Rooted Talent Solutions

What Rooted Talent Solutions does

Rooted Talent Solutions is a privately-held staffing agency headquartered in Atlanta, Georgia, founded in 2016 and operating with approximately 35 employees. The company connects small to medium-sized businesses with vetted customer service and healthcare professionals, spanning roles such as call center agents, technical support specialists, client success representatives, virtual call center agents, and data entry personnel. Its core technology is a staffing and recruitment platform — described without any proprietary AI/ML features — supported by a website built on Odoo's open-source CMS.

The firm's business model is professional services-based, generating revenue through placement fees on direct and contingency placements rather than a marketplace or subscription model. It positions itself as a direct hiring partner, with a 30-day satisfaction guarantee offering free replacements. Its go-to-market is sales-led, with direct outreach via website contact forms, email, and phone targeting SMBs across five verticals: call centers/BPOs, healthcare customer support, retail and e-commerce, financial services and insurance, and technology/SaaS. Remote, hybrid, and in-office arrangements are supported. Pricing is quote-based and not publicly disclosed.

The company's stated differentiation rests on a structured four-step placement process (Discover, Source, Screen, Deliver) emphasizing vetting for communication, empathy, problem-solving, and cultural fit, along with multi-platform sourcing partnerships. Geographic presence is concentrated in the Southeast United States, with no claimed global footprint. No funding rounds, patents, certifications, executive leadership profiles, or named customer logos are disclosed in the source material, and the publicly listed contact details include placeholder email and phone numbers, indicating a thin or partially built commercial operation.

Name

Rooted Talent Solutions

Legal name

Rooted Talent Solutions

Website

https://rootedtalent.solutions

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Rooted Talent Solutions is a privately-held, Atlanta-based staffing agency placing vetted customer service and healthcare professionals with small to medium-sized businesses across call center, healthcare, retail, financial services, and technology verticals.

Ownership category

akta.pro rank

Product category

Staffing Services

NAICS

Employment Placement Agencies (561311), Employment Services (5613)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

General Permanent Placement (Multi-Industry) (BPACAFAA)

Keywords

• Customer service staffing
• Healthcare staffing
• Call center staffing
• Remote workforce solutions
• Talent placement services

Headquarters

HQ city

Atlanta

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Staffing and Talent Placement Services: The company earns revenue by placing vetted customer service and healthcare professionals with client companies. Revenue is generated through placement fees, likely on a contingency or direct placement basis, with a satisfaction guarantee providing replacement candidates within 30 days at no additional cost.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Rooted Talent Solutions is a staffing agency that recruits, screens, and places vetted customer service and healthcare professionals with client companies. The firm sources candidates for call centers, help desks, client success, virtual agent, and administrative roles, scaling from single hires to entire teams under remote, hybrid, or in-office arrangements.

Product overview

Rooted Talent Solutions operates as a staffing agency offering a unified portfolio of talent acquisition and workforce management services. The core offering comprises Customer Service & Tech Support Staffing and Healthcare Staffing, supplemented by specialized sub-products including Call Center & Contact Center Support, Technical & Help Desk Support, Client Success & Retention Roles, Virtual Call Center Agents, and Data Entry Specialists. These services work together to provide businesses with scalable, flexible staffing solutions across remote, hybrid, and in-office arrangements.

Differentiator

Problem solved

Functional benefit

Products and services

• Customer Service & Tech Support Staffing Staffing service placing vetted customer service representatives, call center agents, technical and help desk support staff, client success and retention professionals, virtual call center agents, and data entry specialists with client companies. Includes remote workforce options to reduce client overhead.
• Healthcare Staffing Recruitment and placement of healthcare professionals to support healthcare customer support teams, including patient support, healthcare customer service, and administrative support roles.

Segments5 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Kelly Services: Established global staffing provider with dedicated customer service and contact center placement practices. Competes directly with Rooted for the same types of roles but at materially larger scale and broader geographic reach.
• Robert Half International: Global staffing and consulting firm with a dedicated customer service and administrative support placement practice. Comparable as a direct competitor for the same SMB and mid-market customer service placements, though far larger and broader in scope.
• Adecco: One of the world's largest staffing firms with significant customer service and contact center placement operations. Represents a broad incumbent peer that competes in the same placement categories at much greater scale.
• Randstad: Global staffing leader with dedicated customer service and contact center practice groups. Competes for the same placements but at much broader scale, deeper enterprise relationships, and stronger brand recognition.

Direct peers

• Insight Global: Mid-to-large staffing firm with strong customer service, call center, and IT support placement capabilities. Closely comparable to Rooted in vertical specialization (including healthcare support) and SMB-to-enterprise client mix.
• Beacon Hill Staffing Group: Mid-sized staffing firm with divisions serving customer service, administrative, and professional placements. Comparable in operating model and SMB/mid-market client orientation.
• AppleOne Employment Services: Privately held staffing firm serving SMB customers across customer service, administrative, and healthcare support roles. Comparable in client segment, placement approach, and niche vertical emphasis.
• Express Employment Professionals: Franchise-based staffing firm explicitly targeting small to medium-sized businesses for customer service, administrative, and commercial placements. Highly comparable in SMB customer focus and direct-hire plus temp staffing model.
• CornerStone Staffing: Regional staffing firm specializing in customer service, administrative, and healthcare support placements for SMB and mid-market clients. Closely comparable in size, vertical mix, and direct-hire approach.

Emerging players

• Recruiting from Scratch: Specialized recruiting firm with strong customer success and support placement capabilities. Comparable in the tech/SaaS and customer service verticals but more concentrated in technology clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/rootedtalent

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rooted Talent Solutions