RT Lodge
RT Lodge is a privately held boutique inn, restaurant, day spa, and event venue in Maryville, Tennessee, serving leisure travelers, destination wedding couples, and corporate retreat groups with accommodations, fine dining, spa services, and exclusive-use event packages on the Maryville College campus.
- Company typePrivate
- Founded2016
- HeadquartersMaryville, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What RT Lodge does
RT Lodge is a privately held boutique inn, restaurant, day spa, and event venue operating on the wooded campus of Maryville College in Maryville, Tennessee. The property serves three primary customer segments: leisure travelers seeking overnight accommodations in a woodland setting, couples booking destination weddings with exclusive weekend property buyouts for up to 200 guests, and corporate groups hosting private retreats and meetings across multiple on-property venues. Diversified revenue is generated through six service lines: hotel accommodations (rates from $359/night), a full-service seasonal restaurant and bar/lounge (The Restaurant at RT Lodge and The Morningside Room), The Carriage House Spa (seven treatment rooms opened in 2025), private and group dining for parties of 11+, destination wedding packages, and corporate meeting packages across the Meeting House, Boardroom, and Sperry Tent.
The business operates on a direct-to-consumer go-to-market model, with bookings flowing through the property's website (powered by RMS Cloud), phone reservations, an on-site inquiry form for corporate groups, and Eventbrite for signature retreats such as mahjong and watercolor weekends. Pricing is anchored on per-person event menus starting at $70++ and per-package retreat pricing ranging from $360 for single-occupancy art retreats up to $1,250+ for single-occupancy weekend culinary events. A 20% automatic service charge replaces tipping across food and beverage, funding above-living-wage compensation. The property is independently owned (no parent company or institutional investor identified), employs 39 people, and cultivates a programmed calendar of signature recurring events (The Gathering, Morningside Supper Series, Whiskey Series, seasonal wellness retreats) to drive off-peak utilization. No AI/ML, platform technology, or proprietary software product is part of the offering; the underlying technology stack consists of standard hospitality booking, payments, and website infrastructure.
RT Lodge firmographics
Firmographics- Name
- RT Lodge
- Legal name
- RT Lodge
- Website
- https://rtlodge.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- RT Lodge is a privately held boutique inn, restaurant, day spa, and event venue in Maryville, Tennessee, serving leisure travelers, destination wedding couples, and corporate retreat groups with accommodations, fine dining, spa services, and exclusive-use event packages on the Maryville College campus.
- Ownership category
- akta.pro rank
RT Lodge industry classification
Industry- Product category
- Boutique hospitality and event venue
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Full-Service Restaurants (722511)
- SIC
- Hotels & Motels (7011)
- akta.pro primary industry
- Integrated Full-Service Hotel Complexes (Mixed-Use) (THAGAAAL)
- akta.pro secondary industry
- Hotel & Resort Restaurants (THAFACAH)
Keywords
Where RT Lodge is headquartered
LocationHeadquarters
- HQ city
- Maryville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
RT Lodge business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others
Revenue model
- Hotel Accommodations: Overnight stays in boutique guest rooms with rates starting at $359 per night during Thanksgiving. The property offers various room types including standard king rooms, twin rooms, and upgraded porch/balcony rooms.
- Restaurant Dining: The Restaurant at RT Lodge serves seasonal dinner menus Monday-Saturday 5-9:30pm, Sunday 5-9pm. Features house-made charcuterie, fresh breads, and locally sourced ingredients. Also includes The Morningside Room bar and lounge.
- Spa Services: The Carriage House Spa offers massages, facials, and body treatments. Features seven treatment rooms, sauna, and retail space. Open Monday-Saturday 9am-6pm, Sunday 12pm-6pm.
- Wedding & Event Hosting: Full-service wedding venue hosting up to 200 guests. Includes exclusive weekend use, multiple ceremony/reception spaces, custom Sperry Tent, and catering. Now booking for 2027 weddings.
- Corporate Retreats & Meetings: Meeting spaces including the Meeting House (1,358 sq ft, up to 75 guests), Boardroom (320 sq ft, up to 12), and Sperry Tent (4,800 sq ft, up to 100 classroom style). Custom menus for groups of 14+.
