San Ramon FC

What San Ramon FC does

San Ramon FC is a 501(c)(3) non-profit youth and adult soccer club operating under the legal entity San Ramon Soccer, Inc., headquartered in San Ramon, California. Founded in 1973, the club delivers a continuous development pathway spanning KickSTARters (ages 18-39 months), Junior Academy (U5-U8), recreational programs (U5-U19), competitive travel programs (U7-U19) at NorCal Premier, NPL, and ECNL-RL tiers, and adult pro-development teams competing in The League For Clubs (TLFC) and the Women's Premier Soccer League (WPSL). Core products also include six annual sanctioned tournaments, seasonal camps and clinics, and a financial aid program that disburses approximately $65,000 per year.

The club's product surface is built on a multi-vendor digital stack: BYGA handles registration, communications, scheduling, and payment collection; GotSport manages tournament rosters and registration; Techne Futbol delivers guided training sessions to competitive players; VEO provides match video and weekly analysis at the ECNL-RL tier; and Assignr powers referee assignment through the East Bay Referee Association. Coaching resources are reinforced by the Mojo sports app for volunteer coaches. Sponsorship and merchandise distribution runs through Admiral Sports (online kit sales) and Soccer Post Dublin (retail uniform and spirit wear).

San Ramon FC generates revenue primarily through annual competitive and recreational program fees ranging from $380 for entry-level Junior Academy to $2,850 for ECNL-RL, tournament entry fees of $810-$910 per visiting team, spirit wear and uniform sales, and seasonal winter sessions. Distribution is direct-to-consumer via the BYGA online platform with in-person support through club staff, while uniforms are fulfilled through Soccer Post Dublin and Admiral Sports. The club holds the US Club Soccer 'Players First' designation, a credential held by only a small number of clubs nationally, and serves a customer base concentrated in the San Ramon Valley and broader San Francisco Bay Area.

Name

San Ramon FC

Legal name

San Ramon Soccer, Inc.

Website

https://sanramonfc.com

Company type

Private

Founded year

1973

Operating status

Operating

Headcount range

11–50 employees

Short description

San Ramon FC is a 501(c)(3) non-profit youth and adult soccer club serving the San Ramon Valley and Bay Area, operating competitive (U7-U19), recreational (U5-U19), and adult pro-development programs, plus six annual tournaments.

Ownership category

akta.pro rank

Product category

Youth Soccer Club Services

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Youth Athlete Development & Long-Term Athlete Development (LTAD) (HSADAEAE), Youth & Amateur Sports Tournaments (MPAGAMAF), Sports Fundraising & Development Services (Foundations, NIL Collectives Support) (MPAKAKAK)

Keywords

• Youth soccer programs
• Competitive soccer training
• Recreational youth sports
• Youth athlete development
• Soccer club management

Headquarters

HQ city

San Ramon

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Competitive Program Fees: Annual registration and program fees ranging from $500 to $2,850 depending on age group and program level. U7 Academy: $500 registration + $1,300 program fee. U8 Competitive: $1,600 program fee. U9-U10: $2,400 program fee. U13-U19 ECNL-RL: $2,850 program fee. Payment plans available (4, 6, or 8 month options).
2. Recreational Program Fees: Seasonal recreational program fees. Junior Academy U5-U6: $380-$455. Junior Academy U7-U8: $425-$475. U9-U10 Recreational: $445-$500. U14-U19 Super Recreational: $550-$600. Early bird, regular, and final pricing tiers with registration deadlines.
3. Tournament Registration Fees: Entry fees for club-hosted tournaments. U8-U10: $810, U11-U12: $860, U13-U19: $910 per team. Includes 3.5% credit card processing fee.
4. Spirit Wear and Apparel: Club merchandise including uniforms, spirit wear sold through Soccer Post Dublin and Admiral Sports. Percentage of Admiral purchases donated to SRFC financial aid program.
5. Financial Aid Fundraiser: $50 financial aid fundraiser collected per competitive program player. Each player receives 5 entries to win prizes in club fundraiser prize raffle drawing with option to sell tickets.
6. Winter Session Programs: Winter soccer sessions at Rancho San Ramon Community Park turf field. U5-U8 Winter: $150 includes shirt. Competitive winter camps: $250 per 3-day camp.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

San Ramon FC is a non-profit youth and adult soccer club delivering year-round competitive and recreational soccer programs for ages 18 months through adult. Core offerings include KickSTARters parent-child classes (18-39 months), Junior Academy (U5-U8), recreational programs (U5-U19), competitive travel teams (U7-U19) playing in NorCal Premier, NPL and ECNL-RL leagues, men's and women's pro-development teams in TLFC and WPSL, six annual sanctioned tournaments, and seasonal camps and clinics.

