Room15 Digital

What Room15 Digital does

Room15 Digital is a Ukrainian digital agency headquartered in Dnipro, founded in 2019 and operating as a 24-person cross-functional team spanning Business Solutions, Development & DevOps, Digital Marketing, and UX/UI/CRO Design. The firm delivers end-to-end digital product services for eCommerce and B2B clients, organized around four product directions: Lean Launch MVP, Replatforming & Migration, Scaling & Evolution, and Technical Support. Core capabilities include custom eCommerce website development (Shopify, WordPress, OpenCart, Magento, custom stacks), UX/UI design and CRO, SEO services, paid acquisition (Google Ads, Meta), digital marketing, analytics and data systems setup, AI process automation, and DevOps/headless commerce engineering. The technology stack spans JavaScript (Vue, Nuxt, React, Next.js, Angular), PHP (Laravel, Yii2, Symfony), Python/Django, .NET, Java/Kotlin/Swift, React Native, Flutter, with multi-cloud DevOps (AWS, Azure, GCP, Hetzner, Digital Ocean) and analytics tooling (GA4, GTM, Hotjar, Clarity, Ahrefs, Serpstat).

The business model is professional services with a hybrid of project-based and recurring revenue. Custom development projects are scoped and priced per engagement; SEO and digital marketing are sold as monthly subscriptions with tiered packages (Basic $400/mo, Standard $800/mo, Professional custom); CRO services are project-based (UX audit from $350, landing page redesign from $500, comprehensive CRO from $550); long-term technical support is retainer-based. GTM is sales-led with consultation-driven onboarding (website forms, calls), supplemented by content marketing (blog, free SEO audit, free UX checklist) and partnership/channel signals (Google Partner, Meta Business Partner). Customer base is horizontally segmented across SMEs and startups in Ukraine and select international markets, with named clients concentrated in eCommerce verticals (Beauty, Sporting Goods, Packaging, Legal Services, Marketplaces). Claimed scale markers include 150+ implemented projects, 3.79% average conversion rate, 25M+ organic visitors driven for clients, 300% traffic growth in 6 months for SEO engagements, and 95% client retention after initial engagement.

The company is privately held, founder-led by Oleksandr Bielinskyi (CEO), with no external institutional investment, no M&A history, and no subsidiaries. The ownership operates through two Ukrainian legal entities (FOP Bielinskyi O.M. and LLC Room 15). Strategic priorities signaled include AI integration services, AEO/GEO service expansion, and headless commerce capability building.

Name

Room15 Digital

Legal name

ФОП Бєлінський О.М. (Individual Entrepreneur Oleksandr Bielinskyi)

Website

https://room15.digital

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Room15 Digital is a Ukrainian digital agency (24 employees, founded 2019) offering end-to-end eCommerce development, SEO, CRO, digital marketing, and AI automation services for SMB and mid-market businesses, primarily in Ukraine.

Ownership category

akta.pro rank

Product category

Digital Agency Services / eCommerce Development

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Marketing Automation Platforms & Services (BPAFAFAC)

Keywords

• ECommerce development services
• Conversion rate optimization
• Search engine optimization
• UX/UI design services
• Digital marketing services

Headquarters

HQ city

Dnipro

HQ country

Ukraine

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Custom Web Development & eCommerce Solutions: Full-cycle development of eCommerce websites, corporate sites, B2B portals, marketplaces, and D2C platforms. Revenue is project-based, with fixed pricing per scope, and includes ongoing technical support and development retainers.
2. Digital Marketing & SEO Services: SEO campaigns, paid acquisition (Google, Meta), content marketing, retention marketing, and marketing automation services. Billed on monthly retainer basis with tiered packages (Basic $400/mo, Standard $800/mo, Professional custom pricing).
3. UX/UI Design & CRO Services: UX/UI audits, CRO optimization, landing page redesigns, and comprehensive conversion rate optimization programs. Billed as one-time projects with UX audits from $350, redesigns from $500, and comprehensive CRO from $550.
4. Technical Support & Maintenance: Ongoing technical support, platform optimization, performance tuning, and product evolution services for existing client platforms. Typically structured as monthly retainers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Room15 Digital is a Ukrainian digital agency that designs, develops, migrates, and scales eCommerce platforms and digital products for businesses. Service delivery spans UX/UI design, full-cycle web development (Shopify, WordPress, OpenCart, custom), SEO, paid digital marketing, conversion rate optimization, analytics implementation, and AI-powered marketing and sales automation. The offering is organized around four product directions — Lean Launch MVP, Replatforming & Migration, Scaling & Evolution, and Technical Support — that bundle strategy, design, development, and growth execution for client digital products.

