Rotes Kreuz Baden

What Rotes Kreuz Baden does

Rotes Kreuz Baden is a district office (Bezirksstelle) of the Austrian Red Cross (Österreichisches Rotes Kreuz), operating as part of the Lower Austria state association (Landesverband Niederösterreich). Founded in 1880 and structured as a registered association (eingetragener Verein), it delivers humanitarian services within the Baden district of Lower Austria, including emergency medical rescue and ambulance transport, blood donation coordination, social welfare assistance, first-aid and certification training, youth programming, and disaster response. The organization is part of a national federation of 133 district offices across nine state associations, supported nationally by approximately 10,719 full-time staff and 79,713 volunteers.

The organization's revenue model is multi-pronged and not commercial in the conventional sense: statutory government contracts fund ambulance and rescue operations under Austrian federal-state mandates; tax-deductible voluntary donations flow through fundraising channels; course and certification fees support first-aid and youth training programs; and service fees are generated through blood products, mobile care services (mobile Pflege), and event-medical standby contracts. Service delivery is supported by a hybrid workforce of paid staff and a large volunteer base, with revenue predictability anchored in the long-cycle public-sector contracts that are statutorily assigned.

The technology stack supporting operations includes conventional digital products rather than proprietary AI or machine-learning infrastructure: the wissen.roteskreuz.at learning platform for online first-aid and certified courses, the ÖRK Podcast for public outreach, the EHRENSACHE volunteer engagement platform, and an expanded social media presence spanning Facebook, Instagram, TikTok, Bluesky, and WhatsApp channels. These digital channels layer atop the organization's traditional in-person service delivery, including physical rescue stations, mobile blood-collection events, classroom training, and door-to-door mobile care visits.

Name

Rotes Kreuz Baden

Legal name

Österreichisches Rotes Kreuz, Landesverband Niederösterreich

Website

https://rk-baden.at

Company type

Private

Founded year

1880

Operating status

Operating

Headcount range

1–10 employees

Short description

Rotes Kreuz Baden is a district office of the Austrian Red Cross (founded 1880) delivering emergency rescue, blood donation coordination, social services, and certified training to the Baden district population in Lower Austria, Austria.

Ownership category

akta.pro rank

Product category

Humanitarian and Emergency Medical Services

NAICS

Emergency and Other Relief Services (624230), Individual and Family Services (6241), Community Food and Housing, and Emergency and Other Relief Services (6242), Community Food Services (624210), Other Individual and Family Services (624190)

SIC

Services-Health Services (8000), Services-Home Health Care Services (8082), Services-Social Services (8300), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Emergency Response Team (ERT) Staffing & Incident Management Support (BPABANAD)

akta.pro secondary industries

Crisis Intervention & Emergency Planning/Response Coordination (HSABAIAN), Emergency Storm Damage Response & Hazard Mitigation (HSAIADAG), Refugee/Migrant Health & Resettlement Health Units (HLAJAAAJ), Emergency / On-Demand Respite Care (HSABAGAD)

Keywords

• Emergency medical services
• Humanitarian aid
• First aid training
• Blood donation services
• Senior care services

Headquarters

HQ city

Tulln an der Donau

HQ country

Austria

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations and Membership Fees: The organization relies heavily on voluntary donations (Geldspenden) from individuals and corporations. Membership fees (Mitgliedsbeiträge) contribute to recurring revenue. Donations to the Austrian Red Cross are tax-deductible in Austria. The EHRENSACHE platform enables targeted volunteering and donation campaigns.
2. Government Grants and Subsidies: As Austria's primary humanitarian organization, the Red Cross receives government funding for statutory services including rescue services (Rettungsdienst), blood donation services (Blutspendedienst), and social services. This includes contracts with public health authorities and municipal governments.
3. Course Fees and Training Services: First aid courses (Erste Hilfe) and other training programs are offered for a fee, generating revenue from individuals, corporations, and organizations requiring certified training.
4. Service Fees: Fees for services including meal delivery (Essenszustellung), emergency transport, and other social services may be charged on a per-service basis.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels7 records