- Retail Shop: Shop selling curated retail items, digital gift cards, and event packages including watercolor retreats, wine dinners, and gathering weekend packages.
- Gift Cards: Digital gift cards redeemable for overnight stays, dining, spa services, and curated retail.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Thanksgiving dinner package |
| One time/ perpetual license | Pay-as-you-go | Group dining packages |
| Subscription | Pay-as-you-go | Corporate meeting packages |
| Unit Pricing | Pay-as-you-go | Boardroom rental |
| One time/ perpetual license | Pay-as-you-go | Watercolor in the Woods retreat |
| One time/ perpetual license | Pay-as-you-go | The Gathering 2026 weekend package |
| One time/ perpetual license | Pay-as-you-go | Forge Cellars Wine Dinner |
| One time/ perpetual license | Pay-as-you-go | 10-Year Anniversary Dinner |
| One time/ perpetual license | Pay-as-you-go | A Gentle Reset Retreat |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels4 records
RT Lodge product offering
Product offeringCore offering
RT Lodge is a boutique inn, restaurant, spa, and event venue on the Maryville College campus in East Tennessee. It sells overnight accommodations, seasonal farm-to-table dining, a day spa, full-service destination weddings, and corporate retreat packages under a single integrated hospitality property. The all-in-one model lets guests book lodging, dining, spa, and event services in one destination.
Product overview
RT Lodge is a boutique inn, restaurant, and event venue operating as a single unified property with multiple service lines rather than a platform-plus-modules architecture. Its core offerings span three interlinked categories: (1) Accommodations — overnight guest rooms and suites at the historic lodge on the Maryville College campus; (2) Food & Beverage — The Restaurant at RT Lodge (full-service seasonal dinner restaurant), The Morningside Room bar and lounge (cocktails, wine, bar bites), and Private & Group Dining (three dedicated private dining rooms for events of 11+ guests); and (3) Events & Wellness — The Carriage House Spa (seven-treatment-room day spa), destination weddings (exclusive weekend buyout up to 200 guests), and corporate retreats (Meeting House, Boardroom, Sperry Tent). RT Lodge also curates a calendar of signature recurring events including The Gathering (annual culinary weekend), Watercolor in the Woods art retreats, Dogwood Mahjong Summer Retreat, the RT Lodge Whiskey Series, Smoky Mountain Stitch Retreat, Morningside Supper Series (guest chef dinners), and seasonal holiday events (Thanksgiving, Valentine's, New Year's Eve). A retail shop sells gift cards redeemable across all services.
Differentiator
Problem solved
Functional benefit
Products and services
- RT Lodge Boutique Hotel Accommodations Overnight guest rooms and suites set on the wooded campus of Maryville College in Maryville, Tennessee, offering historic charm with modern comfort. Available room types include standard king rooms, twin rooms, and upgraded porch and balcony rooms, with rates starting at $359 per night and breakfast included.
- The Restaurant at RT Lodge Full-service farm-to-table restaurant featuring seasonal dinner menus with house-made charcuterie, fresh breads, and locally sourced ingredients, open Monday through Saturday 5–9:30pm and Sunday 5–9pm.
- The Morningside Room Bar & Lounge Renovated bar and lounge offering hand-crafted cocktails, a rotating selection of local beers, curated wines, and casual bar bites, named after the original 1932 Morningside residence designed by Susan Wiley Walker.
- The Carriage House Spa High-touch day spa offering therapeutic massages, rejuvenating facials, body treatments, and wellness services with seven treatment rooms, a sauna, and curated retail space. Open Monday–Saturday 9am–6pm and Sunday 12pm–6pm.
- RT Lodge Destination Weddings Weekend-exclusive destination wedding packages for up to 200 guests, including guest accommodations, rehearsal dinner, ceremony, and reception in a custom Sperry Tent, with full-service planning, custom menus, and exclusive property use Friday through Sunday.
- Corporate Meetings and Retreats at RT Lodge Private corporate retreat packages featuring the Meeting House (1,358 sq ft, up to 75 guests), Boardroom (320 sq ft, up to 12 guests), and Sperry Tent (4,800 sq ft, up to 100 guests classroom style), with AV equipment, custom catering for groups of 14+, and exclusive use of gathering areas.