Product overview

San Ramon FC is a non-profit youth and adult soccer club offering a comprehensive portfolio of soccer programs. The club operates as a unified platform combining competitive youth programs (U7-U19 with Academy, Competitive, NPL, and ECNL-RL tiers), recreational programs (U5-U19 with Junior Academy and Fall Recreational), pro-development adult teams (Men's TLFC and Women's WPSL), tournaments, camps/clinics, and specialized offerings like 925 Futsal and KickSTARters toddler program. The club uses Byga for club management and Techne Futbol for player training. Programs are supported by financial aid, coaching resources, and spirit wear merchandise. League affiliations include ECNL-RL, NorCal Premier, NPL, WPSL, and TLFC.

Differentiator

Problem solved

Functional benefit

Products and services

• Youth Competitive Programs (U7-U19) Year-round elite youth soccer programs for boys and girls in U7-U19 age groups spanning Academy, Competitive, NPL and ECNL-RL levels of play, with league competition, tournament participation and training.
• Youth Recreational Programs (U5-U19) Seasonal recreational soccer programs for beginners and intermediate players, including U5-U8 Junior Academy and U9-U19 Fall Recreational programs featuring a professional curriculum with volunteer coaching for games.
• ECNL-RL / NPL Programs Top-tier competitive programs for U13-U19 players competing in the Elite Clubs National League Regional League (ECNL-RL) and National Premier League (NPL), with 4x weekly training, P.A.S.S. fitness training, VEO video analysis and college consulting.
• Men's Pro-Development Soccer (TLFC) Pre-professional men's soccer team competing in The League For Clubs (TLFC) West Region, featuring adult players and elite youth players seeking advanced development, including US Open Cup qualifying participation.
• Women's Pro-Development Soccer (WPSL) Pre-professional women's soccer team competing in the Women's Premier Soccer League (WPSL) Western Region featuring current and former collegiate athletes and elite high school players developing toward professional careers.
• SRFC Annual Tournaments Six annual youth soccer tournaments (David DeYoe Memorial, Summer Classic, Soccerfest, Fall Shootout, Boo Cup, Turkey & Turf Invitational), sanctioned by US Club Soccer for U8-U19 teams, serving as community events and revenue sources.
• Camps and Clinics Seasonal soccer and futsal camps during summer, spring and winter breaks, including competitive-level camps (U7-U14) with technical development and recreational camps (U6-U12) in partnership with the City of San Ramon.
• 925 Futsal Club-neutral youth futsal affiliate program open to players from any youth soccer club, forming teams to compete in a winter league at COPA Soccer Training Center in Walnut Creek for U8-U14 age groups.
• KickSTARters Soccer Parent/child soccer learning program for toddlers and pre-k children ages 18-39 months, introducing gross motor skills, listening skills, basic soccer skills and sportsmanship via the S.T.A.R. curriculum and led by the Youth Development Director.
• Junior Academy (U5-U8) Entry-level youth soccer program for U5-U8 age groups with fall, winter and spring sessions, featuring a professional staff-designed curriculum, weekly training and weekend games focused on motor skills, coordination and building confidence.
• Financial Aid Program Scholarship and financial aid program providing approximately $65,000 annually to support financially disadvantaged youth players in club programs, including Bob Loney Memorial Student Athlete Scholarships for graduating seniors.