Core offering

Rotes Kreuz Baden is the Baden district branch of the Austrian Red Cross that delivers emergency medical response (Notruf 144, Rettungsdienst), blood donation logistics, first aid training (Erste Hilfe Kurse), senior care and meal delivery (Seniorenbetreuung, Essenszustellung), psychosocial crisis intervention (Krisenintervention), tracing services (Suchdienst), and disaster relief (Katastrophenhilfe) to the regional population. The branch also administers community programs such as Haus der Menschlichkeit, the Helpline 1420 (Kummernummer 1420), and home emergency-call systems (Rufhilfe) for individuals needing continuous care.

Product overview

The Austrian Red Cross (Rotes Kreuz Baden) operates as a district office (Bezirksstelle Baden) of the Austrian Red Cross Lower Austria state association (Landesverband Niederösterreich). The organization offers a comprehensive portfolio of humanitarian services organized into several categories: (1) Emergency Medical Services including 24/7 emergency hotline (Notruf 144), rescue services, and patient transport; (2) Healthcare Services including blood donation (Blutspendedienst via blut.at), crisis intervention, and medical care; (3) Social Services including senior care (Seniorenbetreuung), meal delivery (Essenszustellung), emergency call systems (Rufhilfe), and family tracing (Restoring Family Links/Suchdienst); (4) Education and Training including first aid courses (Erste Hilfe Kurse), digital learning platform (wissen.roteskreuz.at), and the podcast series (ÖRK Podcast); (5) Youth Programs through the Austrian Youth Red Cross (Österreichisches Jugendrotkreuz) including ROKO (kindergarten), Helfi (elementary school), FREUNDE (addiction prevention), and projektXChange (integration workshops); (6) Specialized Units including search dogs (Suchhunde); and (7) Volunteer Programs including civilian service (Zivildienst) and voluntary social year (Freiwilliges Sozialjahr). This constitutes a multi-service humanitarian platform rather than a single product offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Notruf 144 Emergency Hotline 24/7 telephone-based emergency medical alarm hotline that connects Baden residents to ambulance dispatch and pre-hospital care.
• Rettungsdienst (Rescue Service) Ambulance transport and on-scene rescue operations for medical emergencies in the Baden district.
• Blutspendedienst (Blood Donation Service) Coordination of voluntary blood donations, collection, and supply for transfusion medicine across the region.
• Erste Hilfe Kurse (First Aid Courses) Certified training courses in first aid for laypeople, drivers, employees, and institutional partners.
• Seniorenbetreuung (Senior Care) Recurring in-home and community-based care services for older adults living in the Baden district.
• Essenszustellung (Meal Delivery) Regular delivery of prepared meals to seniors, convalescents, and other individuals unable to cook for themselves.
• Rufhilfe (Home Emergency Call System) Subscription-based home emergency-call device service that lets users summon help at the press of a button.
• Krisenintervention (Crisis Intervention) Psychosocial crisis-support service for individuals and families experiencing acute emotional or psychological distress.
• Kummernummer 1420 (Helpline 1420) Telephone helpline providing a confidential ear for everyday worries and psychosocial concerns.
• Suchdienst (Tracing Service / Restoring Family Links) Tracing service that helps re-establish contact between family members separated by migration, conflict or disaster.
• Katastrophenhilfe (Disaster Relief) Disaster preparedness and relief operations responding to natural disasters, accidents, and large-scale emergencies.
• Tageseltern und Kinderbetreuung (Daycare and Childcare) Childcare and day-parent services for families needing regular daytime care for children.
• Wissen.roteskreuz.at (Digital Learning Platform) Web-based learning platform delivering first-aid and humanitarian-aid knowledge content to the public and partner organisations.
• Entwicklungszusammenarbeit (Development Cooperation) International development cooperation projects supporting vulnerable populations abroad, funded and coordinated nationally with local-level contributions.

Quantifiable outcome

• 79,713 volunteers and 10,719 paid staff operating across 133 district offices in Austria
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Partnerships

Three partnerships are on record, tiered core.

