Rugby Club Haguenau

What Rugby Club Haguenau does

Rugby Club de Haguenau (RCH) is a French amateur sports association (Association sportive loi 1901, SIREN 422 869 354) founded in 1969 and headquartered at the Parc des Sports de Haguenau, 19 rue du Moulin Neuf, in Haguenau, Alsace. The club operates a community rugby program spanning senior men's teams competing in the Fédérale 3 championship (third tier of the French federation system, FFR) and an Excellence B reserve, M16 and M19 youth teams operating within the Nord Alsace Entente (covering Haguenau, Saverne, Lauterbourg, Drusenheim, Lorquin), a women's team within Entente Nord Alsace and CRIG, an FFR-labeled École de Rugby for children aged 5–14 staffed by approximately 20 qualified educators, and a leisure/touch rugby program. RCH is described in its own materials as the second-largest rugby club in Alsace by membership behind SC Sélestat.

The club is run on a volunteer-governance model under President Pascal LEBAUPIN, with six paid operational roles supporting a multi-stakeholder structure that includes segment managers for seniors (Yan Ambrosini, Corinne Metzger), women's team (Lionel Cournut), youth categories M16 (Stéphane K.) and M19 (Michel S.), École de Rugby (Bernard Flesh with Noah Eckert and Carole Fritsch), and leisure rugby (Julien K.). Revenue is generated through five streams: recurring membership/license fees across all categories, a four-tier sponsorship program (Diamond, Gold, Silver, Bronze) with approximately 20 local and regional partners, recurring member card benefits via the June 2025 Carte de membre RCH, transactional concessions through the Bodega du RCH match-day bar, and event income anchored by the annual Grand Loto de Noël du RCH Christmas lottery, with merchandise sales processed through an Intersport-operated e-commerce boutique launched October 2024.

The technology stack is intentionally lightweight and entirely commodity: a WordPress site with Elementor page builder, Complianz cookie consent, Wordfence security, Google reCAPTCHA, and Google Maps integration, hosted on Hetzner. Distribution combines on-site match-day and training engagement at Parc des Sports, the Intersport online boutique, and the partner discount network activated through the member card. There is no proprietary software, no mobile app, no public or partner-facing API, no AI/ML capability, and no external investment structure; operations are funded entirely by membership income, partner contributions, and event fundraising within a single regional geography (Alsace).

Name

Rugby Club Haguenau

Legal name

Rugby Club de Haguenau

Website

https://rugby-haguenau.fr

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1–10 employees

Short description

Rugby Club de Haguenau is a French amateur sports association founded in 1969 that operates a community rugby program in Alsace across seniors (Fédérale 3), youth, women's, FFR-labeled youth rugby school, and leisure/touch categories, funded by membership fees, a four-tier local sponsorship program, member card benefits, match-day bar income, and events.

Ownership category

akta.pro rank

Product category

Amateur Sports Club / Rugby Training Services

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs) (MPAKAFAF)

Keywords

• Amateur rugby club
• Youth rugby programs
• Community sports association
• Rugby training programs
• Sports membership services

Headquarters

HQ city

Haguenau

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: Revenue generated through the member card program and annual licenses for players across all categories (seniors, youth, women, leisure).
2. Merchandise Sales: Sale of club merchandise including apparel through an Intersport partner boutique available online and on match days.
3. Match Day Concessions: Bodega du RCH operates during home matches, serving beverages and generating ancillary revenue.
4. Events (Grand Loto de Noël): Annual Christmas bingo event 'Grand Loto de Noël du RCH' featuring prizes, serving as a major community fundraiser.
5. Sponsorship: Multi-tiered sponsorship program (Diamond, Gold, Silver, Bronze) with local and regional business partners providing financial support in exchange for branding visibility.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Rugby Club de Haguenau (RCH) is an amateur sports association providing structured rugby training and competition across seniors (Fédérale 3 and Excellence B), youth (M16/M19), École de Rugby (FFR-labeled, ages 5-14), women's, and leisure/touch categories. The club supplements its core training programs with a member card offering exclusive benefits at local partners, club merchandise sold through an Intersport boutique, match-day bar concessions, and community events such as the annual Grand Loto de Noël.

Product overview

Rugby Club de Haguenau operates as a sports association offering rugby training and competition programs across multiple levels (seniors, youth, women's, and leisure), supported by member services including a membership card with exclusive benefits at local partners, merchandise sales through an Intersport partnership, and community events such as the annual Christmas lottery. The club competes in Fédérale 3 championship and runs a FFR-labeled rugby school for children ages 5-14.

Differentiator

Problem solved

Functional benefit

Products and services

• Rugby Training Programs (Seniors, Youth, Women's, Leisure) Structured rugby training and competition programs spanning seniors (Fédérale 3 championship and reserve Excellence B), M16/M19 youth teams (Entente Nord Alsace), École de Rugby (FFR-labeled program for ages 5-14), Féminines team, and Rugby Loisir (Touch rugby). Targeted at amateur players across all ages, genders, and skill levels in the Alsace region.
• Carte de membre RCH (Member Card) Annual membership card program offering exclusive benefits: one complimentary drink per home match, one exclusive club t-shirt, and discounts at 20+ local Alsatian partner businesses including restaurants, retailers, and service providers. Renewable on an annual billing cadence.
• Boutique du RCH (Club Shop) Online club merchandise store offering club-branded apparel and accessories through an Intersport-powered boutique, with fulfillment and shipping to the club or directly to buyers. Offers 20% off rugby equipment to member card holders and 10% off other sections (excluding replica jerseys and promotions).
• Grand Loto de Noël du RCH Annual Christmas bingo/lottery event organized by the club, hosted at club facilities, featuring cash prizes and gift baskets, and used as a community engagement and fundraiser touchpoint.