- Private & Group Dining Private dining experiences in three dedicated rooms: The Boardroom (up to 13 guests at $500/4 hours), The Mezzanine (up to 20 guests), and The Back Dining Room (up to 42 guests), with group dining menus starting at $70 per person for parties of 11 or more and additional event spaces such as The Ruby Room cocktail lounge at $250/hour.
- The Gathering Annual Culinary Weekend Annual immersive culinary and beverage weekend highlighting the connection between chefs, farmers, and makers, featuring collaborative multi-course dinners, craft demonstrations, tastings, panel discussions, and fireside chats. The 5th annual edition is scheduled for August 28–30, 2026.
- Watercolor in the Woods Retreat Overnight art retreat led by local artist Chuck Finley of C. Finley Art, set amid the summer gardens, including watercolor painting instruction, overnight lodge stay, and brunch by Pastry Chef Caitlyn Cox, available for all skill levels at $480 for two guests and $360 for one guest.
- Dogwood Mahjong Summer Retreat Luxury mahjong retreat blending relaxed play, natural beauty, and leisure in the wooded surroundings of RT Lodge, designed for all skill levels and ticketed through Eventbrite.
- RT Lodge Whiskey Series Educational whiskey and bourbon tasting series featuring curated pours, expert-led guided tastings, and full lunch or snacks, including the W.L. Weller class and a Tennessee Whiskey class with Jeff Arnette of Company Distilling.
- Morningside Supper Series Rotating chef dinner series hosted in The Morningside Room featuring guest chefs from acclaimed regional restaurants such as Vivek Surti of Tailor Nashville, Joey Milenkovic of BONA FIDE, and Colby Rasavong and Alex Burch of Bad Idea.
- Forge Cellars Wine Dinner Multi-course wine dinner pairing Forge Cellars wines, including expressive Rieslings, Pinot Noir, and Chardonnay from Seneca Lake, with a curated dinner menu guided by Managing Partner Rick Rainey, priced at $145++ per person and including welcome snacks, a 4-course dinner, and drink pairings.
- A Gentle Reset Retreat Overnight self-care retreat for caregivers featuring yoga, sound bath, journaling, a 60-minute spa service, guided nature walk, and family-style meals, led by Spa Director Amanda Myers, priced from $498 for one guest and $875 for two guests.
- RT Lodge Gift Cards Digital gift cards redeemable for overnight stays, dining at The Restaurant at RT Lodge and The Morningside Room, spa services at The Carriage House, and curated retail items, sold through the Shift4 payment platform.
Quantifiable outcome
- 10 years of The Restaurant at RT Lodge operations
- +1 more outcomes
Companies that use RT Lodge
Customer profileSegments5 records
Ideal customer profiles5 records
RT Lodge technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
RT Lodge partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Southern Smoke FoundationcoreA portion of all ticket sales from The Gathering event benefits Southern Smoke Foundation, a national nonprofit supporting the food and beverage industry through emergency relief funding and access to mental health services. Southern Smoke is launching its 'Behind You' mental health program in Tennessee in partnership with East Tennessee State University's Behavioral Health & Wellness Clinic.
Scale indicators5 records
Recent moves9 records
Expansion highlights6 records
RT Lodge competitors and assessment
Company assessmentDirect peers
- The Inn at Little Washington: Relais & Châteaux destination property in Washington, VA pairing boutique accommodations with a three-Michelin-star restaurant. Comparable to RT Lodge in its chef-anchored identity, integrated lodging + fine dining + special-event model, and reliance on culinary reputation to drive room demand.
- The Swag: Relais & Châteaux mountain inn in Waynesville, NC offering all-inclusive boutique lodging, locally sourced cuisine, and curated retreats. Comparable to RT Lodge as a small, independently owned, nature-immersed luxury lodge with destination dining and themed retreat programming in the Southern Appalachians.
- Salamander Resort & Spa: Luxury independent resort in Middleburg, VA with equestrian programming, multiple restaurants, full-service spa, and significant corporate retreat and wedding business. Comparable to RT Lodge as an independently owned, mixed-use destination property emphasizing culinary, wellness, and event programming in the Mid-Atlantic.