• All Austrian Federal State Red Cross AssociationscoreStrategic or Co-development PartnerThe Austrian Red Cross is federally structured with 9 state associations (Landesverbände): Burgenland, Carinthia, Lower Austria, Upper Austria, Salzburg, Styria, Tyrol, Vorarlberg, and Vienna. Each has its own legal personality and financial autonomy, collaborating nationally under the General Secretariat.
• International Committee of the Red Cross (ICRC)coreStrategic or Co-development PartnerThe ICRC is one of three components of the International Red Cross and Red Crescent Movement. The Austrian Red Cross works with ICRC on international humanitarian law, family tracing services (Restoring Family Links), and international disaster response.
• International Federation of Red Cross and Red Crescent Societies (IFRC)coreStrategic or Co-development PartnerThe IFRC coordinates the global Red Cross network (191 national societies, ~16 million volunteers). The Austrian Red Cross participates in international programs, disaster response deployments, and development cooperation projects through IFRC channels.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Caritas Österreich: Caritas is Austria’s other major humanitarian non-profit, directly comparable on social services (homeless support, family services, refugee aid), volunteer-driven operating model, and donation-funded revenue. It competes for donor mindshare and government social service contracts in the same Austrian market.
• Croce Rossa Italiana (Italian Red Cross): Italian Red Cross is a direct national society peer with the same IFRC mandate and parallel service portfolio (rescue, blood, social services, youth programs). Comparable on scale, volunteer base, and statutory emergency response role, providing a benchmark for European Red Cross society operations.
• Schweizerisches Rotes Kreuz (Swiss Red Cross): Swiss Red Cross is a direct peer operating in the same DACH region with the same Red Cross/Red Crescent mandate including rescue services, blood donation, and social services. Similar organizational scale, federal structure, and reliance on donations and government contracts.
• Johanniter Österreich (St. John Ambulance Austria): Johanniter is a direct competitor in Austrian rescue services, first aid training, and home care. Comparable as another internationally-affiliated voluntary aid society operating parallel emergency response and social service offerings within the same regulatory framework.
• Malteser Hilfsdienst (Austria/Germany): Malteser is another internationally-affiliated voluntary aid society offering rescue services, first aid training, and social services across Austria and Germany. Direct peer on emergency response and training offerings with comparable volunteer-driven operating model.
• Deutsches Rotes Kreuz (German Red Cross): German Red Cross is the direct national society peer with an identical humanitarian mandate (rescue, blood donation, social services, youth programs) operating under the same IFRC framework. Comparable on service portfolio, volunteer-driven operating model, and statutory role in national emergency response.
• Arbeiter-Samariter-Bund Österreichs (ASBÖ): ASBÖ is a direct competitor in Austrian rescue services, ambulance transport, and social services, operating under a parallel voluntary-aid society model. Comparable on emergency response offerings and training services, and competes for the same Zivildienst placements.
• Diakonie Österreich: Diakonie is a comparable Austrian humanitarian non-profit delivering social services, refugee support, and care services for vulnerable populations. Operates in parallel with the Red Cross for government social service contracts and donor support across Austria.

Emerging players

• Hilfswerk Österreich: Hilfswerk is an Austrian non-profit specializing in home care, family support, and senior services — a partial-overlap competitor in the social services segment the Red Cross addresses. Comparable on elderly care offerings (mobile nursing, meal delivery) and competes for the same government care contracts.
• Volkshilfe Österreich: Volkshilfe is an Austrian non-profit delivering social services, family support, and emergency aid for vulnerable populations. Partial-overlap competitor in social assistance services, with comparable donation-driven funding model and reliance on volunteer networks.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat7 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/roteskreuzat
• YouTubeyoutube.com/channel/UC8WCKRSwb2fR-JN69Xan4yw
• Facebookfacebook.com/RKBaden
• LinkedInlinkedin.com/company/rotes-kreuz-baden
• Instagraminstagram.com/roteskreuz_baden

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about Rotes Kreuz Baden