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

19 partnerships are on record, tiered flagship, core and minor.

• DollingerflagshipGTM or Marketing PartnerDiamond-tier partner. Local family business specializing in construction/pierre. Provides flagship sponsorship with prominent logo placement and branding at club facilities and communications.
• Daniel StoffelflagshipGTM or Marketing PartnerDiamond-tier partner. Local business offering 5% discount to member card holders across 4 stores (Haguenau, Strasbourg, shopping promenade, Ribeauvillé) and online with promo code ESPRITFAMILLE5.
• Assurances CasterotflagshipGTM or Marketing PartnerDiamond-tier partner. Insurance agency providing financial sponsorship at the highest partnership level.
• Transports HebtingcoreGTM or Marketing PartnerGold-tier partner. Transportation and logistics company providing sponsorship support and transport services for the club.
• Reflex ServicescoreGTM or Marketing PartnerGold-tier partner. Professional services company supporting the club as a gold-level sponsor.
• Lithium de FrancecoreGTM or Marketing PartnerGold-tier partner. Energy-related local business in the gold sponsorship tier.
• Maisons BrandcoreGTM or Marketing PartnerGold-tier partner. Construction company (maison de construction) that sponsors specific match events, such as the home fixture against Colmar.
• Région Grand EstcoreGTM or Marketing PartnerGold-tier partner. Regional government council providing institutional support and sponsorship to the club.
• Maxi-FlashcoreGTM or Marketing PartnerGold-tier partner. Local business in the gold sponsorship tier.
• Empruntis HaguenaucoreGTM or Marketing PartnerGold-tier partner. Mortgage broker/courtier providing financial sponsorship.
• CBA GroupecoreGTM or Marketing PartnerGold-tier partner. Business group providing sponsorship support.
• Intersport Haguenau & Schweighouse sur ModercoreChannel Partner/ Reseller/ DistributorSilver-tier partner and e-commerce boutique provider. Offers member card holders 20% off rugby equipment and 10% off other sections (excluding replica jerseys and promotions).
• SIEHR / GESECminorGTM or Marketing PartnerSilver-tier partner. Materials and PMR bathroom/heating specialist supporting as sponsor.
• MDB BoissonsminorGTM or Marketing PartnerSilver-tier partner. Beverage distributor (vins et bières) providing products for club events.
• IZAC HaguenauminorGTM or Marketing PartnerSilver-tier partner. Local establishment offering member card discounts.
• La Vignery Schweighouse sur ModerminorGTM or Marketing PartnerSilver-tier partner and member card partner. Offers 5% discount to member card holders.
• Ville de HaguenauflagshipGTM or Marketing PartnerCity of Haguenau providing institutional support and hosting the club at Parc des Sports municipal facilities.
• Région Grand EstcoreGTM or Marketing PartnerRegional council providing sponsorship and institutional backing to the club as a community sports organization.
• Top MusiccoreGTM or Marketing PartnerRadio partner providing media coverage and promotional support for the club's activities and events.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Stade Olympique Romagnat Rugby: Mid-sized French amateur rugby club operating a community-driven model with multi-tier sponsorships and a labeled école de rugby, structurally comparable to RCH.
• FC Mulhouse Rugby: Alsace-based amateur rugby club with comparable youth academy and senior pyramid, competing for the same Alsace talent pool.
• US Issoire Rugby: Small-town French amateur rugby club with similar size, member-card style community engagement, and reliance on local business sponsorships.
• Rugby Club Metz Moselle: Amateur rugby club in the adjacent Grand Est region, competing in a similar tier of French amateur rugby. Comparable membership-driven model with regional sponsor base.
• Stade Bisontin Besançon Rugby: Amateur rugby club in Bourgogne-Franche-Comté, operating a similar broad pyramid (seniors, youth, école de rugby) with a comparable community-based funding model.

Direct peers

• SC Sélestat Rugby: Direct regional peer, identified as the #1 club in Alsace by membership — the club Rugby Club de Haguenau explicitly benchmarks itself against. Both operate senior teams in French amateur rugby and run youth academies in Alsace.
• RC Drusenheim / Lauterbourg / Lorquin (Entente Nord Alsace): Small Alsace clubs forming the Entente Nord Alsace youth partnerships with RCH for M16/M19. Comparable amateur rugby clubs sharing players and federation context.
• Racing Club de Saverne: Regional Alsace peer and partner in the Entente Nord Alsace youth structure with RCH. Competes in the same amateur pyramid and shares the M16/M19 regional entente.
• Colmar Rugby Club: Direct competitor in Fédérale 3 and regular opponent of Rugby Club de Haguenau. Both field similar senior squads and serve the same Alsace recruitment pool.

Others

• Fédération Française de Rugby (FFR): National governing body that sanctions RCH's competition, labels its École de Rugby, and certifies youth development. Not a peer in the competitive sense but the structural partner whose framework governs RCH's operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/rugby-club-haguenau

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rugby Club Haguenau