18-foot Mega Warped Wall and a 260-foot outdoor Ninja Gauntlet. The 2,400 sq ft performance space and dedicated studios support an annual production slate that includes The Nutcracker and musical theatre productions. Operations run on the iClassPro booking and management platform paired with a standard CMS website.

Revenue is generated through a mix of recurring monthly tuition (class enrollment, RISE Ballet Company at $100/month), annual subscription fees (RISE Theatre Company $795–$950 plus registration and costume fees), one-time event revenue (camps $195–$400/week, birthday parties $425–$500+, Nutcracker participation $335–$450), and ancillary fees ($40 annual registration, $40 per 30-minute private music lesson). The facility is co-owned by two couples — Stephanie and Ryan Meeks (former University of Iowa gymnasts) and Brittany and Jason Biddle (Belmont/Vanderbilt performing arts backgrounds) — and is structured as two Texas LLCs, Rise Gymnastics & Ninja LLC and Rise Music & Dance LLC. Customer acquisition runs through the website, iClassPro enrollment, school district partnerships (Spring Branch ISD PE credit), and event-driven marketing through recitals and performances.

Name

RISE At The Warehouse

Legal name

Rise Gymnastics & Ninja LLC & Rise Music & Dance LLC

Website

https://risewarehouse.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

RISE At The Warehouse is a Houston-based multi-discipline arts and athletics center offering gymnastics, dance, music, ninja, parkour, and musical theatre instruction for children ages 3–17, operating from a two-building warehouse campus with premium equipment and performance companies.

Ownership category

akta.pro rank

Product category

Children's Arts and Athletics Education

NAICS

Sports and Recreation Instruction (611620), Fine Arts Schools (61161)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Multi-Activity Enrichment Camps (Academic + Arts + Sports) (EDAMALAA)

akta.pro secondary industry

Performing Arts Camps (Theater, Musical Theater, Dance) (EDAMALAI)

Keywords

• Gymnastics training
• Dance instruction
• Music lessons
• Ninja parkour training
• Children arts education

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Class Registration and Enrollment: Recurring revenue from semester-based class enrollments in gymnastics, dance, music, ninja, parkour, and theatre programs. Enrollment is billed monthly on the first of each month, with tuition installment amounts fluctuating based on the number of lessons available during a given month.
2. Camp Programs: Weeklong day camps including 4-in-1 Camp RISE (gymnastics, dance, music, ninja), Princess Ballerina Camp, Ballet Intensives, and Musical Theatre Camps. Revenue is one-time per camp session.
3. Birthday Party Packages: Party packages starting at $425-$500 for gymnastics or ninja activities, including up to 20 participants for 1.5-2 hours of facility time.
4. Performance Company Programs: Audition-based training programs including RISE Ballet Company ($100/month plus registration and costume fees) and RISE Theatre Company (RTC I $795, RTC II $875, RTC III $950 tuition).
5. Private Music Lessons: Private music lessons at $40 per 30-minute session for piano, voice, guitar, violin, and other instruments. Semester-based enrollment with monthly billing.
6. Performance Fees: Fees for participation in productions such as The Nutcracker ($335-$450 depending on role commitment) and other performance events, covering costumes, props, and production elements.
7. Registration Fees: Annual $40 registration fee applied to all RISE families for any program enrollment, renewing each year.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

RISE At The Warehouse is a multi-disciplinary youth arts and athletics training center in Houston, Texas, offering classes in gymnastics, dance, music, ninja/parkour, and musical theatre for children. It supplements core classes with birthday party hosting, seasonal camps, homeschool programs, and performance companies in Ballet and Theatre. Operations are structured under two LLCs—Rise Gymnastics & Ninja LLC and Rise Music & Dance LLC—co-owned by two couples.

Product overview

RISE At The Warehouse is a multi-disciplinary arts and athletics center offering a unified portfolio of programs including gymnastics, dance, music, ninja and parkour, and musical theatre. The facility operates as a one-stop destination for families with children ages 3 and up, providing recreational classes, competitive teams, performance companies (Ballet Company and Musical Theatre Company), seasonal camps (Princess Ballerina Camp, RISE Camp, Musical Theatre Camps, Ballet Intensives), birthday party services, and special productions including The Nutcracker and theatrical performances. The center features state-of-the-art facilities including Olympic-level gymnastics equipment, professional sprung dance floors with Steinway pianos, American Ninja Warrior-style obstacle courses, and multiple performance spaces totaling 2,400 sq. ft. The company also offers specialized homeschool programming and partners with Spring Branch ISD for off-campus health fitness credit.

Differentiator

Problem solved

Functional benefit

Brands

• RISE Cabaret: Flagship musical theatre performance program featuring voice, acting, and dance training with semester-end showcases
• RISE Theatre Company
• RISE Ballet Company
• Rise Ninja and Parkour

Products and services

• Gymnastics Classes Recurring gymnastics instruction for children delivered through Rise Gymnastics & Ninja LLC, covering foundational and progressive skill development on dedicated gymnastics equipment.
• Dance Classes
• Music Lessons
• Ninja / Parkour Classes
• Musical Theatre Classes
• Birthday Parties
• Seasonal Camps
• Homeschool Programs
• Performance Companies

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators5 records

Recent moves6 records

Expansion highlights12 records

Broad incumbents

• Sky Zone: National trampoline and active-play franchise chain with ninja warrior-style obstacles, birthday party hosting, and recurring membership programs. Overlaps with RISE's ninja/parkour and birthday-party revenue streams at a larger multi-site scale.
• Goldfish Swim School: Children's specialty instruction franchise with subscription-style lessons and party/event revenue. Operates an analogous billing cadence ($100+/month subscription + birthday party packages) to RISE's recurring-class economics.

Direct peers

• Tumbles: Children's gymnastics and movement program offering age-grouped classes for kids 0–12 across multiple locations. Directly comparable to RISE Gymnastics in its developmental progression approach and party/event add-ons.
• The Little Gym: International franchise of age-structured gymnastics, motor-skill, and multi-activity classes for children (typically 4 months–12 years). Closest comparable to RISE's combined youth athletics + life-skills curriculum delivered through a recurring class enrollment model.
• School of Rock: Music school franchise combining private lessons, group rehearsals, and performance-based band programs. Mirrors RISE Music's private-lesson-plus-recital structure and performance-driven retention model.
• My Gym Children's Fitness Centers: Franchise chain offering structured children's fitness, gymnastics, ninja, sports-skills, and movement classes. Operates a similar age-tiered, multi-discipline model targeting the same parent demographic as RISE's gymnastics/ninja/parkour programming.

Emerging players

• Bach to Rock: Music school franchise offering private and group lessons plus performance band programs. Closely comparable to RISE Music's pricing architecture ($30–$50 per half-hour private) and recital-driven retention approach.

Regional players

• Stages Performing Arts Academy: Multi-discipline performing arts academy offering dance, voice, and theatre classes for youth in the Greater Houston area. Direct geographic overlap with RISE Theatre Company and RISE Dance programs and comparable audition-based company structure.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rise-at-the-warehouse

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RISE At The Warehouse