Rundle Physiotherapy

What Rundle Physiotherapy does

Rundle Physiotherapy is a privately held, single-location physiotherapy clinic founded in 2015 by Danielle Frere and based in Canmore, Alberta, within the Bow Valley region of Canada. The clinic delivers fee-for-service musculoskeletal care to a mixed patient base that includes recreational and elite athletes (including Canadian National Mountain Bike, Olympic alpine/ski cross/nordic/slopestyle skiers, and biathletes) as well as the general population. Service breadth spans general physiotherapy, IMS dry needling, acupuncture, pelvic health, vestibular/vertigo and post-concussion rehabilitation, orthotics, shockwave therapy, and registered-psychology services (including EMDR), with one personal trainer on staff completing a multidisciplinary offering.

Operationally, the clinic runs on third-party SaaS rather than proprietary technology: patient scheduling is delivered through JaneApp (24/7 self-serve booking) and product sales of Medi/CEP compression wear are run through a Square e-commerce storefront. Revenue is generated through per-visit unit pricing ($99–$170 for physiotherapy, $220 for psychology, $500 for custom orthotics), direct billing to 20+ Canadian extended-health insurers, and an Alberta Health Services (AHS) Outpatient & Community Physiotherapy contract that funds treatment for eligible Albertans with recent fractures, orthopedic surgeries, and post-joint-replacement cases. The clinic employs approximately ten practitioners (eight physiotherapists, one registered psychologist, one exercise physiologist/personal trainer) and markets primarily via community reputation, word-of-mouth referrals, and organic social channels (Facebook, Instagram, X/Twitter).

The clinic competes on practitioner expertise and one-on-one care intensity rather than on technology or scale; no AI/ML capabilities, proprietary software, mobile apps, or data products are in evidence. No funding rounds, acquisitions, subsidiaries, or external investors are disclosed in the available material, and ownership and operating control remain concentrated with the founder.

Name

Rundle Physiotherapy

Legal name

Rundle Physiotherapy

Website

https://rundlephysiotherapy.ca

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Rundle Physiotherapy is a privately owned, single-location physiotherapy clinic in Canmore, Alberta, founded in 2015, delivering fee-for-service musculoskeletal care, sports rehabilitation, pelvic health, concussion/vestibular therapy, orthotics, and psychology services to elite, recreational, and general patients in the Bow Valley region.

Ownership category

akta.pro rank

Product category

Physiotherapy Services

NAICS

Offices of Physical, Occupational and Speech Therapists, and Audiologists (621340), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134)

SIC

Services-Health Services (8000), Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)

akta.pro primary industry

Orthopedic & Musculoskeletal Rehab In-Home (HSABADAF)

akta.pro secondary industries

Prosthetics, Orthotics & Bracing (POB) (HSABAKAG), Balance, Fall Prevention & Gait Training In-Home (HSABADAH)

Keywords

• Physiotherapy services
• Musculoskeletal rehabilitation
• Pelvic health therapy
• Concussion rehabilitation
• Vestibular rehabilitation

Headquarters

HQ city

Canmore

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain

Revenue model

1. Physiotherapy Services: Fee-for-service physiotherapy treatments including new assessments ($130), follow-up treatments (30 min $99, 45 min $130). Includes services for vestibular/rehabilitation, post-concussion, pelvic health, shockwave therapy.
2. Specialized Services: Higher-priced specialized services: Pelvic Health assessments ($170), Initial and follow-up psychological sessions ($220), Custom orthotics ($500).
3. Alberta Health Services Funded Treatment: Government-funded physiotherapy for eligible Albertans with recent fractures, orthopedic surgeries, or hip/knee replacements (within 12 weeks). No physician referral required.
4. Product Sales: Sale of compression socks and medical compression wear (Medi products, CEP sport performance line). Online shop available via Square e-commerce platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels3 records

Core offering

Rundle Physiotherapy is a multi-disciplinary physiotherapy clinic in Canmore, Alberta, offering one-on-one assessment and treatment across a broad range of services including physiotherapy, IMS/dry needling, acupuncture, pelvic floor rehabilitation, vestibular therapy, post-concussion rehabilitation, custom orthotics, shockwave therapy, personal training, and psychology services. The clinic also retails related products such as compression socks and custom orthotics via an in-clinic e-commerce setup powered by Square.