Quantifiable outcome

• Produces Olympic Gold Medalist and FIFA Women's World Cup Champion
• +4 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Toyota Walnut CreekcoreGTM or Marketing Partner · 1 January 2025Major sponsor of San Ramon FC's men's and women's teams for 2025 and 2026 seasons. Toyota Walnut Creek has been serving Bay Area customers since 1970, acquired by Price Family Dealerships in 2017. Located at 2100 N Broadway, Walnut Creek, CA 94596.
• Northwestern Mutual (Ian Seidl)minorGTM or Marketing Partner · 1 January 2025Financial advisor Ian Seidl sponsors San Ramon FC as part of his commitment to community involvement. Seidl grew up in the East Bay and focuses on supporting local organizations.
• Dublin Soccer PostcoreChannel Partner/ Reseller/ DistributorDublin Soccer Post manages the club's spirit wear store, providing youth and adult sizes in sweatshirts, hats, t-shirts, bags, and other apparel. Customization options available at the Dublin store location.
• Admiral SportscoreChannel Partner/ Reseller/ DistributorAdmiral Sports provides official SRFC kit designs for men's and women's teams. Offers youth and adult sizes, goalkeeper and field player designs. Percentage of purchases donated to SRFC financial aid program.
• Sonesta Select Hotel San RamonminorOthersSports Certified Group Travel Hotel conveniently located near San Ramon FC fields. Recommended for teams attending tournaments requiring overnight accommodations.
• 925 FutsalcoreStrategic or Co-development PartnerSan Ramon FC's club-neutral youth futsal affiliate program open to players from any youth soccer club. Forms teams to compete in winter league at COPA Soccer Training Center in Walnut Creek. Training schedules designed to avoid conflicts with outdoor soccer programs. Tryouts held in fall for U8-U14 teams.
• East Bay Referee Association (EBRA)coreStrategic or Co-development PartnerPartnership for referee assignment and management. EBRA assigns referees for league play and tournaments in San Ramon, Pleasanton, and Livermore. Works with NorCal Premier, Cal North, and US Soccer organizations.
• NorCal Premier SoccercoreStrategic or Co-development PartnerPrimary league affiliation for competitive youth programs. San Ramon FC teams compete in ECNL-RL, NPL, and NorCal Premier leagues through this affiliation.
• Women's Premier Soccer League (WPSL)coreStrategic or Co-development PartnerSan Ramon FC women's team competes in WPSL Western Region/Pac North Division. Pre-professional development pathway for adult women seeking to advance playing careers.
• The League For Clubs (TLFC)coreStrategic or Co-development PartnerSan Ramon FC men's team competes in TLFC NorCal Conference. Affiliate of USASA. Season runs March to June with national championship competition.
• US Club SoccercoreStrategic or Co-development PartnerNational governing body affiliation. San Ramon FC is a member organization with access to player passes, insurance, and the 'Players First' designation program.
• Techne FutbolcoreTechnology or IntegrationSoccer training app provided to all competitive program players. App includes guided videos, training sessions, and progress tracking under professional player guidance.
• BYGA (Club Management Platform)coreTechnology or IntegrationClub management software platform for program registration, communications, scheduling, payment collection, and team management. Powered by Byga Inc.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mustang Soccer Club: Direct Bay Area youth soccer club based in Danville, CA operating competing competitive and recreational programs across similar age groups and NorCal Premier / ECNL-RL leagues.
• Walnut Creek Soccer Club: Adjacent Bay Area club where SRFC Executive Director Zlatko Tomic coached from 2010-2012. Operates similar U7-U19 competitive and recreational programs in the same NorCal Premier ecosystem.
• Diablo FC: East Bay competitive youth soccer club that competes in NorCal Premier and ECNL-RL leagues. Several current SRFC staff previously coached at Diablo FC, indicating direct talent and member overlap.
• East Bay Eclipse: Bay Area competitive youth soccer club overlapping SRFC's territory; SRFC Director of Operations Kevin Clark previously served as staff coach (2012-2015) at Eclipse, evidencing direct personnel and competitive overlap.
• Lamorinda Soccer Club: East Bay / Contra Costa County community youth soccer club offering competitive and recreational programs that compete with SRFC for the same NorCal families and league placements.

Broad incumbents

• De Anza Force Soccer Club: Larger, established Northern California competitive soccer club with deeper ECNL/DA pedigree and broader Silicon Valley draw; competes with SRFC in NorCal Premier and showcases higher-tier talent pathways.
• Crossfire Premier: Pacific Northwest ECNL / ECNL-RL powerhouse (Redmond, WA) that is a comparable large community-based competitive club with multi-league affiliations, similar staff-coaching depth, and full U5-through-pro pathway structure.
• San Jose Earthquakes Academy: Professional MLS club's youth development academy operating across the broader Bay Area; competes with SRFC for elite U13-U19 talent and offers an MLS pathway that SRFC's pro-development teams feed into rather than rival at the very top.

Regional players

• Pleasanton RAGE Soccer Club: Tri-Valley / East Bay youth soccer club offering similar competitive and recreational programs in NorCal Premier; direct funnel competitor for U7-U19 families in the same San Ramon Valley corridor.
• MVLA Soccer Club: Silicon Valley-based community competitive soccer club (Mountain View / Los Altos) that operates NorCal Premier and ECNL-RL programs; comparable model but in a different sub-region of the Bay Area.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/san-ramon-fc

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Ramon FC