- Greystone Inn: Historic boutique lakefront inn on Lake Toxaway, NC with formal dining, spa services, and wedding/event hosting. Comparable to RT Lodge in heritage-property positioning, integrated lodging + dining + events model, and Southern destination-wedding target market.
- Old Edwards Inn & Spa: Boutique luxury resort in Highlands, NC with European-style accommodations, full-service spa, multiple restaurants and bars, and event/wedding facilities. Comparable to RT Lodge in scale, mixed-use lodging + dining + spa + weddings positioning, and Southern Appalachian destination-wedding target market.
- Blackberry Farm: Luxury 4,200-acre resort in Walland, TN (~30 miles from Maryville) offering boutique accommodations, farm-to-table dining, spa, weddings, and corporate retreats. Directly comparable to RT Lodge in geography, integrated lodging/dining/spa/event model, and culinary positioning — and is the primary competitor in the East Tennessee luxury destination segment.
- The Fearrington House: Boutique Relais & Châteaux inn near Chapel Hill, NC with on-site fine dining, spa, and event/wedding venues. Comparable to RT Lodge as an independently operated, chef-led boutique property combining accommodations, destination restaurant, and intimate event hosting in the Carolinas/Tennessee/Virginia luxury corridor.
- Primland: Luxury resort in Meadows of Dan, VA (Primland) offering lodge-style accommodations, farm-to-table dining, spa, golf, and event venues. Comparable to RT Lodge as a destination property combining boutique lodging, elevated cuisine, spa, and weddings in the Mid-Atlantic/Southern Appalachian corridor.
Broad incumbents
- The Omni Grove Park Inn: Large historic luxury resort in Asheville, NC with multiple restaurants, full-service spa, and extensive event/wedding facilities. Comparable to RT Lodge as a destination lodging + dining + spa + weddings operator in the Western North Carolina / East Tennessee corridor, but at significantly larger scale and broader target market.
- Biltmore Estate: Asheville, NC-based hospitality and tourism operator with on-site hotels, multiple restaurants, spa, winery, and large-scale event/wedding venues. Comparable to RT Lodge as an Asheville-region destination combining accommodations, F&B, spa, and weddings in the Smoky Mountains market, though at much greater scale and breadth.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
RT Lodge social profiles
Digital presenceRT Lodge financial estimates
Financial estimateRevenue estimate
Valuation estimate
RT Lodge leadership team
Management profileNumber of profiles
Profiles5 records
RT Lodge subsidiaries and ownership
Company hierarchySubsidiaries1 record
RT Lodge funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RT Lodge M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RT Lodge
What does RT Lodge do?
RT Lodge is a boutique inn, restaurant, spa, and event venue on the Maryville College campus in East Tennessee. It sells overnight accommodations, seasonal farm-to-table dining, a day spa, full-service destination weddings, and corporate retreat packages under a single integrated hospitality property. The all-in-one model lets guests book lodging, dining, spa, and event services in one destination.
Is RT Lodge a public or private company?
RT Lodge is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RT Lodge founded?
RT Lodge was founded in 2016. It employs 11 to 50 people.
Where is RT Lodge based?
RT Lodge is headquartered in Maryville, United States, in the North America region.
How does RT Lodge make money?
Seven revenue lines are on record. Hotel Accommodations are the primary driver. The others are restaurant Dining, spa Services, wedding & Event Hosting, corporate Retreats & Meetings, retail Shop and gift Cards.
Who are RT Lodge's main competitors?
Direct peers on record are The Inn at Little Washington, The Swag, Salamander Resort & Spa, Greystone Inn, Old Edwards Inn & Spa, Blackberry Farm, The Fearrington House and Primland. Broad incumbents are The Omni Grove Park Inn and Biltmore Estate.
Does RT Lodge have an API?
No public API is recorded for RT Lodge.
What industry is RT Lodge in?
RT Lodge's product category is Boutique hospitality and event venue. Its primary akta.pro industry code is THAGAAAL, Integrated Full-Service Hotel Complexes (Mixed-Use), with a secondary code of THAFACAH, Hotel & Resort Restaurants. Its NAICS code is 72111 and its SIC code is 7011.