Product overview

Rundle Physiotherapy is a physiotherapy clinic offering a comprehensive suite of healthcare services centered around their core physiotherapy practice. The clinic provides specialized treatments including IMS (Intramuscular Stimulation), acupuncture, pelvic health, vestibular/vertigo rehabilitation, post-concussion rehabilitation, orthotics, shockwave therapy, and psychology services. Additional offerings include compression sock products (Medi and CEP brands) and personal training. The clinic also participates in Alberta Health Services funded programs for outpatient physiotherapy. Services are booked through Jane App integration and a retail shop operates through Square e-commerce platform.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 4-8 IMS treatments typically required, spaced about a week apart
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature1 record

Partnerships

Three partnerships are on record, tiered core and minor.

• Alberta Health Services (AHS)coreStrategic or Co-development PartnerRundle Physiotherapy is an approved AHS Outpatient & Community Physiotherapy provider, offering government-funded treatment for Albertans with recent fractures, orthopedic surgeries, hip/knee replacements (within 12 weeks). Low-income Albertans may also access services for general joint/muscle conditions through the AHS Rehabilitation Advice Line program.
• Medi CanadaminorChannel Partner/ Reseller/ DistributorRundle Physiotherapy offers Medi brand medical-grade compression socks and compression wear products. Clinic provides free consultations and fittings for compression products.
• Extended Health Insurance Providers (20+ insurers)coreChannel Partner/ Reseller/ DistributorClinic offers direct billing for Industrial Alliance, Great West Life, Blue Cross, ASEBP, Sun Life Financial, Green Shield Canada, Chambers of Commerce Group Insurance, Cowan, Desjardins Insurance, Johnson Inc, Manulife Financial, Standard Life, Maximum Benefit, Johnston Group, SSQ Financial, RCMP, CINUP, First Canadian, GroupHEALTH, GroupSource, and Manion.

Scale indicators2 records

Expansion highlights5 records

Broad incumbents

• pt Health (now Lifemark): National Canadian physiotherapy chain with multidisciplinary offerings including PT, psychology, and return-to-work programs. Comparable service breadth, but operates at much larger scale with corporate ownership.
• Lifemark Health Group: Canada's largest national physiotherapy and rehabilitation network with multidisciplinary clinics across provinces. Comparable for PT, sports medicine, and insurance-direct billing model, though much broader in scale and ownership structure.

Others

• Jane App: Online booking, charting, and practice management platform used by independent Canadian health and wellness clinics. Direct technology enabler (and ecosystem participant) for Rundle's booking, billing, and patient management workflow.

Direct peers

• Banff Sport Medicine Clinic: Banff-based physiotherapy and sport medicine clinic serving elite and recreational athletes in the Bow Valley region. Most directly comparable given shared geography, sports-medicine focus, and elite-athlete clientele.
• Restore Sports Therapy: Canadian physiotherapy chain specializing in sports injury, manual therapy, and active rehabilitation with multiple clinics. Comparable for sport-medicine positioning, insurance billing, and multidisciplinary clinical teams.
• Panther Sports Medicine & Rehabilitation: Calgary-area sports physiotherapy and rehabilitation group with orthopedic specialty and multidisciplinary team. Comparable for clinician-led sports medicine model and Western Canadian catchment.
• Peak Performance Physiotherapy: Canadian physiotherapy clinic focused on orthopedic, sports injury, and rehabilitation services with multiple practitioner locations. Comparable for service mix (manual therapy, IMS, sports rehab) and clinician-led model.
• Innovative Sport Medicine (ISM): Calgary-based sports medicine and physiotherapy clinic treating recreational and elite athletes with manual therapy and IMS. Comparable for orthopedic/sports focus and Western Canadian market proximity to Canmore.

Emerging players

• Hinge Health: Digital MSK and PT platform offering virtual exercise therapy and remote care programs for employers and payers. Comparable for MSK/PT service category, but operates a digital-first model that contrasts with Rundle's in-clinic delivery.
• Shift Concussion Management: Specialty provider of concussion and vestibular rehabilitation training and clinical services. Comparable for post-concussion and vestibular niche that Rundle offers, with a more focused/educational offering.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/rundlept1
• Facebookfacebook.com/rundlephysiotherapy
• Instagraminstagram.com/rundlept
• LinkedInlinkedin.com/company/rundle-physiotherapy

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rundle Physiotherapy