RetireInvest Wide Bay

What RetireInvest Wide Bay does

RetireInvest Wide Bay (legal entity: Wide Bay FP Pty Ltd) is a financial planning practice headquartered in Queensland, Australia, founded in April 1996 by Kathy Paget. The firm operates three physical offices across the Wide Bay/Fraser Coast region — Bundaberg (1/115 George Street), Hervey Bay (Level 1/73 Main Street), and Maryborough (400 Kent Street) — delivering personalised financial advice through face-to-face consultations. The practice functions as a Corporate Authorised Representative of RI Advice Group Pty Ltd (ABN 23 001 774 125, AFSL 238429), a national wealth management group operating since 1979 and owned by Rhombus Advisory.

The firm's service portfolio spans investment advice, retirement planning, wealth management, risk protection (life, TPD, trauma, income protection insurance), estate planning, aged care navigation, and Self-Managed Super Fund (SMSF) setup and administration. Underlying delivery relies on RI Advice Group's research and technical infrastructure rather than proprietary technology; the firm publishes educational content through a Knowledge Centre (InTouch newsletters, Market Wrap reports, Federal Budget summaries) and links to external financial calculators. There is no proprietary software platform, mobile application, or API offering.

The business operates on a quote-based, professional services fee model with annual billing cadence. Revenue is generated through advisory fees on personalised financial plans tailored to individual circumstances. Go-to-market is sales-led and relationship-driven, relying on client referrals, community involvement (Rally for a Cause, Camp Quality, Probus), and content marketing. The customer base spans personas from young professionals through to retirees and aged care clients, with primary emphasis on the approaching-retirement and retirement-and-beyond segments. The practice is co-led by Kathy Paget (Co-Proprietor and Managing Director) and Genevieve de Szoeke (Financial Adviser and Business Partner), supported by Nathan Green, Renee Tregoning, and approximately 15 total staff including client service officers and administrators.

Name

RetireInvest Wide Bay

Legal name

Wide Bay FP Pty Ltd

Website

https://riwidebay.com.au

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

RetireInvest Wide Bay is a financial planning practice serving individuals across Queensland's Wide Bay/Fraser Coast region from offices in Bundaberg, Hervey Bay, and Maryborough, offering retirement, investment, aged care, and SMSF advisory services as part of RI Advice Group.

Ownership category

akta.pro rank

Product category

Financial Advisory Services

NAICS

Portfolio Management and Investment Advice (523940)

SIC

Investment Advice (6282), Insurance Agents, Brokers & Service (6411)

akta.pro industry

PRIMARYFSAEABAD

Retirement Income Planning & Decumulation Advisory

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Wealth & Retirement Advisory

SECONDARYFSAEABAI

Retirement Benefits & Social Security/Medicare Planning

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Wealth & Retirement Advisory

SECONDARYFSAEABAF

Retirement Plan Participant Advice & Managed Accounts

Financial & Insurance/Financial Advisory, Brokerage & Intermediation/Wealth & Retirement Advisory

SECONDARYFSAAAAAJ

Retirement & Pension Wealth (401(k)/IRA/SIPP/Superannuation Retail)

Financial & Insurance/Asset & Wealth Management/Retail & Mass-Affluent Wealth Management

SECONDARYHSABAIAG

Benefits, Insurance & Entitlement Navigation (Medicare/Medicaid/VA/LTC)

Home & Personal Services/Elder Care & In-Home Care Services/Care Coordination & Geriatric Care Management

Keywords

• Financial planning services
• Retirement planning advice
• Wealth management advisory
• SMSF setup and management
• Aged care financial planning

Headquarters

HQ city

Bundaberg

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Financial Advisory Fees: Revenue generated from providing personalised financial advice to individuals, including investment advice, retirement planning, wealth management, SMSF services, and aged care planning. Services are tailored to individual circumstances with long-term advisory relationships.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

RetireInvest Wide Bay is a financial planning practice that delivers personalised financial advice to individuals across life stages. The core offerings include investment advice, retirement planning, wealth management, risk protection (life, TPD, trauma, and income protection insurance), estate planning, SMSF setup and management, aged care planning, and financial position reviews. Services are delivered through face-to-face consultations at three offices in Bundaberg, Hervey Bay, and Maryborough in Queensland, supported by RI Advice Group's research and technical teams.

Product overview

RetireInvest Wide Bay offers a comprehensive suite of financial planning services as a unified offering rather than a modular platform. The core portfolio includes Investment Advice, Retirement Planning, Wealth Management, Risk Protection, Estate Planning, and Aged Care Planning, all delivered through personalised financial adviser consultations. Additional services include Self Managed Super Fund (SMSF) setup and management, Financial Position Reviews, and access to external Tools & Calculators. The company operates as part of RI Advice Group and services clients across Bundaberg, Hervey Bay, and Maryborough in Queensland.

