Rx Massage

What Rx Massage does

Rx Massage is a privately held therapeutic massage therapy practice operating three clinics in South Orange County, California (Laguna Niguel, Dana Point, and Mission Viejo). Each location is co-located within a Rausch Physical Therapy clinic, positioning the service within a clinical referral ecosystem rather than as a standalone spa or wellness offering. The practice employs 31 staff, including 13 or more licensed massage therapists with documented specializations in Active Release Technique, sports massage, oncology, prenatal, and myofascial release modalities.

The company offers five core massage modalities priced at $107 for a 50-minute session and $137 for an 80-minute session, plus an Rx Wellness Membership that converts one-off therapeutic visits into recurring monthly revenue. The business model is direct-to-consumer, with patients acquired through PT clinic handoffs, walk-ins, and repeat or membership-based bookings. There is no disclosed digital platform, software product, or technology infrastructure supporting operations, and no funding, M&A, or leadership transition activity is identified in the available data. Service delivery is entirely manual, dependent on the credentialed therapist base, with clinical quality and the Rausch PT co-location serving as the primary differentiation versus relaxation-oriented massage competitors.

Name

Rx Massage

Legal name

Rx Massage

Website

https://rxmassage.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Rx Massage is a privately held therapeutic massage practice operating three South Orange County clinics co-located within Rausch Physical Therapy sites, serving direct-to-consumer patients with credentialed therapists across five clinical massage modalities.

Ownership category

akta.pro rank

Product category

Massage Therapy Services

NAICS

Other Ambulatory Health Care Services (6219)

SIC

Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Medical/Therapeutic Massage (Rehab/Pain Management) (HSALAEAO)

akta.pro secondary industries

Deep Tissue Massage (HSALAEAB), Trigger Point Therapy & Neuromuscular Massage (HSADAHAF), Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

Keywords

• Therapeutic massage services
• Sports massage therapy
• Active release technique
• Deep tissue massage
• Physical therapy support

Headquarters

HQ city

Laguna Niguel

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Individual Massage Sessions: One-time massage therapy sessions at standard pricing. Session lengths include 50-minute and 80-minute options. Revenue is generated per session with no ongoing commitment required.
2. Membership Program: Rx Wellness Membership offering holistic, affordable ongoing massage therapy access. Includes discounts on massage, ART, and sports performance services. Designed to help clients not only get healthy but stay healthy through regular therapeutic care.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Rx Massage delivers therapeutic, evidence-based massage therapy services through certified massage therapists at three physical clinic locations in Orange County, California. Core offerings include Therapeutic Massage, Deep Relaxation, Sports Massage, Active Release Technique (ART), and Active Cupping, plus a subscription membership program. The practice is co-located within Rausch PT physical therapy clinics, integrating massage and rehabilitation services.

Product overview

Rx Massage offers a unified suite of therapeutic massage services delivered by certified massage therapists at three locations in Orange County, California (Laguna Niguel, Dana Point, and Mission Viejo). The core product portfolio includes five distinct massage offerings: Therapeutic Massage (customized sessions targeting specific problem areas and muscular imbalances), Deep Relaxation (stress reduction massage), Sports Massage (athlete-focused recovery and prevention), Active Release Technique (ART) for chronic pain and scar tissue, and Active Cupping (combined massage with cupping therapy). The company operates alongside Physical Therapy clinics (Rausch PT) and offers a subscription membership program (Rx Wellness Membership) that provides affordable ongoing access to massage therapy and physical therapy support, positioning itself as a bridge between rehabilitation and wellness rather than a day spa.

Differentiator

Problem solved

Functional benefit

Products and services

• Therapeutic Massage

Quantifiable outcome

• Massage therapy reduces pain intensity and accelerates recovery after physical exertion
• +1 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Rausch PTcoreOthersRx Massage operates as a co-located service within Rausch PT physical therapy clinics. The massage services are integrated with PT services, allowing for complementary treatment approaches. Patients can receive both massage therapy and physical therapy at the same clinic locations. The integration provides referral opportunities between PT and massage services.

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• The Now Massage: Boutique massage studio concept with private suites, walk-in booking, and curated wellness design; comparable on the private-suite in-clinic experience and modern positioning aimed at affluent suburban customers.
• Elements Massage: Therapeutic-focused massage studio franchise with membership pricing and emphasis on clinical benefits over spa fluff; comparable to Rx Massage on positioning, pricing model, and target wellness consumer.
• Hand & Stone Massage and Facial Spa: Large North American franchise offering therapeutic and relaxation massage with membership programs at comparable per-session price points; competes for the same suburban wellness consumer.
• Massage Heights: Multi-location therapeutic massage and wellness franchise with membership programs and skilled LMTs; directly comparable as a membership-driven massage studio chain operating in similar suburban U.S. markets.

Emerging players

• StretchLab: One-on-one assisted stretching and recovery franchise; comparable as an adjacent therapeutic service competing for the same recovery, mobility, and active-lifestyle customer segment.
• Soothe: On-demand massage app delivering licensed therapists to homes, offices, and hotels; competes for the same end customer with a different (mobile) delivery model and tech-enabled convenience.
• Zeel: Tech-enabled platform connecting users to vetted in-home massage therapists; competes with Rx Massage on the same therapeutic massage use case through a fundamentally different, app-based distribution channel.

Others

• Rausch Physical Therapy: Physical therapy practice that hosts Rx Massage locations and shares contact infrastructure; a critical partner and ecosystem participant whose relationship defines Rx Massage's medical-integrated positioning.

Broad incumbents

• Massage Envy: The largest U.S. massage franchise with thousands of locations and a national membership program; competes broadly for the same wellness customer but operates at much greater scale and brand awareness.

Regional players

• RecoverStronger: Performance-recovery and sports massage provider serving athletes and active adults with specialized techniques; comparable as a therapeutic, results-oriented massage brand targeting athletes in defined geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RxMassageCA
• LinkedInlinkedin.com/company/rx-massage

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rx Massage