Product overview

Room15 Digital is a Ukrainian digital agency (founded 2019) offering a suite of interconnected eCommerce and digital product services centered around four product directions: Lean Launch MVP (rapid MVP development), Replatforming & Migration (platform switching and SEO migration), Scaling & Evolution (growth and optimization), and Technical Support. The core offering combines UX/UI design and CRO services with full-cycle eCommerce website development (B2C, B2B, multivendor marketplaces) across multiple platforms including Shopify, OpenCart, WordPress, and custom-built solutions. This is supplemented by SEO services, digital marketing (paid acquisition, SMM, retention), analytics and data system setup, and AI-powered process automation (sales automation, marketing automation, AI assistants, AI content generation). DevOps and headless commerce services round out the technical delivery layer. The four product directions — MVP launch, migration, scaling, and support — form the client-facing product portfolio, while design, development, marketing, and analytics services operate as the functional capabilities that feed into each product direction.

Differentiator

Problem solved

Functional benefit

Products and services

• eCommerce Website Development Full-cycle development of B2C online stores, B2B portals, and multivendor marketplaces on Shopify, WordPress, OpenCart, Magento, and custom stacks, tailored to client business models and scalability needs. For SMB through enterprise clients launching or replatforming eCommerce operations.
• UX/UI Design & CRO UX/UI audits, landing page redesigns, heatmap and behavior analysis, A/B testing, and full-funnel conversion rate optimization. Sold as discrete projects (UX audit from $350, landing page redesign from $500, comprehensive CRO from $550) and via retainer programs. For eCommerce operators seeking higher conversion on existing traffic.
• SEO Services Technical SEO, on-page content optimization, link building, and ongoing organic search campaigns delivered as monthly subscription packages. Three published tiers — Basic ($400/mo, up to 100 keywords), Standard ($800/mo, up to 300 keywords), and Professional (custom, up to 500 keywords) — targeting local, mid-market, and large-company clients respectively.
• Digital Marketing (Paid Acquisition) Paid acquisition campaigns through Google Ads and Meta (Facebook, Instagram), retention marketing, social media marketing (SMM), and PPC management. Delivered under Google Partner and Meta Business Partner certifications for businesses seeking traffic and lead generation.
• AI Process Optimization & Automation AI-powered sales automation, marketing automation, CRM integration, AI content automation, AI assistants/agents, and AI email marketing setup. Designed to reduce manual work and scale operations across sales, marketing, and customer communication for eCommerce and digital product businesses.
• Analytics & Data Systems Setup End-to-end analytics implementation (GA4, Google Tag Manager), product analytics, CRM integration and reporting, and custom dashboards for marketing, sales, and product teams. Enables data-driven decision making and behavior-based optimization for digital product businesses.
• DevOps & Headless Commerce

Quantifiable outcome

• 3.79% average conversion rate across solutions delivered
• +7 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• GooglecoreGTM or Marketing PartnerOfficial Google Partner with certified team. The partnership enables Room15 to offer certified Google advertising services (Google Ads, Google Analytics, Google Tag Manager, Google Search Console, Google Pagespeed, Google Data Studio) and positions the agency as a recognized Google partner for digital marketing services.
• Meta (Facebook)coreGTM or Marketing PartnerMeta Business Partner displayed as a trust badge on the company website, indicating certified competence in Meta advertising platforms (Facebook, Instagram) for client marketing campaigns.

Scale indicators15 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Sitecore: Enterprise digital experience and content management platform vendor. Adjacent incumbent whose enterprise stack overlaps with Room15's CMS/marketing-platform integration and analytics work, but at a vastly larger scale.
• Shopify: Dominant eCommerce platform on which Room15 builds a large share of its projects. A platform incumbent whose embedded AI features and partner ecosystem are simultaneously an opportunity and a competitive threat to Room15's services.
• Wix: DIY website builder targeting SMBs with built-in SEO, CRO, and AI site-building tools. Competes for the same SMB segment Room15 targets by enabling businesses to bypass agency fees entirely.

Direct peers

• Geniusee: Ukrainian software development and digital product agency offering custom web/eCommerce development and DevOps services. Comparable on the development-and-tech-services side of Room15's offering.
• Inweb: Ukrainian SEO and digital marketing agency offering technical SEO, link building, and CRO services. Comparable on the organic-growth service line and on serving Ukrainian SMBs.
• Promodo: Ukrainian-born performance marketing agency specializing in SEO, PPC, and analytics for eCommerce. Directly comparable on service mix (SEO + paid + CRO) and on serving SMB-to-mid-market eCommerce clients.
• Netpeak: Ukrainian digital marketing agency offering SEO, PPC, analytics, and eCommerce growth services. Closest geographic and service-line peer to Room15 Digital, including retainer SEO/CRO work and an SMB/mid-market customer base.
• Smartico: Marketing automation and CRM integration specialist with overlap on Room15's CRM/marketing-automation and AI-driven engagement offerings for SMBs and digital products.
• Elixir Web: Ukrainian web development agency focused on eCommerce (Shopify, Magento, custom builds). Overlaps directly with Room15's core development and migration service line.
• WebPromo: Ukrainian full-service digital agency providing SEO, PPC, SMM, and eCommerce development, with a similar SMB/mid-market focus and project-plus-retainer pricing model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/room15

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Room15 Digital