Differentiator

Problem solved

Functional benefit

Products and services

• Investment Advice

Named customers2 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• RI Advice GroupcoreStrategic or Co-development PartnerRI Wide Bay is a Corporate Authorised Representative of RI Advice Group Pty Ltd (ABN 23 001 774 125, AFSL 238429). RI Advice Group has been providing financial advice to everyday Australians since 1979. RI Wide Bay benefits from access to leading research and technical teams who work full-time to ensure recommended strategies are among the best in the field. The firm has representation on the RI Proprietors Advisory Council.
• ProbusminorGTM or Marketing PartnerRI Advice Group has a relationship with Probus, an association for active members of the community and those no longer working full time. RI Wide Bay can refer retiring clients to Probus clubs for social activities, intellectual pursuits, and fellowship, providing retirement lifestyle support alongside financial planning.
• Accountants and SolicitorsminorImplementation/ SI/ Consulting PartnerRI Wide Bay works with clients' other professional advisers including accountants and solicitors to manage SMSF setup, administration, compliance, and estate planning. These relationships are integral to providing holistic financial advice.
• Camp QualityminorOthersRI Wide Bay is a supporter of Camp Quality, a charity committed to bringing hope and happiness to children living with cancer, their families and communities through recreational, educational and financial support programs.
• Rally for a CauseminorOthersRI Wide Bay supports Rally for a Cause, a Fraser Coast charity raising funds for families and individuals in the local community. Now in its 3rd year, the charity has raised over $600,000 for the Fraser Coast community.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hillross Financial Services: Hillross is a national financial advice dealer group within the IOOF/Australian Unity ecosystem, operating through a network of self-employed advisers and practices. It is directly comparable to RI Advice Group as a parent dealer group, with similar face-to-face holistic advice model targeted at individuals across life stages.
• Shadforth Financial Group: Shadforth is a wholly-owned subsidiary of IOOF (now Australian Unity) providing personal financial advice to Australians, with similar service breadth including retirement, super, aged care, and estate planning. Direct competitor in the licensed-advice practice category with parallel fee-for-service model.
• Godfrey Pembroke: Godfrey Pembroke is a national financial planning dealer group (part of Insignia Financial/National Australia Financial Management) providing holistic, relationship-based advice to individuals. Comparable to RI Advice Group practices in GTM, product mix (super, retirement, aged care, SMSF), and regional/suburban office footprint.
• Bridges (Financial Planning): Bridges is an Australian financial advice network providing retirement, super, SMSF, and aged care planning through a partnership model with regional advisers. Direct peer given its similar holistic, life-stage advice positioning and adviser network structure under a national licensee.

Regional players

• Ord Minnett: Ord Minnett is an Australian wealth management firm with private client adviser offices across regional Australia, including Queensland. Comparable in offering wealth management, super, and retirement advice to mass-affluent and retiree clients via a regional office model.
• Shaw and Partners: Shaw and Partners is an Australian wealth management and advice firm with offices across Australia including regional Queensland. Comparable as a regional advice and wealth management provider serving mass-affluent and retiree clients, with a face-to-face advisory model.
• Morgans Financial Limited: Morgans is a Queensland-headquartered financial services firm with a strong regional presence across the state and an advice offering covering wealth management, super, and retirement planning. Comparable as a Queensland-based financial advice provider with strong regional Queensland brand awareness, though it operates more in the broking/wealth space than pure financial planning.

Broad incumbents

• Insignia Financial (IOOF) Advice Network: Insignia Financial operates a portfolio of advice brands (Shadforth, Godfrey Pembroke, IOOF, MLC Wealth) providing financial advice to Australian consumers. Broad incumbent operating in the same dealer-group / authorised-representative model as RI Advice Group, with comparable product mix including retirement, super, and aged care.
• AMP Financial Planning: AMP Financial Planning is one of Australia's largest advice networks, providing financial advice to individuals through a national footprint of practices. Comparable as a broad incumbent offering the same super, retirement, SMSF, and aged care planning services via a similar authorised-representative distribution model.
• Rhombus Advisory (parent): Rhombus Advisory is the broader holding company that owns RI Advice Group and a portfolio of related advice businesses. It is the direct parent of RetireInvest Wide Bay's parent and a broad incumbent in the licensed financial advice distribution space.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/ri-advice-wide-bay

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RetireInvest Wide Bay